MAD Sample Treatment Menu (2)

Blending Science and Nature to Deliver Maximum Benefits

TREATMENT MENU*

Maximum Active Dermaceuticals

MAD Skincare is a new skincare brand made up of 5 full protocols designed to fully address the most common skin concerns.– Unique– Easy to use– Results oriented formulas

At a price to keep your clients coming back and sure to Increase salon profit margins.

Nicole Sconzo 917.617.1556

Environmental

Environmental Defense TreatmentsOur Environmental Defense Treatments are designed for the client in mid-twenties to forties who desires to protect and preserve youthful looking skin. Our skin at this stage of life is under constant environmental stress--- Emotional stress (job, relationship and family responsibilities), Pollution and other external factors that manifest into weakened, tired and prematurely aging skin. Fight it! With our Action Ingredients such as:Pollution Defense Peptide-Guard against DNA-damaging free radicals, eliminate toxins and minimize effects of physical and emotional stress. Cellular Enhancing Isoflavones-Reduce the breakdown of collagen and prevent fats in the skin from forming aggressive compounds.Black Currant Seed Oil- Rich in fatty acids, helps maintain healthy skin and reduce effects of dry damaged skin imparting a youthful glowCELLDETOX- reinforces cell detox process; smoothes fine lines, illuminates complexion.Helioguard 365-A- naturally absorbs UV-A light. From the Red Algae plant.Oxygeskin- Brightens dull skinShield Bact Peptide- Fights bacteria, powerful protectant against biopollutantsLavandox- Spanish Lavender extracted molecules reduce wrinkles by 13% after 7 days of use.

Environmental Renewal Treatment

De-tox, De- stress, De-fend -against Environmental assault! Protect and preserve youthful skin with our Environmental

Renewal Facial. A peel with lactic acid, multi fruit acids, TriniTea complex, apple and cranberry extracts smooth and soften, refine and renew. Followed by our environmental detox mask, wrinkle repellent serum, daytime defense moisturizer and eye crème.

Recharge and Radiate

This treatment is a combination of our Environmental and Brightening lines. First we cleanse with our Brightening Cleanser with TriniTea Complex bathing the skin in antioxidants, followed up with our Renewing Toner with Arnica extract to reduce redness and inflammation, cranberry extract to rebalance cells and restore radiance. We then improve your skin’s texture and hydration with the Environmental Renewal Peel with AHA’s, TriniTea Complex, Apple and Cranberry Extracts to increase cell proliferation , tissue regeneration and antioxidants to lessen the appearance of wrinkles and restore skin’s radiance. We then follow that up with a potent infusion of Vitamin C with our Multi C Complex for intense antioxidant and brightening benefits, followed by Spot On targeted skin brightening serum, On Guard SPF 30 skinscreen and eye defense shielding serum.

Brightening

Brightening TreatmentsOur Brightening Treatments are designed for the client with uneven skin tone, photo-damage, patchy spots and dull skin. M.A.D Skincare uses the most potent holistic ingredients to restore radiance, an even tone and a healthy glow to all skin types. This category can also be combined with other categories, (except extreme delicate and acne conditions). Look on the bright side with Action Ingredients such as:BVOS-C- A stable, oil soluble form of Vitamin C which offers UV protection, skin whitening and anti aging benefits in addition to aiding collagen synthesis and antioxidant benefits that penetrate into the epidermis and cells.Stay-C 50- Stable form of Vitamin C that reduces the appearance of fine lines and wrinkles, whitens spotty/darkened skin, evens out tone and aids in collagen production. Excellent repair for photo-aged and sun damaged skin. Secondary ingredient also firms sagging skin and diminishes wrinkles and improves skin’s ability to protect itself from free radical damage, and aids in increasing elasticity and luminosity.B-White-peptide that showed a 30% brightening effect in 2 months in clinical evaluations.Lumiskin-antioxidant from Chilean tree bark that dramatically controls melanin by inhibiting stress receptors that darken skin. 71% of volunteers saw lightening of the skin, 54% noticed lightening of hyper-pigmented areas, 65% found their complexion to be more even and 74% felt their skin looked and felt more radiant. Licorice, Emblica Fruit, Mulberry and Bearberry Extracts to brighten and even skin tone.

