Merger Television™ - The Official Online Business Television Network™

Merger TV™The Official Online Business Television Network™

Michael Herlache MBA

Managing Director, Holdings Industries

April 15, 2015

Merger TV: The Official Online Business Television Network

I. Vision

II. Capabilities

III. Work Breakdown Structure

IV. Database Architecture

V. Database Breakdown

VI. Database Breakdown Financial Modeling

VII. Database Breakdown Valuation

VIII. Subdatabase Conversion

IX. User Group Architecture

X. Message Architecture

XI. Communication Architecture

XII. Process Architecture

XIII. Platform Customization

XIV. Monetization

XV. Monetization Timeline

XVI. Exit

XVII. Exit Timeline

VisionMerger TV: The Official Online Business Television Network

Merger TV Vision

Phase I: Paid Segments (one by one basis)

Phase II: Membership (quarterly coverage, monthly coverage, daily coverage package)

Phase III: Sponsored Online Broadcast (continuous)

Phase IV: Sponsored Channel Broadcast (continuous)

CapabilitiesMerger TV: The Official Online Business Television Network

Merger TV

One or two minute television segment recorded for PR or

marketing

Merger TV

Companies Markets

Run process to record segmentand distribute to company &markets

Work Breakdown StructureMerger TV: The Official Online Business Television Network

Merger TV: Work Breakdown Structure

Database ArchitectureMerger TV: The Official Online Business Television Network

Merger TV Database Architecture

One or two minute television segment recorded for PR or

marketing

Merger TV

Run process to record segmentand distribute to company &markets

220 mm individuals database

26 mm businesses database

SIC code: all

Message ArchitectureMerger TV: The Official Online Business Television Network

Merger TV: Message Architecture

Welcome to Merger TV, the official online business television network providing coverage to lower to middle market companies. Merger TV provides paid segments on said companies that are used for PR and marketing purposes allowing the company to benefit from rich television media without having to pay 10s and 100s of thousands of dollars for a major television channel to provide coverage.

Communication ArchitectureMerger TV: The Official Online Business Television Network

Merger TV: Communication Architecture

Database Lead Communication:

Email Based

Database Lead Communication:

Email Based

Paid User Communication:

Email Based

•Welcome to Merger TV, the official online business television network providing coverage to lower to middle market companies. Merger TV provides paid segments on said companies that are used for PR and marketing purposes allowing the company to benefit from rich television media without having to pay 10s and 100s of thousands of dollars for a major television channel to provide coverage.

•It's a pleasure. Our television network, Merger Television, would like to do a one to two minute segment on Mc Dowell Associates. Our clients typically use the television segment for PR and marketing purposes. Merger Television is the official online business television network (www.MergerTV.com). We ask that you confirm receipt of this message.

•Take advantage of another paid segment for your latest developments

Process ArchitectureMerger TV: The Official Online Business Television Network

Merger TV: Process Architecture

Pay for Merger TV segment already?

Yes

No

Receive an initial consultation email with call to action

Receive a returning customer email with call to action

Platform CustomizationMerger TV: The Official Online Business Television Network

Merger TV: Platform Customization

MonetizationMerger TV: The Official Online Business Television Network

Merger TV Vision

Phase I: Paid Segments (one by one basis), $1,000 for one minute, $2,000 for two minutes

Phase II: Membership (quarterly coverage $4,000 per year, monthly coverage $15,000 per year,

daily coverage package $100,000 per year)

Phase III: Sponsored Online Broadcast (continuous)

Phase IV: Sponsored Channel Broadcast (continuous)

Monetization TimelineMerger TV: The Official Online Business Television Network

Merger TV Monetization Timeline

Phase I: Paid Segments (one by one basis), $1,000 for one minute, $2,000 for two minutes

Phase II: Membership (quarterly coverage $4,000 per year, monthly coverage $15,000 per year, daily coverage package $100,000 per year)

Phase III: Sponsored Online Broadcast (continuous)Phase IV: Sponsored Channel Broadcast (continuous)

Phase I: Year 1 to Year 3

Phase II: Year 3 to Year 6

Phase III: Year 6 to Year 8

Phase IV: Year 8 to Perpetuity

ExitM&A Nexus: The Official Online Investment Banking Platform

M&A Nexus Exit

At 50 mm valuation make partial exit to strategic (to existing television network) or

financial at pre IPO to cash out. After increasing valuation to $100 mm then full cash out at IPO.

Exit TimelineM&A Nexus: The Official Online Investment Banking Platform

M&A Nexus Exit Timeline

Partial Exit to Strategic or Financial: Year 3 to Year 6

Exit at IPO: Year 6 to Year 8

At 50 mm valuation make partial exit to strategic (to large commercial banks or existing

investment bank) or financial at pre IPO to cash out. After increasing valuation to $100 mm then full cash out at IPO.