Wayne Smith Scott Sparks Susan Toler Don Hindman Sharon McMinn Brooks McRae Janice Muse Michael Clayton Janie Warner Betty Barnhardt Kelly Osborne Keith Owen Nita Pilkington Larry Roberts Jessica Rodgers Ann Russell Becki Vassar Tom Brooks Steve Cobb Ex-Officio Members: Mayor Virginia Hillman Police Chief Kel Nicholson Fire Chief David Teague Printed by A.B & Son Printing Stasha Brewer Marina Brooks Shelly Laws Calhoun Butch Davis Valerie Davis Joe Dunn Alan Eastep Butch Hale Steve Perry Joey Parker Marcia Cook Sandy Ledbetter Michael Boston Michael Anderson Sheila Sulcer Sam Swayze Board of Directors Officers & President Elect Vice President Treasurer Past President President March 2011 5 Tips for Updating Your Web Presence by Timothy Lee, Associate Extension Specialist, UALR Lead Center We all know that in this day and age having a functional and well-designed web page is a must have for your business. Read on for tips on how to refresh your website to maximize its effectiveness. How can you update your web presence? 1. Consider converting your "old-fashioned" static website to a dynamic CMS-driven website. Retail sites should consider switching to a dynamic shopping cart, such as Zen Cart or OScommerce. Marketing websites should consider switching to a dynamic blog or portal software, such as WordPress, Joomla or Drupal. Use of a CMS (content management system) allows you to take ownership of your website's information and quickly make changes. Also, there are a number of free and inexpensive commercial templates for each CMS that can make your small business look very professional. 2. Consider updating your website's look. We all know how costly creating a state-of-the art website can be, but affordable alternatives exist. Arkansas is awash with talented youth. Many a small business has benefitted from talking with a high school guidance counselor or the youth minister at a local place of worship to identify a part-time "webmaster." Or, by using a CMS and a free template, you can quickly and inexpensively update your website's look. 3. Review webpages for outdated references. Take a moment and read each page on your website. Look for long-past dates, old telephone numbers, incorrect prices or discontinued products or services. 4. Check for broken links. Click each and every link on your website and verify that all are in working order. Pay close attention to links to third parties. Often, domain names expire and are bought by less-than- scrupulous businesses. You may unwittingly be referring your customers to adult sites or exposing them to malware-infected sites. Inspections of websites with many links can be automated by using link-checking tools like Xenu. 5. Tweak your pages for optimum search engine placement. Review the keywords, page text, meta tags and titles for each page and ensure they are still optimized for high-traffic search phrases. Reprinted with the permission o f the Arkansas and Small Business and Technology Development Center.
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Wayne SmithScott Sparks
Susan Toler
Don HindmanSharon McMinnBrooks McRaeJanice Muse
Michael ClaytonJanie Warner
Betty Barnhardt
Kelly OsborneKeith OwenNita PilkingtonLarry RobertsJessica RodgersAnn Russell
Becki Vassar
Tom BrooksSteve Cobb
Ex-Officio Members:Mayor Virginia HillmanPolice Chief Kel NicholsonFire Chief David Teague
Printed by A.B & Son Printing
Stasha BrewerMarina BrooksShelly Laws CalhounButch DavisValerie DavisJoe DunnAlan EastepButch Hale
Steve PerryJoey ParkerMarcia CookSandy LedbetterMichael Boston
Michael Anderson
Sheila SulcerSam Swayze
Board of DirectorsOfficers &
President ElectVice PresidentTreasurerPast President
President
March 2011
5 Tips for Updating Your Web Presenceby Timothy Lee, Associate Extension Specialist, UALR Lead Center
We all know that in this day and age having a functional and well-designed web page is a must have for your business. Read on for tips on how to refresh your website to maximize its e�ectiveness.
How can you update your web presence?
1. Consider converting your "old-fashioned" static website to a dynamic CMS-driven website. Retail sites should consider switching to a dynamic shopping cart, such as Zen Cart or OScommerce. Marketing websites should consider switching to a dynamic blog or portal software, such as WordPress, Joomla or Drupal. Use of a CMS (content management system) allows you to take ownership of your website's information and quickly make changes. Also, there are a number of free and inexpensive commercial templates for each CMS that can make your small business look very professional.
2. Consider updating your website's look. We all know how costly creating a state-of-the art website can be, but a�ordable alternatives exist. Arkansas is awash with talented youth. Many a small business has bene�tted from talking with a high school guidance counselor or the youth minister at a local place of worship to identify a part-time "webmaster." Or, by using a CMS and a free template, you can quickly and inexpensively update your website's look.
