- 1. Charities Aid Foundation Southern Africa (CAFSA) Trialogue
CSI Conference 2011 Postnet Suite #37, Private Bag X9, Melville,
2109, Johannesburg, 2094
E:[email_address]W:www.cafsouthernafrica.org Telephone:+ 27 11 334
O404 Fax:+27 11 334 0580 PHYSICAL ADDRESS Studio 16 Arts on Main
264 Fox Street City & Suburban Johannesburg
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- Brief Introduction To CAF SA
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- Selected examples from work with our corporate clients
Employee Community Involvement (ECI) Exploring appropriate
engagement opportunities for corporates in the development sector.
3. BRIEF INTRODUCTION TO CAF SA CAF Southern Africa promotes
effectiveSocial Investment, Philanthropy and Voluntarism to build
theSustainabilityofCivil Society 4. WHATis our Purpose?
CAFSAsultimate aimis therefore to increase the amount and impact
ofSustainable Investment in the Civil Society Sector .We believe
that the civil society sector plays a vital developmental role by
supporting positive social change in marginalised communities. 5.
CSI/ECI ADVICE & IMPLEMENTATION OUR WORKWITHBUSINESS CreditCard
Product Integrated Sustainability Reporting Monitoring &
Evaluation Due Diligence &Matching With NGOs Employee Community
Involvement Programmes CSI Policy & Strategy Advisory &
Consulting FOR CORPORATES CAFSA 6. Youth Dev. Aged Skills Dev.
Women Health Disabilities Education Sports Dev. Violence/ Abuse
Children Arts &Culture Animals Social Dev. Environment
Development Causes Supported via Charities Aid Foundation Southern
Africa 7. Examples of corporate clients We work in partnership
withcorporate social investorsandcorporate employeesto increase and
focus the resources channelled to community development
initiatives. 8. CAF International Network We are a member of the
International Network of the Charities Aid Foundation,
headquartered in the United Kingdom.CAF International distributes
funds to causes in over 90 countries with offices in UK, Bulgaria,
Russia, South Africa, India, Australia, Singapore,USA and Brazil,
and partners across the world. 9. Trialogue CSI Conference 2011
Employee Community Involvement (ECI) Exploring appropriate
engagement opportunities for corporates in the development sector.
10. OUR APPROACH TO EMPLOYEE COMMUNITY INVOLVEMENT (ECI) 11.
volunteering in South Africa is based on the ideals of community
solidarity and the philosophy of ubuntu. This facilitates social
cohesion and participation whichstrengthens democracy in the
country. Volunteer & Service Enquiry Southern Africa (VOESA)
The Aspiration: 12. Communities Volunteers Company
- Increased resources & new ideas
- Access to professional skills
- Access to useful networks & relationships
- Cross-sectoral cooperation
- Personal fulfilment & Self-worth
- Skills development including leadership & team work
- Inter-cultural & community awareness
- Social Return on Investment (SROI)
- Company morale, culture & teamwork enhanced
THE IDEAL BENEFITS FOR ALL PARTIES 13. Combine Stakeholder Needs
for Successful ECI 14. Relationships/Alliances Cooperation 15.
Respond RESPECTFULLY to expressed community need CONSULT, CONSULT,
CONSULT! 16. EmployeeCommunity Involvement is a key aspectof
corporate social responsibility.It allows ordinary employees to
determine prioritiesand thereby creates grassroots links between
thebusiness and the community.Employees become the ambassadors of
the companyin those communities.Company resources are matched by
employee enthusiasm and above all, employees bring to the
communitythe special skills and problem-solving abilities ofthe
corporate sector. ECI A useful definition 17.
- Set objectives for the programme
- Understand the benefits of employee engagement
- Align with company strategy for CSR/CSI/HR
- Ensure support from senior management
ECI Build on Strong Foundations
- Research appropriate host organisation/s
- Ensure volunteer readiness
- Provide assistance with volunteer management if
appropriate
- Foster sustainable relationships
- DONT volunteer unless agreed with host organisation
18. ECI Management Framework Policy Strategy Code of Practice
Implementation Plan Implementation Values/Principles Media &
Communications Monitoring & Evaluation EMPLOYEE INVOLVEMENT
CORE BUSINESS STRATEGY Social Networking Research CSR/CSI 19. Well
managed ECI Brings New Resources for Development Developing
Communities COMPANY VOLUNTEERS Resources Non-profit/ NGO EMPLOYEES
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- Successful and socially relevant ECI depends on
- GOOD MANAGEMENT, CLEAR COMMUNICATION
- COOPERATIVE AND TRUSTING RELATIONSHIPS
- among all the stakeholders within the programme :
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- Company as programme initiator and sponsor
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- The host organisation/NGO
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- The beneficiaries/developing communities that the organisation
aims to support
Successful ECI 21. Mobilising Employees toVolunteer Ubuntu
Management 22. OUR CORPORATE CLIENTS AND EMPLOYEE COMMUNITY
INVOLVEMENT SOME BEST PRACTICE EXAMPLES 23. 24. 25. 26.
