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This is the Accepted Manuscript of an article published by Taylor & Francis in
Assessment and Evaluation in Higher Education, 40(1), pp. 135-150, published online on
6 March 2014, available at: http://dx.doi.org/10.1080/02602938.2014.892056
Middle managers' experience of policy implementation and mediation in the
context of the Scottish Quality Enhancement Framework
Murray Saunders, Department of Educational Research, Lancaster University & Cristina Sin, Centre
for Research in Higher Education Policies, Portugal
This paper analyses how middle managers perform and experience their role in enacting policy in
Scottish higher education institutions. The policy focus is the Quality Enhancement Framework
(QEF) for learning and teaching in higher education which was launched in 2003. The dataset was
collected between 2008 and 2010 during the evaluation of the QEF by means of focus groups with
middle managers at nine Scottish institutions. The metaphor of a policy implementation staircase helps
to situate middle managers’ position in enactment and analyse their experience of the role. Despite the
values of collegiality and ownership upheld by the QEF, middle managers’ accounts of their practices
reveal that their position at the interface between university management and core academic activities
continues to be a delicate one, marked by contradictory allegiances to institutional strategies and the
concerns of academic colleagues. While emphasising middle managers’ pivotal role in the
implementation of the QEF policy, the data paradoxically suggests that the systemic positioning of
middle managers is more influential in shaping their role of mediation than the values of collegiality
and ownership promoted by this enhancement approach to quality specific to Scotland.
Keywords: middle managers; Quality Enhancement Framework; quality assessment;
evaluation; policy implementation.
Introduction: the distinctiveness of the QEF
The focus for this paper is drawn from middle managers’1 experience of policy mediation
within the Quality Enhancement Framework (QEF), a policy aimed at enhancing learning,
teaching and assessment in the Scottish university sector. The emphasis lies on the middle
managers’ experience and strategies as they broker policy messages at this ‘street level’. The
data, collected with the primary aim of evaluating this group’s experience of policy, also
enables a depiction of the tensions and challenges of middle manager practices as they
mediate the imperatives derived from external pressures while, at the same time, remain a
member of a collegiate group of disciplinary practice. The added interest in this depiction is 1 We use this term as a catch-all for the departmental head layer of managerial responsibility although it was not used by those who formed the focus of this research. While the role of head of department was known, there were other designations such as courses director or head of school, which on examination, approximated this layer (a mediating layer between university administration and management and disciplinary colleagues)
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that the central policy messages of ownership and collegiality promoted by the QEF are lost in
the struggle to mediate imperatives which continue to be experienced, at departmental level,
as external and distant from the ‘front-line’.
These broad findings suggest a contradiction between the stubbornly hierarchic nature of
policy implementation processes and the policy messages themselves. The QEF was
conceived as a policy with some unique characteristics, rooted in an emerging HE sector
identity, intentionally nurtured and encouraged as part of a devolved educational and social
policy culture. From its inception in 2003, the QEF, coordinated by the Scottish Funding
Council (SFC) with the participation of the Scottish universities themselves, emphasised
'enhancement' rather than 'assurance' in its approach to the quality of university teaching and
learning, further to awareness by national stakeholders of disgruntlement with quality
assurance processes, which was quite common in the UK (Saunders et al. 2006, 5). Scotland
had the advantage that its self-governing system comprised just twenty higher education
institutions and that control of higher education was located with the Scottish Assembly (now
the Scottish Government). This made it possible to assemble a distinctively Scottish
alternative to current quality assurance practices, an alternative that attempted to set itself
apart from an overly managerial approach to quality management and development and to
build on a strong sense of appropriateness, pragmatism and collegiality (Saunders et al.
2006). This approach was welcomed by the sector as an improvement on the previous,
assurance-based engagement between the Scottish universities and their national sponsors.
Most importantly, unlike many policies or programmes, the QEF in Scotland had a built-in
implementation reality that set it apart from its international neighbours. The evaluations of
policy enactment (see Saunders et al. 2006, 2009) suggested that what emerged was ‘home-
grown’ but not ‘home-spun’. Scottish, certainly, but based on the pooling of expertise and
knowledge of literatures on teaching, learning, change and quality from a wide range of
sources, all shot through with a commitment to enhancing students’ experiences as learners.
The evaluations termed the theory of change which emerged as one of ‘consensual
development’. However, this paper suggests that the experience of ‘consensual development’
did not reach the ‘front-line’ and that the mediating role of middle managers continue to focus
on systemic tensions.
