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MakeMyTrip Limited (NASDAQ: MMYT) Investor Presentation September 2018
22

MakeMyTrip Limited (NASDAQ: MMYT)s22.q4cdn.com/244830719/files/doc_presentations/2018/... · 2018-09-02 · MakeMyTrip 63% #2 & #3 Player 26% Others 11% 1 –Phocuswright 2010 Research

May 31, 2020

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Page 1: MakeMyTrip Limited (NASDAQ: MMYT)s22.q4cdn.com/244830719/files/doc_presentations/2018/... · 2018-09-02 · MakeMyTrip 63% #2 & #3 Player 26% Others 11% 1 –Phocuswright 2010 Research

MakeMyTrip Limited (NASDAQ: MMYT)Investor PresentationSeptember 2018

Page 2: MakeMyTrip Limited (NASDAQ: MMYT)s22.q4cdn.com/244830719/files/doc_presentations/2018/... · 2018-09-02 · MakeMyTrip 63% #2 & #3 Player 26% Others 11% 1 –Phocuswright 2010 Research

2

Safe Harbor

Certain statements contained in this presentation are “forward-looking statements” within the meaning of the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995. These statements reflect our current expectations or forecasts of future events and our future performance and do not relate directly to historical or current events or our historical or current performance and are subject to risks and uncertainties, some of which are outside of our control, that could cause actual outcomes and results to differ materially from historical results or current expectations. Most of these statements contain words that identify them as forward looking, such as “anticipate”, “estimate”, “expect”, “project”, “intend”, “plan”, “believe”, “seek”, “will”, “may”, “should”, “opportunity”, “target” or other words that relate to future events, as opposed to past or current events. Among the factors that could cause actual results to differ materially include, but are not limited to, the slowdown of economic growth in India and the global economic downturn, general declines or disruptions in the travel industry, the inability to successfully integrate the businesses of MMYT and ibibo Group within the anticipated timeframe or at all, the risk that the acquisition will disrupt current plans and operations, increase in operating costs and potential difficulties in customer or supplier loss and employee retention as a result of the acquisition, the inability to recognize the anticipated benefits of the combination of MMYT and ibibo Group, including the realization of revenue and cost synergy benefits within the anticipated timeframe or at all, volatility in the trading price of MMYT’s shares, MMYT’s reliance on its relationships with travel suppliers and strategic alliances, failure to further increase MMYT’s brand recognition to obtain new business partners and consumers, failure to compete against new and existing competitors, failure to successfully manage current growth and potential future growth, risks associated with any strategic investments or acquisitions, seasonality in the travel industry in India and overseas, failure to successfully develop MMYT’s corporate travel business, damage to or failure of MMYT’s infrastructure and technology, loss of services of MMYT’s key executives, and inflation in India and in other countries. In addition to the foregoing factors, a description of certain other risks and uncertainties which may cause actual results to differ materially can be found in the “Risk Factors” section of MMYT's 20-F dated June 20, 2018 filed with the U.S. Securities Exchange Commission (“SEC”), copies of which are available from the SEC, our website or our Investor Relations department.

We cannot assure you that the assumptions made in preparing any of the forward-looking statements will prove accurate or that any projections will be realized. We expect that there will be differences between projected and actual results. These forward-looking statements speak only as of the date of this presentation, and we do not undertake any obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise. You are cautioned not to place undue reliance on these forward-looking statements. All forward-looking statements attributable to us are expressly qualified in their entirety by the cautionary statements contained herein and in our future annual and quarterly reports as filed with the SEC.

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3

Non-IFRS Metrics & Note on Unaudited Financials

The following non-IFRS metrics will be used in this presentation:

Gross Bookings represents total amount paid by our customers for travel services and products booked through us, including taxes, fees, and other charges, and are net of cancellations, discounts and refunds, but does not include other revenues that are generated from 3rd party advertisement on our website, commissions and fees earned from the sale of bus and rail tickets and fees earned by facilitating travel insurance policies to customers.

Adjusted Revenue represents IFRS revenue after adding back promotion expenses in the nature of customer discounts, customer inducement or acquisition costs and loyalty programs costs which are reported as a reduction of revenue, and deducting the cost of acquisition of services primarily relating to sales to customers where the company acts as the principal. We believe that Adjusted Revenue reflects the value addition of the travel services that we provides to our customers.

