CUSTOMER MICRO SEGMENTS WITH M.A.P.S July, 2020 MICRO AUDIENCE PROPENSITY SEGMENTS
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CUSTOMER MICROSEGMENTS WITHM.A.P.S
July, 2020
MICRO AUDIENCE PROPENSITY SEGMENTS
MAPS
Aroscop enables advertisers like you to target these users interested in specific product categories, reach out to them with targeted messages and retarget them with confidence across the internet
REGULAR SEGMENTATION & TARGETING
Billions of Ad Opportunities. Advertisers end up Burning Ad Dollars on not so relevant placements and audiences
Extract key placement opportunities to improve ROI.Show your ads to people most interested in your product.
MICRO AUDIENCE PROPENSITY SEGMENTis a self-service tool that Agencies & Brands can use to generate
high intent AD placement opportunities & audiences
AROSCOP MEDIA PLANS FOR ADVERTISERSBrands & Agencies can create media plans for niche audience segments and specific content groups to realize better campaign ROIs
Advertisers can get to distinct publisher pages based on a number of criteria (some mentioned below) and get details of ad opportunities
This provides advertisers with high intent ad opportunities, scale of impression and unique users, assisting them to pitch accurate budgets to their clients and teams
Age
Gender
Country
State
City
Hyperlocal
Device
Type
Exchanges
Supply source
Domain
IAB
Category
Keywords
EXAMPLES OF MIRCO-SEGMENTS
AutomotiveHatchback Cars
HealthcareDental Care
GamingMobile Games
Health & FitnessHome Workout
FMCGCooking Products
EntertainmentOTT
BFSIInsurance
GadgetsSmartphones
AUTOMOTIVE – HATCHBACK CARS
Four wheelers
Auto
India car news
Automobile
Cars
New Cars
Reviews
Best hatchback cars
tamil.drivespark.com/four-wheelers/2020/
www.cardekho.com/india-car-news/maruti-s
www.indiatoday.in/auto/latest-auto-news/
auto.ndtv.com/photos/renault-kwid-concep
www.zigwheels.com/newcars/Maruti-Suzuki/
www.indiatoday.in/auto/latest-auto-news/
www.drivespark.com/best-hatchback-cars
kannada.asianetnews.com/automobile/marut
navbharattimes.indiatimes.com/auto/car-b
www.cardekho.com/best-hatchback
----------------------------------------------------
drivespark.com
cardekho.com
ndtv.com
indiatoday.in
quikr.com
zigwheels.com
asianetnews.com
olx.in
financialexpress.com
indiatimes.com
Over 500k Ad Impression Opportunities Reaching close to 200k unique users actively looking for Hatchback Cars
Top Publisher Domains Relevant Topics Opportunity URLS
HEALTHCARE – DENTAL CARE
Oral Care
Oral health
Dental and oral health
Whiten teeth naturally
Wellness
Beauty
Body-care
Nutrition
kannada.boldsky.com/health/wellness/home
www.healthline.com/nutrition/whiten-teet
www.livescience.com/why-teeth-feel-pain.
food.ndtv.com/food-drinks/calcium-rich-f
www.healthline.com/health/dental-and-oral
malayalam.boldsky.com/beauty/body-care/t
www.healthline.com/health/how-to-get-rid
doctor.ndtv.com/teeth/home-remedies-for-
www.livescience.com/54420-yellow-teeth.h
tamil.gizbot.com/news/smart-toothbrush-g
----------------------------------------------------
healthline.com
boldsky.com
livescience.com
quikr.com
wikihow.com
askthedentist.com
ndtv.com
diply.com
indiatoday.in
thehindu.com
Over 300k Ad Impression Opportunities Reaching close to 100k unique users actively looking for Dental Care Products
Top Publisher Domains Relevant Topics Opportunity URLS
GAMING – MOBILE GAMES
Esports
Tech
News
Mobiles
Technology
Tencent Gaming
Games
Free Android Games
www.hindustantimes.com/tech/here-s-what-
www.androidauthority.com/tencent-gaming-
gadgets.ndtv.com/mobiles/guide/best-phon
zeenews.india.com/hindi/technology/video
www.sportskeeda.com/esports/which-countr
www.androidauthority.com/best-free-andro
www.indiatoday.in/technology/features/st
m.republicworld.com/technology-news/gami
gadgets.ndtv.com/mobiles/features/redmi-
www.pocket-lint.com/games/news/activisio
----------------------------------------------------
sportskeeda.com
androidauthority.com
ndtv.com
eurogamer.net
hindustantimes.com
indianexpress.com
gizbot.com
republicworld.com
indiatoday.in
dotesports.com
Over 750k Ad Impression Opportunities Reaching close to 100k unique users actively looking for content related to Mobile Gaming
Top Publisher Domains Relevant Topics Opportunity URLS
HEALTH & FITNESS - HOME WORKOUT
Health
Lifestyle
Celebs
Wellness
Fashion & Trends
Fitness & Yoga Tips
Diet Fitness
Yoga Routine
www.workandmoney.com/s/10-minute-yoga-ro
www.timesnownews.com/health/article/why-
