mistermigs.com case study

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Re-Brand Solutions mistermigs.com

A brand is the identity of a specific product, service, or business. A brand can take many forms, including a name, sign, symbol, color combination or slogan. The word brand began simply as a way to tell one person’s cattle from another by means of a hot iron stamp. A legally protected brand name is called a trademark. The word brand has continued to evolve to encompass identity - it affects the personality of a product, company or service.

On going re-branding design and advertising efforts for Mistermigs.com. A sub-group company in the WOW In-Sync family of companies, primar-ily responsible for care and job rediness training of clients and indiviuals with disabilities.

Brand Identity

mrmigs.com and all of its components

Section A

Typeface Families 05

Brand Standards 06 - 08

Photography 09

Advertising 10 - 11

Print 12 - 14

Section B

Web 15 - 20

Project Contents Page

Mr. Migs

Typography

Rebrand and Standards

Photography

Marketing Materials Advertising (Print)

Marketing Materials (Print)

Typographic study for mrmigs.com

Examples of bodyText

Berthold Akzidenz Grotesk Type Family/Bold Condensed

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz12345678910Berthold Akzidenz Grotesk Type Family/Medium Condensed

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz12345678910Berthold Akzidenz Grotesk Type Family/Medium Condensed

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz12345678910

Mr. Migs

Web Communication

Typography Treatments

Mr. Migs

Rebrand mistermigs re-fresh

and new logotype signature

New Photography.

by Rupa Kapoor Puparazzi Portraits

Advertising

“I’m cool in my Migrubbie and I know it!”

Seriously Cool Dog Gear...

mistermigs.com is an entrepreneurial open community initiative of WOW In-Sync, Inc., a 501c3 non-profit organization.

“The kid and I went out today Rockin our Migrubbies!”Seriously Cool Dog Gear...

mistermigs.com is an entrepreneurial open community initiative of WOW In-Sync, Inc., a 501c3 non-profit organization.

mistermigs.com is an entrepreneurial open community initiative of WOW In-Sync, Inc., a 501c3 non-profit organization.

I’m still waiting! “Put on some boots human! The keys are in the Migrubbie!”

Seriously Cool Dog Gear...

Karen Lynn

President

2137 Flintstone Drive

Suite ETucker, GA 30084

770-939-1100 ext 101 ph

678- 672-2127 fx

[email protected]

Seriously Cool Dog Gear

Seriously Cool D

og Gear

Re Brand

All marketing &Business collateral

Press kit

Counter Cards

Mistermigs Discovery Program Digital and print collateral Leave behinds

Email blast and digital collateral assets

Mistermigs & Mercedes Benz

Partnership Program

Mr. Migs

Web UX Pressence for mistermigs.com

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