Machine Vision Introduction Capital Markets Day 30 November 2016
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Machine Vision Growth drivers
Extensive industrial automation and robotization responds to
high productivity and quality of manufactured products
Vision-technology is a superior alternative for control of
manufacturing systems and for the human eye in the area of
detection, inspection and identification
Strong increase in the number of applications where vision
technology will be adopted
Based on the advanced TKH technology markets share
growth will be realised
Position
Technology leadership in many application areas
Market leader for high-end systems
Strong innovation and R&D competence with breakthrough
technology for 3D inspection
Strong worldwide sales organisation
Recognised by leading Industrial application companies
worldwide as key supplier
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Machine Vision -
Key targets & strategy Key targets & strategy
• ROS > 20%
• Organic growth > 15% based on continuous R&D and market expansion
• Enter low / mid cost segment with a dedicated platform development (Leonardo)
• Strengthen Allied Vision in mid-/ high-end markets (Galileo)
• Determined to beat Keyence in 3D inspection through innovative product differentiation (eg., virtual Gocator with emulator,
algorithm extendibility)
• Win substantial market share within the consumer electronic market
Key Challenges
• Continuously increasing price pressure/ commoditization
• Transformation from complex legacy portfolio (AVT, Prosilica, Vosskühler) to the managed programs “Leonardo” and “Galileo”
• Enhancement of global structures (processes, matrix organization)
• Develop a larger presence in APAC.
Top Execution Priorities
• Extension GigE product portfolio, established product lines
• Product launch Leonardo
• Prepare project realization plan Galileo
• Complete new product introductions in time to add expected revenue
• Get sales and distribution channel focused on Gocator sales
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Growth Building Blocks
Growth verticals (in € million)
2012 2014 2015 Growth scenarios
Machine Vision 95 103 114 150 175
Fast market growth 3-D inspection market in combination with innovations
Fast market growth 2D-inspection market in combination with
innovations
Market share growth North-America / Europe /
Asia
Medical & Tire Building inspection
systems
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Camera design, production and validation
Modular concept
Customer-specific modifications
OEM development
Embedded & host software
Accessories selection and validation (e.g. lenses, cables, etc.)
Broad high-tech vision expertise (visible and non-visible imaging)
Who we are – the camera innovator Our product proposition
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Who we are – a global player
Canada: Burnaby, BC
USA: Newburyport, MA Exton, PA
Germany
Singapore
China: Shanghai
8 locations worldwide with
>300 highly motivated staff
Distribution partners in
more than 30 countries
Former Prosilica Inc.,
acquired in 2008
Order Fulfillment, R&D, support functions
Support NBP
Sales office EXT
Ahrensburg
R&D, support functions, Supply Mgt.
Sales offices
Sales offices
Osnabrück
Former VDS Vosskühler, acquired in 2011
Production, R&D Stadtroda
Headquarters
Order Fulfillment, support functions
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How we got there – pro-active strategy
evolution
Next chapter of
success story
Buy and build
strategy
(organic &
inorganic)
Design and
production of
own digital
cameras
Distribution
and
modification
Focus today
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Our challenge – portfolio complexity has
to be reduced
Harmonize
various
technologies, run
under single
software
However:
• Acquisitions
created a wide
technological
spectrum based
on diverging
development
philosophies
• Strong mid-range
focus
New approach
needed –
takeover by
TKH from
Augusta
enables us to
do that
• Segmentation
• Portfolio Mgt
• Consolidation High
end
Mid
range
Low
cost
Our Position Today
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Industrial Inspection
Knorr Bremse
Quality control of disc
brake components
Healthcare & Medical
Carl Zeiss Meditec
Opthtalmologic
examination device
Science & Nature
NASA/
General Motors
ISS astronaut-robot
Robonaut 2
Security & Traffic
Vexcel / Bing Street side
Mobile imaging to capture
street views
Sports & Entertainment
Sport vision
Statistical analysis of
baseball and other games
Our cameras – used around the world
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We improve and unlock applications for
end customers
Detecting bad apples –
preserving entire
shiploads from decay
Higher reliability
See more - Achieve more
Pre-classifying samples,
e.g. cancerous cells –
manual work lengthy &
prohibitively expensive
Reduced cost
Focus on what counts
Better quality
Inspecting displays –
consumers don‘t
accept less-than-
perfect
100% inspection
Pick & place of “chicken
feed“ –
impossible for humans
New products
See the bigger picture
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Our market grows strongly
Machine vision digital camera market, €m Rise of digital ecosystems –
increasing demand for machine
vision
Further process automation –
more machines needed
Technology advances –
more applications within reach
Geographic shift –
APAC increasingly important
Source: Allied Vision research, CloseBrothers Sydler Research AG
2020 2019
1,222
1,039
2018
+15% CAGR
2015 2016 2017
How can Allied Vision capture
and outpace this growth?
