MiBA-ToM: studying in St.Petersburgmarketing2.rz.tu-bs.de/marketing/download/mibatom/MiBA_ToM_for... · • Faculty of Management ... •Mustang Jeans •Otto Group •Siemens VDO

MiBA-ToM: studying in St.Petersburg

Prof. Dr. Julia Solovjova MiBA-ToM academic director [email protected]

Choosing a destination

City brand University brand

Program brand

City: St.Petersburg UNESCO’s World heritage

City: St.Petersburg Germany is the 2nd largest

trade partner for St.Petersburg (both export and import)

St.Petersburg State University of Economics

St.Petersburg State University of Economics The largest business university of Russia: • 26 000 students (without subsidiaries) • 1 500 lecturers

Bachelor, master, PhD, Dr. habil,

executive education 16 subsidiaries in Murmansk, Pskov,

Novgorod… Kaliningrad, and Dagestan

St.Petersburg State University of Economics

• Faculty of Economics and Finance • Faculty of Management • Faculty of Law • Faculty of Humanities • Faculty of Engineering and Economics • Faculty of HRM, Public and Municipal Administration • Faculty of Trade and Customs • Faculty of Informatics and Applied Mathematics • Faculty of HORECA Business • Faculty of Creative Industries • Faculty of Service

St.Petersburg State University of Economics Divisions of Unecon: • Higher Economic School – one of

three business schools in St.Petersburg included in international rankings

• International School of Economics and Politics – innovative institute arranging dual degree bachelor and master programs http://miep.unecon.ru/

St.Petersburg State University of Economics

• Up to 200 international students from Finland,

Germany, France, Italy, Poland, Czech Republic etc. come to Unecon each semester

• Dormitory is situated next to the buildings with lecture rooms.

MiBA-ToM Master of international Business Administration –

Technology-oriented Management

• Since 2005 • All courses are taught in English

MiBA-ToM: Russian diploma

MiBA-ToM courses: winter semester

• International Branding • International Supply Chain Management • Managerial Economics • International Value Creation • Business Modeling (computer simulation) • International Financial Markets • Service Marketing • Intercultural Management • INTERNATIONAL CASE STUDIES • Russian language

MiBA-ToM courses: spring semester

• International Contract Law • Research Methods in Management • Corporate Finance • International Corporate Organization • International Trade • International Accounting • INTERNATIONAL CASE STUDIES • Term paper / research conference • Russian language

•Beiersdorf: Nivea •Beiersdorf: TESA AG •Berenberg Bank •BMW •Boston Consulting Group •Continental •Davidoff Café •Shell •EON Ruhrgas •ERGO Insurance Company •GM-Avtovaz, •Greenpeace international •Hipp •Holsten

•Imperial Tobacco •ISS •Johnson & Johnson •Lorenz Snacks •Media-Saturn Group •Mustang Jeans •Otto Group •Siemens VDO •Stiebel Eltron •Tchibo •Tom Tailor / Lead Marketing •ThyssenKrupp •UBS •VW

MiBA-ToM courses: case studies

MIBA graduates work in international companies - 75% work abroad - 33% marketing and logistics - 51% finance - 22%

MiBA-ToM: contacts [email protected] Tatiana Timashova, program manager

http://miep.unecon.ru/miba/

+7-812-310 19 57