Overall, in combining a more developmental approach to institutional review, greater student
involvement, a focus on teaching and learning themes and responsiveness to feedback and
experience, the QEF promised a step-change in the way quality processes were understood
and practised within the sector. However, this paper suggests that the significance of the step-
change is likely to differ according to the stake-holding group. Specifically, here we aim to
depict the experience of middle managers as enactors of the QEF policy, as rendered by their
own perceptions and discourses about what their role entails. We are particularly interested in
whether their experience of the role reflects the values of collegiality and ownership promoted
by the QEF. The next section depicts the middle manager role in general terms and the
tensions and the dilemmas inherent to it. The situated nature of their experience of policy as
one distinct stakeholder group, as broker and interface between top institutional management
and ground floor academics, will be captured through the implementation staircase metaphor.
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Next, the data set and data collection and analysis methods will be presented. This will be
followed by a presentation and discussion of the findings. Finally, the paper will conclude
with the insights gained into Scottish middle managers’ experience of their position and the
extent to which it is attuned to the QEF principles.
The ‘middle manager’ context
The choice of middle managers as object of analysis is justified by the strategic role they play
in policy enactment further to the introduction of managerialism and private management
models in higher education institutions (Meek et al. 2010; Knight and Trowler 2001; Preston
and Price 2012; Dearlove 1998; Clegg and Auley 2005). Knight and Trowler (2001) describe
the head of department as placed firmly at the centre of university management procedures,
predating Bryman (2007) for whom the university department represents a ‘critical unit of
analysis’. Preston and Price (2012) suggest that academic managers are the group best-
positioned to steer policy-induced change, given their familiarity with both higher education
policies and teaching and research issues.
Meek et al. (2010) argue that middle managers are the group of actors who have felt most
acutely the impact of the managerial push in the transformation of university governance and
management. Drawing on an international comparative perspective, the authors note that the
increased pressures for performance management and accountability have determined the
professionalisation and expansion of the middle managers’ role to include definition of
missions, objectives and strategies; financial and human resources management; and strong
leadership as opposed to traditional academic negotiation:
…the deanship and headship have changed from short-term elected positions to
appointed positions with clear job specifications to provide strong academic and
administrative leadership. Enhanced expectations and greater role definition of the
middle-level academic manager are in clear contrast to earlier times when the position
was perhaps considered a ‘good citizen’ chore’ (Meek et al. 2010, 2)
The UK context of middle managers’ practices and concerns, exemplified in this paper, has
been summarised in the work of Henkel (2007, 91) and Trowler et al. (2012). According to
these analyses, the state has assumed increased responsibility for quality and the attribution of
value to higher education practice. Reliance on independent institutions or individual
professionals to ensure their own quality and standards has been replaced by national
standardization. Academics are faced with severe pressure to comply in the face of national
and international league tables which use such standardised measures. This signals the
breakdown of the ‘social contract’ between academics and society which enabled them to
‘police’ themselves. There has been a process since the 1980s, well exemplified in the UK, of
externalizing functions that ‘lie at the heart of academic autonomy, namely peer review and
self-evaluation, so that they become 'instruments of external oversight' (Neave 1988, 46,
quoted in Henkel 2007). As research funding is increasingly tied to the achievement of
internationally recognised outputs, we might argue that a consequence has been to restrict
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severely individual academic freedom in some universities to continue to research in specific
scientific areas and to shape the choices of universities as to their research agendas (Henkel
2007, 91). These commentaries argue that academic freedom has become conditional and
negotiated with government agencies through the funding councils and research bodies. As
government policies change, they use these agencies to assess how far higher education
institutions are implementing them (the policies). They provide a framework by which
academics measure legitimate action and decide on priorities.
The QEF, however, as a policy text appears to be relatively disconnected from such
approaches. It aims to re-locate the locus of responsibility for teaching and learning quality
from external state agencies back to institutions themselves, as indicated by the policy
framework’s emphasis on collegiality, sector ownership and quality enhancement rather than
quality assurance. Against this particular policy context, the paper aims to analyse the middle
managers’ experience in Scottish HEIs. Given the policy messages, we might expect front-
line academics to enjoy greater room for manoeuvre than research in general suggests, with
middle managers playing a facilitative and enabling role.
