Mike Wetter, Executive, The Intertwine Alliance January 2012 · The Intertwine Mike Wetter, Executive, The Intertwine Alliance January 2012

The Intertwine Mike Wetter, Executive, The Intertwine Alliance

January 2012

The Intertwine: A Network

The Intertwine: An Alliance

50 Partners and Growing Alta Planning | Audubon Society of Portland | Barlow Trail Association | Bicycle

Transportation Alliance | Bike Gallery | Bureau of Environmental Services | City of

Forest Grove |City of Oregon City |City of Portland | City of Tigard | City of West Linn

| City of Wilsonville | Clean Water Services | Columbia Land Trust | Columbia Slough

Watershed Council | Columbia Sportswear | Cycle Oregon | Entercom | Forest Park

Conservancy | Friends of Clark County |Friends of Outdoor School | Friends of Trees |

Friends of Tryon Creek State Park | Hillsboro Parks & Recreation | Jane Weber

Evergreen Arboretum |Johnson Creek Watershed Council | Kaiser Permanente | KEEN

Footwear| Lake Oswego Parks & Recreation | Lower Columbia River Estuary

Partnership | Metro | Molalla River Alliance |Multnomah Education Service District |

National College of Natural Medicine | National Park Service | Nelson Nature

Photography | North Clackamas Parks and Recreation District | Northwest Trail

Alliance | npGreenway | ODS | Parks Foundation of Clark County | Portland Office of

Healthy Working Rivers | Oregon Parks and Recreation Department, Valleys Region |

Portland General Electric | Portland Parks & Recreation | Portland Parks Foundation |

Sauvie Island Center | SOLV |Travel Portland | TriMet | Trust for Public Land | Tualatin

Hills Parks & Recreation District | Urban Greenspaces Institute | U.S. Fish and Wildlife

Service | Vancouver Watersheds Council | Vancouver-Clark Parks & Recreation

Department | Walker-Macy Landscape Architects

At the current rate of

investment, the region’s

trails network will be

complete in 190 years

Voter Approved Measures

• 1995 – $136 M Regional

• 2006 - $227 M Regional

• 2008 - $100 M THPRD

• 2010 – $17 M City of Tigard

Our Job:

• Increase investment in

parks, trails and natural

areas

• Engage the public at a

deeper level

Intertwine Initiatives

Corporate

Council

Public

Sector Nonprofits

Council of partners

501(c) 3

Trust)

Conservation

Education

Conservation

Active

TransportationRegional System

Core

Group

Acquisition

Make the Pie Bigger:

• Possible regional measure

focused on regional natural

areas and trails

• Federal funds

• State funds

• Private funds

• Support possible local

measures

Conservation Strategy /

Biodiversity Atlas

Atlas of Biodiversity

Why Is It Working? • Regional in scope

• Leverages investment

• Leverages competencies

• Inclusive, including new voices

• Multiple, interconnected outcomes

• Strategic; sets priorities

• Fun and engaging for the public

• Connects people with nature

including new audiences

Challenges • Comprehensive scope difficult to

grasp

• Lacks discrete on-the-ground

outcome

• Ambitious brand strategy on small

budget

• Danger of “institutionalization”

• Danger of competition with partners

• Communicating “business case” in

down economy

The Intertwine Alliance

www.TheIntertwine.org

https://TheIntertwine.Groupsite.com