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In this past decade, we have seen a shift in how we share

information, communicate, entertain ourselves, shop and

even connect with brands.

We now live in a multiscreen society. Laptops, tablets

and smartphones exist in the majority of homes. And many

homes have more than one. Everything we want and do is

a click — and now a swipe — away. Because of this,

consumers expect more.

Reward and incentive promotions must evolve with

technology to meet changing consumer expectations.

Digital Rewards make it easy for brands to adapt to this

new landscape.

Digital RewardsOnline Power, Real-World Reach

Over Half a Billion Codes Served

What is a Digital Reward Card?

The Reward

The back of the reward card clearly displays the reward

the user will receive.

The Design

The front of the card features your logo and custom

artwork printed in full color.

The Code

Users enter their unique reward code on the website and

follow the on-screen instructions to redeem their reward.

The Website

This is the website address that users will visit to redeem

their reward.


Customers receive your offer

via a branded card or

product.

They visit the website

provided enter their reward

code and choose their gift.

Customers enjoy their gift

courtesy of your brand.

How It Works


Full Product Suite


Made up of a full range of physical and digital products,

Digital Rewards include popular items that people love. With

our easy-to-implement platform, brands can offer these

relevant real world items at a fraction of their perceived

value.

You can also give the gift of even more choice with Digital

Choice. Create your own combination or choose from our

pre-made themes. Packages can be created to fit within any

price points or to target any audience.

Promotions that include Digital Rewards have it all: exciting,

relevant and popular incentives with an unlimited selection

that appeal to demographics across the board, including:

The Digital Difference


Promotional Pain Points

With a fixed cost per distributed code, low-cost delivery, and ease of distribution, you can focus on what

matters most: a creative promotion without logistic limitations and challenges.


Web-connected devices Past, Present and Future*

The Internet is no longer a network of computers — it’s a network of devices. And it’s projected that the number of web-enabled devices will grow to 50 billion by 2020, according to Cisco.

*Wall Street Journal, IMS Research, Cisco

Modern Rewards For Connected Consumers


Digital Rewards include popular gifts that have real value

and are products that consumers desire.

By providing incentives that people love and regularly use

— such as music, movies, magazines and eBooks — a

brand can offer recipients popular rewards with instant

gratification and unlimited selection.

•More than 80% of U.S. households have some type of

personal computer or laptop and almost half have

more than one, according to Forrester Research.

•85% of American Adults have a cell phone — and

over 50% of them are smartphones, according to the

Pew Research Center.

•47% of households with annual household incomes

of $75,000 or more have tablets, according to the Pew

Research Center.

The Latest In Entertainment

Since Digital Reward Cards can be redeemed for the top

entertainment available today — from hit songs, new film

releases, popular magazines and more — they strongly

associate the brand with the latest and greatest of what

is available in digital and physical entertainment.

Recipients of these incentives enjoy receiving

complimentary rewards for things they regularly enjoy

and appreciate the offer and the brand providing it.

•Connecting brands with cool entertainment rewards

brings even more value to the promotion.

•The choice of the most popular modern entertainment

bring relevance to the brand.

•Our ever-evolving catalog of rewards ensures the latest

in entertainment is always available and keeps the

promotion current.


Incentives Your Customers Value

*Motion Picture Association of America**Forrester Research

***Nielsen/Billboard; Pew Research Center****Mintel


Digital Reward offerings are valuable to the consumer and

increase engagement and acquisition much more

effectively than standard discounts or equivalent cash

value offerings.

Associate your brand with the modern online gifts that

unique, custom branded Digital Reward have to offer.

•Consumers regularly purchase music online, go to

the movies, read magazines, rent digital movies and

more — and they appreciate being able to do so on

behalf of a brand.

•Whether it’s eGift Cards, custom skins or cases,

dining certificates or beyond, consumers value the

products in our rewards suite, which are available at a

fraction of the perceived value.

•The products in our rewards platform continue to

popularity and show no signs of slowing down any

time soon, so you trust that you’re offering something

of real value to recipients.

Universal Appeal & Unlimited Choice


An incentive that has the ability to reach multiple

demographics, Digital Rewards have universal appeal

and allow customers to select their personal reward.

With choice and unlimited inventory, Digital Rewards

make it possible to give the right reward to the right

customer at the right time. Reach multiple demographics

at the same time with one reward.

