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JUNE 2011 VOLUME 8 NO.7 PRSRT STD ECRWSS U.S. Postage PAID Permit #78 Springfield, VA INSIDE LEESBURG SALUTES Top Businesses ......Page 18 Receive a $1,200 Consumer Rebate & $500 In Federal Tax Credits www.meflow.com • 703-777-2311 #1 Dealer in the USA! CALL US NOW TO FIND OUT HOW! The Next Generation Profiling Loudoun's Top 30 Young Professionals A+Dropouts Alicia Green Alyssa Travers Amanda Sanderson Ashlie Vickers Bryant Bays Chazz Clevinger Chris & Amanda Gauldin Creative 2 David Horton David Nichols John Choi Jonathan Brubaker Kevin Zodrow Lauren Clement Matt Lucas Megan Carr Adam Zuckerman Megan Mckee Nadia Saghafi Rachel Harris Sarah Vining Victoria Rawlings Autumn Wacker
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Loudoun Business June 2011

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The June 2011 issue of Loudoun Business: 30 Under 30
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Page 1: Loudoun Business June 2011

JUNE 2011 VOLUME 8 NO.7

PRSRT STDECRWSSU.S. Postage

PAIDPermit #78

Springfield, VA

INSIDE

LEESBURG SALUTES

Top Businesses

......Page 18

Receive a $1,200 Consumer Rebate & $500 In Federal Tax Credits

www.meflow.com • 703-777-2311

#1 Dea ler in the USA!

CALL US NOW TO FIND OUT HOW!

The Next GenerationProfiling Loudoun's Top 30 Young Professionals

A+DropoutsAlicia Green Alyssa Travers

Amanda Sanderson

Ashlie Vickers

Bryant Bays

Chazz Clevinger

Chris & Amanda Gauldin

Creative 2 David Horton

David Nichols

John Choi Jonathan Brubaker Kevin Zodrow

Lauren Clement

Matt Lucas

Megan Carr

Adam Zuckerman

Megan Mckee Nadia Saghafi Rachel Harris Sarah Vining Victoria Rawlings

Autumn Wacker

Page 2: Loudoun Business June 2011

PAGE 2 | Loudoun Business JUNE 2011

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Page 3: Loudoun Business June 2011

JUNE 2011 Loudoun Business | PAGE 3

By Lindsey Brookbank, Contributing Writer

An international distributor has picked Loudoun County as its U.S. base. Mil-tek USA, an international recy-cling and waste solutions company, has set up its national headquarters in 14,000 square feet of office and distribution space in Ashburn. The facility is located in the Beaumeade Corporate Park, off Loudoun County Parkway. The firm currently employs five, but Mil-tek USA President and CEO Bryan Wingfield projects employment will reach 200 by the end of 2014. As to why Loudoun was chosen as Mil-tek’s U.S. headquarters, Wingfield pointed to “the place and the people.” “Loudoun is a leading community for businesses for many reasons, including those that attract a quality workforce, excel-lent schools, great retail and recreational amenities and a broad array of housing choices,” he stated. “The professionals with the Department of Economic Development were instrumental in our location selec-tion. From the beginning of the process to permitting to occupancy, they were pro-actively helpful and professional. Finally, the business community is supportive and interested in sustainability, which is key to

our business.” Business Development Officer Buddy Rizer stated he was “pleased to see Loudoun’s reputation as a location for inter-national business continuing to reap the reward of having high-caliber companies such as Mil-tek USA choose Loudoun for their U.S. headquarters.” Currently, Loudoun is home to 76 inter-national firms. The company got the royal treat-ment June 7, when one of its countrymen, H.R.H. Prince Henrik, the Prince Consort of Denmark, paid a visit. Prince Henrik was on hand to witness the launch of the company’s polystyrene reducer, the EPS 1800 which started in Denmark. Polystyrene is a widely used recyclable plastic material, with a consistency simi-lar to Styrofoam. It is commonly used in products such as packing and insulation materials, and foam drink cups. Polystyrene takes up “excessive amounts of space in the waste stream and doesn’t break down in landfills,” according to a Mil-tek press release. Mil-tek’s polystyrene reducer compacts the material for recycling, reducing waste costs by up to 80 percent. About 40 blocks of polystyrene can be compressed in the

machine, forming a single medium-sized rectangular block, which has a rock-like texture. Kristian Skannerup, the Mil-tek world-wide owner and founder who is also Danish, showed Prince Henrik how to use the polystyrene reducer. Laughing, Skannerup

explained to Prince Henrik how to start the machine, which required a mere lever pull—Prince Henrik seemed amused at its simplicity, chuckling. Preceding the demonstration, Skannerup spoke with a large audience and

By Margaret Morton & Kara Clark, Staff Writers

Lovettsville will soon get the Inova Hospital facility it so craved. Town Mayor Elaine Walker and Inova Loudoun Hospital executives confirmed the forthcoming opening of a primary

care medical facility in mid-May following weeks of speculation. The news confirmed informal reports that Inova had struck a deal with Fred George and Anne DeCourcy George to lease their building at Broad Way that for-merly housed the Lovettsville Post Office. That building was vacated after the Post

Office built a new facility across East Broad Way last fall. The mayor has been advocating for medical services in town for well over a decade. In a statement, Walker said, “Inova Loudoun Hospital understands how impor-tant equal access to medical services is for the residents of western Loudoun County.

Inova made a promise and kept their prom-ise.” The promise to which the mayor referred was Inova Loudoun Hospital’s pledge, made through the Comprehensive Plan for Healthcare of more than five years ago, to bring medical services to town

By Brian Trompeter, Contributing Writer

How much must an airport prepare for flights of the Airbus A380, a double-decker, four-engined behemoth with an 87-yard wingspan? If the locale is Dulles Airport, the answer is: not much. The airport’s planners in 1962 took one of the biggest passenger planes extant, the Douglas DC-8, and extrapolated its dimen-sions to what they predicted would be those of future jets, Bill Lebegern, planning-department manager with the Metropolitan Washington Airports Authority, said. Dulles was built with long runways and amply spaced taxiways that meet or exceed A380 requirements, he said. “Dulles has been ready for this plane for 50 years,” Lebegern told members of the

Committee for Dulles, during a luncheon briefing last month at the Crowne Plaza Hotel in Herndon. “It’s a pretty remarkable airport to go with a remarkable plane.” Air France inaugurated A380 passenger service between Dulles and Paris-Charles de Gaulle Airport June 6. The airline will load and disgorge passengers from the large aircraft at Gates 20 and 22 on midfield Concourse B, using a pair of jetways that align at different heights on the aircraft. Passengers deplaning from the upper deck will walk down through switchback ramps in a vestibule that cost about $2 million to build, Lebegern said. Each of Dulles’ four runways can accommodate the A380. Although the tar-mac has plenty of space for the aircraft, Dulles officials will paint a special center-

European Distributor Opens US HQ In Loudoun

Town Gets Inova Facility, Cornwall Campus To Expand

Dulles Welcomes Mammoth Airbus A380

Henrik, H.R.H. The Prince Consort of Denmark, (left) listens to Kristian Skannerup explain how the company’s air-powered balers compress waste for recycling purposes.

Loudoun Business/Lindsey Brookbank

See Airbus, Page 15

See Inova, Page 16

See Mil-tek, Page 19

Page 4: Loudoun Business June 2011

PAGE 4 | Loudoun Business JUNE 2011

A+ DropoutsLiam Demmin, 15

Brendan Evans, 14Erik Hagler, 14

Cheska Zaide, 13 One young local band has seen more success in its first year and a half of its formation than many see in a lifetime. A+ Dropouts was formed in November 2009 by lead singer and guitarist Cheska Zaide, using a name that is an oxymoron to the high grades the band members receive. Although the band has had some turnover in the last year, Cheska remains the vocal powerhouse behind the group’s sound and is its main songwriter. With a self proclaimed “popular punk” sound, A+ Dropouts is known for its high-energy shows and has built a following across state lines.

The band recently finished record-ing its first album, but is still spending some time on final tweaks in the studio. A preview party of four tracks of the CD was planned for early June and Rina Zaide, Cheska’s mom, reports that the band’s summer tour schedule is still in the pro-cess of being put together. Rounding out the talent for the band

are guitarist Erik Hagler; drummer Brendan Evans; and bassist Liam Demmin. The four all attend Loudoun County Public Schools.

Bryant Bays, 25Area Forester

Virginia Department of Forestry Bryant Bays has always been an out-doorsy guy, so it’s no surprise his profes-sional life finds him outside with nature more often than not. Bays is the VDF area forester for Loudoun and Prince William counties, and is a common sight at community and government meetings, helping others to understand the benefits and proper care of trees. The Cincinnati, OH, native studied for-estry at Virginia Tech, after realizing that a parks and recreation management major wasn’t for him. When he interned for VDF, he saw a natural fit. “I always enjoyed being outdoors,” he said. “I knew I didn’t want to sit in an office all day.” L u c k i l y for Bays, his role as area forester has him out and about often. Daily tasks range from the infre-quent wild-fire assis-tance and timber harvest inspection to the more common tasks of public educa-tion, awareness and instruction. He often works with Loudoun County government staff, the Piedmont Environmental Council, the Leesburg Watershed Committee, the Loudoun Soil & Water Conservation District, the Extension Office and others on community planting projects and other initiatives to engage the community in the health of their surrounding environment. Developing incentive programs for HOAs to plant more trees has also been another project on which Bays has worked. With three years at his job under his belt, Bays hopes he can continue to bring awareness to the services VDF provides as the green consciousness of the surround-ing community continues to grow.

Jonathan Brubaker, 29Customer Solutions Manager

Best Buy Jonathan Brubaker has the rare dis-tinction of working with the same company he started with as a part-time high school employee. Now, 11 years later, Brubaker man-ages the entire sales floor operations of the Sterling store and has been involved with the grand opening of sev-eral other Best Buys in the community. Brubaker said he has always enjoyed the energy and i n t e r a c t i o n involved in the retail industry. “It’s constantly changing, there’s con-stantly new people,” he said. “I made the decision early on this is what I wanted to do for a living.” Brubaker said he plans on staying with Best Buy throughout his career and hopes to one day be the general manager of a store and perhaps move to Minnesota to work on the company’s corporate retail team. Brubaker is also very active with the local community, and says he goes to any and every small business event he can get into. “I want to help [local businesses] understand we’re here to help them. Some people see us as this huge corpo-rate machine but on an individual store basis we’re residents and local people,” the Leesburg resident said. “We want to be able to help and support them as much as possible.” In addition to participating in a slew of local charitable events, Brubaker said he takes any opportunity he gets to partner with local schools.

