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-A SHORT FILM- Cardboard Dreams
16

Media Pitch

Dec 24, 2014

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the biggun' this is the combination of our own powerpoints that have been previously posted , this is now our media pitch
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Transcript
Page 1: Media Pitch

-A SHORT FILM-

Cardboard Dreams

Page 2: Media Pitch

Our Chosen Narrative…

As a group we have decided to use a non – linear narrative, however, our audience will not discover this until the end of our film. We want to use this technique as a twist within our short film, which will hopefully test our audience and add an element of shock.

The audience will believe the narrative to be of linear values, as they will be seeing a daily routine, of the businessman walking past the said ‘vagrant’. This will add the element of repetition into our film, pulling our audience into a false sense of security. This is due to the fact they will think they know what is going to happen next…

Page 3: Media Pitch

Climax Graph…

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True NarrativeAudience Belief

Page 4: Media Pitch

Flowchart of Events...

Meet the businessman.

Routine of the vagrant.

Vagrant disappears.

Hint of the vagrant.

Realisation.

Routine of the businessman.

Page 5: Media Pitch

Explanation...

The flowchart of events gives a brief outline to the order of the key events within our short film.

We wanted a separate narrative for both of our characters as we believe this will portray their different ways of life in a more contrasting reflection.

The point at which the two characters meet, ‘The Realisation’ is where the narrative will merge together & become one. This will also be when the audience have their own realisation & discover the true narrative.

Page 6: Media Pitch

Short Films

Nowadays , short films tend to work as showcases for cinematographers and commercial directors.

However due to the “youtube generation” and the ease of viewing full length short films it is a hugely growing genre.

Short films often focus on difficult topics which longer, more commercial films usually avoid.

We wanted to create a live action short film with possibly small elements of animation such as stop motion.

Page 7: Media Pitch

Stop Motion Animation

www.youtube.com/watch?v=DlGu7z7MyI8

Page 8: Media Pitch

Stop Motion.

This Previous slide is an example of stop motion animation, a element we want to include in our Short Film. Even if its just the title. Stop Motion has now become quite well known and this previous slide is an example of this, Land Rover using it for a Worldwide advert.

When i search stop motion into youtube.com it has come up with 184,000 results.

Stop motion (also known as stop-action or frame-by-frame) is an animation technique to make a physically manipulated object appear to move on its own. The object is moved in small increments between individually photographed frames, creating the illusion of movement when the series of frames is played as a continuous sequence. Clay figures are often used in stop motion for their ease of repositioning. Stop motion animation using clay is described as clay animation.

Page 9: Media Pitch

The Genre of our film...

We have discussed style we like and films we would like to make we want it to be , fast, clever camera angles and transitions (when needed) seen in British Gangster films such as lock, stock, and two smoking barrels among others but the intelligence and twists and possible cross cutting or flashbacks from action dramas such as The Shawshank Redemption.

If we were to define our film by a single genre I would say Action Drama. Therefore we want the Mise en Scene to be realistic and the characters to be able to be related to.

Another thing we decided as a group was that we did not want to much spoken word as this can come across as corny and brings the quality down, however to bring a dimension to the character we need some amount of vocal connection.

Page 10: Media Pitch

A Homeless Person

Here is a typical example of a stereotypical tramp, who is going to be one of the main characters in our video. As you can see, his facial expression suggests he is not happy , which links to the fact that he is homeless and lonely. He is wearing old clothes that do not fit him, suggesting he has no money to buy clothes that fit him. He has an un nurtured beard and scruffy hair, which suggests he has not washed in a while. He is also smoking, which could be seen as a typical habit among homeless people, as well as drug taking, and drinking, therefore this represents him very well as being a homeless person. Within our film, we will try to create a homeless person with most of these features, therefore they can be seen and recognised as a typical homeless person.

Page 11: Media Pitch

Businessman

Here is a stereotypical businessman at his desk in the office. You can see that he is very well dressed, clean and smart. He is working on a computer at his desk, which is seen as a typical activity at work. Other things that could be used which would represent him as being a typical business man would be; a cup of coffee or tea, shiny shoes, smoking a cigarette, a briefcase or a satchel. We will try to incorporate all of these things when we create out businessman character. We will also try andshow the audience that the heis a stressed person, who doesn’t care about anything else outside his own little world, who has littlecare for anyone else.

Page 12: Media Pitch

Representation of Social Class

Within our final piece, we hope to show the differences between the two social classes, by creating binary opposites of the two people, a homeless person and a wealthy businessman. To help represent this, we are also going to exaggerate the stereotype for each character, so we do not have to explain to the audience who the characters both are, we can just us the cultural code, where the audience will have a shared understanding who is the homeless person, and who is the businessman.

Page 13: Media Pitch

Our Audience…

We would like our short film to appeal to a young demographic audience (15+) however we do not want to just appeal to teenagers, by using slang words or topics only a teenage audience could relate to; as this will alienate the older people in the audience.

Demographics of our audience: AGE; 15+, SOCIAL CLASS; middle class and students. Our audience will be people who enjoy unique and quirky films such as ‘Science of Sleep’

As well as entertaining, we aim for our film to make our audience think. After researching numerous short films, we have been inspired to use a theme or a moral throughout.

Page 14: Media Pitch

How we plan to attract our Audience…

1.We are going to start by using an enigma

code, which is an element in the text that is not explained, therefore raising questions from the audience. The enigma code in our short film is going to be the relationship between the two leading characters, as this will not be revealed until the end of the film, which will keep our audience watching to find out.

Page 15: Media Pitch

2.

The main business man character is going to be represented in a negative light, here we plan to use a closed narrative, by ensuring that our audience all react the same way to the character; however the business man is also someone that our audience is able to relate to, by ignoring the homeless character day after day and behaving selfishly throughout his daily routine.

Page 16: Media Pitch

3.

After researching other short films, we have realised how much the music in a text can effect the outcome and message it conveys. Therefore we plan to include a fitting piece of music which will create empathy from the audience.