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We focus on the growth segments
Industrial Vision Medical & Life Science Emerging segments Retail
Transportation
Logistics
Automotive
Robotics
Packaging
Recycling
Electronics
Semiconductor
Food Industry
Agriculture
Ophthalmology/Optometry
Biomedical Research
Microscopy
Pharmaceutical
DNA Analysis
Life Sciences/Pathology
Dental
Surgical Lights
Others
Vending Machines
Reverse Vending
ATM
Cash Acceptors / Recycler
People Counter
Kiosk Terminals
Postal Systems
POS Solutions
Entertainment, Marketing &
Multimedia (EMM)
Outdoor Imaging
ITS
Sports Analytics
UAVs
Wheel Alignment Systems
Allied Vision target segments and attractiveness indicator
++ ++ +++ +++
Source: Allied Vision research, VDMA, CloseBrothers Sydler Research AG
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We will respond to market differentiation with a
differentiated platform product strategy
The Market 2020
High End
100% growth
Mid range
33% growth
Entry level
133% growth
< €299*
70%
€840m
10%
€120m
Includes new
markets
20%
€240m
< €4.999*
Our Future Portfolio
‘Leonardo’
platform
‘Galileo’
platform
Current
portfolio
Bringing new features to
the customer, including
key interfaces
More tailored product
scoping and focus on
growth segments
Superior cost position
through scale and
modularity
Moving from ‘manu’-
facturing to highly
automated and
controlled production
Source: Allied Vision research
* Average sales price per camera
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Harvesting 2018+
While building the new platforms, we continue
sustaining and extending the established portfolio
New portfolio
New technological platform with
revolutionary features
Novel technology unused in our
market segment
Designed in an “incubator” approach
with dedicated teams
Established portfolio
Continue sustaining
Continue designing in new sensors
and features
No reduction in level of importance or
focus
Building a new portfolio based on
new technologies offering ground-
breaking capabilities
Ensuring a continued revenue
stream from the established
portfolio to feed the transition and
bridge the gap
Investing 2015-2017
R&D
capacity
increase
>100% last 3
years
Building the
organization
(COM, R&D)
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Our marketplace is fragmented and ever-
changing Competitive environment
Competitors
(selection)
Revenue (´15) Focus
€85m Strong growth in recent years
through main focus on lower end
Not disclosed Innovative competitor, now acquired
by FLIR Systems
Not disclosed Mostly USB products and with focus
on CMOS sensors
Plus further players, including a long-tail of owner-led and single-product
companies
Source: Annual reports, Allied Vision analyses.
Lower-end
competition,
e.g. Dahua,
Hikvision from
China
Vertical
integration,
e.g. FLIR
acquiring Point
Grey
New use cases
& technology,
e.g. IoT,
embedded vision
Only platform-based, full-
range provider in the
future
Modular product concept
reconciles tailored
products and attractive
pricing
Short time-to-market and
customer intimacy – we
have always been known
for “going the extra mile”
for our customers
How we differentiate:
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To summarize: we are uniquely positioned
for our €150m revenue ambition
Key enablers for Allied Vision growth plans
Harvesting the global organization –
customer intimacy
TKH R&D invest strategy –
delivering multi-year break-through projects
Shaping the fragmented market –
proven M&A literacy
Critical mass –
scale effects that are unavailable to most
competitors
Ambition to profitably
grow to €150m revenue