PATIENTS I PHYSICIANS I CAREGIVERS Media Kit & Advertising Guide www.painpathways.org AVAILABLE AT : Barnes & Noble Booksellers Canada’s Chapters Indigo CVS Pharmacy Hastings Book Sellers Walgreens Pharmacy DISTRIBUTED TO : Physicians Medical Offices Patients Pain Organizations Digital Editions [email protected]Official Magazine of the World Institute of Pain
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Media Kit I Advertising Guide - PainPathways Magazine · POLICIES 4 PainPathways I MEDIA KIT ADDED VALU E: • &Digital Edition • Banner advertising opportunities • Expert Facebook
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PATIENTS I PHYSIC IANS I CAREGIVERSMedia Kit & Advertising Guide
www.painpathways.org
AVAILABLE AT:
Barnes & Noble BooksellersCanada’s Chapters IndigoCVS PharmacyHastings Book SellersWalgreens Pharmacy
· Pain News· Wellness· Integrative Therapies· Physician Spotlight· Pain Quiz· Ask the Doctor· Caregiver & Patient Features
•TheONLY nationwide consumer-driven magazine dedicatedto addressingtheneedsandinterestsofchronic, acute and cancer pain patients, caregivers and physicians.
•Anupscale, quality and EDUCATIONAL magazineproviding advertisersmonthsofshelf-lifeandmultipleopportunitiesfortheir advertisingmessagetoreachthehighest number of targeted individuals atthemostcompetitiverates.
•Withafocusedandconcentratedreadership,PainPathwayshas littletonoadvertisingwasteandhelpsmillions of pain sufferers findtheir path to wellness.
•Publishedquarterly,andfeatureshigh-profilepersonalities,including Joan Lunden, Lou “The Hulk” Ferrigno, Naomi Judd, Dick Vitale, Mariel Hemingway, Dr. Mehmet Oz, Jeff Gordon, Hoda Kotb, Dr. Sanjay Gupta and President Jimmy and Rosalynn Carter.
•TheofficialmagazineoftheWorld Institute of Pain (WIP).
* ArecentstudyperformedincollaborationwithMcPheters&CompanyandCondeNastfoundthat magazines placed in physician offices averaged 30 readers per copy(permonth)versus4readers percopyforpaidsubscriptionsornewsstandcopies.Inaddition,themajorityofthe30readersfitthe targetasopposedtoonly1to2ofreadersofpaidsubscriptionsornewsstandcopyreaders.
** MemberofAllianceforAuditedMedia
DIGITAL EDITIONSE-editionandnewmobileAPPavailableinternationallytophysicians, professional pain organizations, support groups and patients.
ASKABOUTPREMIUMPLACEMENTASADIGITALEDITIONSPONSOR
DEMOGRAPHICSChronic pain affects 1 of 3 Americans (approximately
100 million) — more than the total affected by
heart disease, cancer and diabetes combined,
and costs the nation up to $635 billion each year
in medical treatment and lost productivity.
(IOM’S RELIEVING PAIN IN AMERICA, 2011)
OUR READERS ARE
• 84% Women
• 55% are between ages 40 and 59
• 40% are 60+
• 5% are between ages 30-39
3 PainPathways I MEDIA KIT
HIGHLY TARGETED CIRCULATION AND DISTRIBUTIONWith a targeted readership of over 7,200,000, PainPathways distributes over 60,000 copies quarterly ensuring your marketing message reaches your target market. PainPathways is distributed nationally to:
• Barnes & Noble and Hastings bookstores, CVS and RiteAid pharmacies, and Chapters Indigo bookstores in Canada.
• Partneringpainorganizationsand advocacyandsupportgroups,including American Chronic Pain Association, Sceptor Pain Foundation, US Pain Foundation, American Cancer Society andmore.
Member of The New Audit Bureau of CirculationsMEMBERSINCE2009
NEW 2018MOBILE
APP
POLICIES
4 PainPathways I MEDIA KIT
ADDED VALUE:
•DigitalEdition
•Banneradvertisingopportunities
•ExpertFacebookChats
•Linksonourwebsite
•Editorialopportunities
•MobileAPP
HELPFULPRODUCTS&RESOURCESFar-forward spread, $1,000 for 1 issue. Multi-issue discounts available.
SIZES & SPECSPleaseadd crop marks and bleed of at least .25 inches on all sidestoANYadsizeslistedbelow.Also,keep text and important images at least .25 inches from the trim.
AD CREATION SPECIFICATIONS:• Submittedadvertisementswillbeacceptedinalocked PDF/X-1adigitalformatonly.PainPathwaysisnotresponsible foranyerrorstocontent,colorandlayout,thatmayappear withintheclient-oragency-providedPDF/X-1afile.
Extend your message using our interactive website.
