Today’s Agenda 1. Social Application Speed Dating 2. Post Mortem: Evaluation Criteria for Social Applications 3. Review of Feedback - social application overload, - structure, - application & relationship with Public Relations, - how do I get an A? 4. Review Corporate Guidelines for Social Media 5. Hot topics
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Meaning Thru Switching, Emergence, Adhocracy As Structure
While working through the feedback on the course so far we addresses several big ideas covered in the course.
This was the first brush with Harrison White's idea of obtaining identity by switching (the mosaic, monitoring several channels and putting together the picture).
I introduced the idea of emergence and highlighted weak & strong emergence and asked you to consider the merits of adhocracy as a structure.
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Transcript
Today’s Agenda
1. Social Application Speed Dating
2. Post Mortem: Evaluation Criteria for Social Applications
3. Review of Feedback
- social application overload,- structure,- application & relationship with Public Relations,- how do I get an A?
4. Review Corporate Guidelines for Social Media
5. Hot topics
Speed Dating Rules of Engagement
1. Are you a 1 or a 2?
2. Each “date” lasts four minutes – watch the clock!
3. Pay attention!- which apps best for PR?- what app are you sure to engage with?- what distinguishes a good date from a bad one?
4. Make sure that every blog post is tagged with SocAppReview and C2SA.