Megan Carr, 28Project Manager

Salamander Hospitality Megan Carr has seen her duties evolve over the five years she has spent work-ing at Middleburg’s Salamander Hospitality and her breadth of knowledge on a wide

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30 Under 30: Loudoun's Young Professionals Climbing The Ladder In our third year identifying some of the up-and-coming movers and shakers in Loudoun County, we received dozens of nominations for young profes-sionals across all industries. While some have been blazing their trails since the single digits, others have recently found their passions and begun to excel. A common bond that links them all is their unwavering desire to contribute to the community in a positive way; an unbridled passion for what they do; and the near guarantee that these men and women will be the talk of the town in the coming years.

Page 5: Loudoun Business June 2011

JUNE 2011 Loudoun Business | PAGE 5

range of subjects grew with it. Carr worked as a beverage supervisor at Dover Downs Casino out of college but soon felt the call home to Virginia and took a job with a small event planning company. After two successful years there, and a wealth of experience gained, Carr heard about Salamander, located near her home-town. Although she initially applied as an event planner, a position that was not open at the time, Salamander representatives would call her back five months later and instead offer her a job as execu-tive assistant to corpo-rate presi-dent Prem Devadas, a position she would hold for five years. “As I continued on with the basic duties of being his assistant and helping out the executive staff I started adding on new roles,” she said. These would include launching Salamander’s luxury gift shop, Salamander Touch; managing the company’s human resources offices in Virginia; and starting the company’s eCommerce website, Shop Salamander. As if that weren’t enough, now Carr also serves as general manager of Market Salamander. “Salamander Hospitality has been a great place to work, a great family; they encourage you to grow and learn and gain more experience,” she said. Carr is equally gracious about Devadas and Salamander Hospitality CEO Sheila C. Johnson, both of whom she says have been fully supportive of her growth in the busi-ness world. The next challenge on tap for Carr is self-imposed. With a desire to begin dab-bling in event planning again, coupled with entertainment production, she is hoping to soon be able to grow that sector of Salamander’s business. “I’m absorbing all the experience I can when I can,” she said. “I like to call myself the Mad Hatter—I’m always doing a lot of very different things.”

John Choi, 28Master

U.S. Tae Kwon Do Academy For John Choi, Tae Kwon Do isn’t merely a hobby, but rather a lifestyle. Choi’s journey with the art began when he was two years old, when his father Eung Gil Choi introduced him to the sport. Fast-forward 26 years and Choi is now Master of the United States Tae Kwon Do Martial Arts Academy in Leesburg, while his father is Grand Master. Choi attributes his success to his father, who he said taught him the value of

life through Tae Kwon Do. “I am who I am because of him,” Choi said about his father. “He pretty much paved the way for me. At 15 years old, he sent me to Korea every summer on my break from school, and I would train with Olympic athletes. I learned from the best of the best and would come back to teach our students to become the best.” At the same age, Choi ceased serving as a competitive student in Tae Kwon Do and began coaching—a decision that has been difficult but rewarding. “When you are 15, you are thinking coaching has got to be easier than actually competing, but it has definitely been much harder,” he said. “For me to help students achieve their goals and help them over-come fear to not only compete locally or in the state, but also internationally and at the national l e v e l — y o u can’t top that. When you can help others achieve their goals it’s just priceless.” Choi has brought what he has learned from his father and Olympic trainees to his own teaching. At age 15, he was the young-est person to train and create a Tae Kwon Do competition team that participated in a national championship in Virginia at the time. The team’s name is C-Crew, which still exists today. Despite his success, Choi said he truly enjoys just working with people, ranging from two-year-olds to 60-year-olds and up. “Every day presents a new goal, a new chal-lenge,” he said. “You can’t teach everyone the same way, so when the students come in for class, it is always a fresh challenge for me.” But that doesn’t mean his competitive instincts have run dry. In the future, he said he hopes to help a student represent Leesburg in the Olympics for Tae Kwon Do and win a gold medal. In the meantime, however, Choi continues to train students, help run the business and see his father as an inspiration. “What he does now at his age, and for him to do what he has done for so long—to have that drive and energy to keep on—is just amazing to me,” he said about his father. “If I can be half as good as him, I will be successful.”

Lauren Riddlough Clement, 28Interior Decorator/OwnerDecorating Den Interiors

To the untrained eye, it would seem that Lauren Clement has followed in her family’s footsteps. Both her mother and father have been in business with Decorating Den since 1984; however, she initially was planning to go in an entirely

different direction. When she was younger, Clement was not involved at all in her parents' business and went on to pursue a graduate degree in clinical psychology. “During grad school I had a change of heart and realized that what I wanted to do was interior design,” Clement said. In March 2006, Clement purchased a franchise from Decorating Dens Interior, an international interior design company. She started and continues to run her busi-ness out of the basement of her house. Every room of the base-ment is fully f u r n i s h e d and serves a purpose for her company. “Having the company be home-based allows for low over-head,” Clement said. More important than the costs was the flexibility it allows her. “Working at home allows me to be avail-able to my clients and family around the clock.” As a mother of one with another on the way, the location of her business allows Clement to cater to whatever issue is most pressing at the time. Realizing she isn’t the only person who would rather have things done at home, Clement does all of her business at her customers’ places. “We bring it all to them, which makes it really efficient,” Clement said. She drives her white van with a big logo of her company on both sides, filled with presentation boards, to her customers’ homes. Clement offers a complimentary initial consultation and helps her clients design their homes the way they want within their budget. Recently Clement returned from Phoenix, AZ, where Decorating Den’s annual Dream Room contest took place. She walked away with first place in both the “Family Room” and “Children’s Room” categories and received second place for the teen study room she designed in the “Miscellaneous” category, which includes “something that is not a main living space in the home,” according to Clement. Her company is continuing to expand throughout the Loudoun County region. Through her strong rapport with clients, Clement has enjoyed many return custom-ers when they need other rooms designed as well as having gained new contacts through word of mouth. “Clients become long-term clients and great friends,” Clement said. “When I had Finley [her daughter] many of my previous clients wanted to see her and were there for me.” Along with advancing her own compa-ny, Clement is helping others who are pur-suing a career in interior design through different avenues such as her blog. To fol-low along, visit http://decdenleesburgva.

blogspot.com.

Chazz Clevinger, 26General Consultant

Patricia Phillips for Senate Chazz Clevinger’s career is ever chang-ing—after all, he is in the political field, serving as a general consultant for Patricia Phillips, a Republican running for State Senate in the 33rd District. The 26-year-old said he is constantly on the go, juggling that position along with a company in North Carolina called Costal Political Strategies, which provides consultants to various campaigns, that he founded a few years ago. Clevinger has provided his services, including hiring polling firms and opposi-tion researchers, to many candidates. But he said no campaign is the same. “I love the adventure of not knowing what unique circumstances and problems will arise,” he said. “There is no cookie cut-ter approach that can be used. There are experi-ences that I can take from one situation to another, but I con-stantly find myself having to learn and evolve in each situation.” Campaigns have been familiar territo-ry for Clevinger since he was a high school student. At the time, he said there were two attorneys in his hometown in North Carolina who were running for Senate, and he volunteered on the campaigns. “I got bitten by the bug early,” he said. “And I have liked campaigns every since then.” However, Clevinger admits his job is not always easy. “It is definitely a mixed bag,” he said. “You win some, you lose some. You have to know your market and what kind of clients to go after. I enjoy it and love doing it, but it can certainly be stressful at times.” It wasn’t until Clevinger landed a job assisting in legislative and communication research at Justice Fellowship, a Christian public policy organization that advocates criminal justice reform, that he moved to Northern Virginia. He said he decided to stay in the area when he later found a position with Phillips after his job at Justice Fellowship came to an end. Working in Virginia, he said, will help him expand his business’ clientele. Clevinger’s future seems open-ended; however he said he wants to continue working in political consulting in some capacity. “I may or may not go to law school to get even more experience that

See 30 Under 30

Page 6: Loudoun Business June 2011

PAGE 6 | Loudoun Business JUNE 2011

Last month I shared my motivations for becoming an active member of the Loudoun County business community. In that first column, I mentioned the three areas that our county needs to continue to focus on in order to become the best place to live and work in America: education, congestion and infrastructure. This month I will address infrastructure and congestion through the discussion of rail—a hot topic in our region. First, let’s rewind to the 1960s… In the 1960s Singapore declared inde-pendence from Great Britain, and later separated from Malaysia to become its own nation-state. As a newly independent nation-state in 1965, Singapore faced many hardships: overcrowding, poor living condi-tions and a dramatic lack of infrastructure. A collection of 63 islands, Singapore has very few natural resources—other than its supe-rior waterway access. It became clear that Singapore would need to utilize its ports to build its economy. Officials at the time

had the foresight to realize that economic growth and prosperity was dependent on increasing accessibility and infrastructure within the nation-state. With the hope of

creating a hub for commerce, they invested huge amounts of money into infra-structure proj-ects, including ports, airports, roads and rail. Today Singapore is the major interna-tional transpor-

tation hub in Asia and is positioned along many sea and air trade routes. It boasts the world’s second busiest port and has the fastest-growing economy in the world, with GDP growth of 14.5 percent. In the 1960s the Dulles Access Road was built, connecting Dulles International Airport with Washington, DC. As construc-tion of the Dulles Toll Road began, the government opted to leave the median of the road open, reserving it for future rail projects. Officials at the time had much of the same foresight that the officials of Singapore had; making a region prosperous requires investment in infrastructure, to assure easy access and promote economic

growth. Despite having a plan in place nearly 50 years ago, rail to Loudoun is still not complete. The completion of rail to Loudoun now shows the potential of being realized—with courageous efforts by local, state and federal elected officials. But like any com-plex project, there have been bumps along the way. Most recently was the decision by the Metropolitan Washington Airports Authority board to support the under-ground station stop at Dulles International Airport, despite the fact that the business community, along with local and state offi-cials, uniformly agreed that it would be better to save $300 million with an above ground station. It’s my sincere hope that people can come together and deal with what is a very real fiscal issue, in a more interactive and constructive way, enabling organiza-tions that are helping to fund the project have more say in the matter. I applaud Congressman Wolf’s suggestion to recon-stitute the MWAA board to more accurately reflect the impact those decisions have on Northern Virginia residents. There is concern regarding rail devel-opment costs affecting riders of the Dulles Toll Road through increased tolls. While Virginia does not have a legal obligation to back the MWAA’s bonds for rail develop-ment, it does have a moral obligation to

do so—which in some ways is stronger. Because the state has a triple-A credit rat-ing, it is able to raise money at a lower cost than MWAA. Recently, the state raised transportation bonds at the average cost of about 4 percent. I looked at MWAA’s triple-B credit rating, and I deduced that their financing cost is in the range of 7 percent—or a 75 percent higher cost than Virginia’s interest costs. If the state decides to back the MWAA rail development, the interest would be lowered, which would translate into lower tolls on the Dulles Toll Road. Once we navigate these issues, and rail makes it to Loudoun County, our region will see wonderful results. For instance, rail will have a significant impact on the economic development prospects for the region, in conjunction with the comprehensive plan for development around the Rt. 28 Corridor. These initiatives will concentrate devel-opments, similar to Reston Town Center, around rail and around the Rt. 28 Corridor. The Rt. 28 Corridor welcomes new devel-opment, with well-planned highway and overpass infrastructure, which is funded by businesses in the form of the Rt. 28 Tax District. Rail will have a positive impact on reducing congestion in our region, which is among the worst in the United States. As it is now, all of our commuters are pushed onto the roads—increasing commute times and making it difficult to move freely within the region. And not to be forgotten, rail will have a positive impact on preserving the rural west; with the primary economic development focused around the Rt. 28 Corridor and rail stations in Loudoun, there will be no need to expand development into the pristine rural areas of western Loudoun County. In my opinion, the debate over whether rail increases commerce has been settled in Singapore. In August 2010, Singapore announced a $44 billion expansion of its rail system for its five million citizens. Today, we in Loudoun have the opportunity to achieve a similar vision, to connect Dulles and Loudoun County to the rest of the National Capital region—a vision 50 years in the making. While it’s important to keep our eye on the pocketbook, it’s also important to be constructive. We need to focus on achieving the best outcome for everyone in our region and follow through with rail to Loudoun—creating a system that facilitates commerce and improves the quality of life for all.