Middle manager role tensions
Winter (2009) argues that external catalysts have created an ‘identity schism’ in which
managerialism has led to heightened ‘differences between “academic manager” (values
congruent with the managerial discourse) and “managed academic” (values incongruent with
the managerial discourse and based on forms of collegial practice and self-regulation’
(Winter 2009, 121). Sotirakou (2004) indicates the apocryphal nature of these shifts when she
points to the ‘role conflict’ in the contemporary environment of the middle manager. She
notes, in an overview of HOD job specifications, the way in which ‘mediating practices’
emerge as critical:
…we argue that heads must serve as buffers between the various conflicting forces
stemming from the different internal operation modes and running through the
system of the institution: the academic, the state and the market. In other words,
managing these three forces effectively equals to handling the role conflicts and
stresses associated with the headship position. (Sotirakou 2004, 350)
In addition to these ‘buffering’ or mediating practices, Whitchurch (2008) noted the
emergence of what she calls third space practice: ‘not only are individuals interpreting their
given roles more actively, but they are also moving laterally across boundaries, creating new
institutional spaces, knowledge, and relationships, particularly in a “third space” between
professional and academic domains’ (2008, 8).
The tensions inherent in an expanded middle manager role are well documented in literature
(Meek et al. 2010; Smith 2002; Bolden et al. 2008; Floyd and Dimmock 2011; Gallos 2002;
Preston and Price 2012). Floyd and Dimmock (2011), for instance, refer to the various
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identities which heads of department develop and the conflicts which may arise between the
academic and manager identities. In case of disagreement with organisational values, one
coping strategy they indicate is tolerance with regards to procedures rather than agreement
with these. They develop a three-fold typology of department heads – jugglers, copers and
strugglers – as a way of depicting their ability to balance often conflicting identities. Similar
to Sotirakou’s argument (2004), Bolden et al. (2008) refer to the difficulties experienced in
striking a ‘balance between top-down, bottom-up and lateral processes of communication and
influence’ and the ‘dynamic tension between the need for collegiality and managerialism,
individual autonomy and collective engagement, leadership of the discipline and the
institution, academic versus administrative authority, informality and formality, inclusivity
and professionalisation, and stability and change’ (364).
This paper intends to explore how these tensions play out in the Scottish policy context
generated by the QEF. Arguably, the values of collegiality, ownership and enhancement
upheld by this new policy framework would alleviate the conflicts noted above. As strategic
actors in the enactment of the QEF one would expect these values to filter down to middle
managers and to infuse their experience of the role, while managerialism would become a
less pronounced feature. How middle managers’ role and their experience of mediation have
been transformed by the QEF is the paper’s overarching concern. Does the enhancement
orientation of the framework and the fact that institutions are entrusted to take care of quality
soften these tensions? In the context of the QEF, does middle managers’ role continue to
reflect the systemic conflicts documented in the literature?
The implementation staircase: a metaphor to situate the middle managers’ experience
We have referred above to the mediation implicit in the middle managers’ role. The
implementation staircase provides an illustration of the systemic positions held by particular
‘layers’ within higher education systems (see Reynolds and Saunders 1987; Saunders 2006),
bringing a useful perspective on middle managers’ strategic location. The implementation
staircase metaphor suggests the importance of constructing the experience of policy from the
points of view of the main stake-holders within a policy environment. Further, it suggests
these points of view may well differ significantly and it is the task of analysis to ‘construct’
these differences. Another dimension to this metaphor is the way in which each group acts as
both a receiver and an agent of policy messages and, through this process, the message will
undergo adaptation and be understood very differently according to the unique and situated
experience of each stake-holding group. The stake-holder narratives identifiable on the
implementation staircase for the QEF policy are illustrated in Figure 1. This paper focuses in
particular on middle managers’ experience of their role in policy within the systemic space
they occupy on the implementation staircase. The idea that experience and thus adaptive
responses to policy are ‘situated’ is more than a metaphorical point. It is based on the way in
which individuals and collectivities make sense of their professional worlds. The important
relational practices, mainly associated with ‘mediation’ are denoted in red as middle managers
broker policy messages up and down the staircase.
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Figure 1. Middle managers on the implementation staircase
Middle managers’ position, as illustrated by the staircase, lies at the interface between top
institutional management and their academic colleagues. They embody the tension between
the managerialism inherent in running a higher education institution and the traditional values
of collegiality and academic freedom (reinforced by the QEF). The metaphors proposed by
Bleiklie and Kogan (2007) to describe universities - republic of scholars and stakeholder
organization – are telling. In the former, leadership and decision-making take place
collegially among independent scholars, whereas in the latter decision-making occurs within
hierarchical structures which grant leaders the authority to make and enforce strategic
decisions within the organization to satisfy other stakeholders.