Adjusted Revenue Margins is defined as Adjusted Revenue as a percentage of Gross Bookings, and represents commissions, fees, incentive payments and other amounts earned in our business. We follow adjusted net revenue margin trends closely across our various lines of business to gain insight into the profitability of our various businesses.

Flight Segment is defined as a flight between two cities, whether or not such flight is part of a larger or longer itinerary.

Room Nights, also referred to as a “hotel-room nights,” is the total number of hotel rooms occupied by a customer or group,multiplied by the number of nights that such customer or group occupies those rooms.

Constant Currency refers to our financial results assuming constant foreign exchange rates for the current fiscal period based on the reporting for the historical average rate used in the prior year’s comparable fiscal period.

Fiscal Year End – March 31st

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4

Key Investment Highlights

Market Leader with Multiple Well Recognized Brands Serving All Travel Needs

Playbook of Product Innovations & Strong Brands to Drive Online Growth

Early Mover Advantage in Fast Growing e-commerce Market in India

6

1

2

3

4

5

Mobile First Approach Helping Tap Smartphone Driven Internet Ecosystem

Leveraging Team & Technology to Build Strong Connect in Fragmented Supply Ecosystem

Demonstrated Operating Leverage with Scale in Multiple Travel Segments

7 Experienced Management Team with Deep Knowledge of Local Travel Landscape

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5

224

663

478

760

US China India India

Fastest Growing Large Economy1

Source: 1IMF World Economic Outlook, Real GDP Growth 2CIA World Factbook 2017 estimates;

*Internet Live Stats Dec 2017, IAMAI estimates for India Internet users in 2018, India’s Trillion

Dollar Digital Opportunity”

46%

32%

30%

49%

52%

59%

6%

16%

11%

Age 0–24 Age 25–64 Age 65+

Largest Young Population (2017)2

2nd Largest Base of Active Smartphone Users (in millions)

312

772

500

850

US China India India

96%

55%

37%

60%

US China India India

2022E2018 2022E2018 2022E2018

Growth Driven by Low Internet Penetration

2nd Largest Base of Internet Users (in millions)

Macro Growth Drivers Provides Long Term Growth Opportunities

2018 2019

7.4% 7.8%

6.6% 6.4%

2.7% 2.5%

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Large Domestic Travel Market with High Growth & Underpenetrated Segments

Strong growth in domestic air market

UDAN program to increase regional

air connectivity via subsidies & fare caps

***********************************************************

FY2019 Domestic Aviation CAPA Forecasts:

Passengers growth: 18% - 20%

Capacity growth: ~25%

Online Flight Ticketing Online Hotel Booking

India domestic hotels Supply:

Line of sight to over 100k Properties

2 million rooms, growing about 10% p.a.

Average occupancy rates in 60%

Current Online Penetration Rates:

15% going to 30% by 2020 per BCG-Google

Low penetration of hotels booked online

relative to developed markets presents large growth

opportunities

23.024.6 25.1

27.2 27.328.9 28.8

32.233.8 34.7

15.0

20.0

25.0

30.0

35.0

40.0

45.0

50.0

JFM2016

AMJ2016

JAS2016

OND2016

JFM2017

AMJ2017

JAS2017

OND2017

JFM2018

AMJ2018

Mill

ions o

f D

om

estic P

assengers

Flo

wn

Source: DGCA.nic.in

YoY

Growth

%24% 21% 24% 23% 19% 18% 15% 18% 24%

India China EU US

10% - 15% 25% - 30% 41% 46%

Source: Morgan Stanley India Internet: Chart of the Week: Online penetration of

hotel bookings is low and has room to grow

20%

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7

Multiple Brands with Superior Online Scale & Reach

Source: Company data as disclosed on Q1 FY2019 Earnings Call on August 14, 2018

204Million

Total Unique

Visitors (Total in Q1

FY19)

147 Million

Cumulative App

Downloads(Life to Date)

113 Million

Monthly

Shopper Visits(Average for

Q1 FY19)

33 Million

Transacted

Customers(Life to Date)

21Million

Monthly Active

Mobile Users (Average for

Q1FY19)

