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MANAGING YOUR WEBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao
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M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Dec 25, 2015

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Page 1: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

MANAGING YOUR WEBSITE

06/06/2014Team: Tony Adams, Tuan Bui, Zoe Chao

Page 2: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

OUTLINE

I. IMPORTANCE OF WEB VISIBILITY

II. HOW DO I MAKE AND KEEP MY WEBSITE “GREAT?”

III. USE CASE: “WHERE’S THE DUCK POND?”

Page 3: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

CHAPTER 1:IMPORTANCE OF WEB VISIBILITY

Page 4: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

YOUR WEBSITE REPRESENTS YOU

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WHAT MAKES A GREAT WEBSITE?1. LOOK-AND-FEEL (Keep It Simple and Effective)2. CONTENT (Fresh and Accurate)3. FUNCTIONALITY AND USABILITY*. SEARCHABILITY

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WHAT MAKES A GREAT WEBSITE?

Effective

Busy

1. LOOK-AND-FEEL (Keep It Simple and Effective)2. CONTENT (Fresh and Accurate)3. FUNCTIONALITY AND USABILITY*. SEARCHABILITY

Page 7: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

WHAT MAKES A GREAT WEBSITE?1. LOOK-AND-FEEL (Keep It Simple and Effective)2. CONTENT (Fresh and Accurate)3. FUNCTIONALITY AND USABILITY*. SEARCHABILITY

Page 8: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

WHAT MAKES A GREAT WEBSITE?1. LOOK-AND-FEEL (Keep It Simple and Effective)2. CONTENT (Fresh and Accurate)3. FUNCTIONALITY AND USABILITY*. SEARCHABILITY

Page 9: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

WHAT MAKES A GREAT WEBSITE?1. LOOK-AND-FEEL (Keep It Simple and Effective)2. CONTENT (Fresh and Accurate)3. FUNCTIONALITY AND USABILITY*. SEARCHABILITY

Page 10: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

CHAPTER 2:HOW DO I MAKE AND KEEP

MY WEBSITE GREAT?

Page 11: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

• Website Accessibility– WAI Standards– Section 508 Compliance

• Site Management– Cascade Server– SiteCheck

Page 12: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

• UNM informal website statistics

– 6 web environments

– Approximately 900 (892) sites

– Managed by 602 NetID’s

– 1.2 million megabytes disk storage used

Page 13: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

UNM Standard WCMS

“Cascade Server”

Page 14: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Website Accessibility Initiative

The Web Accessibility Initiative (WAI) develops strategies, guidelines, and resources to help make

the Web accessible to people with disabilities

Page 15: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

UNM Web Standard

Requirement

All UNM Websites are required to make reasonable effort to comply with the standards for accessibility as set forth by Section 508, an amendment to the United States Workforce Rehabilitation Act of 1973.

http://webmaster.unm.edu/web-policy/web-standards/accessibility.html

Page 16: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Help With Compliance WAI web accessibility & Section 508 standards• As you create and publish content, Cascade Server is checking

for compliance and alerts content editors to any potential errors, ensuring your site is accessible to all visitors and your content is optimized for search engines.

http://www.hannonhill.com/products/benefits/index.html

Page 17: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Technical Details

• Content created via Cascade Server is automatically checked for 508 compliance (for persons with disabilities), and relevant W3C standards are adhered to

• The WCMS enforces the objective items for levels 1 and 2 compliance. This includes ALT attributes for images and summary attributes for tables. Certain initiatives are subjective, and human intervention is required

Page 18: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Not Appropriate For Compliance

• Web applications especially phone applications cannot be validated in the same way as say a standard desktop focused application

– Mobile Applications– Where’s My Bus

Page 19: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Site Maintenance

• Tools

Content AgingStale content reports are visible in chart form in the website interface

Broken links Both internal and external are checked during the edit and publish phases of content manipulation

Validate ContentPublished content is validated for XHTML, XML, and CSS compliance

Page 20: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Content Aging • Report represents sitecontent that has not beenupdated in last 120 days

• Duration is configurable• List interface shows each file

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Broken Links

Links are checked during the submitting of content for saving or publishing

– Internal– External

Page 22: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Content Validation Does Cascade Server validate content?

• Published content is validated to ensure it is in compliance with XHTML XML, and CSS specifications set by the respective organization. This ensures cross-browser support for published content

• Notification is given any time invalid code (XML, XSL, HTML, etc.) is submitted. The user is required to correct the error before saving changes to an asset

Page 23: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Preventive Maintenance Tools

SiteCheck is a tool for managing the quality of your website by providing the following:

• Discover all broken links, spelling errors and accessibility issues.• Keep track of documents and media files on your website.• Assign responsibility for different areas of your website to different persons.• Send automatic error reports to the responsible editor.