Illuminate FacialGet a healthy, radiant glow with our Brightening Illuminate Facial. First we

cleanse your skin with our Brightening cleanser containing Emblica Fruit extract, Multi C Complex, then the Radiant peel with glycolic acid, TriniTea

Complex, Licorice extract and Bearberry refine and restore luminosity. Followed up with our Radiance Brightening Mask, a supercharged mega

dose of 3 types of Vitamin C . Then, Spot on brightening serum , finished off with illuminating day moisturizer. Your future is so bright, you’ll have to

wear shades!!

Anti-Aging

Anti-Aging TreatmentsM.A.D ‘s Anti-Aging category was created to address the multiple needs of maturing skin. This formula works to rejuvenate, hydrate, moisturize and refine and reduce the appearance of lines and wrinkles. M.A.D. accomplishes this by incorporating glycolic acid and the latest peptides to deliver superior results. This targeted, powerful approach contains many Action Ingredients including:Glycolic Acid-the most active of the AHA’s, a powerful, effective exfoliator aids in skin turnover, improves texture, refines skin tone, giving a healthy, natural glow to dull, tired skin. Oat Extracts- Soothe skin and have natural moisturizing and skin conditioning properties.Multi Peptide Anti-Aging Complex-minimizes appearance of fine lines and improves elasticity. Peptides stimulate collagen which maintains the texture and elasticity of skin.Apple Stem Cell Extract- Aids in cell proliferation and encourages tissue regeneration and increases the longevity of skin cells.Grape Stem Cell Extracts-High in antioxidants, repairs signs of aging resulting in reducing crepiness around the eye. Also offers protection against UV stress and sun damage.Alp Rose Stem Cell Extract- Recharges skin stem cells, protects against UV stress and improves skin tone, texture and firmness. Aids in regeneration of skin cells and distressed skin.

Anti-Aging Action Ingredients (2)Unirepair T-43- Potent bioactive complex of amino acids, Acetyl Tyrosine, Proline and ATP counteracts environmental skin damage and protects against UV radiation. Clinical studies show Unirepair T-43 enhanced the DNA repair rate (see data sheet) .Matrixyl 3000- contains matrikines which are messengers of skin reconstruction and repair. When they interact with specific receptors, they help activate certain genes involved in cell renewal and proliferation. After 2 months, studies show a 20% positive effect on skin tone and 45% wrinkle reduction. Also noticeable improvement in wrinkle density, depth, volume and roughness.Symglucan- Derived from Beta-Glucan, a skin conditioner that protects from UV light and improves extrinsic signs of aging. Stimulates fibroblast growth and collagen synthesis and increases moisturizing properties of the skin. Symglucan offers 13% skin penetration, penetrating significantly into the stratum corneum and epidermis. Sedaplant Richter- Complex combination of herbal anti-irritant extracts to buffer the glycolic acid. Combined with allantoin, excellent hydrator which calms and soothes sensitive skin. Prodew 400- comprised of 8 types of amino acids , sodium PCA and lactic acid. This blend protects skin from dryness, aids in moisturizing and promotes elasticity. 85% increase in moisturizing effect of skin by increasing skin’s natural moisture function.Lavandox- Spanish lavender extract produces 11% wrinkle reduction after 24 hours and 13% reduction after 7 days. MultiFruit BSC –Powerful, concentrated blend of 5 botanical extracts; bilberry, sugar cane, sugar maple, orange and lemon. AHA blend that stimulates new cell renewal by 34% and increases cell turnover by 20%. Symcalmin- Oat derived avenanthramides significantly reduce irritation and redness; buffers glycolic acid.

Glycolic Rejuvenation Facial

Refine, rejuvenate, renew with a 30% glycolic peel after cleansing with soap bark and soap wart extracts and toning the skin with 7% glycolic

toner. Then, our Youth Transformation glycolic mask with glycolic acid, apricot seed, black currant and elderberry seed oils and powerful wrinkle reducing and hydrating technologies derived from proteins and plants. Finish off with our unbelievable age corrective serum, nourishing night crème and velvety eye transformation serum. Soft, supple, smooth ,

refined and hydrated is the end game here!

Refined Luminosity

This treatment combines our Anti-Aging and Radiance line with a dollop of Delicate and Environmental also. We begin by refining and smoothing the skin’s texture with our Glycolic Cleanser and toner, followed by our 30% Glycolic Peel. We then cool the skin with our Delicate skin calming gel mask with Water Lilly Flower extract to calm and hydrate and Peptides to reduce inflammation. We then bath the skin in the powerful Multi C Complex to brighten and add luminosity to dull, tired skin. Followed by our youth transformation age corrective serum, eye transformation serum and On Guard SPF 30 skinscreen.

