1 MEF Carrier Ethernet Briefing
Nov 15, 2014
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MEF Carrier Ethernet Briefing
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NameCompanyTitle
Ethernet Business Services
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Agenda
• Enterprise Challenges• Service Provider Opportunities• Benefits to the End User Customers• Top Market Segments and Applications• Use Cases
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Enterprise CIO challengesPressures of today’s Dynamic Enterprise
•Reduce cost of operations– Consolidate data centers– Reduce day-to-day OPEX– Move some work to low-cost regions– Maximize utilization of assets
•Ensure reliability and survivability– Data center backup– Network redundancy– Uniform security and compliance
•Respond to Web 2.0 initiatives– Free-form collaboration and interaction– More mobile and teleworkers– Networks are becoming multimedia rich– Additional on-site contractors, outsourcers
and out-taskers– Cloud based Services
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CIO Expectations from Network
• Predictable end-to-end application performance
• Flexibility to fine-tune bandwidth capacity per site based on application needs and budget
• Service consistency across all enterprise sites –regionally, nationwide or globally
• Secure, reliable connectivity• Simplified network operation and
management• Low cost $/bit and value-priced
premium features
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Service Provider Opportunities
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Service Trends for Carriers
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Drivers of Ethernet Services
Worldwide demand for Ethernet Services increasing to $40.2B in 2014.
Critical applications have access to simple interface to standardized services for secure high speed connectivity
Convergence/consolidate fragmented legacy networks into scalable, high performance, low latency network.
The future of customer networks, enabling new applications for a wide range requirements.
40.28BusinessApplicationsMarket
Worldwide Ethernet Services
Vertical Systems Group - ENS
2009 2014
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Managed Business Video Services
– Webcasting– Business TV– Digital Signage– Distance Learning– IP Video Surveillance– Televised Financial Services– Other similar applications …
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Application Aware Cloud Services
Application Reporting
Guaranteed Performance
Service on Demand
On-line HDVideo Conferencing
On-line DB Services
On-line ERP Services
On-line VoIP Services
SaaS
Common Business Applications
Service Provider
What new value added
services can I offer?
Enterprise Verticals
High Value Cloud-Based Services
Cost Reduction
Service Providers evolve from “Connectivity Providers” to “Trusted ICT Partners”
Access Agnostic
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Top Market Segments and Applications
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Ethernet Services: Sectors and Applications
• Top Market Sectors• Healthcare, finance,
education, government, media
• Principal Applications• Site-to-site access, • Server consolidation,
Business continuity/disaster recovery, • Software as a service (SaaS), • Internet access, distributed imaging, • Distributed storage area networks, • Converged networking, • Virtualization and cloud computing
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MEF Standardized Services by Market (1)
Collaboration, Multi-site connectivity, cost efficiency, Administration, Easy to manage Multipoint Ethernet
Local/Regional Government, Primary & Secondary Education
ELAN
Convergence, VoIP, Video, Financial data, Multiple locations to interconnect, International reach, Videoconferencing
Large Enterprise Customers, Finance
EVPL
Medical Imaging, Data Center Connectivity, Business Continuity, CAD Engineering, Dedicated reserved bandwidth, small number of sites to interconnect
Healthcare, Financial, Pharmaceuticals
EPL
Service Key Market Key Application
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MEF Standardized Services by Market (2)
Internet Access, High-bandwidth access to IP-based corporate networking
Small, Medium, and Large Enterprises
Ethernet Access
Corporate networking, VoIP, Video, Photo Imaging, Legacy WAN’s Requiring Increased Bandwidth, Centralized applications evolving to distributed networking
Finance, Retail, Professional Services, Manufacturing
VPLS
VoIP, Video, Point-to-Point Intra-Metro Connectivity, Classes of Service
Local/Regional Government, Education, Healthcare, City-wide Regional applications
EVPL
Service Key Market Key Application
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Healthcare
•Application Profile• Regulatory issues, privacy, or
state privacy compliance• Imaging driving storage and growth• Very High bandwidth, Performance• Scalability mostly over limited geography• TCO/ROI critical
•Top Applications • Real Time Digital imaging• Supporting multiple applications
•Benefits:• Real-time transfer and diagnosis of images • Centralized diagnostics service, significant
time and cost reduction• Very cost efficient
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Finance / Insurance
• Application Profile • Global reach• Latency, Latency, Latency• Reliable, secure, SLAs• Compliance, SOX, SEC, FSA, GLB, etc.
• Top Applications• Specifically: Financial transactions• Reliable, scalable solution• Very low latency requirements• Security
• Benefits:• Cost-effective bandwidth increments to their
customers.• Easier to maintain, support and scale• V-LAN based traffic separation for applications
and departments.
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Education
• Application Profile• Increased demands of community
partnerships using educational infrastructure,
• TCO/ROI critical• Separate domains to separate traffic
between departments
• Top Applications• See earlier overview slide; specifically:• Research• Internet Access
• Benefits• Distance learning • High speed internet access• High speed data network to communicate, library,
students, administration
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Government
• Application Profile• Web based applications • Flexible SLAs • TCO/ROI• Separate domains for different
departments and for extranets
• Top Applications• Specifically: • E-Government• Disaster Recovery• Internet access
• Benefits:• Multiple applications over the same flat
Layer 2 network• WAN solution complemented by in-
house IT-staff
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Media/Entertainment
• Application Profile• Traditional users of Private Line services • Very High Bandwidth• Need for very flexible Bandwidth• Convergence demands on low latency, low
frame loss, minimum frame delay variation, high performance networks
• Real time• Innovate to better serve customers, using the
new media capabilities
• Top Applications• See earlier overview slide; specifically:• Video, streaming media• Service orientated architecture• Internet access
• Benefits• Very High and Very Flexible Bandwidth
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Summary
• Worldwide demand for Ethernet Services will continue to increase as all business segments are optimising their application performance through adoption of Ethernet Business Services
• Ethernet Services are not just sold to large enterprises – medium businesses are also leveraging the benefits
• MEF-defined E-Line and E-LAN are being deployed as the services of choice for Ethernet Business Services
• Top benefits are cost reduction, simplicity, scalability, speed, performance – an ideal platform for enabling business IT strategies
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For details on MEF Business Services please visit: http://www.metroethernetforum.org/business-services
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MEF Carrier Ethernet Briefing