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Sponsorship Opportunities 2014
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Meagan's Walk Soiree Sponsorship Package

Apr 01, 2016

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Ashley Plume

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Page 1: Meagan's Walk Soiree Sponsorship Package

SponsorshipOpportunities

2014

Page 2: Meagan's Walk Soiree Sponsorship Package

Page 2 :: Meagan’s Walk Soirée :: 2014 Sponsorship Opportunities

In the months that Meagan’s family journeyed with their daughter’s cancer, they were tremendously moved by the outpouring of caring and concern for their child. Cards, e-mails, telephone calls, flowers, presents, visits, healing masses, school ceremonies, candle vigils, community fundraisers, donations to The Hospital for Sick Children in her name — all these acts of goodness and kindness are testament to the lives Meagan touched from around the world. How remarkable it is that her death could give birth to her legacy, a legacy of hope for all children living with brain tumours.

Meagan’s story is one of courage, spirit and hope.

Little Meagan was a couple weeks from her fifth birthday when she drew a special picture for Mother’s Day. Giving it to her mother she explained how the two people in the picture were mommy and daddy and the object above their heads was Meagan, a little angel who would always be with them. It had been five months since her diagnosis of brain stem glioma, a cancerous brain tumour whose effects were terminal. In the months she lived with cancer she was held by her mother’s warm embrace each and every night. In the days, she managed to live life to its fullest, as naturally as a child with her disease could. She went to pre-school when she was well enough, she played happily with friends when she was strong enough and she cuddled every little living creature she could. Meagan passed away quietly on June 17, 2001 with her family at her side. Never once did she complain about her treatments, rather she focused her time making and wrapping little presents to give to medical staff and friends. These gestures were her five-year old way of saying thank you for their love and caring, and perhaps even goodbye.

Meagan’s Story

Page 3: Meagan's Walk Soiree Sponsorship Package

Page 3 :: Meagan’s Walk Soirée :: 2014 Sponsorship Opportunities

learning about the recent advances in our understanding of paediatric brain tumours and what the future of research holds.

Discover the Gift of Giving As a fundraiser the Soirée will have much on offer to tempt: whether you’re looking for adventure and travel, to be entertained like a king, to challenge yourself at a sport, or are a wine connoisseur, you’ll find something special at the Soirée’s live and silent auctions; or, perhaps you’ll hold out for a one-of-a-kind necklace and pendant designed to celebrate all that is special about Meagan’s Walk and the work they make possible at SickKids.

Schedule of the evening 6:30 – Cocktail reception with music by

Dave Matheson and Maury Lafoy 7:30 – Welcome by Sheila McCarthy and

Deb McGrath 7:45 – Performance by Tony Award-

winning Broadway star Brent Carver 9:30 – Live Auction 10:00 – Goodnight

Location: Palais Royale

(1601 Lakeshore Blvd W, Toronto, ON M6K 3C1)

Tickets: $150/person

After twelve years of holding spectacular galas, we’re excited to launch the brand new Meagan’s Walk Soirée, a fundraising event to benefit The Hospital for Sick Children.

Soirée guests will delight in an evening of Discovery.

Discover the Power of Music Hilarious Canadian performers Sheila McCarthy and Deb McGrath will be hosting an evening filled with musical entertainment including Tony Award-winning Broadway star Brent Carver and musicians Dave Matheson and Maury Lafoy.

Discover the Power of New Experiences Throughout the evening guests will mix and mingle as they move through the room, at one turn being wowed by the Soirée’s flare bartenders, at the next enjoying new tastes alongside old favourites at the Soirée’s themed gourmet food stations, and taking time to gather with friends in our comfortable lounge areas.

