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Concept Development Emily Appelbaum, Intertextural* Developed for LOVE BURN Overview of Project Approach Concept Imagery Preliminary Design Overview of Comparable Projects and Budgets * All contents herein, unless otherwise noted, are original works by Emily Appelbaum and Intertexture, and no piece of this document, or the intel lectual content represented, may be reproduced, sold, or otherwise used without permission. It should be considered confidential, and may not be shown to any third party without prior written consent. ©EmilyAppelbaum/i n t e r t e x t u r e Not for distribution
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Love Burn Concept Development _Compressed

Aug 18, 2015

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Page 1: Love Burn Concept Development _Compressed

 

 

   

Concept  Development  

Emily  Appelbaum,  Intertextural*  

 

Developed  for    

LOVE  BURN  Overview  of  Project  Approach  

Concept  Imagery  

Preliminary  Design  

Overview  of  Comparable  Projects  and  Budgets  

 

   

*  All  contents  herein,  unless  otherwise  noted,  are  original  works  by  Emily  Appelbaum  and  Intertexture,  

and  no  piece  of  this  document,  or  the  intellectual  content  represented,  may  be  reproduced,  sold,  or  otherwise  used  without  permission.  It  should  be  

considered  confidential,  and  may  not  be  shown  to  any  third  party  without  prior  written  consent.  

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 2: Love Burn Concept Development _Compressed

 

 

 

Guiding  Principles    

Designating  a  space  

The  design  should  appear  less  as  “object”  and  more  as  something  that  defines  a  space,  visually,  both  

from  afar  and  as  viewers  move  nearer  –  a  habitat.    

Environment  

This  piece  is  as  extension  of  the  environment,  both  visually  and  thematically;  it  will  appear  to  grow  out  

of  the  ground  and  will  celebrate  Florida’s  ecosystems  and  protect  them  through  use  of  

recycled  materials.  

Interactivity  

The  design  will  welcome  users  to  participate  in  some  way,  whether  by  sitting,  lounging,  being  

shaded  or  through  more  complex  features  such  as  a  misting  system.  

Step-­‐wise  Construction  

The  design  is  intended  to  be  phased,  using  an  event  such  as  the  Love  Burn  to  jump-­‐start  construction,  with  the  opportunity  for  further  development  and  

ornamentation  to  occur  over  time,  especially  through  a  collaborative  process  of  community  

engagement.    Phasing  may  be  considered  at  the  scale  of  a  single  installation,  from  framing  to  details  like  upholstery,  or  over  a  longer  time  span  during  which  elements  are  added  to  create  an  art  garden  

or  park.    

  Earnest  Neto’s  Anthropodino,  upper  le�,  and  Slow  is  Good.  ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 3: Love Burn Concept Development _Compressed

 

 

 

Guiding  Principles    

Designating  a  space  

 

 

Environment  

 

 

Interactivity  

 

 

Step-­‐wise  Construction  

   

 

 

Natural  forms  and  a  sense  of  growth  from  the  environment.    ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 4: Love Burn Concept Development _Compressed

 

 Project  Budget  and  Scope    

Aspirational  Design  

This  conceptual  design  packet  represents  inspiration  and  a  jumping  off  point.  At  this  point  of  design  

development,  many  elements,  including  materials  and  labor  processes,  have  not  been  priced.    Final  

design  will  depend  on  budget  considerations,  availability  of  labor,  site  and  infrastructure,  but  with  

careful  planning,  many  unique  effects  can  be  achieved.    

Budget  

Large  scale  sculptures  of  this  kind  can  range  from  $20,000  to  $200,000  or  more,  with  around  $25,000  

-­‐  $30,000  starting  as  a  reasonable  base-­‐line  to  include  artist’s  fee,  engineering,  materials,  and  

fabrication,  with  transportation  and  install  ranging  in  cost.  It  is  possible  that  depending  on  size,  

recycled  materials,  volunteer  labor  and  reducing  pricing  on  professional  fabrication  from  community  partners,  total  costs  can  be  mitigated,  but  amount  is  hard  to  predict  at  the  outset  of  the  project.  Budgets  

for  comparable  projects  are  included,  though  smaller  projects  may  be  achieved  for  less.      

