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SECRETS of the Online Travel Business The PPD Strategy Partner Package Distribute
16

MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

May 15, 2015

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Attendees will learn how, as a home based business, I built a successful online travel company and sold it to the largest ski tour operator in the world. (My Story)

Speaker: Matt Zito, Online Travel Business Entrepreneur, Travel & Tourism Marketing Strategist
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Page 1: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

SECRETS of the Online Travel Business

The PPD Strategy Partner Package Distribute

Page 2: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

Matt Zito•Author -SECRETS of the online travel

business.

•Online Travel Business Consultant and Entrepreneur.

•Clients are Online Travel Companies, Tour Operators, Travel Agencys/Agents, Hotels, Resorts, Activity Providers.

•Startup and Business Development services.

Page 3: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

Our Story•Former co-founder of CollegeSkiTrips.com. Sold ski and snowboard vacation packages to college students in the US and Canada.

•The #1 buyer of hotel rooms at Breckenridge Ski Resort (Vail Resorts, Inc. a publicly traded company) in the 2006/2007 ski season.

•In 2007 we sold 2,000 ski and snowboard trips.

•Wholesaler and Partner to STA Travel the 9th largest travel company in the world with 110 retail travel agencies. In 2007 STA Travel was our largest wholesaler and travel partner.

•Operated a sales distribution network of 15 sales reps that distributed 200,000 brochures a year to over 2,000 colleges and universities in the U.S. & Canada.

Page 4: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

It was all accomplished from right here.

Page 5: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

Air-Hotel-Car-Cruise-Activity

Tour Operators

Travel Agency’s

Travel Agent’s

Travel Business Profit Quandrant

by Matt Zito

travel originators

travel originators distribution

tour operators distribution

travel agency distribution

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Page 6: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

Secret #1The Businesses on the left side of the Quandrant are the businesses that make the majority of the money in the travel business.

Why is this?

Travel Originators and Tour Operators both

OWN the travel product.

Page 7: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

Own the travel product and transition to a tour operator on the left side of the Travel Business Profit Quandrant.

Page 8: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

Owning The Travel Product means

-As a tour operator you write contracts directly with the Travel Originators under terms that are favorable to your business.

-Negotiated Pricing, Payment Terms, Cancellation Terms.

-Your direct contracts become your inventory for the travel products you are selling. (Hotel, Activity, Car, Cruise, Air).

-Enables you to create a unique brand, selling a one-of-a-kind travel package with an independent pricing strategy.

-Enables you to sell direct to consumers and wholesale to travel agencies, travel agents, and resellers.

-You gain full control over your travel products.

Page 9: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

Tour operators combine owned travel products to create packages.

Tour Operators form partnerships,with two or more travel originators, tosell the travel originators individual travel products under a unique package that the tour operator owns.

Page 10: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

-Make more Money, Gross Margins of 20%-40%.

-Work Less. No reselling and chasing down price.

-Never have to compete against your suppliers.

-You don’t have to charge your clients a fee.

-Build a sellable business.

-Limited Regulations and Licensing

-Make selling travel fun again!

Page 11: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

Secret #2The PPD Strategy

PartneringPackaging

Distribution

PPD stands for Partnering, Packaging and Distribution. These are the three

core components of building a successful online travel business.

Page 12: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

-Travel Partners are the lifeblood of your tour-trip operator business. Without travel partners you’ll have no travel package to sell.

-Partners act as travel product originators and distributors or re-sellers of your travel packages.

Travel OriginatorsLodging properties –hotels, motels, B&Bs, resorts, inns, campgrounds.Activity providers – tour guides, tour operators, guides, golf courses, resorts, etc.

Travel Distributors and ResellersTravel Agency’sTravel Agent’sother Tour-Trip OperatorsTravel Websites Affiliates

Page 13: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

Packaging-Packaging is simply taking two travel originators products and combining them to create a new, distinct, separate travel product.

-The power behind packaging is that you can sell the travel products of other travel originators under your own brand and product line.

-#1 Benefit - of selling packages is the ability to “hide” the cost of your travel originator partners' travel products.

-Hiding the cost means that the retail price at which the travel originator sells direct to its clients, and the net price at which you buy it from the supplier, are never disclosed.

Page 14: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

DistributionDistribution of your business' “owned travel product” can literally drive your sales to another level.

Partners that re-sell your owned travel product.

Page 15: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

Find the PPD business strategy in play below. •Former co-founder of CollegeSkiTrips.com. Sold ski and snowboard vacation packages to college students in the US and Canada.

•The #1 buyer of hotel rooms at Breckenridge Ski Resort (Vail Resorts, Inc. a publicly traded company) in the 2006/2007 ski season.

•In 2007 we sold 2,000 ski and snowboard trips.

•Wholesaler and Partner to STA Travel the 9th largest travel company in the world with 110 retail travel agencies. In 2007 STA Travel was our largest wholesaler and travel partner.

•Operated a sales distribution network of 15 sales reps that distributed 200,000 brochures a year to over 2,000 colleges and universities in the U.S. & Canada.

Page 16: MAKING THE MOVE FROM TRAVEL AGENT TO TOUR OPERATOR

Transition from a Travel Agency/Agent to an Online Trip/Tour Operator.

In 60-days Matt Zito will help your business;

-Create a unique online travel brand.-Develop a travel package to be sold to a targeted core niche traveler or nice destination.-Write and negotiate contractual agreements directly with travel suppliers.-Establish a goal of selling 100 travel packages in the first year.-Earn 20%-40% gross profits per travel package.

Signup Today! Program Launches NOV 1st.$5,000

$2,495 -Limited to only 5 Travel Agency’s/Agents