Data set and methodology
Focus groups with middle managers were conducted in nine Scottish HEIs (out of nineteen)
between October 2008 and December 2010: three ancients (pre 20th century), two pre-1992
universities, three post-1992 universities, and a specialised college. Table 1 shows the
institutions represented in the study against the total in Scotland.
Institution type Total in Scotland Represented in investigation
Ancient 4 3
Pre-1992 4 2
Post-1992 7 3
Specialised 4 1
Total 19 9
Table 1: Institutions in the study against the total of Scottish institutions, by type
Scottish Funding Council
and policy ‘architects’
Institutional
leaders
Middle
managers
Lecturers
Students
Receiving, adapting, contextualising and developing ideas/ messages/meaning
Mediation
Communicating
adapted ideas to
others in the staircase
Mediating
Practices
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As noted above, the term ‘middle managers’ was understood flexibly to comprise academics
with a middle management function. This included: heads of departments (or equivalent),
heads of schools, heads of division (within a school), directors of teaching and learning, and
programme/course leaders (or equivalent). The focus group participants were selected
randomly using the names and contact details available on institutional websites and were
approached through institutional contacts of the research team. In total, twenty focus groups
were conducted with up to six participants in each. These ranged from 1 to 3 in each HEI,
depending on the size of the institution, grouping academics from related disciplinary areas
(e.g. in one institution the focus groups were with academics from Health and Life Sciences;
Computing and Engineering; and Law and Social Sciences). Overall, just over 100 middle
managers, mainly with academic rather than administrative background, belonging to a wide
range of disciplines, participated in the focus groups.
Focus groups lasted around an hour. They were all approached and conducted in an identical
way, irrespective of the disciplines represented. A set of prompts in the form of quotes, the
same ones in every focus group and presented in the same order, were given to participants to
stimulate the discussion. The quotes referred to institutional structures and cultures, taken
from publications such as the Times Higher or previous evaluation reports of the Scottish
government’s policy for quality in higher education (see Appendix 1). The quotes were
chosen to reflect a range of (sometimes contentious) views and institutional contexts. By way
of example, two of these were: ‘The new managerialism of higher education shares many of
the pitfalls and dysfunctions that blighted the Soviet state... However apparently rational,
orderly and comprehensive the plan looked at the top of the hierarchy, in its implementation
the different levels of the system often pulled in different directions’ and ‘I've worked in
three other universities but here it seems that there is more time for teaching and for thinking
about teaching. We are teaching-focused but not in a 'that's all we do' kind of way – we also
get on with our research’. Using such quotes as a starting point for discussion, three areas
were addressed: the extent to which statements reflected the participants’ experience; how
they viewed their own role as a manager; factors which helped or hindered their ability to
fulfil their role as they saw it. The discussions centred on issues relating to teaching and
learning – the QEF was very rarely referred to directly. The aim was to analyse responses in
terms of the extent to which respondents’ experiences aligned with a culture of enhancement
and with the aims of the QEF. A key feature of the QEF, as highlighted previously, is its
ownership by stakeholders in the Scottish HE sector. This ownership is intended to facilitate
a culture shift within the sector away from a primary emphasis on quality assurance towards a
focus on quality enhancement. Therefore, in not referring to the QEF directly, the aim was to
explore whether such a culture shift had materialised in the case of the middle managers,
manifest in changes in their experiences of and ways of thinking about quality. Thus, bearing
in mind that practices and ways of thinking embodied in the QEF may not be attributed by
stakeholders to the strategy itself, an ‘inferential’ approach was adopted where evidence of
new ways of doing and thinking was sought rather than a simplistic notion of attribution. This
approach put a premium on what was happening, rather than on ‘cast iron attribution’.
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The focus group discussions were fully transcribed. Content analysis of the transcriptions was
performed with the help of the qualitative analysis software Max QDA. Themes and
categories were identified which informed the depiction, outlined below, of middle managers’
experiences in the enactment of institutional quality policies driven by the QEF. Three types
of tensions – outlined and enlivened by illustrative quotes – emerged: academic versus
management divide; leadership versus management practice; and empowerment and
preparedness. These suggest that the values promoted by the QEF have yet to become a
feature of the middle managers’ experience of policy mediation. We have adopted the view
that the descriptions of the policy experience within the dynamic of focus group discussions
provide authentic depictions of middle managers’ work. The status of the data is that it
constitutes a narrative account from groups of informants as they ‘sense make’ (Weick 1995)
and construct collective accounts of their experience.
