Mind map some activities your target audience might enjoy. Create a mind-map for things you, and other children your age might enjoy. Using a different coloured pen, add in how you found out about them. Was it from friends, family, magazines, newspaper, posters, website, TV or a leaflet? Here’s one we started; use the next page to create your own mind map. bbc.co.uk/myplacemyspace 1 Who are my audience? What is Marketing?