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Malaysia AutoBook 2017 c PREVIEW
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Malaysia Autobook Preview

Jan 23, 2018

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Automotive

Uli Kaiser
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Page 1: Malaysia Autobook Preview

MalaysiaAutoBook 2017

cPREVIEW

Page 2: Malaysia Autobook Preview

ii

WELCOME!Malaysia is one of the Automotive Top Player of ASEAN – a market comprising some 625 Million people and significant potential for growth.

With a background of machine tool sales to the Automotive Industry in Asia Pacific with the EMAG Group for more than 10 years, I have often wished of a comprehensive industry overview – OEMs, Tier 1,2,3 suppliers and supporting industries like industrial estates, logistics, exhibitions, media etc. – especially the elusive ‘Malaysia Automotive Cluster’.

Today, I am delighted to present the Malaysia AUTO BOOK 2016 – a new directory for professionals in the Auto Industry.

I strongly believe that Malaysia is ready to step up to World Class Manufacturing! However your interests are in this matter – I am sure that this book will give you lots of information and inspiration to do business in Malaysia.

Outsourcing, localization and business developmentThe information was compiled from personal research, the internet and with support of friends at automotive companies, automotive organizations, industrial estates and business associates and is designed to support:

1) Outsourcing – local and international commodity managers, buyers who are looking to source automotive components from China

2) Localization – international managers desiring to expand their market and set up a footprint in China – either for distribution or local production.

3) Business Development - managers who seek to identify potential customers and sales opportunities in China’s automotive industry

Focus on contactsThis update introduces new quick links to access web sites, Google Maps locations and social media sites of the featured companies and their representatives. Simply click on the following icons to connect:

I am sure this book will give you lots of information and inspire you to do business in Malaysia.

Bangkok, July 2017

Ulrich Kaiser

Page 3: Malaysia Autobook Preview
Page 4: Malaysia Autobook Preview

Taiwan-made machine tools leap into new-generation manufacturing

Vertically and horizontally integratedApart from supplying advanced machining equipment to the global manufacturing market, Taiwan also provides integrated machine development solutions. The nation operates one of the world’s most prolific industry clusters,

which gives its machinery makers an edge in providing complete supply chain service and one-stop machining solutions to international manufacturers. Industrial parks located across the island serve as bases of thousands of machine tool makers, assemblers, and machine part suppliers who are globally recognized for their skills and technological achievements. They support each other through cooperation and collaboration, thus enabling them to be as flexible and adaptable as possible. Upstream and downstream companies in the

machinery industry are integrated vertically. Furthermore, the Taiwan machine tool sector is also aligning with other industries like information technology. By integrating horizontally, Taiwan machine tool suppliers have tapped into the strengths of other sectors to create more advanced machining applications.

The rise of multifunction machines, customized machining processes, and smart automation solutions from Taiwan has greatly improve overall manufacturing performance. This is also fueling a surge in demand for hybrid machine tools. Manufacturers can easily find Taiwan-made machines that

blend additive manufacturing and multi-tasking functions. Hybrid machines like these are especially well-suited for small lot production of difficult-to-cut

materials required in the aerospace, medical and energy industries. Taiwan’s growing success in providing machining automation is also the result of

horizontal integration. For example, energy-efficient power products

from leading companies have helped makers increase the power supply efficiency of their machines by up to 90 percent. Meanwhile,

automation solution providers in Taiwan have secured a number of patents for measurement applications, which can substantially improve capability to provide in-house automated handling and manufacturing execution systems (MES). Such automation systems

will help realize fully automated cells in factories.

Taiwan machine tool makers have mustered enough support from the nation’s technology sector, giving them the edge to create machining solutions for maximum stability, efficiency,

and functionality. For manufacturers who are aiming to boost productivity and quality, Taiwan provides the most comprehensive

solutions in machine tools used in different manufacturing sectors.

technique can achieve deeper and more precise holes with smaller diameters. Both help enhance the range of applications of machine tools. With such high-performance machines, good production practices can be upheld by every manufacturer, whether it is located in an advanced nation or a developing country. This also means future machines can level the playing field, which

will give underdeveloped economies the opportunity to develop their fledging

manufacturing sector with the help of advanced machine tools from Taiwan.

Taiwan of late has also made significant inroads in the development of large-

sized, multi-axis machines, thus giving a number of local machine tool builders

the leverage to compete on the global stage. Several Taiwanese companies

specialize in 5-axis, high-speed, double-column, and moving-column machining

centers that are extensively used in aviation manufacturing. And so international

manufacturers who are sourcing for machine tools that could meet their production requirements do not have to look far as Taiwan offers all sorts of industry-specific machines that can verily meet their expectations and budget.

www.twmt.tw

Local machinery manufacturers are pillars of Taiwan’s economy: they have for many years maintained a distinct and irreplaceable role in the production sector, especially in the development and supply of machine tools. Nearly every producer who succeeded in the manufacturing market has them to thank for.

According to a WTO statistics report, Taiwan placed second among the world’s top contributors to the global value chain in 2015, with nearly 70% of its

manufactured goods and services exported worldwide. This evidently shows

the extent of Taiwan’s involvement in global trade. On industrial machinery

development, Taiwan has managed to preserve a sterling reputation in the global market. This Asian manufacturing powerhouse is ranked alongside the world’s top five exporters and top seven producers of machine tools used in various

industries, including automotive, electronics, information and communication technology, aerospace, and large-scale infrastructure.