3. Review webpages for outdated references. Take a moment and read each page on your website. Look for long-past dates, old telephone numbers, incorrect prices or discontinued products or services.
4. Check for broken links. Click each and every link on your website and verify that all are in working order. Pay close attention to links to third parties. Often, domain names expire and are bought by less-than-scrupulous businesses. You may unwittingly be referring your customers to adult sites or exposing them to malware-infected sites. Inspections of websites with many links can be automated by using link-checking tools like Xenu.
5. Tweak your pages for optimum search engine placement. Review the keywords, page text, meta tags and titles for each page and ensure they are still optimized for high-tra�c search phrases.
Reprinted with the permission o f the Arkansas and Small Business and Technology Development Center.
NO APRIL LUNCHEON!The results for the 2010 Census for Arkansas were released February 10 and
showed that Sherwood’s population went from 21, 511 in 2000 to 29,523 in
2010. That’s 37%! Looks like more and more people are discovering what a
great place Sherwood is to live!
The Results are In!
We hope you’ll make plans to participate in the Chamber’s annual golf tournament. It will once again be held at Sherwood’s own Greens at North Hills Golf Course. The
course is currently undergoing renovations but will be ready to go by tee-time! Watch the newsletter and your email for more details as we get closer.
Monday, May 16, 2011Mark Your Calendars for the Chamber’s Annual Golf Tournament
The deadline for accepting nominations is March 22, 2011
Nominations are currently being accepted for the Individual Awards to be handed out at the annual banquet. Award categories are Man of the Year, Woman of the Year, Business of the Year, Educator of the Year, Fire�ghter of the Year, Law Enforcement O�cer of the Year, and Emergency
Transport Person of the Year. Nomination forms are available for download on the Chamber website, www.sherwoodchamber.net, as well as at the Chamber o�ce.
BANQUET AWARDS NOMINATIONS
Tickets:$40, if purchased before April 4; $320 for a table of 8
$50 if purchased after April 4Sponsorship opportunities available. Call the Chamber o�ce for more details, 835-7600
Reception and Cocktail Hour- 5:30 pmSeated Dinner- 7:00 pm
Tuesday, April 12, 2011Sherwood Chamber of Commerce Awards and Installation Banquet
CHAMBER NEWSPage 2
There will be no luncheon in April due to the Awards Banquet. After our
March 3rd luncheon, the next one will take place on May 5, 2011
7410 North Hills Boulevard
North Little Rock, AR 72116
(501) 833-8488
Thank you for your support of the Sherwood
Chamber of Commerce’s luncheons
Comet Cleaners
The Business of the Month video for US Bank will not be shown at our March luncheon due to time constraints. It will instead be shown at our May luncheon and its profile in the newsletter will be featured in the May edition.
Editor’s Note:
Upcoming Ribbon Cutting: Join us on Friday, March 4 at 9 am as we welcome the newest branch of First Arkansas Bank and Trust to Sherwood. Their new branch is located at 2200 Wildwood Avenue, across the street from St. Vincent. See you there!
CAE USA Training SolutionsFebruary 18, 2011
RIBBON CUTTINGS
Welcome to the Sherwood Chamber of Commerce!
Entergy Arkansas, Inc505 West Hickory St
Jacksonville, AR 72076
1(800) 368-3749
CAE USA Training Solutions2402 Wildwood Ave, Ste 501
Sherwood, AR 72120
(813) 887-1308
Salon Beautiful3415 East Kiehl Ave, Ste 1
Sherwood, AR 72120
(501) 744-4396
WELCOME NEW CHAMBER MEMBERS!
Page 3
Monthly Membership LuncheonThursday, March 3, 2011
The Greens at North Hills Golf Course12:00pm
We hope you’ll be able to join us for our Membership Luncheon on March 3rd. This will be our last luncheon with our 2010 Officers and Board of Directors. Nominations will be presented for the 2011 Board and elections will be held. Catering will be by Two Sisters Catering and the menu will consist of beef brisket, twice-baked potato casserole, green beans and dessert. Lunch will be ready by 11:45 am so arrive early if you can. Don’t
forget to RSVP by Tuesday, March 1st by 5:00 pm. Hope to see you there!
Sherwood Chamber of Commerce2303 E Lee AvePO Box 6082Sherwood, AR 72120