Magazine analysis

Music magazine analysis

Emma Reeve

Masthead, the f in fm is written as if it was an f for forte which

links in with the music aspect of the magazine

Main cover line in gold

represents the gold used in the halos that are

associated with angels

Main image all dressed in white which is colour coding with the magazine and

the colour people stereotypically associates with

angels.

Selling line

Barcode

Dateline

Use of serif which is seen

as a more traditional and

classic and reflects the

target audience.

The audience are expected to know who the artists are which shows the magazine has a clear idea of

who the target audience is.

Picture of choir boys in black, a contrast from the white, helps them

to stand out on the front cover

Use of house style on heading of

contents page, it’s a repeat of the

masthead on the front but smaller.

Sticking with colour scheme from front

cover.

Captions anchor images

straplines

Sticking with house style colour

scheme.

footer

Images sticking with classical

theme of magazine.

Dateline

Freebies

Action shots

Three column layout

50/50 picture to text ratioColour scheme has changed to a mustard creamy colour with black and white images

Masthead turned into logo and used consistently at bottom of page.

Use of drop cap

Graphical black box in bottom corner of page

In keeping with

house style use of serif

Three column layout

Grab quote used,

assumption that people

know what its about because

it has been especially

picked to grab attention

Apart from two all images are action

shots.

Captions anchoring pictures

Prominent main image standing out.

Partially covered masthead shows that magazine is well established.

coverline

strapline

Barcode

Dateline

Red and white colour

scheme

Clear idea of audience, assume they know who Bruce Springsteen is because they only use his last name.

Prominent header on contents page

Not sticking with house style

Main Image in black and white

Sticking with colour theme

Dateline

straplines

Grab quote, another indication of knowing the target audience well . Grab quote will be something the target audience would understand. Use of props

Complete change of theme, wouldn't be able to tell it was part of mojo if it wasn't for the little mojo next to the page number.

Main image

Caption anchors image

Use of drop caps 50/50 text to image ratio

Pages in full colour unlike the contents page.

Two people in main image, dressed very similar with same facial expression.

Masthead

coverline

Strapline

Barcode and dateline

Grab quote

Header

Red , white and yellow colour scheme

Use of sans serif to reflect the music genre of the magazine

Use of black graphical circle

House style sticking with the red, white and yellow colour scheme.

Use of group, single and action shots

Yellow graphical circle

Quote from editor

Red graphical circle used to catch peoples eyes

Dateline

Small change in colour scheme, largely yellow.

Drop cap

Grab quote

Highlighted text standing out to catch attention

Red graphical box

Main image takes up almost half of the page.

Colour band

Three column layout