[John B. Wood is the CEO of Telos Corporation in Ashburn, founder of the CEO Cabinet and current chairman of the county Economic Development Commission. His monthly column will appear in Loudoun Business. Follow John on Twitter at twitter.com/jbhw.]

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Dulles Rail Debate: Focus On The Outcome

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JUNE 2011 Loudoun Business | PAGE 7

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would lend itself to adding a lobbying com-ponent to what I do,” he said, “because there is only so far you can go in relations and lobbying work without a law degree these days.”

Creative 2John Felts, 28

Shawn McGuinn, 27Steph McGuinn, 28

In the two years since its birth, Creative 2 has seen some incredible growth. John Felts had been running his own Web design company since 2005 and friend Shawn McGuinn, who at the time worked on marketing and publicity for “America’s Most Wanted,” admits it was his dream at the time to have his own business and control his own destiny. “John had that and I was jealous,” he jokes. It was a perfect marriage between the two, with McGuinn contributing his mar-keting/PR acumen to Felts’ already robust

Web business. McGuinn’s wife, Steph, would later join as brand director and the three have been moving in lockstep, full steam ahead ever since. “It was a chance to take it to the next level,” Felts said of the combined efforts of the group. In addition to the three full-time employees, Creative 2 also boasts one part-time employee, an intern and between two and three dozen contractors. The com-pany works with everyone from individu-als and small businesses to large corpo-rations, churches, nonprofits, politicians and everything in between. Although Shawn McGuinn said the company’s cash cow continues to be “anything to do with Web,” Creative 2 is expanding its reach into all things market-ing and the trio is also looking to soon move their home-based business into an Ashburn office space, with the possibility of additional satellite offices in the future. “The sky’s the limit,” Shawn McGuinn said. “Are we going to be the next Google? I hope so.”

Chris & Amanda Gauldin, 25District Managers

Arbonne It’s been an all-in-the-family endeavor for Chris and Amanda Gauldin, as they

30 Under 30Continued From Page 5

Continued On Next Page

Page 8: Loudoun Business June 2011

PAGE 8 | Loudoun Business JUNE 2011

climb the ladder through Arbonne’s ranks. The husband and wife team has been selling Arbonne beauty and skincare prod-ucts for several years now, and the duo holds the title of district managers. The two didn’t exactly stumble on to the direct selling opportunity; it’s been more of a “way of life” for Chris Gauldin, his wife explained. Chris Gauldin’s mother has risen

through the ranks of the company her-self and now holds the title of regional vice president. The couple saw firsthand mom’s success in their 10-year-long rela-tionship and soon aspired to do the same. Although the pair also hold down full-time jobs in addition to their work with Arbonne, Amanda Gauldin said she hopes

Arbonne will one day become her full-time job. With a personal love for the products that have given a boost to her skin and confidence, Amanda Gauldin said Arbonne seems to attract a “quality kind of person,” and she has been pleased with the other representatives with whom she has met and trained. “I’ve seen firsthand that you can be successful,” with Arbonne, she said. Recently, the two have begun to become further involved with the com-munity. Amanda Gauldin has begun attend-ing several Loudoun Young Professionals mixers and helped organize the inaugural Run Me Home 10K/5K/Fun Run benefiting Loudoun County foster care.

Alicia Green, 24Business AnalystMiddleburg Bank

“I welcome every opportunity to learn.” This is Alicia Green’s mantra. While she was in high school, Green worked at Susan Brantley Salon and Spa where she became a certified nail technician. In the winter following her high school gradua-tion, Green went into Middleburg Bank to do some business for the salon she worked at when one of the customer service repre-sentatives seemed to realize her potential and offered her a job that would strongly influence her life. At age 18, Green began working as a teller at the company that continues to

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Page 9: Loudoun Business June 2011

JUNE 2011 Loudoun Business | PAGE 9

give her opportunities to be successful as she can, Middleburg Bank. She proved her worth to the company as a teller and within a couple of years advanced to a job as a customer service representative at the Leesburg branch. She continued to work there until June 1, when she officially became the business analyst. The new posi-tion allows her to con-stantly work with num-bers through r e s e a r c h , data input and chart t r e n d i n g , which is an aspect Green enjoys. Since joining Middleburg Bank, Green has begun to pursue her bachelor’s degree in criminal justice at Strayer University’s Loudoun campus. Despite the fact that her current job has little to do with crimi-nal justice, Green continues to expand her knowledge. “I was pretty far along in school and I do not quit anything I start,” Green said. Continuing to pursue her degree while working hasn’t been the most difficult task for Green. “I take a lot of night and online classes, which allows me to manage work-ing and school,” Green said. “A lot of adults here have been in the same situation as me and allow me flexibility when it comes to school.” Green is close to completing her degree, but does not intend to stop her education there. “I plan on pursuing a MBA after I graduate,” she said. For most people going to school and working a full-time job would be overwhelming or at the very least, they wouldn’t attempt to take on any additional activities—this isn’t the case with Green. When she is not working at her job or on her academics, Green is doing volunteer work for foundations like March of Dimes, Relay For Life or Loudoun Interfaith Relief, to name just a few. Outside her normal work duties, she helps train staff and works with banking software user groups to help further other employees' education within the company. For all her hard work and dedication, she has received several awards, especially when it comes to training. On top of all this, Green is also about to graduate from a management development course. Through eight years working for Middleburg Bank, Green values all the experiences she has had and plans to have a long career with the company. “They have supported me through school and the steps of my career,” Green said. “They have watched me go through the stages and let me grow into adulthood. From day one it’s been like a family here.”

Rachel Harris, 7Founder

Let’s Help Kids Rachel Harris, a rising second grader at South Riding’s Little River Elementary, appears to have been bitten by the entre-preneurial bug years ahead of many. After announcing to her mother, Jen Sterling, after school one day that she wanted to be a “big boss” like both her par-ents, Sterling inquired as to what exactly young Rachel wanted to do. Respomding that she wanted to “help people,” Rachel soon decided the next criti-cal piece of forming her business was com-ing up with an acronym. The “Let’s Help People” domain name was already taken, so the two quickly decided that Let’s Help Kids was a good alterna-tive. The year-and-a-half old nonprofit was born almost entirely out R a c h e l ’ s ideas and 100 percent of all donations benefit needy local children. The goal of the nonprofit is to achieve Rachel’s dream: giving toys to kids whose families can’t afford them. Rachel has been an active force in the community, making presentations to indi-viduals and groups on her nonprofit and talking up the good it’s done. In addition to providing needy children with birthday presents and other gifts, Let’s Help Kids has partnered with other local charitable organizations to send disadvantaged chil-dren to summer camp and provide other individual gifts and/or experiences. Sterling says her daughter is thrilled with the growth of Let’s Help Kids, and doesn’t show any signs of slowing down. “She gives her business cards out to everyone who will stand still long enough,” her mom gushes.

David Horton, 26Co-FounderiAppTrust

To say David Horton took the road less traveled may be a huge understate-ment. Now the co-founder of a quickly surg-ing app company, Leesburg’s iAppTrust, Horton didn’t exactly pick a traditional path to find his success. Horton began dabbling in computer programming when he was five, produc-ing websites when he was 10 and, by the mature age of 14 had written his first 3,000-4,000 lines of code. It was at that age that he dropped out of high school, not finish-ing the ninth grade. He would work on Web technology on

his own, until he snagged a job as an intern at 16. By starting on his career and passion for technology early, “it gave me an inter-esting insight. I was able to soak up like a sponge all the stuff they don’t teach you in school.” H o r t o n took a hiatus from the tech world when he was 18 to try his hand at being a p r o f e s s i o n a l musician. He soon found out, he jokes, there was no money in that endeavor. He would then settle down with fam-ily and work as a consultant for compa-nies across the nation. Last year, Horton joined up with John McWilliams to launch iAppTrust, which builds applications for smartphones and debuted its first com-pany-branded app earlier this year. “We wanted to do something that was going to set us up for the rest of our lives,” Horton said of his company’s founding. “We knew we wanted to do technology; we knew we were good at it. We’re not good at conforming to the status quo of what’s out there now and there was a huge need for someone that had some ideas to jump in and start doing things beyond the norm.” Horton calls iAppTrust “a 100-year brand, like Gillette or Apple.” “And that’s where we want to go….everything that goes with it: all the charity that Bill Gates does and Steve Jobs, start-ing other businesses and having a heavy hand in the community and charity and, really, at one point I’d say I just want to retire and play golf.”

Matt Lucas, 23Solutions Consultant

TML Matt Lucas likes to talk, but when it comes to math, he isn’t as enthusiastic. So after graduating from Ferrum College with a major in business administration and a minor in economics, he decided to enter the marketing field, combining his busi-ness and public speaking savvy. But Lucas’ career path has taken some twists and turns, eventually leading him to become a solutions consultant for TML, a Xerox company in Manassas that provides its customers with business products and service. As a solutions consultant, Lucas, 23, finds new customers and maintains cur-rent ones by presenting them with equip-ment, software and assistance. Lucas has been working for TML since April. Prior to that, he was living in Seattle, WA, helping a friend build a franchise. And before that, he worked at another mar-keting company in Tysons Corner where he sold products to businesses such as

Costco and Best Buy. Lucas said his past experience has made the transition to TML smooth. And with the help of a senior representative serving as his mentor, Lucas is staying on track and developing as an employee. “As a whole, we are in a growth stage,” he said of TML. “It lets me grow with the company as we move up to the next level.” TML is filled with both young and more experienced employees, according to Lucas. The hunger and drive from newer work-ers, along with the vast k n o w l e d g e from older employees, makes for a “good combination,” he said. Through his work with TML, Lucas has become a member of the Loudoun County Chamber of Commerce. As a Heritage High School graduate, he is familiar with the area and wants to stay involved. He said he hopes to join a committee in the near future. Lucas, displaying his team-player atti-tude, said he also wants to work his way up at TML to a management role and high-er. As the football team captain at Ferrum and playing at Heritage as well, Lucas said he always works with and helps others—a quality that translates into the business world. “Getting everyone on the same page as an organization is what I aspire to—looking at the bigger picture and trying to work my way up,” he said. “It’s about more responsibility.”