From conventional machine tools to future production facilitiesTaiwan-made machine tools offer better price-performance ratio than similar ones made by other countries. Each is designed, built, and equipped entirely in-

house to ensure utmost quality and machining precision. Machine tools that are exported by Taiwan can be broadly classified into two categories:

Conventional machine models with classic features Sophisticated machining units (e.g., EDM, ultrasonic/laser machine tools,

electrochemical grinder, photochemical milling machine, and large-scale multi-axis machine)

Taiwan’s sophisticated ability in building machine tools is a product of over several decades of manufacturing experience. Locally made machining

equipment, such as vertical CNC, lathe, milling machine, drill press, and grinding machine, bears the hallmark of manufacturing flexibility that only Taiwanese

builders can execute flawlessly. Providing a range of machining models that

meet the requirements of industrial end-users, these unsung heroes have helped put Taiwan on the global machinery map. The nation supplies various types of grinders that include cylindrical, surface, internal and centerless. These boast superior stability and rigidity, which are exactly what manufacturers of

automotive gear shafts, auto components, electronics, IT gadgets, and mold dies needed.

Taiwan also provides an assortment of vertical and horizontal CNC lathes. Variations in design and functionality of these types distinguish one from another. New-generation lathes also have been launched recently, which feature enhanced operations for better milling, drilling, tapping, and spindle performance.

As the global manufacturing sector moves toward simplifying once complicated machining processes down to single a setup, many local machine tool builders are stepping up to the challenge. So far, improvements in machine design

successfully eliminate many machining failures resulting from vibrations and drastic temperature changes. New models rolled out of several factories in Taiwan overcome the limitations of traditional machining processes. They feature optimum cutting accuracy, temperature control, and running stability, with every detail considered for modern machining. With all the advances, global manufacturers have more and better options than just conventional processes. Machine buyers could easily notice the differences. Take an EDM

for example, locally made EDMs deliver excellent cutting precision, which is

made possible by combining linear motor technology and the latest auto wire threading mechanism to meet multi-angle manufacturing requirements.

Another good example is the drilling machine. Two types dominate the market

currently: ultrasonic drilling ensures machining stability, reduces chipping, and allows micro-hole machining of hard and brittle materials, while laser

(1)

(2)

Page 5: Malaysia Autobook Preview

Taiwan-made machine tools leap into new-generation manufacturing

Vertically and horizontally integratedApart from supplying advanced machining equipment to the global manufacturing market, Taiwan also provides integrated machine development solutions. The nation operates one of the world’s most prolific industry clusters,

which gives its machinery makers an edge in providing complete supply chain service and one-stop machining solutions to international manufacturers. Industrial parks located across the island serve as bases of thousands of machine tool makers, assemblers, and machine part suppliers who are globally recognized for their skills and technological achievements. They support each other through cooperation and collaboration, thus enabling them to be as flexible and adaptable as possible. Upstream and downstream companies in the

machinery industry are integrated vertically. Furthermore, the Taiwan machine tool sector is also aligning with other industries like information technology. By integrating horizontally, Taiwan machine tool suppliers have tapped into the strengths of other sectors to create more advanced machining applications.

The rise of multifunction machines, customized machining processes, and smart automation solutions from Taiwan has greatly improve overall manufacturing performance. This is also fueling a surge in demand for hybrid machine tools. Manufacturers can easily find Taiwan-made machines that

blend additive manufacturing and multi-tasking functions. Hybrid machines like these are especially well-suited for small lot production of difficult-to-cut

materials required in the aerospace, medical and energy industries. Taiwan’s growing success in providing machining automation is also the result of

horizontal integration. For example, energy-efficient power products

from leading companies have helped makers increase the power supply efficiency of their machines by up to 90 percent. Meanwhile,

automation solution providers in Taiwan have secured a number of patents for measurement applications, which can substantially improve capability to provide in-house automated handling and manufacturing execution systems (MES). Such automation systems

will help realize fully automated cells in factories.

Taiwan machine tool makers have mustered enough support from the nation’s technology sector, giving them the edge to create machining solutions for maximum stability, efficiency,

and functionality. For manufacturers who are aiming to boost productivity and quality, Taiwan provides the most comprehensive

solutions in machine tools used in different manufacturing sectors.

technique can achieve deeper and more precise holes with smaller diameters. Both help enhance the range of applications of machine tools. With such high-performance machines, good production practices can be upheld by every manufacturer, whether it is located in an advanced nation or a developing country. This also means future machines can level the playing field, which

will give underdeveloped economies the opportunity to develop their fledging

manufacturing sector with the help of advanced machine tools from Taiwan.

Taiwan of late has also made significant inroads in the development of large-

sized, multi-axis machines, thus giving a number of local machine tool builders

the leverage to compete on the global stage. Several Taiwanese companies

specialize in 5-axis, high-speed, double-column, and moving-column machining

centers that are extensively used in aviation manufacturing. And so international

manufacturers who are sourcing for machine tools that could meet their production requirements do not have to look far as Taiwan offers all sorts of industry-specific machines that can verily meet their expectations and budget.

www.twmt.tw

Local machinery manufacturers are pillars of Taiwan’s economy: they have for many years maintained a distinct and irreplaceable role in the production sector, especially in the development and supply of machine tools. Nearly every producer who succeeded in the manufacturing market has them to thank for.

