Meruelo Enterprises Inc. Style Guide 2014

Meruelo Enterprises, Inc. Graphic Design Style Guide © 2014.

75 YEARS STRONG

The Graphic Design Style Guide is a summary of the corporate logo design, color palette and font style approved and adopted by Meruelo Enterprises, Inc.

For marketing purposes, use the selected colors, fonts and logo files provided.

FONT STYLE & COLOR PALETTEThe font style selected for the logo letter mark MERUELO ENTERPRISES INC. is "Eurostile ExtendedTwo".

SSPACE AND RELATIONSHIPS OF ELEMENTSMake sure that in any application, the logo is presented with clarity and integrity. The logo should always be clearly separated from other elements on the page or screen, and it should never be placed on a background that compromises its legibility.

STYLE GUIDE

Eurostile ExtendedTwo Bold

Custom Designed “M”

NOT ACCEPTED

Eurostile ExtendedTwo Regular

LOGO LAYOUT The MERUELO ENTERPRISES INC. logo was designed in vertical and horizontal optionto fit various applications.

Vertical Logo

Horizontal Logo

Symbol Mark

STYLE GUIDE

COLOR PALETTE CMYK, PMS, Black and White versions

CMYK Color Logo PMS Logo BLACK & WHITE LOGO

STYLE GUIDE

PMS Pantone 202

PMS Pantone Black

CMYK c27, m100, y82, 28

CMYK c0, m0, y0, k80

CMYK c60, m50, y50, k100

BUSINESS CARD DESIGNThe font style selected for the MERUELO ENTERPRISES INC. business card is "Frutiger".

STYLE GUIDE

APPAREL & HARD HAT APPLICATION

Logo on Polo Shirt(Approximate 2” in width)

(Approximate 2.5” - 2.75“ in width)Logo on Hard Hat

STYLE GUIDE

Website

STYLE GUIDE

For further inquires regarding the MERUELO ENTERPRISES INC. style guide, please contact ARAS Inc.

T. 562.696.8196 • E. [email protected]

MERUELO ENTERPRISES INC.

9550 Firestone Blvd. Suite 105Downey, CA 90241

T. 562.745.2300 • F. 562.745.2341