Megan McKee, 22Membership Director & Event Sales

CoordinatorStoneleigh Golf & Country Club

Megan McKee is a people person, so it’s no surprise that she is the membership director and event sales coordinator at Stoneleigh Golf & Country Club in Round Hill, where she works with others every day. “I like that members come to have a great time,” McKee said. “And I love being able to give them a good experience. I like to make people happy. I love making a difference that way.” In fact, McKee chose to work at a club because of the rela-tionships she builds with its customers. At

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Page 10: Loudoun Business June 2011

PAGE 10 | Loudoun Business JUNE 2011

hotels and restaurants, she usually never sees them again. “You get to get involved with their lives,” she said of working with club members. The membership side of McKee’s job requires her to network, follow up on refer-rals, recruit new members and handle all membership responsibilities. She also handles event sales by arrang-ing parties, weddings and member affairs such as golfing, while getting the word out about what the club has to offer. “I like the sales because every day is different,” McKee said. “You get to meet with people and talk with people all the time, which is nice.” Although young, the 22-year-old James Madison University graduate had a clear career path she wanted to follow. In col-lege, she majored in hospitality and tour-ism management, providing her with a knowledge base to work at a venue like the Stoneleigh Club. And McKee doesn’t see herself leaving the sales arena anytime soon. “I would like to stay there and do even more training to get better at what I do,” she said.

David Nichols, 26Owner

Lawn Boy David Nichols hasn’t let the economy get in the way of his landscaping business.Five and a half years ago, Nichols took over ownership of Lawn Boy, a lawn service, landscaping and hardscaping business. Throughout that time, he has kept the quality of his work top-notch. “My motto is don’t cheapen labor and sell yourself short when times are tough,” Nichols said. “If you always deliver a good product, people will stick with you.” And Nichols’ idea has seemed to pay off—he said the company’s total yearly sales are between $250,000 and $350,000. At least 50 percent of Lawn Boy’s income can be attributed to BNI International’s Northern Virginia chapter, Nichols said, which is a business networking organiza-

tion that consists of one company per industry. All companies included share ideas and contacts, and refer one another. Lawn Boy earns about $10,000 of its income per month solely with the help

of BNI. Nichols said a friend from L o u d o u n Deck and F e n c e C o m p a n y told him BNI didn’t have a company like Lawn Boy on board, and

he jumped at the opportunity. But business hasn’t always been suc-cessful—Nichols said the past two years were difficult. However, he said this has been the “best year yet.” Once a company reaches its five-year mark, business starts looking up, he added. The 26-year-old gives his wife Meghan credit for his success as well. Mainly he said she provides him with moral support, but she also takes on some of the compa-ny’s office work, which can be a burden. And he said she accepts it when the couple cannot take vacations. Despite the challenges Nichols has faced, he said his true passion is working outdoors and getting his hands dirty. But what he loves most is seeing the finished products and building relationships with clients. With his company making strides, Nichols said he wants to see Lawn Boy grow even more—it currently consists of six workers who make up two full-time crews. But he stressed he doesn’t want to let the quality of his work slip. “We don’t get jobs done just to get jobs done,” he said.

Victoria Rawlings, 28Director of Client Services

ARGroup A recent Virginia transplant, Victoria Rawlings has quickly made her mark on the community. Rawlings received her undergraduate degree in security management and found herself on the operations side of two Los Angeles-based security companies, as their San Diego County district manager. Joining up with Sterling’s ARGroup one month ago, Rawlings has quickly thrown herself into her new role and shown her business acumen. She and CEO Brian Chavis quickly hit it off, growing their busi-ness and professional life via networking. With Chavis looking for somebody who had experience on the operations side, as well as someone with capable customer service ability, Rawlings’ background was right up ARGroup’s alley. “In the IT industry when you are deal-ing with companies it’s in the reactive

mode,” she said. “Coming from the security industry I have a lot of experience dealing with clients essentially freaking out and learning how to handle them well and remain diplomatic to keep people calm.” R a w l i n g s said she hopes to move up the company lad-der and one day become Chavis’ vice p r e s i d e n t . In the mean time, she is confident that ARGroup can double where it is right now as a company within the next five years. When she’s not at her day job, Rawlings is anything but idle. She is involved with Loudoun Young Professionals and Women in Technology and also does a good bit of consulting work. “I help counsel people on how to inter-view, write their résumé and learn to use networking to leverage themselves into a great position,” she said. “I’m working on turning it into my own consulting busi-ness.”

Nadia Saghafi, 25Internet Services Director

Dulles Motorcars It seems like Nadia Saghafi, still young at 25, has been working in her father and uncle’s car showroom from a young age—and that’s because she has. Saghafi started at Dulles Motorcars as a young child, answering phones and filing paperwork. When she graduated from col-lege she took a job with another car dealer-ship, but soon felt the lure of familiar ter-ritory calling her home when the Leesburg dealership was undergoing some changes. “Venturing out made me realize how nice it is to be here,” she said.

N o w , she shares the show-room floor with many other family members and friends, all of whom were p e r s o n a l l y recruited by the dealership

owners. Currently, about 15 family mem-bers work at Dulles Motorcars and that is one indicator of the kind of business the family runs. “We’re based on people, not profit,” she says. In her current role at Dulles Motorcars, Saghafi deals with customers looking for cars over the Internet and for many hers

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30 Under 30Continued From Page 8

Page 11: Loudoun Business June 2011

JUNE 2011 Loudoun Business | PAGE 11

ADJ EnterprisesAuto Recyclers of LeesburgA Kid’s PlaceAmerican General FinancialA&S Cleaning ServiceAH&T InsuranceAlex Levay, PLLCBaer’s Mattress DenBanner Glass, Inc.Ben Franklin Store #3214Bill’s Copy CenterCampbell’s Used Cars Catheran Johnston AntiquesCatherine Whipple DoddsCatoctin Family PracticeCaulkins JewelersClegg ChiropracticColonial Funeral HomeComputer ConnectionCustom TouchCVS Pharmacy #1415

Daniel D. Smith, P.C.Daniel Travostino, P.C.Danny L. Adams, DDSDavid S. Groy, DDSDavid S. Meroney, DDSDeborah C. Welsh, PLCDesigner GoldsmithsDewberryDowntown SaloonDwyer Design Group, P.C.Eastwind Movers, Inc.EchoworksElectrologist AssociatesEngle, Paxson & Hawthorne Insurance Services, LLC Equestrian Forge, Inc.European Service CenterFarooq Akbar, MD, PCFlinton Callahan, II, MDGiovanni’s NY PizzaGreen Tree Restaurant

H&R BlockHair Cuttery #494Hair World, Inc.Harrison Properties, Inc.Henderson & Vinci Historical Cabinetmakers Heritage HallHogan & Sons, Inc.Howard A. Glick, MDHoltzman Oil CorporationHouseholder Heating & CoolingInova Loudoun Medical Campus - Leesburg Jackson’s Barber ShopJames T. Gable, DO, PCJanet M. Eckert, CPA, PCJerry’s ChevroletJerry’s FloristJerry’s Leesburg FordJock’s ExxonJohn L. Parker, MD, PC

Jon. H. Miller Painting Company,Joseph J. Pelkofski, DMDKelly InsuranceKenneth Rothschild, DDSKindercare Learning CenterKnotty Pine ConstructionKreingold Data SystemsLaw Offices of Ritenour, Paice & Mougin-Boal Leesburg Chiropractic Law Offices of Stephen RobinLeesburg Coin LaundryLeesburg Iron & MetalLeesburg Lock & Key, Inc.Leesburg Monument CompanyLeesburg Moose LodgeLeesburg Office Equipment, Inc.Leesburg PharmacyLeesburg RestaurantLeesburg Veterinary HospitalLegard Insurance

Long & Foster Real EstateLoudoun Auto Repair, Inc.Loudoun Credit UnionLoudoun Funeral ChapelLoudoun Physicians for Women, PCLoudoun Times MirrorMarket Street Animal ClinicMatheson Properties, Inc.Mayo Family DentistryMedlin Art, LTDMelodee MusicMerchant’s Tire & Auto CenterMichael J. Bermel, OD, PCMichael N. CEO, MA, LPCMichael Riskin, LCSWMicrocube CorporationMiles Lehane CompaniesMoore Clemens & CompanyMoyes & Associates, PLLCMy Friends & Me

NOVECO. Leland Mahan, ESQPatton Harris Rust & Assoc.Paul A. Tudder, MD FACOGPDMP, Inc.Phillips Trash ServicePhotoworksPodiatric Care of Northern VARadio Shack #1967Ralph B. Swinger, II, DDSReston Podiatry Associates, LTDRobinson’s Barber ShopRonald M. Rosenberg, DDSRoomscapesRoy Rogers RestaurantSafewaySamuel D. Engle, ESQSevila, Saunders, Huddleston & White, PCShear Production Southern Electrical Service Co.

Southern States - Leesburg Petroleum ServiceSpringleaf Financial Services of AmericaStar Buick GMC TrucksStephen A. Colvin, CFPSterling Carpet Shops, Inc. Stilson Greene Graphic Design & Illustration Sunrise of LeesburgTerry Titus, LSTuffy’s Barber ShopTuscarora Mill RestaurantVirginia Farm BureauVirginia Village Shopping CenterVillage Lanes Bowling CenterWells Fargo Advisors, LLCWestpark Golf ClubYount, Hyde, & Barbour PC

to The Town of Leesburg 10th Annual Business Appreciation Award Winners! 2011 Leesburg Business Appreciation Awards:

Congratulations

See www.leesburgva.gov for a complete list of nominees!

New Business AwardWinner:

ProJet AviationHonorable Mention:

King Pinz

Heritage AwardWinner:

The Lightfoot RestaurantHonorable Mention:

Caulkins Jewelers

Community Steward AwardWinner:

Leesburg Station Auto WashHonorable Mention:

AH&T Insurance

Leesburg Legacy Businessesin continuous operation for 25 years or more!

