Dec 15, 2014
The What
• The Basics
• Deep Dive
• Security
• Fun Demos
The Basics
TECHNOLOGY OVERVIEW IBEACON
Bluetooth Low EnergyAdvertise only
No backend, no content
TECHNOLOGY OVERVIEW IDENTIFIERS
Organization (UUID)Store (Major)
Department (Minor)
TECHNOLOGY OVERVIEW DISTANCE
150 ft
TECHNOLOGY OVERVIEW RANGING
TECHNOLOGY OVERVIEW LOCATION AWARENESS
TECHNOLOGY OVERVIEW LOCATION AWARENESS
Deep Dive (best practices)
IDENTIFIERS
UUID: 128-bit value guaranteed to be unique over both space and time
!
Major Number: 0-65535 Minor Number: 0-65535
CALIBRATION
Distance is based on signal strength and
calibrated at 1 Meter
SACKS OF WATER
People are big sacks of water
RANGING
Immediate Near Far
UPDATES
iOS 7.1
BATTERY LIFE
Test. Then decide.
DEPLOYMENT
Boots on the ground.
Security
SECURITY
UUIDs are hard to guess, but easy to find
out
SECURITY
Friends don’t let friends protect resources with
iBeacon
Current Deployments
Current Deployments• Loyalty / Retail
• Web to Brick and Mortar
• Museum Tours
• Conference Check-in
• Sporting Events
• Home Automation
Demos
Questions?