"Looking beyond exports" at the Finnish-African Society business seminar

Tamas Nador 18.9.2014 Africa Society“Looking beyond exports – identifying business opportunities”

OCCASIO LTD: What we do?

- Advise on strategy- Find local partners and projects- Manage and nurture the relationship- Raise funding- Political dialogue- Keep it simple

Projects

- What’s new in 2014

- Are exports still the only way to enter Africa?

- Identifying business opportunities

Whats new in 2014?

- EBOLA, What Boko Haram couldn't do, Ebola did. - Business shutdown for west africa?

- FINPRO -> SOPRANO - Opportunity for SME’s?

- FINNPARTNERSHIP - Matchmaking database grew 40%

Let’s Export

Cost of exports: Shipping, insurance, time etc.

‘Gateway to Africa’ cost? Importer in country 1 exports to country 2 price is 3

- SHOW ME THE MONEY! - SPEND THE SUPPORT WISELY, MATCH LOCAL INVESTMENTS.

INTERNET IS EVERYWHEREINTERNET CHANGES EVERYTHING

South Africa: Woothemes.com 200MEUR per annum / Wordpress themes

Kenya: Wanachi Online 150MEUR per annum / Internet service provider

Nigeria: Iroko TV 30MEUR valuation / Netflix of Africa

It’s not the idea, it’s the execution.

NESTLE NIGERIA1st Export and then Local PlantsDistribution is key and they got it right.

Why be based in Africa?Larger market, easier and faster access to pilots and conceptsEasier to raise capital?

“If you want to go fast go alone, if you want to go far go together” – African proverb

Always work with a local partner

Find the Right partner for you, first not necessarily the best

Think Tank: Network platform for diaspora and companiesEvery parts of Africa is already in FinlandEmbrace the diaspora, involve the diaspora

Think Africa Week 2014 10.11.-14.11.2014

Thank you.

Follow me @tamasnador

Email me at [email protected]

Visit www.occasio.fi

NADOR, MOROCCO