Discover The Power of Science The Soirée’s Discovery Stations will turn guests into scientists for the evening, self-

Discover Meagan’s Walk Soirée

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Page 4 :: Meagan’s Walk Soirée :: 2014 Sponsorship Opportunities

Presenting Sponsor•Primepositioningonprintandelectronicmaterialssurroundingtheeventincluding: - Soirée website - Invitations - Save the Date - Screens at the event - Social media recognition - Media releases •Exclusiveembroideredsponsorlogoonlabcoatpocketstobedisplayedonmannequinswith signed messages of hope by attendees and presented to researchers at the end of the evening

•10eventticketsforsponsors•10eventticketsforSpecialGuests•ExclusivesponsorlogocardoneachFotofallCentrepiece(twocardsperFotofall;twocards will have MW logo; 14 MW pictures and key messages)

•Rightoffirstrefusalfor2015(ifconfirmedbytheendoftheyear)

Investment | $15,000

SOLD

Page 5: Meagan's Walk Soiree Sponsorship Package

Page 5 :: Meagan’s Walk Soirée :: 2014 Sponsorship Opportunities

Entertainment Sponsor•Recognitionduringtheintroductionandateachintermissionbywell-

known Canadian actresses/comedians Sheila McCarthy and Deb McGrath, thanking the entertainment sponsor at the same time a still image with the Sponsor’s logo is presented on all digital screens

•RecognitionfromthepodiumandontheSoiréewebsite

Investment | $10,000

Sheila McCarthy

Brent Carver

Deb McGrath

Page 6: Meagan's Walk Soiree Sponsorship Package

Page 6 :: Meagan’s Walk Soirée :: 2014 Sponsorship Opportunities

“Meagan’s Walk was important to Jeff. It is not only about raising much needed research money, but also about keeping Jeff and Meagan and all of the angels’ memories alive and in our hearts.” – Heather Gibson, Jeff’s mom

“As brain tumour researchers we tend to be so focused that it is easy to lose sight of the real reason for our work. Meagan’s Walk inspires and motivates us by directly connecting us with the children and families that need our best efforts.” – Christian Smith, Ph.D., Labatt Brian Tumour Research Centre,

SickKids

“We walk every year in memory of Cosimo, we walk in his spirit, but we also walk to honour other children, and for those who are living with the illness.” – Cindi, Jay and Mikayla Harding, Cosimo’s family

“I walk to create awareness in our communities, to share the remarkable message of hope for all families touched by children’s brain tumours and to celebrate the incredible advances in brain tumour research that have saved children’s lives.” – Ken Norris, Colliers International

“By walking, we are able to share our passion with all. We walk out of love.” – Isabella Suppa and Elisa Natarelli, students

“We walk because we imagine a cure. SickKids is the nicest place you ever don’t want to be.” – Dale Guiney, Vincent’s dad

Why I Walk

Page 7: Meagan's Walk Soiree Sponsorship Package

Page 7 :: Meagan’s Walk Soirée :: 2014 Sponsorship Opportunities

Silent Auction•Prominentsignageintheauctionarea•Logoonallrelatedprintmaterials(prescription-themedSilentAuctionCatalogue,

Bid Sheets, Receipts, Identifiers) •LogoonallSilentAuctionsyringepensplacedbybidsheets•RecognitionontheSoiréewebsite

Investment | $3,500

Décor•Professionally-designedfloraldisplaysinmedicalbeakersandtesttubes•Eleganttentcardbyselectdécoritemsrecognizingthesponsorship•RecognitionontheSoiréewebsite

Investment | $3,500

Signature Jewelry•Unveilingannouncementandimageonscreensofthecustomjewelrypiece•Logooneachdrawticket•Recognitionduringeachremindertobuyticketsandatthetimeofthedraw•RecognitionfromthepodiumandontheSoiréewebsite

Investment | In-Kind

SOLD

Page 8: Meagan's Walk Soiree Sponsorship Package

Page 8 :: Meagan’s Walk Soirée :: 2014 Sponsorship Opportunities

Cocktail Reception•Selectionofandnamingrightstoasignaturedrinkthatwillbeofferedtoallguestsbywait

staff as they arrive•Signaturedrinkpreparedandservedbyflarebartenders(TomCruiseinCocktailstyle)•Logoonprescription-themed“justwhatthedoctorordered”drinkticketprovidedtoeach

guest for a complimentary drink•RecognitionontheSoiréewebsite

Investment | $3,500

Discovery Station•Volunteersinlogoedlabcoatseducatingguestsaboutbraintumourresearchadvances•Elegantelectronicpictureframewithscrollingimagesandtentcardatthetable

recognizingthesponsorship•RecognitionontheSoiréewebsite

Investment | $3,000

Food Station•Logoonhorsd’oeuvresflagsorcocktailnapkinsoranicescultpure(dependingonthefood

station presentation)•Eleganttentcardatthefoodstationrecognizingthesponsorship•RecognitionontheSoiréewebsite