Findings and discussion
Academic - management divide
During the focus group discussions, middle managers pointed to the role tensions
documented in the lliterature. They expressed criticisms of the managerial culture which they
perceived to ‘have taken hold’ of universities to the expense of collegial relationships. One
manifestation of this development was the perception of the remoteness of senior
management representatives from the day-to-day business of the institution and their lack of
understanding of the issues shop-floor academics struggle with, such as large student
numbers in a massified system:
…some of them haven’t been in a class ever…but those that have taught, it’s years
since they taught, they remember seminar groups of ten well qualified full-time
students…I do think the university Principal should be made to come down and teach
or at least sit in.
Therefore, the academics-management divide emerged as a key concern for middle
managers, made more pronounced by their own positioning which one described as ‘between
two wheels, a managerial one and one that at least those of us over 50 feel is a collegial one’.
This created a tension which appeared difficult to reconcile:
... we get all this top-down management until things begin to go pear-shaped and then
the managers all suddenly rediscover the collegiality. So we all go off plan (...)
they’re all a community of scholars until things get back on track and then it’s back to
top-down management. So it’s two wheels turning in different directions and I think
we’re caught in the middle of them.
Internally, the conflict was experienced in contradictory allegiances. Externally, it was
reflected in their attitudes and practices. Prior to becoming heads or directors, the middle
managers’ career used to be a purely academic one, concerned with teaching and research in
their discipline. They therefore identified with an academic community and a disciplinary
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network – their loyalty and belonging to this community appeared undisputed (Becher and
Trowler 2001). However, upon promotion to or take-up (sometimes resentfully) of the new
function, they became a link in the management chain of the institution, thus responsible for
the enactment of its strategies and policies within their own departments. As a head of
department expressed it, ‘as you climb the greasy pole, your allegiances move away from this
and towards the institution itself’. Given the split between their intimate allegiance, primarily
academic and disciplinary, and their official management role, which required loyalty to
institutional interests, they embodied the level where the clash between management and
academics was felt most acutely, where ‘you’ve got to work with the institution, but you’re
also supporting your staff’. Meek et al (2010) captured this split through the uneasy
coexistence of an increasingly professional role whereby ‘the part-time amateur academic
manager is largely a creature of the past’ and prevailing academic values of autonomy and
scientific freedom.
Caught in the middle, academic managers continued to describe their practice as protecting
their academic colleagues from the bureaucracy and formalism generated by top-management
decisions. Their role became ‘a translation job’, making policies meaningful for their fellow
colleagues. The metaphors they used to describe their position were evocative: ‘telephone
exchange’, ‘conduit’, ‘convener’, ‘pivot point’, ‘key lynchpin’, trying to ensure everyone is
‘singing from the same song sheet’, ‘shield’ or an ‘umbrella’, ‘fighting off the slings and
arrows of nonsense’ coming from top management, or ‘keeping the rubbish off the path’:
...one is a kind of umbrella. Very time consuming documents and requirements come
down from the centre – either from the centre of the university, or from government or
funding councils. They have to be this way, that’s all responded to formally (...) The
first I can do, my colleagues in the department are protected from having to engage
with those documents. Then there’s the matter of translating them into how we
practise in the department. Then that involves departmental discussion, setting up
ways of behaviour, ways of teaching, ways of prioritising aspects of teaching. But you
are there as a shield from every bureaucratic manifestation.
The preference for a collegial environment and identification with academic concerns and
practices consistent with their inner allegiance (e.g. departmental discussion) appeared
evident in the above statement. The middle managers seemed to be unwilling participants in a
management game of whose rules they disapproved, reminiscent of the ‘reluctant manager’
(Scase and Goffee 1989) and their tolerance of, rather than agreement with, procedures
(Floyd and Dimmock 2011). From a quality enhancement perspective, their role was a gate-
keeper one, enabling and supporting staff to perform their academic duties by protecting them
from top management demands. These demands, while presented as policies and procedures
meant to improve quality, were in fact experienced and perceived as a hindrance to quality,
since according to one focus group participant ‘what we try and do is make it possible for
these people to go back to the job they came into the business to do’.
