Me ppt

BUSINESS ASPECTS OF BANKING AND INSURANCEEvent management

in india.

PROF INCHARGE: yash kapoor.

GROUP MEMBERS……..

NAME ROLL NO.

SAYALI PARALKAR.

61YASIR SIDDIQUI.

62HUISSEN PATEL.

63DEEPAK PATEL.

64

INDEX……….

INTRODUCTION. TYPES OF EVENT HANDLE. HOW TO ORGANISED EVENT. THE ROLE OF EVENT

MANAGEMENT COMPANIES IN INDIA.

SCOPE.INDIAN SCENARIO.

INTRODUCTION:-

Event management is the application of project management to the creation and development of festivals, events and conferences. Event management involves studying the intricacies of the brand, identifying the target audience, devising the event concept, planning the logistics and coordinating the technical aspects before actually executing the modalities of the proposed event.

Type of Events Handled:-

Event management companies organize corporate events apart from

product launch, press conference, corporate meetings, road shows, grand shop/office openings, music concerts,

award ceremony, investiture ceremony, film premiere party or film

launch/release party, awareness events/campaign party, variety of

fashion shows, as well as many types of private gigs such as weddings, reunions, passing out parties, engagement as well as not to mention the birthday parties.

HOW TO ORGANISED EVENT

The art and science of managing an event has become a specialized discipline and requires multi faceted skills. Following are 10 things to keep in mind while organizing an event .

Knowledge is power In order to make an event successful, understanding and knowledge is crucial. No two events are the same and understanding the nuances of what is required for a particular event is crucial. Events such as corporate meetings have their own demands of protocol and procedures. Entertainment events such as concerts require knowledge of various supporting resources to be put in place.

Set the Stage: What is perfect for a few persons may turn out to be a claustrophobic experience for a hundred. It is very important to know the number of people who are expected to attend the event beforehand. Make sure the customer has intimated his requirements to you clearly. The choice of the venue will depend on this factor. Very often the decision of choosing a venue is taken jointly with the customer. After the venue is chosen it is essential to obtain maps, scout the location, and take notes.

Prepare today, execute tomorrow: 

Once a high level understanding of what needs to be done is obtained, it’s time for the planning phase. Chalk up a plan of which actions to be taken, and when. Assign responsibilities to the various actors within you team. Track the progress of each such planned action to completion. Before a big event, it is crucial to conduct dry runs and simulations. If possible, do involve the customer in such a dry run and walk him through of what he may expect during the actual event. This will prevent unpleasant surprises.

Time it Right: When planning an event, work out a plausible time span. No event should be hurried, hectic affair and neither should it be a long drawn affair which puts the audience's patience under test. The agenda should be well balanced, with adequate time contingencies built in.

Tools of the trade:  It is also very important to have a grasp over the technicalities that run the show. Arrangement of proper technical equipment and skilled technicians is of prime importance. Nothing can be more embarrassing than a piece of equipment malfunctioning in the middle of the show. Pay attention to detail – for example when two projectors are beaming simultaneously on two ends of the stage.

Rules are not always meant to be broken Organizing an event also requires number of approvals, permissions and procedures to be obtained. These range from permission from the police, civic authority clearances, environmental clearances etc. Make sure you, or your customer, have sought and obtained all necessary approvals and permissions. Stick within the boundaries of the provisions during the event. Never ever make the mistake of landing up in the wrong side of the law.

The role of Event Management

Companies in India:- Over the years, event management companies have grown in number, strength and popularity. And this phenomenon has been around since quite a few years now. In earlier times, it used to be surprising that there were fully operating event management companies for managing events that happened far in between.Gradually, the importance grew and now it has become one of the thriving industries in the economy. It has generated employment of a very creative and innovative kind.

Scope:-

The event management industries cover a wide scope so far..With the Indian economy opening up and throwing open its doors to global MNCs, there has been a sea change in the way large corporate houses do business.

Corporate: .

Social Family:

Celebrity Circuit:

Sports:

Cultural

Present scenario of event management.

The structure of the event management market in India is slowly changing from an unorganized framework towards an organized market. The market for event management in India is expected to witness growth of 25% p.a. and reach INR 23 bn by 2012. Event managers are in great demand with the rise in corporate and personal events needing professionals to manage

them.

The competitive landscape identifies major event management companies in India including their company overview, services offered and operations.

Conclusion.

Taking into account both the festivals managed by us, it can be concluded that to make an event successful the management needs to take every small details into consideration. Since it is a real life project,

hence components of project management need to be properly analysed. The event management is a part of the service industry; hence

it should pay more attention towards retaining the high quality of the service offered. Effective team coordination coupled with efficient leader

can make a great difference on the D’ day. Day by day the degree of competition is increasing in the event management industry; hence the

event management team should introduce some element of competitiveness to make their service distinct from that of their

competitors