FLEXIBLE SIZES INCLUDE:
LEADERBOARD >> standard >> 728 x 90 BANNER AD >> 2/3 column >> 700 x 100 (up to 350)BANNER AD >> standard square >> 336 x 280 BANNER AD >> 1/3 column >> 320 x 180 (up to 640)
>>Ratesprovideduponrequest.
SPECIAL ADVERTISINGMake the most of our Helpful Products & Resources section. Send a high-resolution JPEG or TIFF image (over 300 dpi). Copy should include a title, phone number and/or website & up to 70/words of copy, although less is recommended for easy-reading.
Albert Einstein College of MedicineAmerican Cancer SocietyAmerican Chronic Pain AssociationAmerican Pain SocietyAmerican Society of Nurse PractitionersBand Against MSBeth Israel Medical Pain CenterBoston ScientificCaregivers With Hopeearlier.org/Breast CancerFight the Flame/CRPSFor GraceINvisible ProjectiPain International Pain FoundationJohns Hopkins Pain CenterMass General Pain CenterMayo Clinic — Pain MedicineMD Anderson Cancer Center/ University of TexasMedtronicMontefiore Headache CenterNational Family Caregiver AssociationNational Fibromyalgia & Chronic Pain Association
National Multiple Sclerosis SocietyNational Women’s Health NetworkNew York State Pain SocietyNorth American Neuromodulation SocietyPainCastPain Society of the CarolinasPainWeekPain WarriorsPartnership for Prescription AssistanceReflex Sympathetic Dystrophy Syndrome AssociationSceptor Pain FoundationStanford University Pain CenterSt. Jude Medical Susan G. Komen For The CureTexas Pain SocietyThe Cleveland Clinic — Pain DepartmentThe Kaplan Center for Integrative MedicineTyler’s Hope — Dystonia FoundationU.S. Pain FoundationWomack Army Medical CenterWomen HeartWorld Adhesion FoundationWorld Institute of Pain
Pain Partners
Peter Abaci, MD MEDICAL D IRECTOR & CO-FOUNDER
BAY AREA PA IN & WELLNESS CENTER
AUTHOR , TAKE CHARGE OF YOUR CHRONIC PA IN AND
CONQUER YOUR CHRONIC PA INWEBMD AND HUFFPOST , CONTRIBUT ING MEDICAL EXPERT
Allen W. Burton, MD, FIPP
Dawn C. Buse, MD ASSOCIATE PROFESSOR ,
ALBERT E INSTE IN COLLEGE OF MEDIC INE
D IRECTOR OF BEHAVIORAL MEDIC INE ,
MONTEFEORE HEADACHE CENTER
WWW.DAWNBUSE .COM
Steven P. Cohen, MD CH IEF OF PA IN MEDIC INE ,
JOHNS HOPKINS SCHOOL OF MEDIC INE
PROFESSOR OF ANESTHES IOLOGY &
PHYS ICAL MEDIC INE & REHABIL ITAT ION
D IRECTOR OF PA IN RESEARCH ,
WALTER REED ARMY MEDICAL CENTER
Penney Cowan FOUNDER AND EXECUT IVE D IRECTOR
AMERICAN CHRONIC PA IN ASSOCIAT ION
Anthony Dragovich, MD BLUE R IDGE PA IN MANAGEMENT
Serdar Erdine, MD, FIPP FOUNDER AND PRES IDENT , W IP
DEPARTMENT OF ALGOLOGY
MEDICAL FACULTY OF INSTANBUL
Philip M. Finch, MD, MBBS,DRCOG, FFPMANZCA, FIPP PERTH PA IN MANAGEMENT CENTRE
Scott M. Fishman, MD PROFESSOR AND CHIEF , D IVIS ION OF PAIN MEDICINE
DEPARTMENT OF ANESTHES IOLOGY AND PA IN MEDIC INE
UNIVERSITY OF CALIFORNIA, DAVIS, SCHOOL OF MEDICINE
Nicole Hemmenway INTER IM CEO
U .S . PA IN FOUNDATION , INC .
Craig Hartrick, MD, DABPM, FIPPPROFESSOR ANESTHES IOLOGY AND HEALTH SC IENCES
OAKLAND UNIVERS ITY
D IRECTOR , ANESTHES IOLOGY RESEARCH
WILL IAM BEAUMONT HOSP ITAL
EDITOR- IN -CHIEF , PA IN PRACT ICE
James P. Rathmell, MDPROFESSOR OF ANAESTHESIA
HARVARD MEDICAL SCHOOL
CHAIRMAN, DEPARTMENT OF ANESTHESIOLOGY,
PERIOPERATIVE AND PAIN MEDICINE
Peter RosenbergerFOUNDER OF CAREGIVERS WITH HOPE
AUTHOR, HOPE FOR THE CAREGIVERSYNDICATED RADIO HOST