Media Design MFA Program MDM525 Defining Client Needs 2.3.2 Week Three Project Name: Aquila Jones Date: January 27, 2013 Campaign Project Proposal A: Marine Animals Need Love Too... References Hansen, J. (2012, November 20). [Web log message]. Retrieved from http://www.seashepherd.org/news-and-media/2012/11/20/captain-watson- offers-2000-reward-to-help-apprehend-gulf-dolphins-killers-1466 Korlaar, C. (2011-2012). Top 100 nonprofits on the web. Retrieved from http://topnonprofits.com/lists/best-nonprofits-on-the-web/ Market Sector Overview: Wanted: Gulf Dolphin Killers Reward: $20,000 for information leading to the killer contact, Captain Paul Watson The owner and founder of sea shepherd conversation sent this headline . Dolphins are appearing on the Gulf Coast dead, missing fins, missing jaws, mutilated, etc (Hansen, 2012). These types of global issues are continuing all over the world, but most importantly, right before our very own eyes. With sea shepherd as my marketing sector, my intentions are to promote this non- profit organization to help find and stop the dolphin killers, as well as the killer for all other marine mammals. 1 (Korlaar, 2011-2012) ranks these non-profit organizations as follows Ranked # 92 of Top 100 for Non-Profit Organizations Ranked # 56 of Top 100 for Non-Profit Organizations Ranked # 49 of Top 100 for Non-Profit Organizations Ranked # 24 of Top 100 for Non-Profit Organizations