Lincoln House - 4th floor - 300 High Holborn - London WC1V 7JH Phone : +44 (0)20 7092 6663 - Fax : +44 (0)20 7092 6633 www.marketest.co.u k www.marketest.co.uk [email protected]Online Market Research For Business Start-ups Starting a Business? Launching a new Product or Service? Test the market first!
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Market Research - Start Up Research - Quantitative Research Surveys
Having a great idea needs to be proven. Moreover it must be proven in a reliable way. A good and precise market research will professionalize your setup approach and will give more value to your business plan. Doing quantitative market research is a solution to add a personal touch to your market research as you are testing “your” precise target market about “your” precise project. It will make your project even more credible and it will help you to convince financial partners and others.
Online market research offers both large and small research focussed organisations the chance to eliminate the costs involved with face-to-face, postal and telephone data collection. Organisations have begun to realise also the speed and data reliability offered by the internet.
Marketest is a leading online market research company for business start-ups. We have more than 10 years’ experience in helping start-ups by testing their target market. We provide local, national and international market research using a group of more than 900 000 targeted panellists.
Starting a business? Launching a new product or service? Test the market first! Ask online for a free quotation
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Lincoln House - 4th floor - 300 High Holborn - London WC1V 7JHPhone : +44 (0)20 7092 6663 - Fax : +44 (0)20 7092 6633 www.marketest.co.uk
Lincoln House - 4th floor - 300 High Holborn - London WC1V 7JHPhone : +44 (0)20 7092 6663 - Fax : +44 (0)20 7092 6633 www.marketest.co.uk
Freemium websites: eg: SurveyMonkey
How to create a surveyThe Administration
Softwares: eg: Limesurvey
Blog poll tool (blog-poll.com)
Social networks: eg: Facebook
Google form
Experts (Marketest)Read more about How Market Research Works
+44 (0)20 7687 1234 - http://www.marketest.co.uk
Lincoln House - 4th floor - 300 High Holborn - London WC1V 7JHPhone : +44 (0)20 7092 6663 - Fax : +44 (0)20 7092 6633 www.marketest.co.uk
Frequency tables
How to analyse a surveySome basic rules
Cross tabulations: - with socio demographic information - crossing questions
Take the results into consideration
“non-responses” interpretation
Read more about How Market Research Works
+44 (0)20 7687 1234 - http://www.marketest.co.uk
Lincoln House - 4th floor - 300 High Holborn - London WC1V 7JHPhone : +44 (0)20 7092 6663 - Fax : +44 (0)20 7092 6633 www.marketest.co.uk
Objective: market research survey carried out on bio/organic store concept. It is to determine: - The kind of organic products people would buy - Their preferences regarding bio/organic products - Budget for an average shopping basket
Period: September - October 2008
Online Panel Sample group: Private individuals between 18 and 60 years old living in the UK who are interested by the opening of a Bio store in their neighbourhood.
Panel size: 562 people surveyed
Case studyOrganic/Bio Store
Consult the Full Research Report for Free
+44 (0)20 7687 1234 - http://www.marketest.co.uk
Lincoln House - 4th floor - 300 High Holborn - London WC1V 7JHPhone : +44 (0)20 7092 6663 - Fax : +44 (0)20 7092 6633 www.marketest.co.uk
Marketest Philosophy and Know-how
Marketing
The company’s associates: business start-up and marketing specialists.
Internet
More than 10 years’ experience in online market research
Panel management
High quality recruitment of more than 950000 international respondents
+44 (0)20 7687 1234 - http://www.marketest.co.uk
Lincoln House - 4th floor - 300 High Holborn - London WC1V 7JHPhone : +44 (0)20 7092 6663 - Fax : +44 (0)20 7092 6633 www.marketest.co.uk
Marketest’s strengths
Cost: 50% cheaper than the classic market research methods
Simplicity: from the initial study of the business problem through to a full
written report.
Our reactivity and availability
Rapidity of market research – 2 weeks
The quality of our panel recruitment
+44 (0)20 7687 1234 - http://www.marketest.co.uk
Read more about Our Services
Lincoln House - 4th floor - 300 High Holborn - London WC1V 7JHPhone : +44 (0)20 7092 6663 - Fax : +44 (0)20 7092 6633 www.marketest.co.uk
United House
North Road
London, N7 9DP
Phone: 020 7687 1234
Website: www.marketest.co.uk
Starting a business? Launching a new product or service?Test the market first!