Management Study Guide
Feb 25, 2016
Management Study Guide
Management LevelsTop
Managers
• At the top of the organization• CEO, President, Vice President
Middle Managers
• Translate goals from top managers• Department head, Project leader, Division manager
First-Line Managers
• Supervise day-to-day activities of employees• Supervisor, team leader
Non-managers
• Work directly on job/task• Does not oversee anyone
Goals of ManagementGetting things done efficiently & effectively
HighAttainmen
tOf Goal
Low ResourceUsage/
Use resource efficientl
y
Effective
Efficient
Management Functions
Planning
define goals & establish
strategy
OrganizingDetermine
WHAT needs to be done,
HOW it will be done & WHO
will do it
Leading
Directing & coordinating
work activities
Controlling
Monitoring activities to ensure they
go as planned
Components of External Environment
Factors OUTSIDE organization that affect performance
Global
Political/Legal
Sociocultural
Technological
Demographics
Economic
StakeholdersFactors in the environment that are affected by
the organization (i.e. stock holders)
Organization
Employees
Customers
MediaGovernment
Competitors
Organizational CultureShared values, principles, and traditions
“Way of doing things around here”Shows how members & employees act
Attention to Detail
Outcome Oriented
People Orientation Stability
Innovation/Creativity
Examples:Ritz Carlton is 5-star hotelknown for exceptional service
Employees are very nice &Accommodating
Apple is for tech savvy, youngerPeople
Employees design sleek products With features that young peopleWant in their products
Types of Global Organizations
Multinational Corporation (MNC) is an international company with operations in multiple countries
Multi-domestic Corporation Management is specific to local culture with many
different “home bases”
Global CorporationManagement & decisions are made in home country
Transnational/Borderless OrganizationNo geographical barriers, no “home base”
Important “Global” Terms Franchising: agreement in which organization gives another
organization the right to use its name Global Strategic Alliance: partnership between an organization and
a foreign company to share resources and develop products TOGETHER Joint Venture: strategic alliance between two organizations to form a
separate company for some purpose Foreign Subsidiary: direct investment in foreign country that
involves setting up a separate office Global Sourcing: purchasing materials from around the world,
wherever it is cheapest Parochialism: narrow focus in which manager sees things only
through their own eyes & own perspective
Hofstede’s Study Study of the differences in cultural environments
Power distance: degree to which culture accepts power is distributed unequally (low = low power distance, extremely unequal = high power distance)
Individualism vs. Collectivism: degree to which people choose to act as individuals rather than members of group (collectivism = more group oriented)
Quantity of life vs. Quality of life (Quantity = importance of money, assertiveness, & material goods
Quality = importance of relationships and concern for others) Uncertainty avoidance: degree to which people prefer structured
situations as opposed to being unstructured and taking risks Long term vs. Short term
Long-term: people look to future and persistence Short-term: people value past and present & emphasize upon respecting
tradition and fulfilling social obligations
Social Actions
Social Responsibility
• Firm goes above & beyond
• Inherently does the right thing for society
Social Obligation
• Does bare minimum
• Meets required economic & legal responsibilities
Social Responsiveness
• Actions solely based on significance to society
• Engages in actions based on response to some popular social need
Ethical BehaviorEthics: set of rules & principles that defines right
and wrong conduct
Utilitarian View provide greatest
good for the greatest number.
Rights Viewdecisions made to protect liberties &
privileges
Theory of Justicedecisions made to enforce rules fairly
& impartially
Sustainabilitycompany’s ability to
achieve goals increase
shareholder value by integrating
economic & social opportunities into
strategies
Code of ethics: formal document that states an organization’s primary values and ethical rules it expects managers and employees to follow
DiversityWorkforce diversity: ways in which people are
similar and different than each other in terms of:AgeGenderRace & EthnicityReligion
Contingent workers: part-time, temporary workers who are available on as-needed basisMay not be as committed to organization
Decision Making ProcessIdentify Problem
• Problem: discrepancy between an existing and desired state of affairs
Identify Decision Criteria
• Decision criteria: factors relevant to criteria
Allocate Weights of Criteria
• Weigh each criteria based on priority in the decision
Develop Alternative
• Make a list of different solutions that could solve problem
Analysis of Alternatives
• Evaluate each alternative and its strengths & weaknesses
Select an Alternative
• Based on the weights of different criteria, pick one that solves the solution most effectively
Implement an Alternative
• Decision implementation: putting a decision into action
Evaluate Effectiveness of Decision
• Evaluate the result of the decision to whether the problem was resolved
Decision Making Errors Heuristics: shortcuts or “rules of thumb”
Anchoring Effect: decision makers fixate on initial event as starting point and compare all other events to it.
