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Marketing Proposal (222)

Apr 08, 2018

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    Important Note.

    Every effort has been made to ensure the accuracy of the

    information contained in this proposal. However errors or

    omissions or accepted .this proposal has no legal value; its only a

    document of information and shall not be binding on the

    institution in any case. The institution reserves the right to with

    draw and amend rules, and regulations.

    The proposal is issue on the express condition that it shall not

    form part of any contract between the institution and student(s).

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    Executive summary

    You have made a good decision! You are taking goodchoicesAlthough you may sometimes feel like you are wasting

    your time being in college, youre not. Yes, its expensive. Yes, itseven sometimes hard. But what youre doing now will pay off inthe long run.

    What This Proposal is about and Why ItsImportant:

    This proposal is about only to the managers. Managers arethe one thing that all organizations-no matter the size, kind, orlocation-need. And there is no doubt that the world that

    managers face has changed, is changing, and will continue tochange. The dynamic nature of todays organizations means bothrewards and challenges for the individuals who will be managingthose organizations. This proposal will help to prepare you tomanage under the current conditions.

    Our Approach:

    Managers manage people. Thus, we introduce you to realmanagers, real people who manage people. We have talked with

    these real managers and asked them to share their experienceswith you. Not only do you have the benefit of your professorswisdom and knowledge, you also have access to your very ownteam of advisors and mentors.

    This proposal has been written with same mind set. It hasbeen designed for your positive response as well as to provide thebasic information related to MBA.

    I find myself under obligation to MAM IRAM KHAN (H.O.D.

    of Mba) ITM College Sargodha.

    Every effort has been made to ensure the accuracy of theinformation contained in this proposal; however errors andomissions are accepted.

    Suggestions for improvement are welcome.

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    20th MARCH 2011IKRAM KHAN

    ITM College OF Business And

    Sciences

    University of the Punjab, LAHORE

    MARCH 20,

    2011

    IKRAM KHAN

    ITM College of Business and Sciences,8-University Road,Sargodha.

    Dear Sir,

    I am pleased to inform you that the board of studies inbusiness and sciences has approved to include your marketingproposal by launching Mba (3.5 years) affiliated with universityof the Punjab in its meeting.

    Yours faithfully,

    ______________

    Pro. Dr. Amjad LatefPrincipal

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    Convenient Board of Studies in Business

    University of the Punjab, Lahore.

    MISSIONPROFESSIONAL QUALIFICATION:

    To provide knowledge according to the current situation of

    business in Pakistan and the entire world.

    To provide purposeful education and training, and excel in

    research relevant to the regional, national and global needs

    incorporating all the resources available through innovation.

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    VISION

    Generate and impart knowledge through innovative learning, researchand training in order to support the knowledge based economy in emerging

    trends of 21st century.

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    Table of content

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    Head of departmentMessage.

    1-INTRODUCTION

    7

    SCOPE8

    PROJECT TEAM8

    2-BACKGROUND9

    PREVIOS WORK COMPETED9

    FINANCIAL STRENGTH9

    3-STATEMENT SHOW THESTRENGH OFPROPOSAL

    10

    4-COURSE OUTLINE10

    5-PROCEDURE

    10

    HOW TO APPLY10

    SCHEDULE10

    RULES AND REGULATIONS10

    6-FACILITIES 12

    7-BUDGET14

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    Head of Department message:

    In short spane of time, the institution has scrambled to

    unprecedented heights, both in academic and co-curricularpursuits. The institution now offers a large no of disciplines in an

    environment which es conducive to learning process. The

    dynamic interaction between the teachers and the learners kicks

    the door open for creative activity which is inevitable prerequisite

    for teaching learning process.

    I share Iqbal Saying,A vibrant heart is the creator of new ages and

    new worlds. Comformity deadens self and creativity.

    The institution is the trustee of brilliant and enviable traditions in

    imparting high standard yet affordable education. It emphasize

    the use of explorative attitude because, in the words of great

    English pot W.B Yeats.

    Education is not filling of a pail, but the

    lighting of fire

    I wish this institution rise to the pinnacle of glory.

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    INTRODUCTION

    The institution has become an elegant centre of high education, in a

    short span of time, respected nationally as well as internationally for its

    brillent performance in teaching and reseaech activities.

    Our programs are part of research context, with students enjoying the

    benefits of working with research context, with students enjoying the

    benefits of working with research scholars, who are not only teaching but

    ansuring that latest developments arwe integrated into our study programs

    at different levels. Our institution

    Scope:

    We are offering all basics and current specialization in Mba

    that have a wide scope in national and international companies.