According to a WTO statistics report, Taiwan placed second among the world’s top contributors to the global value chain in 2015, with nearly 70% of its

manufactured goods and services exported worldwide. This evidently shows

the extent of Taiwan’s involvement in global trade. On industrial machinery

development, Taiwan has managed to preserve a sterling reputation in the global market. This Asian manufacturing powerhouse is ranked alongside the world’s top five exporters and top seven producers of machine tools used in various

industries, including automotive, electronics, information and communication technology, aerospace, and large-scale infrastructure.

From conventional machine tools to future production facilitiesTaiwan-made machine tools offer better price-performance ratio than similar ones made by other countries. Each is designed, built, and equipped entirely in-

house to ensure utmost quality and machining precision. Machine tools that are exported by Taiwan can be broadly classified into two categories:

Conventional machine models with classic features Sophisticated machining units (e.g., EDM, ultrasonic/laser machine tools,

electrochemical grinder, photochemical milling machine, and large-scale multi-axis machine)

Taiwan’s sophisticated ability in building machine tools is a product of over several decades of manufacturing experience. Locally made machining

equipment, such as vertical CNC, lathe, milling machine, drill press, and grinding machine, bears the hallmark of manufacturing flexibility that only Taiwanese

builders can execute flawlessly. Providing a range of machining models that

meet the requirements of industrial end-users, these unsung heroes have helped put Taiwan on the global machinery map. The nation supplies various types of grinders that include cylindrical, surface, internal and centerless. These boast superior stability and rigidity, which are exactly what manufacturers of

automotive gear shafts, auto components, electronics, IT gadgets, and mold dies needed.

Taiwan also provides an assortment of vertical and horizontal CNC lathes. Variations in design and functionality of these types distinguish one from another. New-generation lathes also have been launched recently, which feature enhanced operations for better milling, drilling, tapping, and spindle performance.

As the global manufacturing sector moves toward simplifying once complicated machining processes down to single a setup, many local machine tool builders are stepping up to the challenge. So far, improvements in machine design

successfully eliminate many machining failures resulting from vibrations and drastic temperature changes. New models rolled out of several factories in Taiwan overcome the limitations of traditional machining processes. They feature optimum cutting accuracy, temperature control, and running stability, with every detail considered for modern machining. With all the advances, global manufacturers have more and better options than just conventional processes. Machine buyers could easily notice the differences. Take an EDM

for example, locally made EDMs deliver excellent cutting precision, which is

made possible by combining linear motor technology and the latest auto wire threading mechanism to meet multi-angle manufacturing requirements.

Another good example is the drilling machine. Two types dominate the market

currently: ultrasonic drilling ensures machining stability, reduces chipping, and allows micro-hole machining of hard and brittle materials, while laser

(1)

(2)

Page 6: Malaysia Autobook Preview

Chapter 1

Introduction

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Automotive History Malaysia

The first automotive firm in Malaysia was Gadelius & Company that represented Ford Motor Company sales in Malaysia in 1909. The company was relater replaced with an Australian representative called Wearne & Co., that signed a contract for 60 vehicles per year. In 1941, Ford Malaysia set up its first assembly plant in Bukit Timah, Singapore to supply the local market. Between 1942 to 1945 Toyoda and Nissan trucks also ere assembled at Ford Malaya’s plant in Bukit Timah. By 1947, full-scale assembly resumed. Until 1965, Ford was the only automobile assembler in Malaysian/Singaporean sales territories, all other vehicles were imported through a local distribution companies.

Through Malaysia’s independence in 1957, there was an increase in Automotive imports into the country. The Malaysian government first started encouraging the establishment of a local automotive industry in 1963. The beginnings of what became the Malaysian Automotive Industry was formed by the Then Minister of Commerce and Industry, Dr. Lim Swee Aun. Inquires from Foreign and local firms regarding the setting up of vehicle manufacturing facilities started to come in. The then minister announced that the bigger plan was to establish a motor vehicle industry in stages. from basic assembly with some local content to chassis building and finally a fully locally manufactured vehicle.

Section 1

AT A GLANCE

1. Ford was the first automotive firm present in Malaysia, represented by Gadelius & company.

2. Manufacturing blue print established in the early 1960’s

3. The Malaysian government finally allowed six foreign automotive manufacturers to begin assembly processes by 1966

4. In 1967, the Malaysian automotive industry was officially launched

5. PROTON became a wholly owned Malaysian company in 2004

Introduction

Page 5

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The National Automotive Policy (NAP) was introduced on 22 March 2006 to facilitate the required transformation and optimal integration of the local automotive industry to regional and global industry networks within the increasingly liberalised and competitive global environment.

The NAP is the main thrust for the formulation of the strategic directions of the industry under the Third Industrial Master Plan (IMP3), 2006-2020. Three and a half years after its introduction, the National Automotive Policy (NAP) has been reviewed, resulting in new policies that will foster a more competitive market for local and international companies.

In line with the Government of Malaysia's commitment to liberalisation and the " People First" concept, the NAP Review provides further benefits for consumers in terms of safety and environmental protection.

