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Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Jan 04, 2016

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Page 1: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Measurement

9/11/2012

Page 2: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Readings

• Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58)

• Chapter 1 Introduction to SPSS (Pollock Workbook)

Page 3: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

OPPORTUNITIES TO DISCUSS COURSE CONTENT

Page 4: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Office Hours For the Week

• When– And appointment

• Not scientific knowledge

Page 5: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Course Learning Objectives

1. Students will learn the research methods commonly used in behavioral sciences and will be able to interpret and explain empirical data.

2. Students will learn the basics of research design and be able to critically analyze the advantages and disadvantages of different types of design.

Page 6: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

INDEXES AND SCALESA way of getting content validity

Page 7: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Why create a scale/index?

• To form a composite measure of a complex phenomenon by using two or more items

• Get at all facets

• Simplify our data

Page 9: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Likert Scale

• A common way of creating a scale

• Advantages

• Disadvantages

Page 10: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Guttman Scaling

• Employs a series of items to produce a score for respondents

• Ordering questions that become harder to agree with

• Advantages and disadvantages

Page 11: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Guttman Scale

Page 12: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

SPSS

Statistical Package for the Social Sciences

Page 13: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

What is a statistical package

• Popular Versions – SPSS – SAS – R – Stata

Page 14: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Getting SPSS

Don’t• Purchase a student version

– Limited functions– Limited variables

• Searching the internet for a “free version”– You might get a virus– The Russians will steal your

identity (exception fallacy).

Do• Use it on the machines on

campus- free!

• Consider purchasing a 6-month license (49.00 + 4.99 download fee)

Page 15: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

How to Open Data files• Data Files on the Pollack CD

• GSS2008.SAV- the 2008 General Social Survey Dataset– n=2023 – 301 variables

• NES2008.SAV- the National Election Study from 2008. n=2323 – 302 variables

• STATES.SAV- aggregate level data for the 50 States. N=50 – 82 Variables

• WORLD.SAV- aggregate level data for the nations of the world. n=191 – 69 Variables

Page 16: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

SPSS uses 2 windows

• Data Editor Window – is used to define and enter your data and to perform

statistical procedures. – very spread-sheet like – .sav extension

• The Output Window – this is where results of statistical tests appear– This opens when you run your first test – .spv extension

Page 17: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

HOW SPSS WORKS

Page 18: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

It is like a spreadsheet

• In Variable View– You define your

parameters

– Give variables names

– Operationalize variables

• We will not do a lot of this

Page 19: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Names and Labels

Name• how the label appears at

the top of the column (like the first row in excel)

• you cant use dashes, special characters or start with numbers

• These should represent the variable

Labels• A longer definition of the

variable

• These describe the actual variable

Page 20: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Value Labels

• This shows how variables are operationalized

• Value= the numeric value given to a category

• Label= the attribute of the concept

Page 21: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

In Data View

• You type in raw data

• It looks very much like Excel

• Rows= cases

• Columns= Variables

Page 22: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

How Things are Displayed

Edit• Options• Display names• Alphabetical

Page 23: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Exiting SPSS

• If you changed the actual dataset you must save it

• If you ran any statistics, you must save these as well

Page 24: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Variables

Page 25: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Variables

• Measured Concepts

• We need to operationalize concepts to test hypotheses

Page 26: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Four Categories of Variables

Page 27: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

DISCRETE VARIABLES

Page 28: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Nominal Variables

• Identify, label, and operationalize categories

• Categories are– Exhaustive– Mutually Exclusive

• Values are their for quantification only

Page 29: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Nominal Examples

Page 30: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Ordinal Variables

• These identify, rank order, label, and operationalize categories

• The Numbers mean something here

• Operationalization denotes more or less of an attribute

Page 31: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Ordinal Examples

Page 32: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

CONTINUOUS VARIABLES

Page 33: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

What about em’

• The values matter

• Your variable includes all possible values, not just the one’s that you assign.

• Name, order, and the distances between values matter.

Page 34: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Interval Level Variables

• The values matter at this level

• The distances matter

• The zero is arbitrary

Page 35: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Examples of Interval Scales

Page 36: Measurement 9/11/2012. Readings Chapter 3 Proposing Explanations, Framing Hypotheses, and Making Comparisons (Pollock) (pp.48-58) Chapter 1 Introduction.

Ratio Variables

• The Full properties of numbers

• A zero means the absence of a property

• Classify, order, set units of distance