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In addition, middle managers emerged as a key element in the flow of communication, filters
and translators of policies, so that these made sense for academic colleagues. They described
themselves as mindful of multiple pressures and pragmatic about the extent to which
colleagues were able to respond to university policies. Maintaining confidence that people
actually did what they could, they believed that ‘less blame culture; more praise’ were
necessary to keep things moving forward. Their position of bridging and reconciling
academic and institutional interests was also manifest in their acting as upwards conduits for
the voice of the academics they lead. Nonetheless, there was criticism that bottom-up
opinions tended to be neglected and that concerns on the shop-floor were not given proper
consideration or response. They themselves did not feel fully informed. About a university
restructuring, one middle manager claimed that despite meetings and strategic reviews to
which people could participate:
it doesn’t always translate when people at the bottom level really want to know how
it‘s going to affect them, and trying to make some sense of that, because often those
direct questions are never answered. Again, that’s our role to say ‘Well, I think if we
knew this, we’re going to be in a stronger position to pass on better information’.
Despite the discourse of collegiality and empowerment then, mediating the QEF involved
similar tensions and practices as any other nationally and institutionally implemented policy.
While the hailed QEF values of enhancement, collegiality and pragmatism were evident in
middle managers’ relationship with their academic colleagues, these were hardly present in
the senior management’s relationship to middle managers and front-line academics. Middle
managers‘ discomfort with managerialism in universities, their allegiance to an academic
community and the preference for a collegial culture led to a reinvention of their professional
practices: they were usually reluctant to be called managers and were more concerned to
engage in forms of leadership practice. This is evident in the relational characteristics
depicted next.
Leadership versus management
Research participants described a particular relational approach, synthesised in the following
statement: ‘being nice to people and persuading them to do what they ought to be doing (...) a
form of management, but not necessarily something that goes into the normal management’.
As one head explained, management implied the exercise of power, which clashed with the
belief in collegiality and the horizontal relationships in a disciplinary community.
Participants suggested that they appealed to leadership rather than management practices,
their position implying ‘leading, cajoling, encouraging, inspiring’ colleagues towards shared
priorities discussed and agreed by all involved.
Traditional hierarchical management lines fit oddly in academia. Preston and Price (2012)
discussed the mismatch between high levels of responsibility and lack of authority which
made mediation between top hierarchy and departmental colleagues problematic. They stated
that despite having ‘plenty of responsibility for ensuring that operational processes and
systems were in-situ and that performance management and work-load planning activities
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were undertaken in a timely manner, they had no authority to insist that they were done’
(Preston and Price 2012, 413). In fact, one focus group participant described his job as having
‘a lot of responsibility and absolutely no authority at all’. Contrasting the mind-set of non-
academic personnel, accustomed to line management, with the collegiality characteristic of
academic relationships, participants perceived hierarchical management practices as
inappropriate and ineffective:
...because of the nature of academic staff, I could not possibly go to people and say,
do this, do this, do this by then and expect it. It has to be by means of discussion and
negotiation, general conversation… people will come round....In the administration
side, there is the assumption ‘This has to be done; get your staff to do this’. No, it
doesn’t work.
One middle manager described his role as ‘leadership in a non-directive sense, although of
course, you are actually directing from behind the scenes along the lines that the University
has given’. Therefore, although as a link in the official management chain they had to pursue
university strategies and work towards their enactment, managerial practices felt
inappropriate. Instead, the strategy they referred to consisted of ‘inspiring or incentivising
people enough to invest energy to do something different’ and improve their practice towards
a common purpose, enabling and supporting them to do their job, and then trusting them to be
capable of it. The head of department/school was, thus, in repeated instances, described as
engaging in leadership practices and attributed much wider and more subtle qualities than
those of being a ‘manager’.
Middle managers’ accounts also revealed that ‘dealing with personnel issues and maintain
staff morale’ was essential in the exercise of leadership. Personnel issues appeared as the
most difficult and sensitive ones in their portfolio, as also highlighted by Preston and Price
(2012). A head described his job as ninety-five percent people work: ‘the biggest challenge,
the biggest task in a positive sense, is making a positive contribution to maintaining or
creating better staff morale’. Consequently, there was an emphasis on values such as
openness, communication, solidarity, empathy and group identity.
The middle managers in the study also saw their position as key to the success of quality
policies. Working close to their academic colleagues, it was primarily through intervention
and translation of policy into meaningful objectives for these that the QEF was able to trickle
down and impact on the core academic activities of the institution. Echoing the literature
which places them at the centre of change processes, they saw themselves as the key
facilitators of change, the motivators and the engines that set things in motion, as opposed to
the top management detached from lay academics’ concerns and practices:
I don’t think someone there, at sort of vice principal level to be honest, is going to
have a huge amount of impact on what staff do at the coal face. It’s actually people
much closer to them who are going to influence them. I think that’s where quality
enhancement actually works from.
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Middle managers saw themselves primarily as leaders rather than managers for another
practical reason: their lack of power with regards to budgetary control and a perception of
limited input in decision-making.
