Miriam Warren - Yelp in Europe - Stanford Engineering - Feb 4 2013

Yelp in Europe

Miriam Warren

Vice President, New Markets

@MiriamWarren

European Entrepreneurship & Innovation (ME421) Stanford Engineering

Feb 4 2013

Yelp Timeline

2009: Yelp Launches in the UK

The Yelp Community

Apple Maps integrates Yelp

Description:

Announced at WWDC in June 2012, Yelp is now integrated into Apple’s new Maps app

in iOS 6. The app displays Yelp content and links directly to Yelp’s iOS app if installed,

or sends users to the App Store to download the Yelp app if not installed.

http://officialblog.yelp.com/2012/06/yelp-iphone-maps-wwdc-awesome.html

Qype

Description:

On October 24, 2012, Yelp announced that it acquired Qype, Europe's largest local

reviews site, for a total purchase price of approximately $50 million USD. Qype was

acquired to accelerate Yelp's international expansion, bringing more than two million

reviews and 15 million unique visitors per month across 13 countries. Qype is

headquartered in Germany, with operations also in the United Kingdom.

Yelp in Europe

Miriam Warren

Vice President, New Markets

@MiriamWarren