Investment | $2,500

Page 9: Meagan's Walk Soiree Sponsorship Package

Page 8 :: Meagan’s Walk Soirée :: 2014 Sponsorship Opportunities

PhotoBooth2Go•Logooneachcomplimentaryphotostrip(of3poses)•Logoonselectsillycostumeitems(whicharemedicallythemed)•RecognitionontheSoiréewebsite

Investment | $1,500

Coat Check•Prominentsignageatthecoatcheckdesk•Abeautifulflowerforeveryladywithathankyounotewithsponsorlogoattachedwhen

coats are picked up at the end of the evening•RecognitionontheSoiréewebsite

Investment | $1,500

Parking•Recognitiononparkingdirectionsontheinvitationandconfirmation•Prominentsignageattheparkinglotentranceandexitrecognizingthesponsorwhile

promoting that parking is complimentary•RecognitionontheSoiréewebsite

Investment | $1,500

Page 10: Meagan's Walk Soiree Sponsorship Package

Page 9 :: Meagan’s Walk Soiree :: 2014 Sponsorship Opportunities

PrESENTINGCash: $15,000 Exclusive1: Yes Event Tickets2: 10 for the Sponsor, 10 for Guests Print Recognition3 : Prime positioning Digital Recognition4: Prime positioning Verbal Recognition5: Yes Other Recognition: •ExclusivesponsorlogocardoneachFotofallCentrepiece(twocardsperFotofall;twocards

will have MW logo; 14 MW pictures and key messages) •Exclusiveembroideredsponsorlogoonlabcoatpocketsdisplayedonmanequinstobe

signed with a message of hope by attendees and presented to the doctors and researchers at the end of the evening

•PrimepositioningasthePresentingSponsoronelectronicscreens •Recognitionfromthepodium,inmediareleases,ontheSoiréewebsite,facebook,andtwitter •Rightoffirstrefusalfor2015(ifconfirmedbytheendoftheyear)

ENTErTaINMENT Cash: $10,000 Exclusive1: Yes Event Tickets2: 10 for the SponsorPrint Recognition3 : Prime positioning Digital Recognition4: Prime positioning vVerbal Recognition5: Yes Other Recognition: •Recognitionduringtheintroductionandateachintermissionbywell-knownCanadian

actresses/comedians Sheila McCarthy and Deb McGrath, thanking the entertainment sponsor at the same time a still image with the Sponsor’s logo is presented on all digital screens

•RecognitionfromthepodiumandontheSoiréewebsite

SILENT aucTIoN Cash: $3,500 Exclusive1: Yes Event Tickets2: 4 for the SponsorPrint Recognition3 : Prime positioning Digital Recognition4: Prime positioning Verbal Recognition5: No Other Recognition: •Logoonallrelatedprintmaterials(prescription-themedSilentAuctionCatalogue,BidSheets,

Receipts, Identifiers) •LogoonallSilentAuctionsyringepensplacedbybidsheets •RecognitionontheSoiréewebsite

Décor Cash: $3,500 Exclusive1: Yes Event Tickets2: 4 for the SponsorPrint Recognition3 : Prime positioning Digital Recognition4: Prime positioning Verbal Recognition5: No Other Recognition: •Eleganttentcardbyselectdécoritemsrecognizingthesponsorship •RecognitionontheSoiréewebsite

