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“Marketing and Promotional Strategy of IPL”

May 30, 2018

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Arindam Dey
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    Marketing and PromotionalStrategy of IPL

    - Presented by KAIZER

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    Contents:

    Introduction:IPL as a Product : Position in the BCG

    Matrix:Marketing and Promotional Strategy of

    IPL:Comparing Marketing Strategy of IPL and

    ICL:

    SWOT Analysis:Conclusion:

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    Introduction :

    Historical Background.

    IPL- A New Line Of business In

    Sports & Entertainmen t:

    Sponsors.

    TV Rights.

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    Contents:Introduction:IPL as a Product : Position in the

    BCG Matrix:Marketing and Promotional Strategy

    of IPL:Comparing Marketing Strategy of IPL and ICL:

    SWOT Analysis:Conclusion:

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    IPL as a Product : Position in the BCGMatrix :

    StarStar Question MarkQuestion Mark

    ??

    Cash CowCash Cow Dog ProductDog Product

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    Contents:

    Introduction:

    IPL as a Product : Position in theBCG Matrix:

    Marketing and Promotional Strategy

    of IPL:Comparing Marketing Strategy of IPL and ICL:

    SWOT Analysis:Conclusion:

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    Contents:

    Introduction:IPL as a Product : Position in the

    BCG Matrix:Marketing and Promotional

    Strategy of IPL:Comparing Marketing Strategy

    of IPL and ICL:SWOT Analysis:Conclusion :

    http://en.wikipedia.org/wiki/File:Icl222.jpg
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    Comparing Marketing Strategy of IPL and ICL:

    Authorization.Rivalry with BCCI.Promotion.Ban on ICL players.

    Survey Report.

    http://en.wikipedia.org/wiki/File:Icl222.jpghttp://en.wikipedia.org/wiki/File:Icl222.jpghttp://en.wikipedia.org/wiki/File:Icl222.jpghttp://en.wikipedia.org/wiki/File:Icl222.jpghttp://en.wikipedia.org/wiki/File:Icl222.jpghttp://en.wikipedia.org/wiki/File:Icl222.jpghttp://en.wikipedia.org/wiki/File:Icl222.jpghttp://en.wikipedia.org/wiki/File:Icl222.jpghttp://en.wikipedia.org/wiki/File:Icl222.jpghttp://en.wikipedia.org/wiki/File:Icl222.jpghttp://en.wikipedia.org/wiki/File:Icl222.jpghttp://en.wikipedia.org/wiki/File:Icl222.jpghttp://en.wikipedia.org/wiki/File:Icl222.jpg
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    Contents:

    Introduction:IPL as a Product : Position in the

    BCG Matrix:Marketing and Promotional

    Strategy of IPL:Comparing Marketing Strategy

    of IPL and ICL:SWOT Analysis:Conclusion:

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    SWOT Analysis:

    Strengths.Weaknesses.

    Opportunities.Threats .

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    Contents:

    Introduction:IPL as a Product : Position in the

    BCG Matrix:Marketing and Promotional

    Strategy of IPL:Comparing Marketing Strategy

    of IPL and ICL:SWOT Analysis:Conclusion:

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    Conclusion :

    Recession VS IPLIncreasing Revenue Generation

    Capacity Of BCCIAttracting InvestorsNew Talent For Indian CricketAggressive Marketing Can Tackle

    Recession.

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    THANK YOU

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