The Essence of Excellence
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The Essence of Excellence
(T + C + ECF) x DE = Success
Talent
Culture = Employee
Culture = Employer
Extreme Customer Focus
Disciplined Execution
10 - 15%
Web of Value
Voice of the Customer
Moments Of Truth
43% - 74% of purchasing decision = WOM/T
You MUST have a Referral System
Know Like Trust Try Buy RepeatIdentify
Ideal Customer
ReferIdeal
Customers
Clients pay you with…•Money•Trust•Referrals
We are all in the “TRUST” Business
The keys to a world-class career
KNL
nowledge
etwork
OVE
The Three Questions…
• What did I learn today?• Who did I meet today?• Did I live my values today?
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