Phasing  

Completing  the  project  in  stages  will  prove  important  to  a  satisfying  final  result,  with  

permanent  installation  demanding  a  different  set  of  considerations  than  immediate  installation  for  an  

event.  

Top  L:  Brolly  Flock  by  the  Flaming  Lotus  Girls  contains  misters  and  fire;  these  interactive  effects  can  be  complicated  or  simple,  and  would  factor  into  budget  and  timeline.  Top  R:  Ornate  metal  detailing  and  installed  lights  may  be  

added  later.  Bottom:  Site  Design  Group’s  misting  sculpture  in  Adams-­‐Sangamon  Park.    ©  Emily  Appelbaum  /  i n t e r t e x t u r e

Not  for  distribution  

Page 5: Love Burn Concept Development _Compressed

 

 Project  form  

 

Whimsical,  Curvilinear,  Organic,  Filigree  

   

Open  shapes  welded  from  rod,  wire,  and  structural  tube  will  form  the  bulk  of  the  piece,  with  sheet  

stock  and  found  objects  adorning  it  to  mimic  natural  forms.    

 

Top:  Wooden  sculpture  by  Charlie  Whinney,  $18,329.  Bottom:  Chair  by  Konstantin  Grcic  for  Moroso,  $3,900.

   

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 6: Love Burn Concept Development _Compressed

 

 Project  form  

 

Whimsical,  curvilinear,  organic,  filigree  

Parallel  sections  of  pinrod  create  form.  

 

Sculpture  by  Byeong  Doo  Moon  in  Sydney.  ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 7: Love Burn Concept Development _Compressed

 

 Project  form  

 

Whimsical,  Curvilinear,  Organic,  Filigree  

   

Repetition,  self-­‐same  parts,  and  rounded  forms  create  inviting  and  dramatic  environments  inspired  

by  nature.  

 

Top  L:  Swing  Chair  by  Fletcher  and  Myburgh.  Top  R:  Sculpture  by  Earnest  Neto.  Bottom:  willow  branch  sculpture.  ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 8: Love Burn Concept Development _Compressed

 

 Concept  Imagery    

Ocean  Reef  

   

Inhabitation,  multiple  types  of  shapes  coming  together  dynamically,  varying  textures,  nooks  and  

crannies  to  cradle  life.    

 

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 9: Love Burn Concept Development _Compressed

 

 Concept  Imagery    

Corals  

   

Can  form  a  base  or  vertical  form,  creates  structural  bulk.  

 

Top  L:  Plywood  sculpture  at  Burning  Man.  ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 10: Love Burn Concept Development _Compressed

 

 Concept  Imagery    

Sea  Grasses  

   

Dramatic,  vertical  height,  freeform  fabrication,  many  interesting  shapes.  

 

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 11: Love Burn Concept Development _Compressed

 

 Concept  Imagery    

Seashells  

   

Lend  themselves  to  chairs,  upholstery,  small  ledges  and  ornamentation.    

 

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 12: Love Burn Concept Development _Compressed

 

 Concept  Imagery    

Fish  and  Seahorses  

   

Sculptural  details.  These  are  harder  to  fabricate  with  community  labor,  but  my  be  cnc  milled  or  built  

individually,  locally,  by  the  artist.  Lend  themselves  to  decorative  materials  such  as  copper  or  expanded  

steel.    

 

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 13: Love Burn Concept Development _Compressed

 

 Materials  Overview  Recycled  Metal  

 To  be  used  wherever  possible;  researching  material  availability,  pricing,  and  designing  concept  to  available  materials  will  factor  into  artist’s  fee.  

Rod  Steel  

Easily  manipulated,  by  hand  in  a  jig  or  with  torch;  different  sizes  can  be  used  to  “web  in”  sculptural  planes,  sketch  contours,  and  outline  details.  Sizes  vary  from  pencil-­‐thin  pinrod  to  one  inch  or  more.  

Rebar  

More  cost  effective  than  rod  steel,  texture  can  be  a  benefit.  

Structural  Square  and  Round  Pipe  

 Provides  bulk,  structural  support,  can  be  ordered  pre-­‐bent  to  specs  from  supplier  or  bent  on  pipe  roller  with  matching  dies;  can  be  expensive  new.  