• The service is offered under a cost recovery model based on the cost of the license. We base billing on a block model in which each block will contain 50 pages. A website with less than 50 pages would need to purchase 1 block. Larger sites will need to purchase an equivalent number of blocks to cover the size of their website.

http://webmaster.unm.edu/services/sitecheck.html

[email protected]

Page 24: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

How to Get Support• Cascade Server users – subscribe to the CASCADE-L listserv

• Training for Cascade Server – contact UCAM Web Office• Introduction to Cascade Server• Lab session for specific issues

• Find answers to frequently-asked-questions (FAQs) at FastInfo

• Go to Help.UNM to enter a ticket for this service, or call the IT Service Desk at 277-5757 for more support

Page 25: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

CHAPTER 3:USE CASE: “WHERE’S THE DUCK POND?”

Page 26: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Where’s the Duck Pond?- - -

Looking into UNM Map Search

UNM Tech Days 2014Zoe Chao

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http://search.unm.edu/

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Page 32: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.
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58%25%

16%

Total Site Visits: 14097 (11/01/2012-09/15/2013)

Just Visit, No Search Sucessful Search :) Failed Search :(

Page 34: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

61%

39%

Total Searches: 5868

Sucessful Search Failed Search

Page 35: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

library 240mitchell hall 67

woodward 65education 59

dane smith hall 58dane smith 54

mesa vista hall 53center for the

arts 49humanities 47

Page 36: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.
Page 37: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Search Instance

Unique Query Term

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

2903

208

668

436

340

58

1957

1655

Success (terms occurred > 3 times)Success (terms occurred <= 3 times)

Page 38: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Reasons for Failed Searches

• New Buildings• Misspelling• No exact match in

the metadata

Page 39: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Misspelling

Page 40: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Failed Query Count

reynolds hall 5

sarah reynolds 5

sara reynolds 4

sara reynolds hall 3

reynolds 2

sarah 2

sarah raynolds hall 2

sarah renolds 2

sarar 101 2

sara raynods 1

sara raynold hall 102 1

sarah r 1

sarah reynolds hall 1

Succeeded Query Count

sara raynolds 19

sarar 10

sara raynolds hall 5

raynolds 2

sara 2

sara raynold 1

39

33

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Page 42: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

I’M LATE FOR MY CLASS!

Page 43: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

• Try a single word, rather than a phrase.

• Suggestion will appear after entering 2 letters.

• Spelling counts.

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SCUSE ME. WHERE IS THE ENGLISH DEPARTMENT?

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Page 48: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.
Page 49: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

WHERE IS THE GYM?

DUNNO. I’M GOING TO THE RECREATION CENTER.

Page 50: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.
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IS THIS EDUCATION 101a?

Page 53: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

1/14/2013 11:51:13 woodward hall 149 01/14/2013 11:51:18 woodward 2

1/14/2013 12:04:27 NTHP 122 01/14/2013 12:04:34 NTHP 1

1/14/2013 12:27:44 Robert Hartung Hall 01/14/2013 12:27:54 Robert 1

1/14/2013 12:40:39 university advisement enrichment cener 01/14/2013 12:40:47 university advisement enrichment center 01/14/2013 12:40:57 uaec 1

1/14/2013 11:06:02 Education 101a 01/14/2013 11:06:12 Education 16

1/14/2013 10:27:59 EECE L185 01/14/2013 10:28:08 EECE 1

1/14/2013 10:37:30 Bandelier Hall West 104 01/14/2013 10:37:41 Bandelier Hall West 1

1/14/2013 15:08:28 anthropology 51/14/2013 15:08:34 anthropology 163 01/14/2013 15:08:40 anthropology 5

1/14/2013 12:59:19 Humanities 428 01/14/2013 12:59:29 Humanities 2

Page 54: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Date Time Query Results

1/7/2013 21:09:36 Science and Math Learning Center 0

1/7/2013 21:09:56 Science Math Learning Center 0

1/7/2013 21:10:10 Math Science Learning Center 0

1/7/2013 21:10:18 Science 30

1/7/2013 21:11:29 Math 3

Looking for “Science and Mathematics Learning Center”

Page 55: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

OUTSIDE UNM PROPERTY

Page 56: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Toward Version 2

• Truncate “building”, “office”, “suite”, and “hall”• Truncate numbers• More eye-catching design and icons

• Maybe AND / OR, instead of exact match? • Solution for misspelling?

Page 57: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

How to meet students’ need?

• Why do they use the map search?• What type of information they are looking for?

• Embed classroom locations in our course catalog?• Cut down noise?• Add MSC (mail stop code)?

Page 58: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.
Page 59: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Who should be responsible?

• Data• Metadata• Update• Redesign

Page 60: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

Special shout-out to Randy and Christine.

Page 61: M ANAGING Y OUR W EBSITE 06/06/2014 Team: Tony Adams, Tuan Bui, Zoe Chao.

THANK YOU!

and time for a cocktail...