WELCOME! Rebecca Williams SMB Marketing Manager EMEA BlackBerry: 07738 347407 Email: [email protected] RIM PROPRIETARY AND CONFIDENTIAL INFORMATION
Jan 19, 2015
WELCOME!
Rebecca Williams
SMB Marketing Manager EMEA
BlackBerry: 07738 347407
Email: [email protected]
RIM PROPRIETARY AND CONFIDENTIAL INFORMATION
London |Current Mobility challenges being faced today
WHAT DID WE DO?
WE SPOKE TO YOU …
12 Groups ~ 2hours each
Bristol
Frankfurt
Lyon
10 – 99 employees
Manchester
Hamburg
Paris
100 – 249 employees
BlackBerry Users
BlackBerry Non-users
BlackBerry Users
BlackBerry Non-users
Results
The two sides of being a Small Business
• More independence to choose where and when to work
• Working from home, road, office, retreat
• More contact with clients and customers
• Know everybody
• Personal feel, less ‘corporate’
Flexibility
Informality
• Time on the road can mean work load mounts
• “Availability intensive”- having to spread yourself thin
• Strong pressure on time utilisation
• Customers take advantage
• Lack of resource
More demanding
The challenge to professionalism
Current communication devices
• Store and transfer larger amounts of information
• Email on the move, although…
• LAN access too inconsistent
• Another (heavy) device to carry
• Expense
• Security issues, particularly LAN for banks and other high security zones
• Physical barrier to customers
• Instant
• Cannot send/ receive enough information
• Email inadequate (never used)
• No receipt/ assurance info is communicated accurately
• Though seen as contacts and organiser mostly
• Lack of push email
Desire to bring it all together
Mobile Phone
PDALaptop
All in onedevice
BlackBerry can help..
1. We can provide the flexibility to have the independence and freedom you seek
2. Save you time to be more available to do all the important things
3. Increase efficiency, effectiveness and ensure you are providing a complete professional service
INTRODUCINGBLACKBERRY
WHAT IS BLACKBERRY?
WHAT IS BLACKBERRY?MARKET LEADER (DATA-CENTRIC MOBILE DEVICES)
WHAT IS BLACKBERRY?A GLOBAL PHENOMENON
WHAT DOES BLACKBERRY DO?EMAIL AND MUCH MORE
HOW MANY BLACKBERRY USERS ARE THERE?7 MILLION PEOPLE AROUND THE WORLD (AND GROWING FAST)
Equipped for success
Not yet
WHO USES BLACKBERRY?AMBITOUS PEOPLE WHO WANT TO GET ONIN BUSINESS
LAW
FINANCE
PROFESSIONAL SERVICES
ENTREPRENEURS
AND MORE…
PUBLIC SECTOR
POLITICS
EMERGENCY SERVICES
MEDICINE
AND MORE…
OTHER WALKS OF LIFE
ACTORS
ROCK STARS
CELEBRITIES
MUSICIANS
AND MORE…
Case study
WHY BLACKBERRY?
Once you start using it you will love it…
Easy to use
Flexible
Secure
Comprehensive
Fun
Stylish
Professional image
Flexible working
Cost-effective
Time saving
Users become advocates and cant help but tell people they meet how much they love their BlackBerry.
THE BENEFITS ARE ADDICTIVE
SO
BLACKBERRY?
WHY DO OUR CUSTOMERS
LOVE
THE BEST SECURITY
RAPID RETURNON INVESTMENT
IMPROVED COMPANYWORKFLOW
SIMPLE AND ENJOYABLE TO USE
BLACKBERRY MAKES PEOPLE MORE PRODUCTIVE
INSTANT COMMUNICATION
WE’VE SEEN THAT BLACKBERRY IS A GREAT PRODUCT WITH MANY STRONG POINTS.
BUT WHAT ABOUT THE BLACKBERRY BRAND?
WE’VE SEEN THAT BLACKBERRY IS A GREAT PRODUCT WITH MANY STRONG POINTS.
GREAT PRODUCTS AND SERVICES
OUR SIMPLE IDEA
WE MAKE AMAZING TOOLS FOR SUCCESS
OUR POINT OF VIEW ON LIFE
WE HELP PEOPLE ACHIEVE MORE
OUR MANIFESTO
We are here to help people achieve more. Those that have some get up and go. Those who want to do something with their lives – whatever that may be.
It might not be easy and it can be hard work for people to achieve what they want. But we are on their side.
And, because we help people to make the most of every day, BlackBerry helps people to be the best they can be.
INTRODUCTION TO BLACKBERRY – HOW IT WORKS?
What type of email do you have?
Types of BlackBerry solution for your email
BlackBerry internet service
or
BlackBerry Enterprise solution
Thank you!
Q&A