Sheet  Metal  

Solid  sheets  of  decorative  metal  (copper,  stainless)  can  provide  details  in  an  assortment  of  finishes,  

while  different  textures  (expanded  steel,  perforated)  supplement  solid  sheet  steel,  can  be  

cheaper  and  more  forgiving  to  manipulate.  

Found  Objects  

Add  complexity  and  visual  interest,  especially  in  order  to  create  organic,  reeflike  forms.  

 

 Found  Object  Horse  Sculptures  by  ar�st  Dixie  Jewet:  “Stormy  Bay”  and  “Midnight  with  Silvery  Moons,”  top,  and    

"Sun  Dancer,"  ©  Emily  Appelbaum  /  i n t e r t e x t u r e

Not  for  distribution  

Page 14: Love Burn Concept Development _Compressed

 Typologies  and  Components  Hollow  Vertical  Forms  

Coral-­‐like  structures  sketched  with  linear  rods.  

Hollow  Horizontal  Forms  These  shapes  provide  structure  and  serve  as  the  base  

for  seating  or  climbing.  

Wrapped  Concentric  Forms  

Hanging  Seats  and  Hammocks  Made  from  fabric,  mimic  seaweed  and  plant  pods.  

Seaweeds  and  Grasses  Ornamental  or  possibly  structural,  from  flat  stock  and  

tube,  sleeved  and  bolted.  

Upholstered  Mussels,  Corals  and  Shells    Mimic  tube  sponges  and  open  clamshells,  would  likely  

be  finished  after  Love  Burn.  

Creatures  Ranging  from  large  to  small,  these  can  be  CNC  milled  

and  pieced  together  or  sculpted.  

Stockade  A  strategy  where  vertical  pipes  are  placed  close  

together  to  create  a  wave-­‐like  form.  

Composites  Combinations  of  various  typologies  to  create  reef-­‐like  

groupings  

 

Flowing,  concentric  lines  carve  out  organic  forms.  ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 15: Love Burn Concept Development _Compressed

 

 

   

Typologies  and  Components    

Hollow  Vertical  Forms  Coral-­‐like  structures  are  large  and  eye-­‐catching,  and  

lend  themselves  well  to  lighting  and  painting.  

 

 

Charlie  Gadekan’s  Aurora  at  Burning  Man,  Le.,  u/lizes  pipe  and  rod  construc/on  in  a  similar  manner  to  the  technique  that  can  be  used  to  sketch  out  hollow  tubes  of  coral.        

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 16: Love Burn Concept Development _Compressed

 

 

   

Typologies  and  Components    

Hollow  Vertical  Forms  Shapes  can  be  made  strong  and  stable,  etched  with  

parallel  or  hatched  lines,  and  have  tubes  and  openings  for  sitting  and  climbing.  The  structures  can  be  adorned  

with  chain,  gears,  auto  parts,  motorcycle  parts,  horseshoes  and  other  found  objects  embedded  between  the  bars  to  evoke  encrusted  sea  life.      

 

 

Thin  rod  and  Rebar  can  be  bent  and  welded  to  sketch  these  forms.  ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 17: Love Burn Concept Development _Compressed

 

 

   

Typologies  and  Components    

Hanging  Seats  and  Hammocks  Made  from  fabric,  can  mimic  seaweed  and  plant  pods.  

 

 

Hanging  fabric  hammocks  and  individual  seat  “pods”  can  be  hung  from  scrolls  or  other  types  of  frames    ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 18: Love Burn Concept Development _Compressed

 

 

   

 

Typologies  and  Components    

Hanging  Seats  and  Hammocks    

 

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 19: Love Burn Concept Development _Compressed

 

 

   

Typologies  and  Components    

Hanging  Seats  and  Hammocks    

 

Fabric  pods  as  integrated  components  in  seaweed  structure.  ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 20: Love Burn Concept Development _Compressed

 

   

Sleeved  moun+ng  for  base.  