Congratulations to all our nominees. Thank you for all you do in Leesburg.

Ambassador AwardWinner:

The Pink Shop & Very Virginia Shop

Honorable Mention:Comfort Suites – Leesburg

Innovations AwardWinner:

Stilson Greene Graphic Design & Illustration

Honorable Mention:Döner Bistro

1757 Real Estate7 Company Weight Loss & WellnessAmeriprise FinancialBark ‘N Bubbles of LeesburgCarlos Salon & Day SpaConsignment BoutiqueDowns & CompanyFront Line Compliance

Hideaway MassageMalar Family Practice of LoudounSal’s NY Bar & GrilleShoes Cup and Cork ClubSimple Office SpaceWindy City Red HotsKelly Insurance Agency

Leesburg VintnerPalio Ristorante ItalianoLaw Offices ofRitenour, Paice & Mougin-BoalThe Wine Kitchen Comfort Suites - LeesburgLeesburg Hobby & Collectables

Loudoun SoccerSavannah’s of LeesburgThe Norris House Inn Body Mechanics Physical Therapy, LLCJiffy Lube - LeesburgSweetz BakeryT’s Dog Training

AH&TK2MLoudoun Insurance GroupMadisonbelleTenderjacksWhite & Ivory Diamonds and Fine JewelryFrilly Frocks

Jersey Mike’s SubsLisa Sinclair PhotographyLos Tios GrillThe Dandelion PatchTiny Toes Dance Academy

Rising Star AwardWinner:iAppTrust

Home-Based Business AwardWinner:

T’s Dog TrainingHonorable Mention:

Sweetz Bakery

Public Art AwardWinner:

Medlin Art, LTDHonorable Mention:

Jingle Jam

Environmental AwardWinner:

Lindsay’s SalonHonorable Mention:

Solar4Leesburg

The George C. Marshall AwardWinner:

Kevin MaloneHonorable Mention:

Dr. Kathleen Saylor

Page 12: Loudoun Business June 2011

PAGE 12 | Loudoun Business JUNE 2011

is the first voice they hear over the tele-phone when considering a major purchase. She says educating customers and deliver-ing an honest but competitive price is key, as many in the community have had less than positive experiences when buying a car. Saghafi is beginning a Master’s degree program this summer and aims one day to be an attorney. She adamantly states her desire to stay within the family business and grow, bringing the skills she learns in the classroom to the showroom.

Amanda Sanderson, 25Business Development ManagerGeoConcepts Engineering, Inc.

Only four short years ago, Amanda Sanderson was graduating from Virginia Tech with degrees in art history and Spanish, about to begin a summer intern-ship at GeoConcepts Engineering, Inc., a company providing geotechnical engineer-ing design and construction phase services in Ashburn. Although her majors don’t quite coin-cide with her career, Sanderson’s decision to work at GeoConcepts isn’t a surprise, considering her interests. “I thought I want-ed to be an architect when I was younger,”

she said. “So I have a fas-cination with buildings.” A f t e r Sanderson’s i n t e r n s h i p , GeoConcepts hired her as the compa-ny’s business development manager. On

the marketing side of her position, Sanderson, 25, provides materials to clients when GeoConcepts is pursuing a project, responds to business’ requests and writes proposals for public sector clients such as Loudoun County and the towns of Purcellville and Leesburg. And on the business development side, Sanderson builds relationships with clients and nurtures those with existing ties to the company, while identifying new opportunities for GeoConcepts and its cus-tomers. Because GeoConcepts is trying to promote itself to college students seek-ing future jobs in marketing and busi-ness, Sanderson also has spoken at George Mason and American universities to gen-erate interest in the company. “I feel like I have had several opportunities at this age to go out there and create an entire network,” she said. Sanderson said the company has

encouraged her as a young professional. “They really push you and provide you with a lot of training opportunities,” she said. “I constantly feel like I have their sup-port whenever I want to try new things.” And she stressed the bond she shares with her co-workers, as well as GeoConcepts’ positive work environment and culture—aspects that drive her to work even harder. “The company is amazing,” she said. “I want to go out there and market and develop business for them because you want the business to succeed because it’s like your family.” Sanderson’s efforts haven’t subsided either. She said she hopes to eventually get her MBA and continue working on the business side of the company, moving up to a director position.

Alyssa Travers, 27Marketing Coordinator

Reston Limousine When a limousine cruises by, most onlookers wonder what glamorous people are riding inside. But they most likely don’t think about who works to keep the stretched vehicle’s company in business—Alyssa Travers is one of those behind-the-scenes people. Travers, the marketing coordinator for Reston Limousine and Travel Service, Inc., maintains the company’s image. She controls its email marketing campaign, print and radio advertising and sponsor-ships. And she ensures that the business’ advertisements and logos are consistent. She also maintains the company web-site by working directly with a Web devel-oper. Travers has learned how to update the site on her own. “My work is ever changing,” Travers said. “It is never boring. It is really interesting to watch what I do and how our company is growing.” B u t T r a v e r s , 27, has not always held the same position. She initially started working in 2006 as an office manager—duties she still maintains—before her pro-motion two and a half years ago. It is obvious Travers has settled into the position well. Last year, she prepared the company’s portfolio submission that won Reston Limousine the Image Award, which honors the best overall marketing presentation, at the Limo Digest Show in Atlantic City. And Travers said she wants to con-tinue to improve the company’s outreach efforts. She hopes to complete an eMarket-ing graduate certificate at the University

of Virginia, Travers’ alma mater. The three-semester accelerated course would help her give the company better online exposure by being ahead of social media trends. However, Travers attributes her posi-tive experience at Reston Limousine to its CEO and President, Kristina Bouweiri. “She is a great influence,” Travers said. “She is willing to do anything for our employees.”

Ashlie Vickers, 28Event Coordinator

Loudoun County Chamber of Commerce Anyone who has been to a Loudoun Chamber of Commerce event within the last few years has come to find the smiling face greeting them at the registration table as cus-tomary as the good net-working that comes with C h a m b e r events. T h a t smiling face and cheerful demeanor belongs to the always beaming Ashlie Vickers, who has served as the Chamber’s events coordina-tor since 2006. Vickers, a speech communications major in college, knew she wanted to do something “high energy” and work with people while she was still in school. Coming to Northern Virginia from a small town in south Georgia, she admits she was slightly overwhelmed with the change and didn’t know where to start her job search. She remembered advice from college professors that chambers of commerce were great places to look for internships and entry-level public relations posi-tions and she soon flooded the regional Chambers with her resume. She would soon get a call from Tony Howard, then director of communication for the Fairfax Chamber of Commerce, who conducted a profile interview with her in December 2005. Although there was no position available at the Fairfax Chamber at the time, the face time with Howard that day would prove to be invaluable. Vickers would take a job with a gov-ernment contractor, one she admits she was close to quitting out of unhappiness when she got another call from Howard. The Fairfax Chamber had a position open, Vickers took it and she has teamed with Howard ever since, including when he came to Loudoun as the Chamber’s CEO. Vickers said she loves working for Howard and also enjoys the fun and flex-ible nature of her work with the Chamber and what the job has given her in return. “The Chamber has generously allowed me professional development and leader-ship opportunities from the very start,”

she said. “I count it a privilege to work for an organization that supports its staff on a regular, ongoing basis, in professional development training and gives you, as an individual, the chance to speak out and be the face of the Chamber on so many levels.” Vickers feels she has evolved both in her duties and the breadth and depth of what she does. Saying she believes there’s “still room for more,” Vickers leaves the future a bit open-ended. She may choose one day to focus on priorities at home but would love to keep her feet wet with the Chamber. “I’m passionate about what I’m doing with them,” she said.

Sarah Vining, 23Marketing Manager

The National Conference Center Sarah Vining puts her customers first—an action that has moved her up the working ladder in less than a year. The 23-year-old originally started working at the National Conference Center in Lansdowne as a marketing assistant in July 2010. But this April, she was promoted to marketing manager. “The hospitality industry is about delighting and not self serving,” Vining said, “but serving others before you serve yourself—that is what I enjoy most.” As marketing manager, Vining said she handles the company’s social media efforts, blogs, oversees trade shows, plans special events, works with public relations and advertising agencies and brainstorms plans to obtain new business. But Vining didn’t always want to enter the marking field. After g r a d u a t -ing from the College of C h a r l e s t o n with a degree in corporate and organi-zational com-munications, she was look-ing for job in public relations. “Now that I am doing [marketing], I actually like it a whole lot more,” she said. “There are actually more structured goals you are working toward. I enjoy it more than I thought I would and more than pub-lic relations.” With next month marking her one-year anniversary with the National Conference Center, Vining said she will continue to grow with the company and market-ing industry to bring more business to Loudoun County. As social media contin-ues to change, Vining said she plans to keep up with the trends. “[I look forward to] always surprising myself in exceeding others’ expectations,”

See 30 Under 30, Page 14

30 Under 30Continued From Page 10

Page 13: Loudoun Business June 2011

JUNE 2011 Loudoun Business | PAGE 13

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she said.

Autumn Wacker, 27Executive Director

Ride-On Ranch Autumn Wacker has seen the so-called impossible happen—autistic nonverbal children speak, partially immobile people improve their walking—through equine therapy. Wacker, 27, is the executive direc-tor of Ride-On Ranch, an equine assisted therapeutic facility that provides rehabili-tation to people with cognitive, physical and psychological disabilities. “I love watching the students be total-ly different people in this environment,” Wacker said. “They aren’t an autistic child. They aren’t a person with PTSD. They are just people who get to ride a horse. The smiles on their faces—it is just amaz-ing what the horses do for them.” Wa c k e r was previ-ously a physi-cal education teacher and is a third g e n e r a t i o n horse farmer who owns the ranch, which is in Lovettsville. She said she decided to combine her love for horses with her desire to reach the disabled. Therefore she opened Ride-On Ranch and became a North American Riding for the Handicapped Association therapeutic riding instructor. NAHA is an organization that promotes safe and effective therapeu-tic horseback riding. As an instructor, Wacker said she uses the natural environment and horses to facilitate learning and growth, which carries over into a child’s schooling or an adult’s daily activities. While riding a horse, Wacker said students, who range from 5-year-olds to 70-year-olds, complete a variety of differ-ent activities, such as steering through different apparatuses and retrieving items. She also said students “learn different life skills that they might not have a chance to learn otherwise.” Mainly, students learn how to react in different situations by seeing how their actions affect horses, Wacker said. “The horse just opens up so many doors for these people,” she said. Wacker is expanding her opportuni-ties as well. In December, she will gradu-ate from Shenandoah University with an

occupational therapist degree. Once she is a health services professional, Wacker can provide therapy to those who pay for it through insurance, rather than out-of-pocket funds. Post-graduation, Wacker said she will continue to expand Ride-On Ranch and be available full time to reach more clients. “It has been an amazing experience. I truly believe it is my calling,” she said. “I have been so blessed to be able to do this with our farm and with the horses.”