    MARKETTING

    HRM

    BANKING

    FINANCE

    PROJECT TEAM:

    For making this proposal all of my fellows are working withco-ordination and team spirit and also have a lot of experience.

    BACKGROUND

    PREVIOUS WORK COMPLETED:

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    It is not first time when we are offering Mba in Sargodha,

    already we have in history of achievements in Mba from Allama

    Iqbal open university since several years.ITM also provide the

    short courses like as; IELTS, Spoken English, Cat and MS Office.

    No. of students are position holder of ITM college. By givinginterviews they get the job opportunity in international companies

    like as; unlevered and Johnsons and Johnsons etc.

    Financial strength:

    Our institute is non profit organization and sponsored by

    many government and private organization. As it is a registered

    institute by H.E.C. so govt. offered all types of scholarship to our

    students. Campus:

    Our institute has its own building situated at main site of the

    city.ITM also have another campus that is situated in St. Town.

    Mr. Javed the owner of these buildings and also the principal of

    ITM College.

    Faculty members:

    ITM asses the well experienced PhD. Professors, who know

    the method of teaching and make the students from lower

    level to the top level. They co-ordinate with the students and

    work organized in team work for the best outcomes.PhD Professor Irum KhanPhD Professor SaminaPhD Professor RehaanPhD Assistant Professor Zeeshan

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    Statement show the strength of proposal

    It would be very first batch in Pakistan that would pass Mba (3.5

    years)

    From university of the Punjab.

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    Course outline

    Mba (Master of Business Administration)

    PROCEDURE

    How to apply?

    Submit the application form to the admn manager

    along with passport size photo and legal certificate from previous

    classes, attested from gazeted officer.

    Schedule:

    Opening ceremony Classes started

    Welcome party

    Business classes

    Sports gala

    Mid term exam

    Workshop Business Tours

    Presentation day Final term exam

    Semester-I

    Code No. Subjects

    B. Admn 701 Financial Accounting

    B. Admn 702 Essentials Of Management

    B. Admn 703 Business Communication & ReportWriting

    B. Admn 704 Economic Analysis(Micro & Macro)B.Admn 705 Banking & Finance

    Semester-II

    Code No. Subjects

    B. Admn 706 Mathematics & Statistics

    B. Admn 707 Marketing

    B. Admn 708 Business Research

    B. Admn 709 Computer Concepts & Applications

    B.Admn 710 Human Resource Management

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    Rules and regulations:(Applicable to Mba students)

    Attendance:

    a) A student having less than 75% attendance shall not be

    allowed to take the final term examination.

    b) If the student absent 6 consecutive working days, his/her

    name shall be struck off from the college.

    Grading system:

    a) Grading system shall be done on a grade of 4.

    b) Equivalent between Letter grading and Numerical grading

    shall be as follows;

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    GRADINGTABLE:MARKS RANGE GRADE POINT LETTER GRADE

    85-100 4.00 A+80-84 3.70 A75-79 3.30 B+70-74 3.0 B67-69 2.70 B-63-66 2.30 C+60-62 2.00 C57-59 1.70 C-53-56 1.30 D+50-52 1.00 DBELOW 50 0.00 F

    General rules:

    Students are required to observe order & discipline at

    all time in college.

    Smoking within the college premises is entirely

    prohibited.

    Use of mobile is prohibited during the lecture.

    Any student breaking or damaging any college property

    shall be required to pay the cost of repair or

    replacement.

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    The college students must understand, if any body

    found guilty will be dealt as per college discipline

    rules.

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    FACILITIES

    COMPUTER LAB:

    Two modern computer labs are placed with highspeed Pentium four computers. Wireless high speed internet

    facility is provided to the master level students; which fulfill their

    requirement.

    LIBRARY:

    Journals, magazines, foreign author books and wide

    range of references are available to the master level students; which

    help him to improve their knowledge.

    JOB OPPURTUNITY:

    Private and govt. Bank

    Stock exchange Universities Finance manager at a multinational company

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    Accommodation facility:

    We provide major hostels. And special discount

    and different types of packages are provided to the Mba level

    students as well as female students.

    Multimedia study:

    Lectures are delivered on multimedia for the best

    grooming of master level students.

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    B udget

    As it is the non profit organization so most of its funds

    and income from fees are spend on welfare of students. A largepart of budget is spending on to inform of scholarship for bright

    and deserving students and a part of income is utilize on

    business tour.

    A small amount of fee is charged only for maintaining the

    college building.