Comprehensive Product Offerings | Expanded Customer Reach | Cross Selling Opportunities

Page 8: MakeMyTrip Limited (NASDAQ: MMYT)s22.q4cdn.com/244830719/files/doc_presentations/2018/... · 2018-09-02 · MakeMyTrip 63% #2 & #3 Player 26% Others 11% 1 –Phocuswright 2010 Research

8

Superior Brand Awareness

45

15

13

3

2

02550

46

21

8

8

4

0 25 50

MakeMyTrip

Competitors

Source: June 2018 Millard Brown Study commissioned by Company

Top of Mind AwarenessConsideration Top

Box Score

Goibibo

YT

CT

Other

India Online Travel Industry Brand Recall

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MakeMyTrip63%

#2 & #3 Peers37%

Domestic Hotel Online Market Share2

(2017)

MakeMyTrip64%

Yatra11%

Cleartrip13%

Other12%

Domestic Air Ticketing Total OTA Market Share3

(June 2018)

MakeMyTrip48%

Yatra24%

Cleartrip18%

Others10%

India Online Travel Market1

(2010)

Online Travel Market Leadership Gains Since Initial Public Offering

MakeMyTrip63%

#2 & #3 Player26%

Others11%

1 – Phocuswright 2010 Research in Gross Bookings share

2 – Morgan Stanley Research Estimates for 2017, as of May 2018

3 – Calculated as per DGCA Segment data for June 2018

Indian Online Travel Market2

(2017)

Demonstrable Market Share Gains

with Widening Gap from Peers

Page 10: MakeMyTrip Limited (NASDAQ: MMYT)s22.q4cdn.com/244830719/files/doc_presentations/2018/... · 2018-09-02 · MakeMyTrip 63% #2 & #3 Player 26% Others 11% 1 –Phocuswright 2010 Research

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Underpenetrated Online Hotels Market - Long Term Growth Opportunities

Premium Hotels(5 & 4 stars)

Positioning MakeMyTrip

as premium brand

Leveraging loyalty programs

to drive retention

Targeting high spending

& repeat customers

Delivering superior

end-to-end user experience

Mid Tier Hotels(3 & 2 stars)

Expanding selection & choice

Enhancing service

guarantee to users

Offering accredited hotels to

deliver consistent

stay experience

Supporting customers

post sales & on trip

Budget

Accommodations

Budget Hotel Certification

Program - MMT Assured &

goStays

7,100+ goStays available

Increasing Availability of

Alternative Accommodations –

Scaling Up Inventory for Long

Term Demand Growth

Note: 2017 Bookings opportunity based on company estimates

Page 11: MakeMyTrip Limited (NASDAQ: MMYT)s22.q4cdn.com/244830719/files/doc_presentations/2018/... · 2018-09-02 · MakeMyTrip 63% #2 & #3 Player 26% Others 11% 1 –Phocuswright 2010 Research

11

Mobile Focused Approach Enabling Continued Reach & Growth

Mobile Air

Ticketing

67%

Mobile Bus

Ticketing

77%

Mobile Hotel

Booking

82%

*June 2018 mobile transactions as % of total

Tapping into next

100 million

new Internet users

1.9 MB lite app

Multiple Payment Options

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12

A.I. + Machine Learning + Big Data Driving Improved User Experience

AI Chatbots for

Post Sales Support

Vernacular & Voice

Based Support

WhatsApp Integration for

Seamless Experience &

Wider Customer Reach

Personalized User

Experience

via Big Data Analytics

Page 13: MakeMyTrip Limited (NASDAQ: MMYT)s22.q4cdn.com/244830719/files/doc_presentations/2018/... · 2018-09-02 · MakeMyTrip 63% #2 & #3 Player 26% Others 11% 1 –Phocuswright 2010 Research

13

Driving Customer Retention & Repeat through Loyalty Programs

MMT Black

Earn Wallet+ Cash by Spending

Wide Range of Redemption Options

+900K Enrollees

MMT Double Black

Annual Subscription Model

Value for Frequent Travelers

+33K Enrollees

Redesigned goCash+

Unique loyalty program

Gamification of Points Accumulation

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14

Corporate Social Responsibility

Planting trees to offset individual’s

CO2 emissions & Zero Single Use

Plastics across offices

Safeguarding living culture and artistic

heritage and ensuring sanitation and

cleanliness of the surroundings to offset

damage from mass tourism

Provide minimum level of income and other

support for disadvantaged groups such as

the poor, elderly, disabled, students, minor

children

‘Be the Change’ is a crowd sourced funding initiative, created with a vision to impact society and the

environment positively. It is focused on offsetting our carbon footprints and promoting sustainable tourism.