As part of the review, a broad range of stakeholders was consulted to gather insights and best practices from the private sector, civil society and governmental agencies. Their common goal is to improve the long-term viability and competitiveness of the automotive market, leveraging the latest developments in the regional and global automotive industry and offering safer, greener and technologically more advanced vehicles.

Section 2

AT A GLANCE

1. Introduced: 2006

2. To: Facilitate Automotive transformation

3. Ensure: Competitiveness and adaptability in changing global industry

4. Develop high value added manufacturing activities

5. Improve safety standards

6. Enhance national automotive car manufacturing competitiveness

National Automotive Policy 2006-2020

Page 6

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The Market Landscape in Malaysia has been shaped by nearly three decades of Government intervention aimed at protecting the interests of the national car makers, namely Proton and Perodua.

It is a much debated policy within the country, and with the 13th General Elections looming, albeit a highly-politicised one too – the promise of lower car prices is listed in the election manifestos of both the governing and opposition political parties.

The heavy price tags of foreign makes have effectively segregated the market into the national and non-national car segments. Enforcement of free trade agreements have resulted in the reduction of import duties, but the status quo has been maintained by the Government enforcing excise duties to offset the lost revenue. The controversial AP system that regulates the import of CBU vehicles is another cost factor that further inflates the pricing of imported vehicles.

Section 3

AT A GLANCE

1. Sales

2. Underweight Automotive

3. Impact on Local Players

4. Gearing Up

5. Consumer Segment

6. Current Trends

7. The Future

Outlook

Page 7

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Chapter 2

Statistics

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9

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Chapter 3

OEMs

Photo: Proton Plant, Selangor

Page 13: Malaysia Autobook Preview

Proton Holdings Berhard, most commonly recognized as Proton is a Malaysian corporation that designs and manufactures automobiles. The company was established in 1983 and is headquartered in Shah Alam, Malaysia.

Originally, Proton was a manufacturer of rebadged Mitsubishi Motors (MMC) products during the 80’s and 90’s. Since the new millennium, Proton has been manufacturing several locally designs vehicles. Currently, Proton cars are sold in over 10 countries, the majority of which are in Southeast Asia. Proton has also owned the Lotus Car brand since 1996.

Proton was originally owned in majority by HICOM, with minority stake holders including the Mitsubishi group. In 2005, Mitsubishi sold its stake to Khazanah Nasional, and in 2012 Proton was fully acquired by DRB-HICOM.

Currently, the automobile manufacturer is undergoing a transformation process that is part of a long-term strategy plan to turn the company around to make it profitable and regain its international presence.

Current Model Range

SagaPersonaPerdanaIrizSuprima SPreveExora SP

Section 1

AT A GLANCE

1. Established: 1983

2. Employs: 12,000

3. Turnover: N/A

Proton

Page 11

Proton Holdings BhdCentre of Excellence Complex KM33.8 Westbound, Shah Alam Expressway47600, Subang Jaya, Selangor Darul EhsanTel: +60 8026 9999

Ritzwa Rosli Mohd RosliHead of Sales Divison

Mohd Seth SulaimanHead of Production Planning

Suhaizi HassanHead of Powertrain Development

Page 14: Malaysia Autobook Preview

Shah Alam Plant

The Shah Alam plant has served Proton in a wide capacity. The plant dates back to 1985, in Protons first attempt to manufacture their very first car, the Proton Saga.

The PROTON Shah Alam manufacturing complex includes the original Main Plant and Multi Vehicle Factory (MVF). The plant contains a separate engine machining and assembly building within the complex where cylinder blocks, crankshaft and camshafts for the CamPro engine are machined and subsequently assembled.

The Main plant currently produces the Saga, Waja and Arena models. The Saga model is the highest volume model produced, averaging about 6,600 units a month. The capacity of the Saga has also been reviewed from 72,000 units to 96,000 units to accommodate the good demand especially from the domestic market.

The Main Plant's capacity is 150,000 units while the MVF capacity is 50,000 giving a total capacity of 200,000 units per year.

Proton Shah Alam PlantHicom Industrial Estate, 47600 Shah Alam, SelangorTel: +60 19 486 6091

Mohd Ariff Ridzuan Abu SamahSenior Manager

Mohd FirdausProduction Engineer

Saifullah Md GhazalyLead Engineer

Tanjung Malim Plant

The Plant

The Tanjung Malim plant is situated in the northern state of Perak. It has an annual capacity of 150,000 units (involving 2 shifts) with a 60 percent automation level. The plant comprises five main buildings; the Engine & Transmission (ETM), Stamping, Body Assembly, Painting and Trim and Final Assembly. These buildings are equipped with an Automatic Line Control or error-proof system that assists workers to enhance built up quality and achieve production efficiency. 

To allow greater production flexibility, the plant is capable of producing multi-model products on a common line. Each line can assemble vehicles on three different platforms.

The Tanjung Malim Plant is spread out over 1,280 acres, producing a quarter of a million cars a year. The design is mirrored in the plant's modern profile roof.

Proton Tanjung Malim PlantMukim Hulu Bernam Timur,Padang Batang, Perak, 35950Tel: +60 5 457 8888

Sukri HamidGeneral Manager

Meor Ahmad Firdaus Meor Abd AzizSenior Engineer

Page 12

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Component Plants

Casting Plant

The Casting plant situated in the industrial area at Glenmarie. Currently Casting plant is producing Aluminum and Iron raw cast up to 180,000 cylinder blocks, crankshafts, bearing caps and others.