Officer Kevin Zodrow, 28Police Academy Trainer/Emergency

Response TeamLeesburg Police Department

Originally planning on getting his degree in graphic design, it was a career development class that turned Officer Kevin Zodrow’s eye toward law enforce-ment—and he has never looked back. He began the year named Officer of the Quarter for the first part of 2011. For the last year Zodrow has been the Leesburg Police Department’s officer at the training academy in Ashburn—a regional academy that sees recruits from the Loudoun County Sheriff’s Office, the Metropolitan Washington Airports Authority police force, Purcellville, Middleburg, Alexandria, Arlington and Falls Church come through. After three and a half years in the patrol division of LPD, Zodrow was drawn to the train-ing academy post by a drive to prepare recruits for the realities of 21st century policing. Zodrow says he loves teaching and working to take the Leesburg Police Department to the next level and prepar-ing it for the future. “I have a passion for research and develop-ment. With that constant delivery of relevant and recent infor-mation, training and tactics, my goal is to ensure the LPD maintains its status as a leading agency in the national capital region in all facets of policing,” he said. At the Northern Virginia Criminal Justice Training Academy, Zodrow works with recruit classes that can range in numbers from around 25 to more than 100 potential officers and deputies. In addition to basic training of the recruits, Zodrow, a certified personal trainer, is an academy physical fitness instructor, co-leading the functional fitness program for the recruits. He also is an Emergency Vehicle Operations driving instructor. In addition to working on patrol and at the academy, the Maryland native has had the opportunity to taste a lot of dif-ferent aspects of the police department—

something for which he is grateful. “There are so many things to do within law enforcement,” he said. “If I had to sit behind a desk and push a keyboard for the next 20 years I don’t think I could do that.” When he was out for the birth of his daughter, he received an offer to join the criminal investigations unit on a tempo-rary assignment. In July 2009, he decided to cut his leave short and join the unit, which was seeing an extremely heavy caseload. Zodrow was the department’s liaison to the NAACP for two years before being assigned to the academy. And when he was sidelined with an injury, he was invited to be a recruiter and background investigator, where he did three separate assignments, the latest between the two annual recruit classes at the beginning of the year. Zodrow also is a member of the department’s Emergency Response Team and has been for the past three years. Even as a part of the emergency team—where he was one of the officers who responded to the July 2009 hostage situ-ation in Leesburg—Zodrow has taken on a leadership role when the team gets together twice a month for training. “I’ve gotten to do a lot of things within the team that have made me a better police officer, whether it be tactically or increasing my knowledge and ability,” he said. The married father of one who has another baby on the way says he sees no limit to the things he can do in law enforcement. “I think it all goes back to what you put in is what you get out of it,” he said.

Adam Zuckerman, 23Legislative Assistant

Sen. Mark Herring (D-33) For James Madison University gradu-ate Adam Zuckerman, being selected to work as legislative assistant to Sen. Mark Herring (D-33) was a homecoming. Zuckerman, who will turn 24 June 25, grew up in Cascades and graduated from Potomac Falls High School in 2005. After receiving his bachelor’s degree in political science with a minor in political commu-nications from JMU in 2009, Zuckerman went to work on the lieutenant governor campaign for Jody Wagner. When that campaign was winding down, Zuckerman learned that Herring was looking for a legislative assistant. He had volunteered on Herring’s re-election campaign in 2007, and was eager to return to his home county. “I love this area. It has been very good to me. I enjoy helping my neighbors and the people who live in my community,” he said. “We get constituents contacting the office all the time with a variety of challenges. Any time I am able to help somebody with whatever problem they’re

facing, that’s really gratifying.” Entering the political and govern-ment arena came naturally to Zuckerman, whose parents emphasized the impor-tance of keeping up-to-date on important issues. “My parents are both very active people. My mom ran for the School Board in 1999, so that was really my first expo-sure to what c a m p a i g n -ing was like,” Z u c k e r m a n said. “My par-ents always i m p r e s s e d upon me the value of good citizenship.” Wo r k i n g in Herring’s office has been a valu-able learning experience, he said, one that he believes has laid a good foundation for his future in politics and government. “It’s been a really good experience to be able to work in state government and learn about the law and all the different issues that Virginia faces,” he said. The job has taught him not only how to address problems facing people in the 33rd District, but how to work within the political system. Zuckerman finds himself continuously working with the legisla-tive assistants for all of Loudoun’s other state representatives—regardless of their political affiliation. “We work together to solve problems for the same constituent. And it’s not political at all,” he said. “People don’t realize that one call to their state rep can result in pretty immediate results.” And that is the most satisfying part of his job. “I think it is important for people to know that they can get good customer service from the their government, espe-cially at the local level,” he said. “Those are the ones who are supposed to be helping you with the everyday issues you face.” When he looks toward the future, Zuckerman sees many directions he could take his career. He has his eyes on federal campaigns, Capitol Hill and eventually political consulting. “With my degree and the experiences I have had, there are a lot of opportunities for the future.” But for now, Zuckerman is pleased at where life has taken him and that he can make an impact on those around him. “I am really happy with where I am now. I have met a lot of people and made a lot of really good connections that will open up a lot of doors for me in the future. Even though it is an uncertain time in terms of the job market, I am pretty opti-mistic.”

30 Under 30Continued From Page 12

Page 15: Loudoun Business June 2011

JUNE 2011 Loudoun Business | PAGE 15

line to guide it to and from the gates, he said. Dulles is the second U.S. A380 desti-nation for Air France; the first was New York’s John F. Kennedy International Airport. The airline also operates the air-craft between Paris and Montreal, Tokyo and Johannesburg and will begin service to San Francisco in June. If for some reason Air France’s A380 flights were diverted from Dulles, they could land at airports that already accom-modate them—such as New York’s JFK—or airports in Pittsburgh or Philadelphia, Etienne Dailly, station manager with Air France-KLM, said Three other airlines likely will use A380s in the future at Dulles, and air-port authorities already are looking for ways to accommodate them nearby on Concourse B. Eighteen airlines have ordered a total of 234 A380s. Forty-seven of the planes fly today on Emirates (15), Lufthansa (seven), Qantas (10), Air France (four) and Singapore Airlines (11), which was the first customer to fly the super-jumbo jet. Despite its outsized dimensions and a whale-like appearance that has drawn aesthetic barbs from critics, the A380 is quiet, fuel-efficient and brimming with state-of-the-art technology, Airbus offi-cials said. Airbus set out to design an aircraft that could change the game the same way Boeing’s iconic 747 did in the 1970s, Dan Cohen-Nir, programs director with Airbus Americas, said. “We didn’t want, when we started to look into the very-large-aircraft market, to come up with a warmed-over version of some of our existing airplanes,” he said. “We decided to go for an all-new design.” Fuel efficiencies and higher pas-senger loads mean one A380 flight can take the place of two wide-body aircraft flights. The plane’s upper deck has as

many seats as an Airbus A340-300 and its main deck seats as many as a Boeing 777-200, officials said. Thanks to ample use of composite materials and fuel-efficient engines, the A380 gets about 81 miles per gallon per passenger, or about 20 percent better mileage than a 747, Cohen-Nir said. Boeing recently debuted its 747-8, a more fuel-efficient jet that has swooped-back wings like the A380. A crucial ele-ment of the A380’s design was minimizing the necessity for new infrastructure at air-ports, Cohen-Nir said. The A380 requires less runway for takeoffs and landings than some other large jets, he said. The A380 is

238.5 feet long (slightly shorter than the 747-8), has a 261.65-foot wingspan and a tail that soars 79 feet into the air. The aircraft serves 11 of the 15 largest international airports, and most of those facilities have spent between $20 mil-lion and $30 million to accommodate the planes. The A380 is the quietest long-haul aircraft flying, producing 20 decibels less than the 747, Cohen-Nir said. The Airbus makes half the noise of its Boeing counter-part on takeoffs and one-quarter of it on landings. The A380 Air France used at Dulles has four classes instead of the usual three.

There are nine first-class seats on the main deck in the Premiere section and 80 Affaires, or business-class, seats in the upper deck. Divided between the two decks will be 389 economy-class seats in the Voyageur section and 38 in the Premium Voyageur section, which will offer more roomy seating. The aircraft’s Premiere section also features an art gallery and changing room. There is one bar in first class, two in busi-ness class and three in the economy sec-tions. Will there be delicious cuisine and champagne served in all sections? Bien sur, Dailly said.

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PAGE 16 | Loudoun Business JUNE 2011

dents, as it has done in Purcellville. Inova Loudoun Hospital CEO Randy Kelley thanked Walker for her ongoing assis-tance in identifying a suitable location for a primary care facility, and said the hospital was looking forward to getting underway with the necessary renovations to meet an anticipated opening date of Sept. 1. James Rohrbaugh, chief growth offi-cer for Inova Loudoun Hospital, said the search has not been easy. “We’ve signed multiple agreements. We initially planned to go to the Town Center, but that didn’t get built, so we continued to try to find the

right location, that would be very acces-sible and have adequate parking.” Rohrbaugh said the five-year lease agreement with the Georges is the result of that search. “It’s a very suitable location for what we want to do,” he said. Initially, the office will be open eve-nings and weekends. Details of hours of operation and the physician load still remain to be worked out, Rohrbaugh said. “We’ll see how it goes before making any decisions to expand,” he said. As with Inova’s Dulles South and Purcellville cen-ters, hours will be adjusted based on utili-zation. Renovations will begin immediately, with four examination rooms constructed

in the existing space. Meanwhile, Inova’s other western Loudoun medical facility in Purcellville is steadily expanding as more doctors move into the building and as people learn about the facility, which also offers emergency services. “We’ve offered new and expanded ser-vices, such as drivers’ examinations and tests for insurance company, and are offer-ing more employer services,” Rohrbaugh said. Fred George said the couple was pleased with the lease, which was brokered by Realtor Jorge Portalea of Turning Point Real Estate of Frederick, MD. Particularly, George said, as a native of Lovettsville, he was glad to see the return of a medical office in town—noting as a youngster he had his physical with Dr. Carpenter, who serviced as the town’s doctor for three decades. “It’s exciting,” the mayor said after the announcement, noting this has been one of her major goals for almost 15 years and “it’s good to see it realized.” Change is on the horizon in Leesburg as well, as Inova Loudoun Hospital’s Cornwall campus is getting a much-needed facelift and ground will start moving soon. Renovations will begin imminently, Rohrbaugh said in a May 10 presentation to the Leesburg Town Council, and will be split into two phases. The first phase will involve the replacement of the “skin” on

the 1974 medical office building with new brick, and opening up the building to more light. The first phase also includes the ren-ovation and construction of the new emer-gency department, lab and radiology, out-patient imaging enhancements, including a new CT scanner as well as upgrades to patient transport and security and added shell space to expand the hospital’s ser-vices in the future. Both the Loudoun Free Clinic and the Child Advocacy Center will maintain space on the campus, even when renovations are complete. Phase two will involve a new inpatient behavioral medicine unit with 22 beds. The first phase of construction is expected to kick off in August, with a ground-breaking planned for July, Rohrbaugh said. Construction cannot begin until late sum-mer because the hospital maintains a lease with the Fire Marshal’s Office that will end in August. The first phase of construc-tion will wrap in December 2012, with phase two construction kicking off two months prior to allow for the move of the Community Health Center. Rohrbaugh said it is important to get the phase one construction done in 2012, as it coincides with the 100th anniversary of Inova’s nonprofit service to the commu-nity. “It’s an exciting opportunity to cel-ebrate that as well as the next generation of the campus,” he said. Phase two construction is expected to be completed by September 2013. The demolition of the hospital’s east wing will begin at the dawn of 2014, with the instal-lation of surface parking at the east wing completed in July of that year. Although the shovel on the project is not yet in the ground, Rohrbaugh said Inova is already working with a group of citizens, community members and businesses from Leesburg and western Loudoun to “focus on what the next phase of the project is after this,” including “what other services make sense to put on the campus.” “We’ll have plenty of footprint to pro-vide other services,” he said.