INJOHANNESBURG CAFSAresearch ZandspruitInformalSettlement 27. OUR
COMMUNITY PARTNER AT ZANDSPRUIT 28. INJOHANNESBURG CAFSA currently
in discussion with several others interested in cooperating
Companies already cooperating: 29. 30. EMPLOYEE VOLUNTEERING POLICY
FOR THEFINANCIAL SECTOR LEVERAGING OFFTEACH CHILDREN TO SAVE SOUTH
AFRICA ( TCTS SA) www.tcts-sa.org.za 31.
- A Framework for Employee Volunteering aligned with business
strategy
- Planned to ensure the best possible convergence between
business, social and employee purpose and impact
- Volunteering contributions focused on relevant social
development issues; allocated resources used efficiently and
effectively; maximum participation by employee volunteers,
evaluation and impact assessment is possible
- The overall goal ofTCTS SAis to foster a culture of saving
among children
- The volunteering policy is generic and applicable to any
banking sector volunteering initiative
Outputs of this initiative and intended Outcomes 32. ECI Policy
Revision and Programme Implementation 33. Sasol CSI aims to build
on the success of their Change Reaction initiative The central
message to staff was that anyone, regardless of their role in the
company, has the potential to become a CHANGE MAKER 34.
- Research and global/local benchmarking
- Aim to align with best practice and develop the business
case
- Integration of all ECI initiatives and alignment with
business
- CSI Forum and plant-based champions
- Clear incentives and recognition for volunteers
- Code of Practice and Employee Handbook
- Volunteer participation in Disaster Recovery
- Monitoring & Evaluation to inform B-BBEE/sustainability
reporting
CAFSA has worked with Sasol CSI on: 35. IN CONCLUSION: EMPLOYEE
COMMUNITY INVOLVEMENT TRENDS 36. growth in employee volunteering is
part of a move away from a traditional philanthropic model of
corporate giving (predominant in the 1980s and before)and towards
apartnership model (researchers argue) that the twenty-first
century will be theage of alliancesEmployee Volunteering is growing
WHY? 37. International Trends 38.
- CAF report based on Gallup data:
- During the past month have you:
- Donated money to an organisation?
- Volunteered time to an organisation?
World Giving Index 2010 39.
- An estimated two-thirds of South African companies support some
form of employee volunteering
- Employee volunteering, and matched funding benchmarks vary
widely across geographies and industry sectors
- Corporate decisions on matched funding are made in accordance
with a range of variables including industry standards, company
affordability, social and economic context, level of employee
engagement, rationale for supporting employee engagement, etc
- Matching by employers is growing (but reliable global data not
presently available)
- Over 50% of the UKs Top 30 Companies match the voluntary
contributions of their employees
- Usually set minimum and maximum levels for matching in order to
provide clear incentives
- Levels of Matched Funding:
- Financial matching of volunteering is usually linked to a
broader payroll giving scheme
- Volunteering time equated to a monetary value
- Organisations standard matching rules applied to this
value
Volunteering Trends/Best Practice 40. Volunteering Trends/Best
Practice How many timesshould you be painting that same crche
wall??? Community organisations NEED your professional skills! 41.
United Nations International Year of the Volunteer (IVY+10) 2011
promotethe values of volunteering,recognisethe value of
volunteering, build and reinforce volunteeringnetworksboth
nationally and globally, andhelp people tap their potentialto make
a real difference 42. Employee Volunteering A Local
&International Movement And all CAFs South African corporate
clients! 43. 44. Isiphala is the Ndebele word for a communal rural
grain store. It is constructed in a variety of ways - often
resembling a small raised dwelling.We use the Isiphala as a
metaphor for our work because it represents investment in future
well-being.Our symbol is iconic rather than literal:the CAF colours
are used for the vital opening in the Isiphala through which the
farmers 'invest' grain into the store, and through which they
'draw' their investment as needed. THANK YOU!