ETM Plant

The ETM plant is capable to produce competitive product - Machining (C/Block, Cylinder Head, Crankshaft, Camshaft, Bearing Cap, Knuckle, Transmission Case, Clutch Housing), Engine and Transmission for meeting CBU & CKD production.

Stamping Plant

The Stamping Plant facility has 400 tonne to 4,600 tonne press machine. Stamping plant can produce up to nine different stamping equipment.

Concept Cars

JebatLekiuTuahLekirKasturi

Page 13

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Section 2

Other OEMs

Page 14

The full version of the Malaysia AutoBook includes profiles of the following OEMs. You can order your subscription for the Malaysia AutoBook here.

Page 17: Malaysia Autobook Preview

Chapter 4

Malaysian Tier 1

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PHN Industry Sdn Bhd, is a leading manufacturing specialist for metal-based automotive components, and the largest dies manufacturer in Malaysia.

Incorporated in October 1990, PHN Industry Sdn Bhd, jointly owned by DRB-HICOM Berhad and PROTON Holdings Sdn Bhd, is the leading manufacturer of automotive components in Malaysia. The company employs over 1,200 workers.

The company is a Tier-1 supplier for body structure modules for major Original Equipment Manufacturers (OEMs) namely PROTON, PERODUA and HONDA. They specialize in the metal stamping, components assembly, roll forming and dies manufacturing. PHN has four manufacturing facilities in Shah Alam, Bukit Beruntung, Melaka and Subang Jaya.

Product range:

Beam Assy Front BumperFront Side Structure Assy Left/RightBackbone CVT-MTPillar Inner Left/RightPanel DashPanel Assy Wheelhouse

Section 1

AT A GLANCE

1. Established: 1990

2. Employs: 1,200

3. Turnover: N/A

PHN Industry

Page 16

PHN Industry Sdn. Bhd.HeadquartersLot PT 75 - 77 Jalan 26/6 Seksyen 26 Shah Alam, Selangor 40710Tel: +60 (03) 51914636Email: [email protected]

Sharul Nizar HamidHead of Department

Ahmad FitriProject Management

Wan Kamarulzaman Wan OmarProduction Manager

Mohd Shazali Abdul YusohBusiness Development Manager

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Below is a list of PHN locations.

PHN Industry Sdn BhdHeadquartersLot PT 75-77, Jalan 26/6,Kawasan Perindustrian HICOMSeksyen 26, Peti Surat 7306,40710 Shah Alam, Selangor Darul EhsanTel: +60 (03) 51914636

PHN Industry Sdn Bhd (Bukit Beruntung)PT 7450-7451 Jln Jasmine,Kawasan Perindustrian Bukit Beruntung,48300 Rawang, Selangor Darul EhsanTel: +60 (03) 60285795

PHN Industry Sdn Bhd (Kelemak)Lot 124 –126, Jln Kelemak, Kawasan Perindustrian Alor Gajah, 78000 Alor GajahTel: +60 (06) 5565696

PHN Industry Sdn Bhd (Pegoh)PT2222, Jalan HICOM Pegoh 5,Kawasan Perindustrian HICOM Pegoh, Fasa 2,78000 Alor GajahTel: +60 (06) 5528242

PHN Industry Sdn Bhd (Subang)No. 7, Lot 2608 Jalan Subang 6,Off Persiaran Subang, Taman Perindustrian Subang, 47610 Subang Jaya, Selangor Darul EhsanTel: +6(03) 80115250

PHN Industry Sdn Bhd (Pekan)Kompleks Automotif DRB-Hicom Pekan,Kawasan Perindustrian Peramu Jaya,26607 PekanTel: +60 (09) 4260037

Additional Contacts

Norliza Sa’ariGeneral Purchasing ManagerEmail: [email protected]

Sharul Nizar HamidOversea Business EnquiryEmail: [email protected]

Corporate EnquiryEmail: [email protected]

General EnquiryEmail: [email protected]

Page 17

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Section 2

Other Malaysian Tier 1 Suppliers

Page 18

The full version of the Malaysia AutoBook includes profiles of the following Companies. You can order your subscription for the Malaysia AutoBook here.

Page 21: Malaysia Autobook Preview

Chapter 5

Asian Tier 1

Photo: DENSO

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DENSO Corporation, headquartered in Kariya, Aichi Prefecture, Japan is a leading supplier of advanced automotive technology, systems and components for the world’s major car makers.

DENSO is a supplier of advanced automotive technology, systems and components for all major automakers, operates in 38 countries and regions with more than 140,000 associates. Consolidated global sales for the fiscal year ending March 31, 2015 totaled €31.9 billion, approximately 9.2% of which was invested in research and development.

Denso (Malaysia) Sdn. Bhd. manufactures automotive parts and components such as engine electronic control unit, starter motors, car heaters, and coreless heaters. The company was formerly known as Nippondenso (M) Sdn. Bhd and changed its name in January 1996. The company was founded in 1980 and based in Bandar Baru Bangi, Malaysia. Denso (Malaysia) Sdn. Bhd. operates as a subsidiary of Denso Corp. In Malaysia, Denso has one manufacturing facility that supplies major OEMs in Malaysia. Below is a list of products.

