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Mobile Advertising Metrics HARALD NEIDHARDT CMO & CO-FOUNDER SMAATO INC.
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M2 roadshow europe harald neidhardt smaato

May 15, 2015

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Page 1: M2 roadshow europe harald neidhardt smaato

Mobile AdvertisingMetrics

HARALD NEIDHARDTCMO & CO-FOUNDER

SMAATO INC.

Page 2: M2 roadshow europe harald neidhardt smaato

SmaatoMetrics

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Metrics

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Metrics

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Metrics

25%EU

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Metrics

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!"!!!!!#$$%$$$%$$$!!!&$$%$$$%$$$!!!'$$%$$$%$$$!!!($$%$$$%$$$!!!)$$%$$$%$$$!!!*$$%$$$%$$$!!!+$$%$$$%$$$!!!,$$%$$$%$$$!!!-$$%$$$%$$$!!

!#%$$$%$$$%$$$!!

&$#$! &$##! &$#&! &$#'! &$#(! &$#)!

!"#$%$&'&()$*'+"),$(-.,/01"2#$13,2-$45$*")67$

./!

01234!

56278!

9:;<248!

=;24>:!

Europe joins the Billionaire’s club

Upcoming Smaato White Paper

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Germany’s Mobile Socio-Demographic Data

First Mobile Reach Market Research

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