www.hindustantimes.com/fashion-and-trend
www.yogajournal.com/lifestyle/count-yoga
kannada.boldsky.com/health/wellness/2015
photogallery.indiatimes.com/celebs/celeb
kannada.oneindia.com/column/yoga/truth-a
m.aajtak.in/stree/fitness-and-yoga-tips-
www.indiatvnews.com/health/get-rid-of-be
www.coachmag.co.uk/leg-workouts/8036/do-
----------------------------------------------------
workandmoney.com
boldsky.com
yogajournal.com
indiatoday.in
aajtak.in
timesnownews.com
ndtv.com
indiatimes.com
theyoganomads.com
hindustantimes.com
Over 1 Mil Ad Impression Opportunities Reaching close to 450k unique users actively looking for Home Workout Tips
Top Publisher Domains Relevant Topics Opportunity URLS
FMCG – COOKING PRODUCTS
Food - Drinks
Health
Recipes
Lifestyle
Food
Wellness
Indian cooking
Breakfast
food.ndtv.com/food-drinks/indian-cooking
www.vegrecipesofindia.com/paneer-recipes
www.indianhealthyrecipes.com/palak-panee
www.modernhoney.com/healthy-juice-cleans
www.anandabazar.com/lifestyle/fantastic-
crafty.diply.com/12416/24-smart-cooking-
www.verywellfamily.com/fertility-foods-r
time.com/5342337/best-worst-cooking-oils
www.spiceupthecurry.com/paratha-recipes-
hindi.boldsky.com/health/wellness/2018/a
----------------------------------------------------
ndtv.com
vegrecipesofindia.com
boldsky.com
indiatoday.in
indianhealthyrecipes.com
asianetnews.com
deccanherald.com
thespruceeats.com
bellatory.com
anandabazar.com
Over 2 Mil Ad Impression Opportunities Reaching close to 600K unique users actively looking for content related to Cooking
Top Publisher Domains Relevant Topics Opportunity URLS
ENTERTAINMENT - OTT
Entertainment
Livestream
Movies
Netflix
Amazon Prime
Bollywood
TV Shows
Showbiz
www.indiatvnews.com/sports/cricket-live-
www.digitaltrends.com/movies/best-movies
www.insider.com/101-best-movies-to-watch
www.filmibeat.com/bollywood/news/2020/ne
uproxx.com/tv/best-netflix-original-seri
www.vulture.com/article/best-movies-on-n
mashable.com/article/amazon-prime-video-
wealthygorilla.com/best-netflix-series/
www.ndtv.com/entertainment/foreign-media
uproxx.com/movies/best-movies-on-amazon-
----------------------------------------------------
voot.com
indiatoday.in
insider.com
mxplayer.in
digitaltrends.com
uproxx.com
zee5.com
scoopwhoop.com
vulture.com
techradar.com
Over 2.5 Mil Ad Impression Opportunities Reaching close to 500K unique users actively looking for new OTT content
Top Publisher Domains Relevant Topics Opportunity URLS
BFSI - INSURANCE
Business
Technology
News
Portfolio
Money & Banking
Personal Finance
Wealth
Insurance
www.indiatoday.in/technology/news/story/
www.thehindubusinessline.com/portfolio/n
kannada.asianetnews.com/business/lic-to-
www.thehindubusinessline.com/money-and-b
tamil.goodreturns.in/news/bank-deposit-d
www.thehindubusinessline.com/economy/tra
www.goodreturns.in/personal-finance/insu
www.financialexpress.com/industry/insurance
kannada.asianetnews.com/business/lic-to-
www.financialexpress.com/money/insurance
----------------------------------------------------
thehindubusinessline.com
indiatoday.in
asianetnews.com
financialexpress.com
goodreturns.in
indiatimes.com
anandabazar.com
moneycontrol.com
livemint.com
zeebiz.com
Over 1.5 Mil Ad Impression Opportunities Reaching close to 650k unique users actively looking for content related to Insurance
Top Publisher Domains Relevant Topics Opportunity URLS
GADGETS - SMARTPHONES
Mobile
Technology
News
Info-Tech
Gadgets
Telecom
Phones
Tablets
www.notebookcheck.net/Xiaomi-Redmi-K30-P
www.indiatoday.in/technology/features/st
gadgets.ndtv.com/mobiles/news/realme-ind
www.livemint.com/technology/gadgets/ios-
kannada.gizbot.com/news/top-five-xiaomi-
www.ibtimes.co.in/iphone-se-apples-cheap
www.notebookcheck.net/Redmi-Note-8-Pro-D
www.livemint.com/technology/tech-news/ap
www.tomsguide.com/news/latest-iphone-12-
aajtak.intoday.in/story/redmi-k20-pro-sa
----------------------------------------------------
indiatoday.in
ndtv.com
gizbot.com
notebookcheck.net
forbes.com
thehindubusinessline.com
livemint.com
techradar.com
getdroidtips.com
pocket-lint.com
Over 4.5 Mil Ad Impression Opportunities Reaching close to 750k unique users actively looking for Smartphones related content
Top Publisher Domains Relevant Topics Opportunity URLS
THANK YOU
GET IN TOUCH
ATLANTA[+1 ] 770 783 1444 [email protected]
BENGALURU[+91] 998 003 8068
CHENNAI[+91 ] 729 992 0360
DUBAI[+971 ] 50 4951460
www.aroscop.com
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