SIGNaTurE JEWELrYCash: In-Kind Exclusive1: Yes Event Tickets2: 4 for the SponsorPrint Recognition3 : Prime positioning Digital Recognition4: Prime positioning Verbal Recognition5: No Other Recognition: •Eleganttentcardbyselectdécoritemsrecognizingthesponsorship •RecognitionontheSoiréewebsite

cocKTaIL rEcEPTIoNCash: $3,500 Exclusive1: Yes Event Tickets2: 4 for the Sponsor Print Recognition3 : Prime positioning Digital Recognition4: Prime positioning Verbal Recognition5: No Other Recognition: •Selectionofandnamingrightstoasignaturedrinkthatwillbeofferedtoallguestsbywait

staff as they arrive •Signaturedrinkpreparedandservedbyflarebartenders(TomCruiseinCocktailstyle) •Logoonprescription-themed”justwhatthedoctorordered”drinkticketprovidedtoeach

guest for a complimentary drink •RecognitionontheSoiréewebsite

SOLD

SOLD

Sponsorship Summary

Page 11: Meagan's Walk Soiree Sponsorship Package

Page 10 :: Meagan’s Walk Soiree :: 2014 Sponsorship Opportunities

DIScovErY STaTIoN Cash: $3,000 Exclusive1: 5 available Event Tickets2: 4 for the Sponsor Print Recognition3 : Standard positioning Digital Recognition4: Standard positioning Verbal Recognition5: NoOther Recognition: •Volunteersinlogoedlabcoatseducatingguestsaboutbraintumourresearchadvances •Elegantelectronicpictureframewithscrollingimagesandtentcardatthetablerecognizing

the sponsorship •RecognitionontheSoiréewebsite

FooD STaTIoNCash: $2,500 Exclusive1: 5 availabl Event Tickets2: 4 for the Sponsor Print Recognition3 : Standard positioning Digital Recognition4: Standard positioning Verbal Recognition5: NoOther Recognition: •Logoonhorsd’oeuvresflagsorcocktailnapkinsoranicescultpure(dependingonthefood

station presentation) •Eleganttentcardatthefoodstationrecognizingthesponsorship •RecognitionontheSoiréewebsite

PhoToBooTh2Go Cash: $1,500 Exclusive1: Yes Event Tickets2: 0 Print Recognition3 : Standard positioning Digital Recognition4: Standard positioning Verbal Recognition5: NoOther Recognition: •Logooneachcomplimentaryphotostrip(of3poses) •Logoonselectsillycostumeitems(whicharemedicallythemed) •RecognitionontheSoiréewebsite

coaT chEcK Cash: $1,500 Exclusive1: Yes Event Tickets2: 0 Print Recognition3 : Standard positioning Digital Recognition4: Standard positioning Verbal Recognition5: NoOther Recognition: •Prominentsignageatthecoatcheckdesk •Abeautifulflowerforeveryladywithathankyounotewithsponsorlogoattachedwhen

coats are picked up at the end of the evening •RecognitionontheSoiréewebsite

ParKING Cash: $1,500 Exclusive1: Yes Event Tickets2: 0 Print Recognition3 : Standard positioning Digital Recognition4: Standard positioning Verbal Recognition5: NoOther Recognition: •Recognitiononparkingdirectionsontheinvitationandconfirmation •Prominentsignageattheparkinglotentranceandexitrecognizingthesponsorwhile

promoting that parking is complimentary •RecognitionontheSoiréewebsite

Notes 1. Category exclusivity

2. Guest tickets are gifted on behalf of the Sponsor to family members of brain tumour patients who otherwise could not attend

3. Logo positioning on all printed materials

4. Logo positioning on presentation screens

5.Verbalrecognitionbyco-emceesactress/comedianSheilaMcCarthyandactress/comedianDebMcGrath

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Beckman Cell Counter – $50,000

Page 11 :: Meagan’s Walk Soirée :: 2014 Sponsorship Opportunities

Monies donated to Meagan’s Walk were recently applied to purchase more brain tumour research equipment to advance our understanding of tumours and improve survival rates for diagnosed children.

Mirax Slide Scanner Microscopy System – $180,000

Two Real Time Quantitative PCR Machines – $90,000

Zeiss Inverted Microscope System – $32,000

Page 13: Meagan's Walk Soiree Sponsorship Package

Meagan’s Walk Soirée Sponsorship Investment contact: Ashley Plume | [email protected] | 416-503-1330 x 45

Meagan’s Walk is committed to: •Sharingamessageofhope

•Increasingpublicawarenessaboutbraintumoursandthedevastating

effects they have on children and their families

•Raisingfundsforresearchintopaediatricbraintumours