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media is not really for teenagers anymore. The fact is the growing demographic is for [users age] 35 and above. I tell businesses not just to jump into social media but also to see if they’re even comfortable with it. It depends on the nature of a company who the target audience is. Based on that you need to figure out what social media tool that audience is using, whether it be Facebook, LinkedIn, YouTube or Twitter. I help clients identify their goals, their tar-get market and help them figure out what social media tool is best for them.

Q: What are the three steps a business should take toward evaluating their social media use?

A: Step one is identifying what they’re try-ing to achieve. Are you trying to get into the press, get clients or form partnerships? Once you do that the next step is to iden-tify your target audience. Are you trying to get customers, or do you just want the local community to recognize you as an up-and-coming business? The third step is how do you tailor your messages. You need to have a focus. You don’t want to be talking about being stuck in traffic on the toll road [in your social media messages]. Your objective is to portray yourself or your brand in a professional way. There are things you should be talking about and things you should be avoiding. Those will change for every business, as well

as what social media tool you should be using. Even within the same industry two companies can be competitors but may be trying to achieve different things on social media.

Q: How do you see social media continu-ing to evolve and how has it changed the business world already?

A: I really think that social media has changed the way people communicate a lot. It has already changed the way people want to do business; they want to do busi-ness with other people, not just a brand. Businesses are becoming more transpar-ent; the owners, the people behind the logo are coming forward. For some companies that’s difficult to grasp. People want to know the hurdles a business is facing on a day-to-day basis. They do not want to know just about the problems but the accom-plishments of a company. Social media has helped that a lot. It’s helped people identify with the owners; a lot of times it’s about personal relationships. I think that trend will continue on. The first way social media came on board was through Facebook, LinkedIn, blogs. Videos became a huge thing. I think that’s going to be next chap-ter. People have really adopted foursquare. With the growth of smart phones, I think social media is going to continue growing in the future.

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Page 17: Loudoun Business June 2011

JUNE 2011 Loudoun Business | PAGE 17

June 16 Committee for Dulles11:30 a.m., Dulles Airport Marriott, 45020 Aviation Drive, DullesE. Lynn Hampton, acting president and CEO of the Metropolitan Washington Airports Authority, will give the annual update on the challenges and opportunities MWAA has faced over the past year. For pricing information and to register, visit www.com-mitteefordulles.org.After Hours MixerLoudoun Chamber of Commerce5:30 to 7 p.m., Lansdowne Resort, 44050 Woodridge Parkway, LansdowneJoin Chamber members, board members and new members as they power network around fine catering and tasty beverages at this monthly event. Pre-registration fee is $15 for members and guests or $20 at the door. To register, visit www.loudoun-chamber.org.

June 21Grow Your Business LuncheonLoudoun Chamber of Commerce11:30 a.m. to 1 p.m., Chamber offices, 19301 Winmeade Drive #210, Lansdowne “Perfecting Your Pitch: Create an Unforgettable First Impression,” the sec-

ond of a two-part elevator speech work-shop, will be the monthly topic in a series that gets attendees up close and personal with experts in different business fields. Each luncheon in the Grow Your Business series features a prepared presentation fol-lowed by an extensive Q&A session. Lunch is provided. Cost for the event is $10 for Chamber members and $15 for non-mem-bers and walk-ins. To register, visit www.loudounchamber.org.

Blog to Benefit Your BusinessLoudoun Small Business Development Center6 to 8:30 p.m., The George Washington University Virginia Campus, 20101 Academic Way, Exploration Hall, Room 101, AshburnRay Sidney-Smith, president of W3 Consulting, Inc., will moderate a panel of local blogging stars who will share advice on how to leverage blogs to open channels of communication and provide thought leadership, subject matter expertise and constructive commentary to expand your market base. Cost to attend is $25 if pre-registered or $30 at the door.

June 22Women In Media LuncheonMiddleburg Women

10:30 a.m. to 1:30 p.m., Briar Patch Bed and Breakfast, 23130 Briar Patch Lane, MiddleburgThe networking group’s second quarterly panel on topics of importance to women this month features local media person-alities. The luncheon will feature panelists Angie Goff, of WUSA-TV9; Amy Bobchek, with Comcast Spotlight; Melissa Harris, of Flavor Magazine; and Miriam Nasuti, of Talk Loudoun. Networking will begin at 10:30 a.m., with the panel discussion and Q&A session beginning at 11 a.m., followed by lunch and door prizes. For pricing infor-mation and to register, visit www.middle-burgwomen.com.

June 23Start Your BusinessLoudoun Small Business Development Center6 to 8:30 p.m., The George Washington University Virginia Campus, 20101 Academic Way, Exploration HallSBDC Business Counselor Ruth Cope and Art Thompson, principal with Keyser Thompson Insurance Agency, Inc., provide attendees with the basics of starting a busi-ness. Highlights of the seminar include: taxes and licensing; business plan devel-

opment; sources of financing; marketing; insurance; and entrepreneurial traits. Pre-registration fee is $10 or $15 at the door. To register, visit www.loudounsbdc.org.

June 28Women In Business Alliance LuncheonLoudoun Chamber of Commerce 11:30 a.m. to 1:30 p.m., 1757 Golf Club, 45120 Waxpool Road, AshburnReston Limousine CEO Kristina Bouweiri will present “She’s In The Driver Seat and Focused Ahead,” a roadmap for navigating your business through this economy. Cost for the luncheon is $35 for Chamber mem-bers and $50 for non-members. To register, visit www.loudounchamber.org.

July 12Loudoun County Job FairLoudoun Chamber of Commerce 10 a.m. to 2 p.m., Embassy Suites Dulles North Hotel, 44610 Waxpool Road, AshburnAlmost 500 highly qualified job seekers and more than 30 employers ready to hire are expected at this annual Chamber event. There is no cost to attend the job fair; for exhibitor or sponsorship information visit www.loudounchamber.org.

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Visit Loudoun has announced new summer Visit Loudoun University programs to aid local professionals in the travel and tourism industry. Programs present an opportunity for participants to connect and collaborate with colleagues, learn new ways to grow their business, and earn Visit Loudoun University credits. All events are free to attend and are open to all tourism and hospitality professionals including those working and volunteering for Loudoun’s attractions, accommodations, meetings and events, recreation, retail, restaurants, and visitor services. Friday, June 17, from 3-5 p.m., Visit Loudoun will host a Friday Tourism Forum featuring an Industry Panel on Social Media at the Middleburg Community Center, locat-ed at 300 W. Washington St. Participants will hear from a panel of Loudoun tourism busi-nesses about their social media successes and challenges, and learn tips to promote their own business. Participants also will have an opportunity to connect and network with industry professionals, hear important updates on Visit Loudoun sales, marketing, and public relations programs and opportu-nities, and win door prizes. Program mod-erator is Visit Loudoun’s Jeremy Harvey and panelists are Holly Heider Chapple, of Holly Heider Chapple Flowers; Sarah Vining, of The National Conference Center; Scott Harris, of Catoctin Creek Distilling Company;

and Stacey Sheetz, of Visit Loudoun. June 28 and July 26, from 8-10 a.m. and 4-6 p.m., Visit Loudoun will hold Visit Loudoun Resource Hours at the tourism body’s offices at Market Station. Participants are invited to meet Visit Loudoun staff, ask questions, share news and ideas and get involved in organizational projects. No appointment is necessary. Finally, July 15, from 2-4 p.m., Visit Loudoun will host a Friday Tourism Forum on Visitor Trends at The National Conference Center. Berkeley Young, a Visit Loudoun market research consultant, has spent his career conducting travel research, identifying trends, developing creative strategies and educating the travel indus-try. Participants can hear about the latest visitor trends and what that means for Loudoun’s tourism industry and their busi-ness. Plus, participants can network, learn about upcoming Visit Loudoun events and opportunities, and win prizes. All programs are free to attend. To register, interested participants should email [email protected]. Every time a participant attends a Visit Loudoun University program, he or she earns credits which make him or her eli-gible for a chance to win prizes, including a digital photo/video camera or an iPad. For more details on Visit Loudoun University and its programs, go to www.visitloudoun.org/industry/Visit-Loudoun-University.

Visit Loudoun Announces Summer Event Schedule

Page 18: Loudoun Business June 2011

PAGE 18 | Loudoun Business JUNE 2011

By Rosemary deButts

Through May 31, existing home sales in Loudoun County totaled 1,712 units thereby registering the lowest year-to-date total since at least 2006. Before 2011, 2008 had the worst record with only 1,960 sales during the period. Unfortunately, the total sales so far in 2011 fell 13 percent below the previous low point in 2008. Preliminary sales totals for May in Loudoun fell 3 percent to 400 units from the revised 411 units in April. Last year at this time, 515 units sold across the county. Sales in eastern Loudoun accounted for 62 percent (249 units) of the total; Leesburg sales represented 27 percent (107 units) of the total; and western Loudoun generated the remaining 11 percent (44 units). Of the 1,712 units sold in 2011 to date, the largest share was priced between $200,000 and $399,999 (45 per-cent). During May however, eight homes priced above $1 million were sold —the highest total in this price category since July 2010. While sales were disappointing, the median sales price continued its upward trek, posting the fourth con-secutive monthly increase. The median was $380,000 in May, up 3 percent from April and 4 percent from last May. Both Leesburg and western Loudoun post-ed median sales prices ($400,000 and $435,000 respectively) that represented increases compared to April and last May. Eastern Loudoun had a month-over-month increase in its median to $355,000 but it fell below the median last May of $365,000. Sold prices must be tempered by seller subsidies; the 2011 average seller subsidy is $3,787, down from the 2010 average of $3,814 and $4,584, the 2009 average subsidy. For the fourth consecutive month the share of distressed sales (short sales and foreclosures) declined in Loudoun County to reach the lowest point in two years. There were 75 short sales and 34 foreclosures among the 400 sales in May (27.3 percent). Compare that to 28.2 per-cent in April and 27.6 percent last May. The share of distressed sales seems to fluctuate in Leesburg and western Loudoun but in the historically troubled eastern Loudoun portion of the county, the share has declined steadily over the last four consecutive months from 44.8 percent in January to 26.5 percent in May.