Typologies  and  Components    

Hanging  Seats  and  Hammocks    

 

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 21: Love Burn Concept Development _Compressed

 

 Typologies  and  Components    

Seaweed  and  Grasses  Both  decorative  and  structural,  seaweeds  and  grasses  

are  versatile  in  fabrication  and  ornamentation,  allowing  for  the  mounting  of  lights,  decorative  metals,  and  

different  textures.  

 

 

Lightbulbs,  LEDs  and  string  lights,  small  metal  ornaments  and  found  objects  can  create  detailed  seaweed  .  ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 22: Love Burn Concept Development _Compressed

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Page 23: Love Burn Concept Development _Compressed

 

 

   

`

Typologies  and  Components    

Upholstery:  Mussels,  Corals  and  Shells  All  sorts  of  fleshy  seating  can  be  fashioned  to  line  shells,  mimic  sponge  corals,  and  invite  guests  to  make  couch  

their  oyster.  Different  gathering  techniques  can  be  employed  on  a  range  of  fabrics,  either  throw-­‐away,  heavy  duty,  weather-­‐proof  or  anything  in-­‐  between,  

time  and  availability  permitting.  

 

 

 ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

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Metal  forms  surround  and  hold  sea0ng;  groupings  are  made  combining  all  project  elements;  Plan,  top  le:  and  Eleva&on,  top  right.  

Typologies  and  Components    

Mussels,  Corals  and  Shells    

 

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 25: Love Burn Concept Development _Compressed

 

 Typologies  and  Components    

Mussels,  Corals  and  Shells  Seashell  detailing  can  be  achieved  with  solid  rod,  

making  shells  sturdy  and  decorative.  

 

 

Lightbulbes,  LEDs  and  string  lights,  small  metal  ornaments  and  found  objects  can  create  detailed  seaweed  .  ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 26: Love Burn Concept Development _Compressed

 

 

 

 

Typologies  and  Components    

Shell  Construction  Shells  can  be  constructed  out  of  large  rod  hoops,  small  

rod  cross  hatches  and  square  tube  to  create  a  snug  base.  

 

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

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Centralized  design  with  structural  members  running  through  midlines,  bo%om  right.  Construc)on  techniques  include  cu#ng  tabs,  folding,  and  skinning  with  irregular  or  lacy  cuts  pieces  of  sheet  metal  over  a  frame..  

 

Typologies  and  Components    

Adding  Life  Inhabitants  of  the  coral  reef  can  be  CNC  cut  from  artist-­‐

developed  patterns;  the  artist  will  put  the  finishing  touches  and  expressive  details  on.  Mounting  will  occur  on  a  set  of  central  structural  members  that  continue  

straight  through  the  bodies;  mounting  will  take  place  by  welding  to  the  animals’  frame  and  to  the  exterior  of  the  piece,  or  animals  will  be  incorporated  into  the  base  of  

the  piece  and  skinned  later.  

 

 

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

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Typologies  and  Components    

Composites  and  waves  Using  a  series  of  pipes  bent  to  follow  a  wave-­‐like  

contour;  assembling  the  components  together  like  a  stockade  into  one  integrated  piece.  

 

 

View  from  the  top  (Bo"om  L),  front  (Center  L),  back  (Center  R)  and  front  (Top).  ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Page 29: Love Burn Concept Development _Compressed

 

   Typologies  and  Components    

Composites  Various  combinations  of  elements  arranged  depending  

on  budget,  time  and  materials.  

 

   

 

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

Approx.  Size  10’lx8’wx12’h.  Includes  2  built  in  benches,  2-­‐3  hanging  pods.  

Page 30: Love Burn Concept Development _Compressed

 

   

   

Approx.  Size:  12’lx86’wx8’h.  

Typologies  and  Components    

Composites  Various  combinations  of  elements  arranged  depending  

on  budget,  time  and  materials.  

 

   

 

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

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Gazebo  Examples    

Modern  and  ornate  metalwork.      

Page 34: Love Burn Concept Development _Compressed

Additonal TypologiesPods

Pods made fPods made from bent pipe create inhabitable environments that can be scaled to seat from 1 to 8 people. Their freeform shape is something of a cross between a gazebo and an imitation of a coral reef.

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Additonal TypologiesPods

Large and small pods would allow for a variety of seating options, such as freeform couches contoured to the interior.