Empowerment and preparedness
Despite their crucial position at the department-management interface, with a responsibility
for enacting university policy in their departments, middle managers felt little empowered to
carry out their management duties. During the discussions they identified a three-part tension,
suggesting that the empowerment and ownership upheld by the QEF were missing from their
experience. First, they criticised the absence of actual power and voice. Second, they
resented the lack of financial control. Third, some complained about not receiving essential
training associated with the duties of the new position.
The lack of power seemed to be experienced more acutely in the non-ancient universities;
however, it was not reserved exclusively to them. Generally, middle managers saw
themselves at the receiving end of management, low down in the ‘food chain’. In addition, a
perception emerged that their decision-making autonomy had diminished, with their input in
decision-making increasingly restricted, while the level of responsibility had been
maintained. According to one middle manager, he was the ‘academic leader’ of the school,
‘which means that I’m responsible for everything, but not necessarily in control of it’. Middle
managers saw their power limited to ‘tactical adjustments’ in their own department, whereas
others felts they no longer could make the decisions which were once a departmental
prerogative. One complained that middle managers were not involved in open discussion and
decision-making in his university and were not treated as equals. This corroborated Meek et
al.’s assertion (2010) that some of the trends in the managerialist push were the avoidance of
conflict, which slows down decision-making, by concentrating power at the top of the
administrative hierarchy, alongside the pursuit of organisational efficiency to the detriment of
traditional forms of professional cooperative interests. In our participants’ case, contentious
issues triggered a ‘defensive response’ from senior management rather than constructive
discussions. The lack of voice is a recurring issue:
In all the years I’ve been here I’ve never felt that my opinion counts for so little, ever.
I used to feel, and it wasn’t just when I was on university level committees, in my role
as a programme leader, people listened.
In one university participants complained about not being given the opportunity to feed into a
new strategic review, although this was supposed to be a bottom-up process. In the same
university, they also complained of a lack of representation on committees with a remit for
learning and teaching issues, which were above all an area of academic expertise:
...we don’t have any direct representation on the university learning and teaching
committee. We have a representative on the college committee, and the college
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representative is on the university committee. So we have no way of inputting into
learning and teaching directly at all.
Some middle managers expressed the view that their decision-making was constrained by
university policies and procedures, for instance related to the appointment of new staff.
However, this could also apply to academic matters such as academic rigour, with ‘the
academic secretary coming back to you and saying (...) I’m worrying about complaints by
students and legal problems’. Decision-making often emerged as a senior management
prerogative and some accounts even suggested micro-management practices:
...we’re not getting any freedom to decide (...) Why should I be told that I’ve got to do
this and I’ve got to do that? Why can’t myself and my staff all discuss how we’re
going to operationalise things, why have I got to be beaten over the head?
Lack of budgetary control was another reason why middle managers did not feel empowered
to exercise their function. It was usually the next level up, e.g. deans or equivalent, which
held the purse strings:
Put us down as Red and White Rose... probably reflected in many people’s experience
that the dividing line is between Head of Department and Deans of Faculties in the
funding structure.
This division acted as a constraint because proceeding with an initiative required approval
from a higher level. The centralisation of financial management at senior levels, claimed to
have occurred in recent years, was resented. Funds allocated to the departments were
inaccessible to middle managers, these having ‘virtually no power in that area’, while
‘departments have significant reserve funds which they are not allowed to touch’. In spite of
this, heads were requested to take actions, which, in theory, required financial control: ‘I’m
being asked to market my programme but I don’t have the resources to do it’.
Lack of training, too, sometimes emerged as an impediment to middle managers fulfilling the
duties of their new position. They spoke of a common misperception that, upon promotion, a
senior academic with a good track record in teaching and research should be fully prepared to
exercise the management practices required by the post:
you do well with teaching or research, and then you go for a promoted post, but at
what stage do the others stop and say, ‘Well, actually, your role has changed
completely, you’re managing people now’, and when do we bring that into the
process? I think that’s fairly a common problem in education.
The absence of training is recurrent in literature (Meek et al. 2010; Bryman 2007; Preston and
Price 2012). Preston and Price (2012) identified the need for both formal and informal
support systems which would consider the pragmatic issues of managerial skills and
competences, but also moral and social support to help academic managers to deal with often
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difficult and ambiguous situations. Another finding was that the training provided felt
inaccurate because it failed to acknowledge the tensions inherent in the role and the
‘emotionality’ of the job.