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15

Experienced Founding & Management Team Driving Execution

Deep Kalra Co-Founder, Group Chairman and Group CEO

- Started MakeMyTrip in 2000

- Group Chairman

- 26+ Years of Experience

- Prior Experience: GE Capital India, AMF Bowing Inc. & ABN AMRO Bank

- Board member & past President of The IndUSEntrepreneurs (TIE) New Delhi chapter

- Founding member of Ashoka University & serves on the Board & Governing Council

- Bachelor’s degree in Economics –St. Stephen’s College

- MBA IIM Ahmedabad, India

Rajesh MagowCo-Founder and CEO India

- Senior founding team member

- Member of the Board of Directors

- Previously Group CFO and Chief Operating Officer

- 25+ Years of Experience

- Prior Experience: eBookers.com, AptechLimited & Voltas Limited

- Independent Director of FlipKart Board

- Chartered Accountant from Institute of Chartered Accountants of India

Mohit KabraGroup Chief Financial Officer

- 24+ Years of Experience

- Prior Experience: Kohler India, PepsiCo, Colgate & Seagrams

- Bachelor of Commerce – Osmania University

- Chartered Accountant from Institute of Chartered Accountants of India

- Cost Accountant from Institute of Cost Accountants of India

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Financial Overview

Results presented include the consolidation of ibibo group from

February 1, 2017 onwards, unless otherwise noted

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Strong Growth Momentum in FY2018 Post Ibibo Merger

Air Ticketing Hotels & Packages Other

% change represents the comparison of FY18 reported revenue less service costs to the Pro Forma revenue less service costs disclosed on SEC form 6-K filed on July 18, 2017

Full Year FY18 Total Revenue Less Service Costs

$577.1 million, +39.5%

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Financial Summary for Q1 FY2019

Source: Company data, SEC 6K Filed on August 14, 2018 Note: yoy growth rates in constant currency where applicable

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High Net Revenue Growth & Improving Marketing Efficiencies to Reduce Losses

($ in millions) Q1 FY18 Q2 FY18 Q3 FY18 Q4 FY18

Total Revenue Less Service Costs (Net Revenue) $141.2 $139.2 $151.4 145.3

Air Ticketing Net Revenue $45.6 $47.1 $50.9 $58.5

Hotels & Packages Net Revenue $81.3 $79.2 $83.9 $69.4

Other Net Revenue $14.3 $12.9 $16.6 $17.5

Total Net Revenue as % of Total Gross Bookings 12.3% 13.0% 12.8% 12.3%

Total Gross Bookings $1,149.6 $1,070.2 $1,187.3 $1,183.9

Marketing & Sales Promotion Spend $142.4 $135.9 $133.3 $118.0

As % of Total Gross Bookings 12.3% 13.0% 11.2% 10.0%

Adjusted Operating (Losses) ($52.3) ($45.0) ($33.9) ($23.5)

As % of Total Gross Bookings (4.6%) (4.2%) (2.9%) (2.0%)

Sequential Reduction in Adjusted Operating (Losses) driven by

improved Marketing Efficiencies in Budget Segment of Hotels while

driving Strong Growth in Premium Segment of Hotels

Source: Company data, SEC 6-K FilingsTotal Gross Bookings includes Bus Ticketing bookings Marketing & Sales Promotion includes adjustments for other promotions netted against revenue less service costs

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Q1 FY2019: Driving Growth with Improved Efficiencies on Path to Break Even