Selective perception bias: selectively interpret and organize events based on biased perception
Confirmation bias: look for information that validates their past beliefs or choices and ignore information that contradicts beliefs
Availability bias: use events in memory to make judgment about certain event
Representation bias: assess the likelihood of an event based on how closely it represents other events.
Rational DecisionsBounded rationality: making decisions within the limits of their ability to process information Only doing what you are capable of doing, without asking anyone else for help
• Escalation of commitment: committing to a previous decision despite evidence that it may be a poor decision• Doing something you already know is bad just because you wanted to before
Satisfice: Accepting solutions that are “good enough” Settling for something because it’s better than nothing
• Intuitive decision making: Making decisions based on personal experience, feelings, and judgment
Decision MakingStructured problems: straightforward, familiar problem, and easily defined problem
Unstructured problems: problem that is new/unusual; incomplete information
Procedure: series of sequential steps to solve problemPolicy: guideline for making decisions; no strict parametersRule: explicit statement that tells employees what can or cannot be done.
Nonprogrammed decisions: unique and nonrecurring
decisions that require custom-made solution
Certainty: situation in which a decision maker makes
accurate decision because ALL outcomes are known
Risk: situation in which decision maker estimates the likelihood of certain
outcomes
Groupthink: members WITHOLD OPINIONS in order to be in agreementBrainstorming: idea-generating process with NO CRITICISM (evaluated later)
Pros & Cons of Formal PlanningPros Cons
1. Formal planning higher profits Establishes goals and standards
1. Planning may create rigidity
2. Quality of planning process and appropriate implementation higher performance
2. Can’t replace intuition and creativity
3. Planning establishes coordinated effort & gives direction
3. Focuses on today’s competition, not tomorrow’s survival
4. Reduces uncertainty & clarifies consequences (especially in uncertain environment)
4. Reinforce success which may lead to failure (in uncertain environment)
5. Coordination reduces redundancy and waste; no overlapping between teams
Strategic Management Process
Identify organization
mission• Mission:
statement of purpose
SWOT Analysis
• External Analysis: opportunities & threats
• Internal analysis: resources and capabilities
Formulate Strategies
• Consider realities of external environment
• Corporate• Business• Functional
Implement Strategy
• Implement strategy .
• Extremely important because puts plan into action
Evaluate Results
• Evaluate how effective strategy helped organization reach its goals
Strategic management: what managers do to develop an organization’s strategiesStrategic Management Process: encompasses strategy,
planning, implementation, and analysis
SWOT: Strengths, Weakness, Opportunities, ThreatsExternal Internal
Strategies
Corporate strategy: specifies what business
a company is in or wants to be in & what it wants
to do
Growth Strategy: expands number of markets or products offeredConcentration: increase number of products offered in primary businessVertical Integration: company is own supplier & distributorHorizontal Integration: company grows by combining with competitorDiversification: company combines with other companies in related/unrelated industries.
Stability Strategy: organization continues to do what it is currently doing. Renewal Strategy: address declining performance -Retrenchment: stabilize & revitalize -Turnaround: cut costs & restructure operations
Competitive Advantage: sets organization apart; distinct edge -Cost leadership: having lowest costs in the industry -Differentiation: offer unique products -Focus: competes in niche w/ cost focus or differentiation focus
Functional Strategy: used in various functional departments to support the competitive strategy
-Example: product research, development, & customer service
strategies.
Goals
Stated Goals
• Official statements of what an organization says, and wants stakeholders to believe, goals are
Real Goals
• Goals an organization actually pursues based on what organization’s members are doing
Traditional Goal Setting
• Goals set by TOP managers flow down through organization and become subgoals
Well-Written Goals
• Written in terms of outcomes rather than actions
• Measurable & quantifiable
• Clear w/time frame
• Challenging, yet attainable
• Written down• Communicated to
all necessary members
Goals: desired outcomes or targets; guide managers decisions & formcriteria against which work results are measured
Plans Plans: documents that outline how goals are going to be met; include
resource allocation, budgets, schedules, & other necessary actions
Breadth
• Strategic: plans that apply to entire organization
• Tactical: plans that specify details of how the overall goals are achieved
Time Frame
• Long-term: defined as plans w/time frame beyond 3 years
• Short-term: cover one year or less
Specificity
• Directional: plans that are flexible and set general guidelines
• Specific: plans that are clearly defined and leave no room for interpretation
Frequency of Use
• Single-Use: one time plan specifically designed to meet the needs of a unique situation
• Standing: plans that are ongoing and provide guidance for activities performed repeatedly
Contemporary Planning Issues
Dynamic Environments: developing plans that are specific but flexible
Environmental Scanning: analysis of external environment involving screening large amounts of information to detect emerging trends Scenarios allow firms to identify and account for multiple
possibilities, then plan for themCompetitive Intelligence: environmental scanning that
gives managers accurate information about competitors Who are they? What do they do? How will they affect us?