Product range:

Air Conditioning System - Cooling Unit, Condenser, Compressor, EvaporatorBody Equipment - Meters, Windshield Wipers, Windshield washers, Power Window Motor, Horns, Flashers and RelaysEngine Related Components - Starter Motor, Alternator, Radiator and Fuel PumpDriving Control and Safety Products - Airbag ECU, Engine EcU and EPS ECU.

Section 1

AT A GLANCE

1. Established: 1946

2. Employs: 66,300

3. Turnover 2015: 43.1 Billion EUR

Denso

Page 20

Denso CorporationMain Office & Manufacturing PlantLot 2, Jalan P/1, Section 1343650 Bandar Baru BangiSelangor Darul EhsanTel: +603 - 8732 8888

Chong Foo SinCorporate Director

Kasuadi SulhiSales Manager

Mohammad Shah Izham AbdullEngineer

Mohd Shaifulnizam Abd GhaffarProduction Planner

Page 23: Malaysia Autobook Preview

Section 2

Other Asian Tier 1 Suppliers

Page 21

The full version of the Malaysia AutoBook includes profiles of the following Companies. You can order your subscription for the Malaysia AutoBook here.

Page 24: Malaysia Autobook Preview

Chapter 6

European Tier 1

Photo: Continental Automotive

Page 25: Malaysia Autobook Preview

Founded in 1871 and headquarters in Germany, Continental develops technologies for transporting people and their goods.

As a supplier of brake systems, systems and components for powertrains and chassis, instrumentation, infotainment solutions, vehicle electronics, tires and technical elastomers, In 2015, the corporation generated sales of €39.2 billion with its five divisions, Chassis & Safety, Interior, Powertrain, Tire, and ContiTech. Continental currently employs more than 212,000 people in 55 countries.

The Continental Corporation is divided into the Automotive Group and the Rubber Group, and consists of five divisions:

Chassis & SafetyPowertrainInteriorTiresContiTech

Section 1

AT A GLANCE

1. Established: 1871

2. Employs: 212,000

3. Turnover 2015: 39.2 Billion EUR

Continental

Page 23

Continental Automotive Components Malaysia Sdn Bhd2455, MK 1, Tingkat Perusahaan 2A,Prai Industrial Estate, 13600 Prai, PenangTel: +60 4 3819 100Email: [email protected]

Luciano OliveiraManaging Director

Carlos Cano, PMPSenior Product Development Manager

C.K. LimSenior Purchasing Manager

Sakinah Ayub KhanEngineer

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Continental Automotive Components

Continental Automotive Components Malaysia Sdn Bhd, a leading automotive parts manufacturer in Malaysia is part of Continental AG. The Malaysian operations commenced business in 1985, initially to supply the instrument cluster to the Proton Saga, the first National car of Malaysia. Over the years, the company has evolved from supplying only to the Malaysian market, to the current level where more than 80% of the production is exported to OEM manufacturers on every continent.

From the beginning when the company was only producing instrument clusters, the portfolio has grown to include other automotive components for 4 wheelers and 2 wheelers. The company further ventured into the production and export of Printed Circuit Board Assemblies (PCBA’s) in 1992.

Today, it designs and builds instrument clusters for the neighboring countries, including Thailand, Taiwan, and Japan. This is done with a talented group of local engineers, using identical tools used by the Continental Group throughout the world.

The plant in the Prai Industrial Estate is strategically located near the Penang Airport, and Seaport, and next to the North-South Highway, for easy distribution to company’s major Malaysian customers and to Thailand by road. As a Licensed Manufacturing Warehouse, our products are competitive as components, raw materials and equipment including spare parts, are imported without customs duties, making the products affordable by all.

Continental Automotive Components Malaysia Sdn Bhd2455, MK 1, Tingkat Perusahaan 2A,Prai Industrial Estate, 13600 Prai, PenangTel: +60 4 3819 100Email: [email protected]

24

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Continental Sime Tyre Continental Tyre PJ Malaysia Sdn Bhd , wholly owned subsidiary of Continental AG who is one of the largest tyre manufacturer worldwide and one of the world's leading suppliers to the automotive industry for tyre and brake technology, vehicle dynamic control, as well as electronic and sensor systems.

Continental Sime Tyre Sdn. Bhd. manufactures tires. The company was founded in 2003 and is based in Petaling Jaya, Malaysia. Continental Tyre Malaysia Sdn. Bhd was formerly known as Continental Sime Tyre Sdn Bhd. As a result of the acquisition of remaining 30% stake in Continental Sime Tyre Sdn Bhd by Continental AG, Continental Sime Tyre Sdn Bhd 's name was changed. Continental Tyre Malaysia Sdn. Bhd operates as a subsidiary of Continental AG.

Continental Sime Tyre Sdn Bhd (CST), is a joint venture between Continental AG and Sime Darby Berhad, with two manufacturing facilities; Continental Sime Tyre PJ Sdn Bhd (PJ) and Continental Sime Tyre AS Sdn Bhd.