($ in millions) Q1 FY18 Q1 FY19YoY (constant

currency)$ change

Total Gross Bookings $1,149.6 $1,416.4 +27% +$266.8 million

Adjusted Revenue $141.3 $170.1 +25% +$28.9 million

Air Ticketing $45.6 $54.4 +24%

Hotels and Packages $81.3 $93.8 +20%

Bus Ticketing $11.2 $16.1 +49%

Other $3.2 $5.8 +91%

Total Adjusted Revenue as % of

Total Gross Bookings12.3% 12.0%

Marketing & Sales Promotion Expenses $142.4 $149.0 +$6.6 million

Marketing & Sales Promotion Expenses

As % of Total Gross Bookings12.3% 10.5%

180 bps

improvement

Adjusted Operating (Losses) ($52.1) ($32.8)$19.3 million

improvement

As % of Total Gross Bookings (4.6%) (2.3%)230 bps

improvement

Significant Year on Year Reduction in Adjusted Operating (Losses)

Source: Company data, SEC 6-K FilingsTotal Gross Bookings includes Bus Ticketing bookings Marketing & Sales Promotion Expenses includes adjustments for promotions netted against adjusted revenue

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12.6% 13.2%15.3%

18.8%

22.6% 22.1%

0%

5%

10%

15%

20%

25%

FY14 FY15 FY16 FY17 FY18 Q1 FY19

6.6%6.1% 6.0%

7.7% 7.5%6.8%

0%

2%

4%

6%

8%

10%

FY14 FY15 FY16 FY17 FY18 Q1 FY19

Improving Mix and Margins with Strategic Focus on Hotels and Packages

Air Ticketing Adjusted Revenue Margin

Hotels and Packages Adjusted Revenue Margin

• Commissions and volume incentives from airlines

• Convenience & Service fees from customers

• Fees from GDS partner

Effective Product Bundling & Scale

• Mark up on Net Rates

• Commissions & volume incentives from hoteliers

Multiple sources of Net Revenue

Total Adjusted Revenue as % of Total Gross Bookings1

8.1% 8.1%8.8%

11.3%

12.6%12.0%

0%

2%

4%

6%

8%

10%

12%

14%

FY14 FY15 FY16 FY17 FY18 Q1 FY19

Note 1: FY18 & onwards calculations includes Bus Ticketing bookings

prior periods only included air ticketing & hotels & packages gross bookings

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3.6% 3.1%2.1% 1.9% 2.0% 2.0% 2.1% 1.9% 1.9% 2.1% 1.5% 1.3%

1.4% 1.5%1.3% 1.3% 1.3% 1.3% 1.4% 1.4% 1.4% 1.3%

1.1% 1.1%

3.4%2.9%

2.6% 2.5% 2.5% 2.7% 2.7% 2.2% 2.3% 2.1%1.5% 1.3%

5.4%

3.7%

2.1%1.7% 1.7% 1.7% 2.2%

2.6%

5.9%

13.7%

11.5%10.5%

0.5%

0.5%

0.3%0.3% 0.3% 0.3%

0.3% 0.4%

0.4%

0.4%

0.3%

0.2%

0%

5%

10%

15%

20%

25%

FY08 FY09 FY10 FY11 FY12 FY13 FY14 FY15 FY16 FY17 (PF) FY18 Q1 FY19

Personnel Expenses Payment Gateway SGA Marketing & Sales Promotion Depreciation & Amortization

11.9%

19.6%

8.7%

16.0%

8.5%8.0%7.8%7.6%

8.5%

14.3%

11.8%

14.3%

Playbook of Driving Scale & Efficiencies -

Started with Air & Holidays, Now Focusing on Hotels

% o

f G

ross

Bo

oki

ngs

45%H&P Adj. Rev Mix51% 54% 54%38%31%21%78%77%75%

Air Adj. Rev Mix

Transitioning from Air to Hotels

Blended Adj. Rev Margin

8.5% 8.4% 7.9% 8.5% 7.2% 8.1% 8.1% 8.8% 12.2% 12.6%

Marketing as % of Adj Rev

44.6% 24.0% 20.4% 19.3% 22.3% 26.2% 30.6% 64.4% 100.7% 91.8%

Note:

Proforma FY17 basis Management estimates

Personnel Expenses excluded share based compensation charges and severance cost related to a prior acquisition

Depreciation and amortization excluded acquisition related intangibles amortization and impairment of intangible assets

SGA excluded Merger and acquisitions related expenses

Marketing & Sales Promotion Include adjustments for promotions netted against adjusted revenue

85%

7.3%

74.0%

55%

12.0%

87.6%