Acne

AcneM.A.D Skincare’s Acne category attacks acne with Salicylic Acid, Benzoyl Peroxide and a specially formulated blend of botanicals to reduce oil production and soothe irritated skin. Action Ingredients include:BPO 5%- Anti bacterial, anti-acneic helps to unclog pores, control oil and hinder further breakouts for clearer skin.Alp Sebum- From the Alpine plant Epilobium Fleschieri, an innovative ingredient with proven efficacy against oily skin. Anti inflammatory and reduces the size and appearance of pores. Studies with human keratinocytes show Alp Sebum to dramatically decrease the production of pro-inflammatory cells as well as reduce sebum production. Salicylic Acid 2%- BHA helps to decongest skin, reduce blemishes and blackheads.Tea Tree Oil- controls bacteriaPeppermint Oil- soothes skin calms rednessGinger Root Extract- Boosts circulation healing and clearing skin. Witch Hazel- astringent which helps minimize pores and refine skin w/o irritation.Camphor- skin coolant desensitizes and calms acneic skinWillow Bark Extract- Acne fighter decongests pores and fights inflammation and clears blemishes.EucalyptusAloe Vera- soothes and hydrates, calms, quenches, dry, irritated skin.

Alp Sebum Acne Assault FacialAlp Sebum is produced from the Alpine plant Epilobium fleischeri. An

innovative ingredient with proven efficacy against oily skin. This treatment will combat inflammation, reduce pore size, decongest pores, control

bacteria, increase circulation , improve skin texture and destroy acne while calming, soothing and hydrating the skin.

We begin by cleansing with our 2% Salicylic cleansing gel to decongest skin by cleansing and controlling oil. We then conduct a deep exfoliation to break through the tough, dead, congested skin via our Acne peel with Lactic, Glycolic and Salicylic Acids. We follow that with our calming gel

mask before our next attack with the Spot On Zinc and Sulfur Mask which delivers botanicals to remove oil from pores, calm and clear the skin. We

conclude with 5% BPO gel and breakout control moisturizer to hydrate without oil. The result is refined, smoother, clearer skin.

Delicate Skins

Delicate Delicate, Sensitive Skin needs to be calmed, soothed, nourished and treated gently. M.A.D. Skincare delivers calming, soothing botanicals free of harsh chemicals and parabens. This category was designed to reduced irritation and redness while moisturizing and hydrating the skin with Action Ingredients such as:Water Lilly Extract- Calming, hydrating, soothingSoothing Peptide Complex- Unparalleled skin rejuvenation benefits and aids in tissue regeneration.Oat Derived Extract- Soothing, moisturizing and conditioning.Hyaluronic Acid- Excellent hydration source and helps repair damaged skin tissue.Sepacalm VG- unique union of palmitoylproline and water lily flower extract calms and soothes skin. Decreases cutaneous pigmentation induced by inflammatory stress (UV, irritation, pollution, and acne) Rids skin of stinging effect of lactic acid and reduces inflammation from UV rays.Neutrazen- lipopeptide prevents and reverses signs of inflammation, calms and soothes irritated skin. Can help maintain and restore a normal skin sensitivity threshold. Sedaplant Richter- Complex combination of herbal (fennel, hops, chamomile, balm mint, mistletoe, yarrow) anti-irritant extracts combined with Allantoin to calm ,soothe and hydrate. Also strengthens, stimulates and smoothes dry skin. Natural astringent and antibacterial. Palmitoyl Tripeptide 8- Essential for healing, this peptide significantly reduces skins inflammatory responses and minimizes swelling and irritation of dry, inflamed skin. LicoriceChamomileAloe VeraEssential Amino Acid Complex- restructure and refine damaged skinAnti-Inflammatory Complex- Desensitize inflamed and traumatized skin

Delicate as a Flower Facial

Delicate, Sensitive and Rosacea skins need to be soothed. This treatment calms and soothes skin with botanicals such as chamomile, aloe, licorice,

water lily and powerful peptides to aid in tissue regeneration. We cleanse, then refine with a peel of gentle fruit acids, chamomile, licorice and aloe.

Then our calming gel mask to soothe and soften followed by light hydration. Free of harsh chemicals and parabens, this treatment will reduce

irritation and redness while moisturizing , hydrating and refining. The result will be smoother, calmer, quenched skin.