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Budgeting  Example  Reading  Nest:  Mark  Riegelman/LAND  studio  

A  22-­‐foot  diameter  walk-­‐in  habitat  made  from  recycled  pallets.  

 

 

Materials  and  labor  for  this  project  were  unnaturally  low  due  to  large  amount  of  volunteer  labor  and  donated  or  almost  free  materials;  a  good  strategy  to  emulate!  

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

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 Budgeting  Example  Drawing  Lines:  Ivan  Juarez/LAND  studio  

An  environment  threaded  from  rope  and  2”  powder-­‐coated  steel.  

   

Artist  fee  installment  (1)  and  (2)  (1):   $2500  

(2):   $3500  

Engineering  $1000  

Permits    $500  

Cubes,  fabricated  and  powder  coated  Made  from  2”  structural  tube,  8  @  $1650  ea.

  $16,028  

Rope  $100/100  ft.  span  $2500  

Lighting     $1500  

Labor  to  assemble  and  weave  $15/300  hours     $4500  

Travel  2-­‐round  trip  tickets  @$450  and  12  nights  @$100

  $2100    

Contingency  $2500  

Total:  $36,628  

 

 

 

 

 

Three-­‐sec�on  lightweight  environmental  sculpture  from  structural  steel  tubing  and  nylon  rope;  fabricated  off-­‐site  and  assembled  on-­‐site.  

 

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

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 Budgeting  Example  RotaFlora:  Jake  Beckman/LAND  studio  

An  environmental  marker  at  the  head  of  a  bike  trail,  height  30’    .  Site preparation and footer

6,685.25

Fabrication

14,630.99 Fabrication, additional (to add third paint color) 500.00 LED illumination

2,000.71

Installation

3,300.00 Permit preparation, submittal, and inspections

125.00

Permit costs, additional 340.00 Engineering

425.00

Adjustment 1.00

Total, fabrication and installation

28,007.95

Artist fee (Jake Beckman)

Artist fee

3,900.00

Total, artist fee

3,900.00

Other costs

60 26-by-1.75 front bicycle wheels @ 5.00

300.00 Electrical hookup

1,000.00

Electrical hookup, additional, based on quote 428.88

Total, other costs

1,728.88

TOTAL COSTS

33,636.83  

Flower  sculpture,  resembling  a  dandelion  that  has  gone  to  seed,  composed  of  steel,  bicycle  wheels,  and  LED  ligh�ng.    

©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution

 

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 Estimated  Budget  Breakdown*  $9,500  

Artist’s  fee,  incl.  drawings  and  engineering:         $2,250  

Materials,  including  cut  lists  and  bending:         $4,250    

Lighting:          $500  

Shop  Labor  and  Fabrication:         $2,000  

Consumables:        $500  

Likely  a  small  project,  seating  for  2-­‐3  people  on  one  main  body,  some  decorative  elements,  approximate  size:  6’wx6’lx8’h  .  

$14,500  Artist’s  fee,  incl.  drawings  and  engineering:       $3,000  

Materials,  including  cut  lists  and  bending:       $6,650  

Lighting:        $850  

Shop  Labor  and  Fabrication:       $3,000  

Consumables:       $1,000  

Substantially  larger  project:  seating  for  3-­‐4  in  branching  design,  more  complex    decorative  elements,  approximate  size:  6’wx8’lx10’h.  

$22,500  Artist’s  fee,  incl.  drawings  and  engineering:       $3,500  

Materials,  including  cut  lists  and  bending:       $10,000  

Lighting:        $1,000  

Shop  Labor  and  Fabrication:      $4,500  

Consumables:      $2,000  

Contingency:    $1,500  

Large,  impressive  project,  possibly  in  multiple  sections,  seating  for  4-­‐8  people,  more  decorative  elements  and  expensive  materials,  approximate  size:  8’wx10’lx12’h.  

 

 

 

 

*Estimates  based  on  preliminary  research  and  will  vary  widely  depending  on  actual  design.  In  no  way  a  guarantee.        

 ©  Emily  Appelbaum  /  i n t e r t e x t u r e Not  for  distribution