Another positive sign, the days on market indicator tumbled 20 percent from April (72 days) to May (58 days). This was the third consecutive monthly decline. However, every month this year has had a higher average than in the corresponding month in 2010. The 2010 average from January to May was 53 days; so far in 2011 the average is 73 days. The average close price for detached homes in May was $539,150, the high-est average since July 2010. Townhouse prices averaged $302,180 and condo-minium prices averaged $169,573 dur-ing May. The 2011 averages are flat for detached and attached product types (roughly $515,000 and $300,000 each) but condominium prices have declined from $182,000 in 2010 to $172,000 in 2011 (-6 percent). If the month’s supply of inventory were between four and five months, the market would be in equilibrium (there would be enough supply to sat-isfy demand). However, with only 1,504 active listings (as of June 7), the supply is only 3.8 months. This is an especially dire situation in eastern Loudoun where the inventory was only 2.8 months in May and only 3.0 months all year. The supply equaled 3.7 months in Leesburg during May but in western Loudoun, there was a nine-month supply of list-ings on the market. Over the last six months of 2010, the close price to original list price ratio hovered at around 95 percent. During the first quarter of 2011, the ratio plum-meted. For the last two months though, the ratio has again exceeded 95 percent in Loudoun. In May, the ratio was 95.7 percent, the highest ratio since October 2010. My 2011 sales projections will have to be scaled back considerably. The peak in monthly sales typically occurs in June every year but June 2011 sales would have to exceed 780 units to catch up to the 2008-2009 pace and 865 units to catch the 2010 pace. The highest monthly sales total since 2006 occurred in June 2008 with 599 units. Therefore, it is unlikely 2011 will recover its early losses by year end.[Rosemary deButts is a Realtor associated with Atoka Properties in Purcellville. She is certified by the National Association of Realtors as a Short Sales and Foreclosure Resource and is a Member, Institute of Residential Marketing (MIRM).]

Home Sales Hit Six-Year Low

By Kara Clark, Staff Writer

The best and brightest of Leesburg’s businesses, and the individuals that make them up, were honored during the town’s annual Business Appreciation Awards May 17. The 10th annual awards reception was held this year at the ProJet Aviation hangar at Leesburg Airport. The host was the recipient of the New Business Award, which honors a business started in the last three years that, while respect-ful of the town’s past, repre-sents the best of its future. Honorable mention for the New Business Award went to King Pinz. The Heritage Award, which celebrates a thriving business that has made a long-term commitment to preserv-ing the integrity and charac-ter of the historic downtown, went to Lightfoot Restaurant. Honorable mention went to Caulkins Jewelers. The Pink Shop/Very Virginia took home the Ambassador Award, which rec-ognizes a business or orga-nization that has fostered a positive image of Leesburg as a business location or tourist destination. Comfort Suites-Leesburg won honorable mention. The Innovations Award went to Stilson Greene Graphic Design, in recog-nition of the business’ creative market-ing efforts, innovative business ventures and/or unique product involvement that attracts others to Leesburg. Doener Bistro won honorable mention. Lindsay’s Salon took home the Environmental Award, which celebrates a business that conducts or participates in activities that benefit the environment through its business practices and poli-cies on an on-going basis. Solar4Leesburg won honorable mention. The Home-Based Business Award went to T’s Dog Training, with Sweetz Bakery picking up honorable mention. The award recognizes the owner of an independent product- or service-based business, operated from a residence located within Leesburg, who serves as a small business advocate with the busi-ness community. The Public Art Award, which honors

a business that makes a contribution to the development of the town’s public art program, or actively supports the arts within the Town of Leesburg, went to Medlin Art, Ltd. The popular Jingle Jam concert took home honorable mention. Station Auto Wash won the Community Steward Award in recognition of its active participation in the community by con-tributing its resources. AH&T Insurance

won honorable mention. Kevin Malone, owner of Tuscarora Mill Restaurant, South Street Under and Fireworks Pizza, all in Market Station, as well as Magnolia’s at the Mill in Purcellville and an additional Fireworks in Clarendon, won the George C. Marshall Award. The award celebrates an individual who has demonstrated an exemplary commitment to the community above and beyond business contributions. REHAU CEO Kitty Saylor won honorable mention. Finally, a new award debuted this year. The Rising Star Award is given by the Leesburg Economic Development Commission to celebrate a business which has been in operation for less than one year, yet has already set itself apart from other businesses through its exem-plary achievements. iAppTrust was the inaugural winner. Also at the awards ceremony, almost 150 legacy businesses were recognized. These businesses have been in continu-ous operation in the town for 25 years or more.

Leesburg Salutes Top Businesses

Mayor Kristen Umstattd with Kevin Malone, owner of several Loudoun restaurants, including Market Station’s Tuscarora Mill, South Street Under and Fireworks, as well as Purcellville’s Magnolia’s at the Mill. He was presented the George C. Marshall Award.

Page 19: Loudoun Business June 2011

JUNE 2011 Loudoun Business | PAGE 19

Your Local Community NewspaperSun Gazette

JULY 21—31, 2011

Get to know Loudoun like you’ve never known it before.

21 Culinary Sites and RestaurantsOff ering a diverse range of menu selections and price points!

Complemented by wines/spirits from 11 providers

Featuring fresh ingredients from 17 Loudoun County Farms

CULINARY SITES • ASHBURN • Clyde’s Willowcreek • LEESBURG • Aiyara Thai Restaurant • Fire Works Pizza • Lightfoot Restaurant • ‘On the Potomac’ at Lansdowne Resort • Palio Ristorante • Shoes

Cup & Cork Club • Tenderjacks • The Wine Kitchen • Tuscarora Mill • Vintage 50 • LOVETTSVILLE • Market Table Bistro • The Restaurant at Patowmack Farm • MIDDLEBURG • The French Hound

• Goodstone Inn & Estate • Market Salamander • Red Fox Inn • NEERSVILLE • Grandale Farm Restaurant • PURCELLVILLE • Magnolias at the Mill • SOUTH RIDING • Vintage 51 • STERLING • Cookology

• WINERIES • 8 Chains North Winery • Bluemont Vineyard • Corcoran Vineyards • Doukenie Winery • Fabbioli Cellars • Loudoun Valley Vineyards • North Gate Vineyard • Notaviva Vineyards

• Tarara Winery • Willowcroft Farm Vineyards • SPIRITS • Catoctin Creek Distillery • FARMS • Allder School Berries • Ayrshire Farm • Checkmate Farm • Endless Summer Harvest • Farmer

John’s Wayside Fruit & Vegetable Market • Great Country Farms • Greenstone Fields • Mill Road Farm • Milcreek Farm • Oakland Green Farm • Patowmack Farm • Potomac Vegetable Farms •

Quarter Branch Farm • Red Hill Farm • Stoneybrook Farm • SunPower Farm • Wegmeyer Farms

Come experience select local restaurants July 21-31, when their fi ne Chefs will use at least 70 percent Loudoun-sourced foods, and feature Loudoun wines, in their specially created Farm-to-Fork LoudounSM menus. Gather your co-workers, that special loved

one, friends and family and get ready to dine-out Loudoun-style!

Make it a Staycation! Check out VisitLoudoun.org/Plan-Your-Visit/accommodations

Compliments of

GRAY AREA PHOTOGRAPHY

Visit FarmToForkLoudoun.comSM for the exciting news on which farmers and vintners will be featured at each culinary site, then

make your reservations today—it’s not too early!

� �

PHOTO COURTESY VISIT LOUDOUN

Generous media Sponsors

For more information or to become a ‘Friend of Farm-to-Fork LoudounSM’, call Founder Miriam Nasuti at 703.771.8893 or e-mail [email protected].

Mil-tekContinued From Page 3

Prince Henrik about Mil-tek. While work-ing at a supermarket, he noticed the large amount of waste produced and wanted to create a better working environment by crafting a machine to reduce garbage that was easy and simple to use. In 1992, he and his wife Mona Skannerup created Mil-tek in Denmark. There are now Mil-tek companies in 30 countries, with more than 70 sales and service depart-ments, and 93 percent of its products are exported. In the next three and a half years, Skannerup said Mil-tek’s goal is to be the top company in its industry in the U.S., as it is in the United Kingdom. Skannerup also told the audience four advantages of using Mil-tek products: they reduce waste costs, make handling waste more efficient, provide users with money if they choose to sell the compressed recy-clables, and maintain a sustainable environ-ment. Along with the polystyrene reducer, Mil-tek creates other air-powered balers that compress materials such as cardboard, plastic, paper, tins, cans and general waste. Once a material is compacted, it can be sold for recycling. Lars Bo Lauritzen, the owner of Mil-tek Recycling & Waste Solutions, LLC, said a bail of compacted cardboard might cost about $100. Skannerup’s podium was created from reduced cardboard bails. There are seven different models of air-powered machines, varying in size and the materials they compress. The smallest model costs about $4,500 or $28 per week, Lauritzen said, while the largest model costs about $100 per week. Concluding his speech, Skannerup pre-sented Prince Henrik with a certificate awarding him with one air-powered baler of his choice for a royal family property. Prince Henrik was a hot commodity as the event continued and Mil-tek employees had the opportunity to meet him—a lengthy line filled the warehouse and bystanders’ cameras flashed as they photographed the celebrity. But Prince Henrik remained poised and friendly, shaking everyone’s hands with a grin on his face. For more information on Mil-tek, visit www.miltekusa.com.

Professional Business

ConneCtionsIan Moffett

RealtorDirect: 703-431-7159

Fax: 703-738-7710Moffett Realty Group

Email: [email protected]

www.LoudounAreaHomes.com

Page 20: Loudoun Business June 2011

PAGE 20 | Loudoun Business JUNE 2011

LEASE I BUY I BUILD I SELL

Westline is pleased to have provided site-selection and acquisition services to:

For the Acquisition of it’s new Corporate Headquarters at:45668 Terminal Rd., Dulles, VA

Special Thanks to the Landlord Team of MacDonald Properties and Millenium Realty