Continental Sime Tyre PJ Sdn BhdPetaling Jaya - Manufacturing Plant No 4, Jalan Tandang, 46050,Petaling Jaya, SelangorTel: +60 (0) 3 7787 8888Continental Sime Tyre AS Sdn BhdAlor Setar - Manufaturing Plant No 1, Jalan Tunku Abdul Rahman,P.O.Box 100, Mergong, 05710Alor Setar, KedahTel: +60 (0) 4 740 9189

Cameron WilsonManaging Director & Sales Manager ASEAN

Sascha TomaszewskiHead of Purchasing

Thanabal SarangapanyHead of Engineering

JJ DowlingPlant Manager

25

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Section 2

Other European American Tier 1

Page 26

The full version of the Malaysia AutoBook includes profiles of the following Companies. You can order your subscription for the Malaysia AutoBook here.

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Chapter 7

North American Tier 1

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Goodyear's involvement in Malaysia dates back to 1908 when The Goodyear Orient Company, a rubber buying firm, was established in Singapore to purchase rubber from plantations in Malaysia and Indonesia.

The sales of Goodyear products in Malaysia began in 1929 through the office of the Goodyear Sales Company, which was established in Singapore.

In 1972, Goodyear Malaysia Berhad established its own manufacturing plant based in Shah Alam, Selangor and today is one of the leading tyre manufacturers in Malaysia. Working three shifts, the company employs nearly 700 people and produces a wide range of passenger car tyres in three different brands, namely Goodyear, Fulda and Kelly. Inaddition, the plant also produces light truck tyres for commercial and 4x4 applications, medium commercial and graders/tractors tyres.

As a subsidiary of The Goodyear Tire & Rubber Company, USA, Goodyear Malaysia benefits from research and development support of technical centers located in Japan, Europe, and America. This support has enabled Goodyear Malaysia to produce outstanding tyres along with providing outstanding services. As a result, Goodyear Malaysia has taken the leadership position in the Malaysian tyre market.

Section 1

AT A GLANCE

1. Established: 1898

2. Employs: 67,000

3. Turnover 2015: 18.13 Billion USD

Goodyear

Page 28

Goodyear Malaysia Sdn. Bdh.Jalan 15/17Persiaran Selangor, Kawasan Perindustrian, 40000 Shah Alam, Selangor Darul EhsanTel: +60 3-5519 2411

Azizul Fitri ShahrinProject Manager

Mohd. Jazrin Shamsul BahrinProject Engineer

Chee Lip ChoonSales Director

Estee Tay

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Section 2

Other North American Tier 1 Suppliers

Page 29

The full version of the Malaysia AutoBook includes profiles of the following Companies. You can order your subscription for the Malaysia AutoBook here.

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Chapter 8

Associations

Photo: Malaysian Automotive Association

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An agency under MITI, MAI is to serve as focal point and coordination centre for the development of the local automotive industry.

MAI was incorporated on 16 April 2010, to function as an independent non-profit organization under the custodian of MITI and was officially launched on 10 June 2010.

MAI assists members in all matters related to automotive industry, including formulating of the national automotive policy, managing manpower development programme, formulating and coordinating automotive related research and development. MAI is to further enhance MITI’s support in developing the local industry.

Malaysia has embarked on its industrialisation programme some 30 years ago and during that period the nation has successfully developed, or at the very least initiated the foundations for development, a number of industrial sectors for the country’s economic activities. Today, within the transport sector, namely; automobile, coaches and buses, light transport vehicles, trucks and containers, railway coaches, to name a few have been produced locally, reflecting the success of this sector.

Section 1

AT A GLANCE

1. Founded in 1978

2. Supporting its members and supporting development of the Malaysian Automotive Industry

MAI

Page 31

Malaysian Automotive InstituteBlock 2280, Jalan Usahawan 2, Cyber 6 63000 Cyberjaya, SelangorTel: +603 8318 7742  Email: [email protected]

Mohd NurManager

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Section 2

Other Automotive Associations

Page 32

The full version of the Malaysia AutoBook includes profiles of the following Assoications. You can order your subscription for the Malaysia AutoBook here.

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Chapter 9

World Class Manufacturing Equipment

Sponsored Feature

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34

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Chapter 10

Events

Photo: Automechanika KL

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As the automotive market in the ASEAN body continues to grow, it is becoming increasingly important for firms to connect with companies and customers.

Automechanika Kuala Lumpur, the only Malaysian automotive trade show co-organised with Malaysia Automotive Institute (MAI) and endorsed by Malaysia External Trade Development Corporation (MATRADE), offering you a myraid of business opportunities!

Section 1

AT A GLANCE

1. Date: 23-25th March 2018

2. Venue: Kuala Lumpur Convention Centre

3. Matchmaking opportunities

AutoMechanika

Page 36

Organizers: Messe Frankfurt (HK) Ltd35/F, China Resources Building, 26 Harbour Road, Wanchai, Hong KongTel: +85 2 2802 7728Email: [email protected]

Event LocationKuala Lumpur Convention Centre, Stall 7, Jalan Pinang, Kuala Lumpur City Centre, 50088