•Our music platform has over 6-million songs,

including top hits from major and independent

labels.

•With 98% coverage across the U.S., our movie

ticket platform has the widest reach of any provider.

•Magazines can be redeemed for a subscription to

well-known titles like Cosmopolitan, Rolling Stone,

Food Network, Self, Golf Digest and more.

Fit Your Entire Promotion in the Palm of Your Hand

The size of Digital Reward Cards make them the right fit for campaigns big and small. They have a small footprint but a large reach.

500 Digital Reward cards fit right in the palm of your hand — which makes them also fit easily in desk drawers, suitcases and at

tradeshow booths. Unlike other physical items, there’s no need for large amounts of inventory and storage space.


No Other Promotional Items Ship For Less

*Chicago to California


Use Studies


To attract top technology candidates, Intel® offered

popular and relevant Music Download Card incentives to

prospects who attended their recruitment events. This

product was an effective way to increase booth traffic and

helped Intel easily distribute a large number of rewards

with little effort.

Due to their naturally flexible nature and low-shipping

costs, delivering codes via branded cards remain one of

our most popular delivery methods.

•Cards are compact and lightweight

•They hold inherent value with consumers

•Cards are manufactured onsite in the U.S.A.

•Easiest way to deliver rewards for many promotions

Branded Cards


Use: Recruiting Industry: Technology

7-Eleven®, the world's largest operator of convenience

stores, was in need of unique yet easy way to promote

their famous Slurpee® drinks to the teen market. By using

memorable custom shaped Slurpee cards, 7-Eleven was

able to distribute reward codes at events across the

country and easily promote the Slurpee brand.

By printing cards in a custom-designed shape, a brand

can create even more interest and impact in their

campaign.

•Reinforce the brand by printing in the shape of a logo

•Feature a new product or service with a unique

design

•Highlight a featured cause or campaign

•Dies are custom designed, so cards can be created in

virtually any shape

Custom Shape Cards


Use: Event Giveaway Industry: Retail

A leading insurance provider was interested in

establishing a long-term relationship with the children of

policyholders. By printing codes in custom-made direct

mail birthday cards, the insurance company was able to a

distribute high-value Music Download offerings for under

$3 each, which was less than just shipping other equal-

value items.

When codes are printed on promotional direct mail pieces,

the total cost to deliver each reward is just the price of

postage.

•No logistics issues or challenges

•Deliver for little more than the cost of a stamp

•Drop shipments simplify rewarding on key points in a

purchase cycle

•The inclusion of high value rewards can help improve

response rates

Direct Mail


Use: Customer Loyalty Industry: Insurance

Kroger® Supermarkets took advantage of printing a codes

on store receipts when customers purchased select

specially marked qualifying products. By distributing via

the flexible method of code-on-receipt Kroger avoided

logistics issues common with similar integrated

campaigns.

Reach consumers at the transaction level by providing

codes on receipts or as coupons at the register.

•Simple distribution and implementation

•No additional repackaging costs

•Campaigns can be turned on and off quickly

•Easily promoted with shelf talkers, end caps, and FSI

advertising

At the Register


Use: In-Store Promotion Industry: Retail

Coca-Cola® took advantage of printing a Music Download

code on the side of specific soft drink cups in a campaign

at a nationwide convenience store. By printing on-pack,

Coke minimized the distribution and training costs typically

associated with running an in-store giveaway of this size.

Delivering codes directly on an item or within product

packaging is a cost-effective approach that is easy to

implement.

•No additional distribution cost

•Easy to execute

•Reduced logistics issues

•Requires no additional staff training

On Pack & In Pack


Use: On-Pack Promotion Industry: CPG

Sprint® was looking for an effective incentive solution to

convert mobile customers to paperless billing. By

distributing online reward codes, Sprint was able to easily

deliver a high-perceived value gift, resulting in over

300,000 conversions per month and $4 million in annual

savings.

Distributing codes via email campaigns and targeted

online advertising can deliver high-value rewards without

additional expense.

•Easy execution and fast implementation

•Zero delivery costs

•Easily incent buyers with instant gift-with-purchase

•Flexible solution to reward consumers for completing

an action

Email & Online


Use: Online

Incentive

Industry: Telecom

Since 1995, Digital Rewards have powered promotions for some of the world’s most well-known and

respected brands spanning all industries.

In Good Company


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recipients popular rewards

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unique reward code