Especially middle managers in ancient universities (but not exclusively) did refer to recent
university initiatives (i.e. training courses) to equip them to be academic leaders. Perceptions
about their usefulness were mixed: some believed that one cannot learn to be a manager in a
course, while others had appreciative comments. There was a consensus that learning occurs
on the job through recurrent practices.
Conclusions
This paper has explored the middle managers’ experience within the new policy context
generated by the Quality Enhancement Framework in Scotland through the perspective of
their position on the ‘implementation staircase’ between university leaders and lay
academics. Their accounts were, indeed, illustrative of this mediating position between
institutional interests and academic concerns, a position which translated into a unique
experience of policy and adaptive strategies in implementing policy messages. They
experienced their role as challenging and shifting, appearing to embody a culture clash
between managerialism and collegiality, in a perceived environment which exerted increasing
pressure and constraints on collegial relationships and decision-making in higher education
institutions. The fact that they portrayed their role in terms of gate-keepers and translators is
telling, as this foregrounds the distinctively different experiences of policy between upper
management layers and lay academics. The former occupy a position on the implementation
staircase which inevitably emphasises ‘outward-facing’ concerns in response to external
stakeholders’ expectations of institutional performance and accountability. In turn, this
fosters more managerialist cultures and central rather than horizontal decision-making. In
contrast, middle managers’ preoccupation appears to be ‘inward-facing’ characterised by a
responsibility for the well-being of their disciplinary colleagues and towards the creation of
working conditions which allow them to deliver quality.
What is striking is that the institutional leaders who have been involved in the design of the
framework have subscribed to the QEF values of collegiality, empowerment and ownership
and have coalesced around these values in the context of institutional autonomy in relation to
national external control of quality and standards. The analysis offered in this paper looked
beyond, into how this discourse of empowerment was effectively matched at the heart of
institutions through their systemic practices. The inclusive and participative values,
embedded in the QEF discourse, seem to diminish in importance in internal management and
governance, between the top management and middle management levels, with top
institutional policies and procedures being perceived by the middle managers in our research
as more impositional than consensual. However, in ‘horizontal’ relations between middle
managers and academic colleagues, collegiality surfaces once again. The contradiction
between espoused values (of collegiality and ownership) and the centralist practices
experienced by middle managers and associated with senior managers are perceived as more
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attuned to an assurance rather than an enhancement culture. This could be a reflection of a
limited confidence in institutional and academic quality by senior managers. This sense of
vulnerability, prompting centralist control practices could be a twofold consequence of, first,
senior institutional leaders’ outward-facing orientation and, second, their remoteness and
detachment from the core everyday practices of teaching and research undertaken at shop-
floor level. In parallel, an opposite perception was noted among middle managers, with an
inward-facing orientation, who witnessed closely the ebb and flow of their colleagues’ daily
work practices. They affirmed their confidence in the professionalism of academic colleagues
and their belief that these strove towards quality, perceiving top management centralist
measures as potential obstacles to quality and their job as mitigating these obstacles.
Middle managers’ experience appears, therefore, to problematize the values of the QEF, as a
policy built on ‘consensual development’, collegiality and ownership within the sector, as
described at the beginning of this paper. In practice, this straightforward rhetoric,
promulgated by policy makers and institutional leaders, is enacted through situated
‘mediation’ and ‘translation’ nearer the ‘ground,’ which involves a more fractured experience
of power and decision-making. The three sets of tensions highlighted above – between
allegiances to academic colleagues and institutional managers, between leadership and
management strategies and between empowerment and preparedness – call attention to the
difficulties and shortcomings encountered in the everyday exercise of middle managers’ role.
They also suggest possible ways of reinforcing their capacity. In the context of the QEF
policy, which aims to promote collegiality and ownership, their inward-facing concerns
which focus on the disciplinary driven desire to enhance research, teaching and learning
should receive due attention. Given the distance between top management preoccupations
and core academic activities, we quote Clegg and Auley (2005) who reinforce middle
managers’ strategic position:
Middle managers have often been central to ensuring that organisational change has
brought benefits to various constituencies, most importantly to students, despite
underlying problems of falling unit costs. It is also important to recognise the ways in
which middle managers may operate to limit some of the more dysfunctional
consequences of both executive action and external policy.
If more inclusive decision-making practices were promoted, middle managers would be in a
position to narrow this gap. Enabling them to act genuinely as strategic informants upwards,
not merely as information conduits downwards, would align more explicitly with the broadly
acclaimed values of the Scottish Quality Enhancement Framework.
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