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Product Groups

Parts & Components: Powertrain; chassis; bodywork; standard parts; interior; alternative drive systems original equipment; charging accessories; regenerated; reconditioned and restored parts for passenger vehicles and utility vehiclesElectronics & Systems: Engine electronics; vehicle illumination; on-board power supply system; Intelligent traffic systems (ITS) / vehicle safety; comfort electronicsAccessories & Customising: Accessories for motor vehicles in general; technical customising; visual customising; infotainment; special vehicles; equipment and retrofittings; wheel rim; tyres; tyre pressure management systems; car trailers and small utility vehicle trailers; spare parts and accessory parts for trailersRepair & Maintenance: Workshop equipment and tools; bodywork repair; painting and corrosion protection; maintenance and repair of vehicle superstructures; towing service; accident assistance; mobile services; disposal and recycling; workshop and car dealer equipment; oil and lubricants Management & Digital Solutions: Workshop / car dealer / filling station design and construction; finance; franchise concepts;

claims management and claims control; dealer management systems; workshop management; vocational training and advanced training; workshop and car dealer marketing; internet service providers and vehicle marketplaces; promotion of trade and industry; cluster initiatives; mobility conceptsCar Wash, Care & Reconditioning: Washing; vehicle care; vehicle reconditioning; charging infrastructure and refuelling

Page 37

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Section 2

Other Automotive Events

Page 38

The full version of the Malaysia AutoBook includes profiles of the following Events. You can order your subscription for the Malaysia AutoBook here.

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Chapter 11

Media

Photo: Automotive Fair Organizer

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Malaysia Automotive Online Magazine available online. It is published by the Malaysian External Trade Development Corporation (MATRADE). The publication covers Malaysian Automotive industries Brands, Parts and Components and Accessories.

Volume 1: The Brands

Volume 2: Parts and Components

Volume 3: The Accessories

Click here to views the online magazine.

Section 1

AT A GLANCE

1. Since: N/A

2. Provides information to promote and develop Malaysian Export industry

3. Provides information about Malaysian Automotive Industry

Malaysia Automotive Online Magazine

Page 40

Menara MATRADEJalan Sultan Haji Ahmad Shah50480 Kuala LumpurTel: +603-6207 7077Email: [email protected]

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Section 2

Other Automotive Media

Page 41

The full version of the Malaysia AutoBook includes profiles of the following Media. You can order your subscription for the Malaysia AutoBook here.

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Chapter 12

Supporting Industry

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Section 1

Human Resources

Page 43

Service Provider Expertise Contact Information

Careerbuilder Online Job Database http://www.careerbuilder.com

Indeed Online Job Database http://www.indeed.com/

Jobsdb Online Job Database https://my.jobsdb.com

Job Street Online Job Database http://www.jobstreet.com.my

Monster Online Job Database http://www.monster.com

Linkedin Online Networking Website http://www.linkedin.com

Xing Online Networking Website http://www.xing.com

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Section 2

Logistics

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Service Provider Contact Information

CEVA Freight

Head Office Kuala LumpurLot B-8A MAS Freight Forwarder ComplexFree Commercial Zone, Sepang, 43900Tel: +60 (0)3 87753800Email: [email protected]

DACHSER Malaysia Sdn. Bhd.

Head Office Kuala Lumpur OfficeSuite 801-3, Level 8, Tower, Wisma AmFirst, Jalan SS716,Kelana Jaya 46301Tel: +60 (0)3 7803 0102Email: [email protected]

Schenker Logistics (Malaysia) Sdn Bhd

Corporate Office Kuala LumpurLot No 1 & 3 Persiaran Pasak Bumi, Bukit Jelutong Industrial Park, Seksyen U8, 40150 Tel: +60(0)3 7949 7888Email: [email protected]

C.H. Robinson

Global Fordwarding (2717)6th F, Menara A&M Garden Business Center, No 3 Jalan Istana, 41000 KlangTel: +60 (0)3 3373 8828Email: [email protected]

TASCO Berhard (Yusen Logistics) Malaysia

Head Office Juala LumpurLot No.1A Persiaran Jubli Perak Jalan 22/1 Seksyen 22, 40300 Shah AlamTel: +60 (0)3 5101 8888Email: [email protected]

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Section 3

Automotive Intelligence

Page 45

Service Provider Expertise Contact Information

Frost & Sullivan Automotive Consulting & Intelligence

Frost & Sullivan Malaysia Sdn. Bhd.Suite E-08-15 Plaza Mont Kiara 2, Jalan Kiara, Mont Kiara 50480 Kuala Lumpur, Malaysia Tel: +60 (0) 3 6204 5800

IHS Global Audit and Assurance Service

Kelana Brem Towers Jalan SS 7/15 Petaling Jaya, 47301, Malaysia

Regional Headquarters78 Shenton Way, Unit # 12-01 Singapore

LMC

Global sales and production forecasts for light vehicles and heavy trucks, as well as forecasts of engine and transmission supply and demand.

LMC International LtdB-03-19, Empire SohoEmpire SubangJalan SS16/1, SS1647500 Subang JayaSelangor Darul EhsanMalaysiaTel:  +603 5611 9337Email: [email protected]

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Acknowledgements

Photo: Tan Chong Motors, Nissan

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about this book

xlvii

© 2017 Kaiser International Limited

Publisher: Uli Kaiser [email protected] Editorial Contact: Tilmann Kaiser [email protected] Thanks to everyone supporting this publication with resources, information, data, feedback.

Copyright of all company logos are with the respective companies Copyright of all car photographs are with the respective companies Copyright of all product photographs are with the respective companies Copyright of all web site photographs are with the respective companies

Kaiser International Limited Markthallenstr. 2, 78315 Radolfzell, Germany Phone +49 7732 9456842 Mobile +49 151 1183 0804