Marketing 2.0: A New Marketing Strategy - uni-muenchen.de · 2019-09-28 · Marketing 2.0: A New Marketing Strategy Consoli, Domenico and Musso, Fabio University of Urbino "Carlo

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Marketing 2.0: A New Marketing

Strategy

Consoli, Domenico and Musso, Fabio

University of Urbino "Carlo Bo"

2010

Online at https://mpra.ub.uni-muenchen.de/31116/

MPRA Paper No. 31116, posted 25 May 2011 20:26 UTC

Page 2 <img data-url='document/marketing-20-a-new-marketing-strategy-uni-2019-09-28-marketing-20-a-new.html?page=2' data-page='2' class='cut-thumb lazyload' alt='Page 2: Marketing 2.0: A New Marketing Strategy - uni-muenchen.de · 2019-09-28 · Marketing 2.0: A New Marketing Strategy Consoli, Domenico and Musso, Fabio University of Urbino "Carlo' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader030.cupdf.com/reader030/viewer/2022041017/5ecb2dee135db918ed05c150/html5/thumbnails/2.jpg' width='140' height='200' /> Page 3 <img data-url='document/marketing-20-a-new-marketing-strategy-uni-2019-09-28-marketing-20-a-new.html?page=3' data-page='3' class='cut-thumb lazyload' alt='Page 3: Marketing 2.0: A New Marketing Strategy - uni-muenchen.de · 2019-09-28 · Marketing 2.0: A New Marketing Strategy Consoli, Domenico and Musso, Fabio University of Urbino "Carlo' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader030.cupdf.com/reader030/viewer/2022041017/5ecb2dee135db918ed05c150/html5/thumbnails/3.jpg' width='140' height='200' /> Page 4 <img data-url='document/marketing-20-a-new-marketing-strategy-uni-2019-09-28-marketing-20-a-new.html?page=4' data-page='4' class='cut-thumb lazyload' alt='Page 4: Marketing 2.0: A New Marketing Strategy - uni-muenchen.de · 2019-09-28 · Marketing 2.0: A New Marketing Strategy Consoli, Domenico and Musso, Fabio University of Urbino "Carlo' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader030.cupdf.com/reader030/viewer/2022041017/5ecb2dee135db918ed05c150/html5/thumbnails/4.jpg' width='140' height='200' /> Page 5 <img data-url='document/marketing-20-a-new-marketing-strategy-uni-2019-09-28-marketing-20-a-new.html?page=5' data-page='5' class='cut-thumb lazyload' alt='Page 5: Marketing 2.0: A New Marketing Strategy - uni-muenchen.de · 2019-09-28 · Marketing 2.0: A New Marketing Strategy Consoli, Domenico and Musso, Fabio University of Urbino "Carlo' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader030.cupdf.com/reader030/viewer/2022041017/5ecb2dee135db918ed05c150/html5/thumbnails/5.jpg' width='140' height='200' /> Page 6 <img data-url='document/marketing-20-a-new-marketing-strategy-uni-2019-09-28-marketing-20-a-new.html?page=6' data-page='6' class='cut-thumb lazyload' alt='Page 6: Marketing 2.0: A New Marketing Strategy - uni-muenchen.de · 2019-09-28 · Marketing 2.0: A New Marketing Strategy Consoli, Domenico and Musso, Fabio University of Urbino "Carlo' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader030.cupdf.com/reader030/viewer/2022041017/5ecb2dee135db918ed05c150/html5/thumbnails/6.jpg' width='140' height='200' /> Page 7 <img data-url='document/marketing-20-a-new-marketing-strategy-uni-2019-09-28-marketing-20-a-new.html?page=7' data-page='7' class='cut-thumb lazyload' alt='Page 7: Marketing 2.0: A New Marketing Strategy - uni-muenchen.de · 2019-09-28 · Marketing 2.0: A New Marketing Strategy Consoli, Domenico and Musso, Fabio University of Urbino "Carlo' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader030.cupdf.com/reader030/viewer/2022041017/5ecb2dee135db918ed05c150/html5/thumbnails/7.jpg' width='140' height='200' /> Page 8 <img data-url='document/marketing-20-a-new-marketing-strategy-uni-2019-09-28-marketing-20-a-new.html?page=8' data-page='8' class='cut-thumb lazyload' alt='Page 8: Marketing 2.0: A New Marketing Strategy - uni-muenchen.de · 2019-09-28 · Marketing 2.0: A New Marketing Strategy Consoli, Domenico and Musso, Fabio University of Urbino "Carlo' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader030.cupdf.com/reader030/viewer/2022041017/5ecb2dee135db918ed05c150/html5/thumbnails/8.jpg' width='140' height='200' /> Page 9 <img data-url='document/marketing-20-a-new-marketing-strategy-uni-2019-09-28-marketing-20-a-new.html?page=9' data-page='9' class='cut-thumb lazyload' alt='Page 9: Marketing 2.0: A New Marketing Strategy - uni-muenchen.de · 2019-09-28 · Marketing 2.0: A New Marketing Strategy Consoli, Domenico and Musso, Fabio University of Urbino "Carlo' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader030.cupdf.com/reader030/viewer/2022041017/5ecb2dee135db918ed05c150/html5/thumbnails/9.jpg' width='140' height='200' /> Page 10 <img data-url='document/marketing-20-a-new-marketing-strategy-uni-2019-09-28-marketing-20-a-new.html?page=10' data-page='10' class='cut-thumb lazyload' alt='Page 10: Marketing 2.0: A New Marketing Strategy - 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Marketing 2.0: A New Marketing Strategy - uni-muenchen.de · 2019-09-28 · Marketing 2.0: A New Marketing Strategy Consoli, Domenico and Musso, Fabio University of Urbino "Carlo

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