Marketing Meetup #1 Brisbane by Adam Franklin

Blogging

Blogging

Blogging

Email marketing

• Battle of the Subject Lines and From Names

• Adam Franklin & Toby Jenkins vs Bluewire Media

• Adam Franklin & Toby Jenkins vs Bluewire Media

10%

6%

31%

• Personal (eg. Toby Jenkins) vs Company (eg. Bluewire Media)

• Personal (eg. Toby Jenkins) vs Company (eg. Bluewire Media)

34%

• [Bluewire News] vs [BLUEWIRE NEWS]

• [Bluewire News] vs [BLUEWIRE NEWS]

13%

• [INVITE] LinkedIn Masterclass vs LinkedIn Masterclass

• [INVITE] LinkedIn Masterclass vs LinkedIn Masterclass

27%

• [FREE E-BOOK] vs [E-BOOK]

• [FREE E-BOOK] vs [E-BOOK]

7%(10% higher

open rate)