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→ NO bigger added value compared to free →Advertising, job listings, premium membership NO bigger added value compared to free
subscription
OPPORTUNITIESOPPORTUNITIESOPPORTUNITIESOPPORTUNITIES THREATSTHREATSTHREATSTHREATS-Outcomes of the Alliance with Twitter
→More visibility of LinkedIn + Attracting new users
-Become the standard of online
→www.LinkedIn.com/myprofile as a CV, no more
word or pdf CVs
-Enhance the professional experience
→ Professional videos, lectures
→Photo album sharing from trainings and
conferences
- Intense Competition
→Professional and non Professional social networks
- End of social Network trend
PROFESIONAL NETWORKSNETWORKS
� Establish a Professional Profile- Name, picture, Professional Headlines, Complete Resumé
� Stay in touch with colleagues and friends
- Updates on profile, jobs, locations, project and contact info- Send and receive messages to connexions- Add new people in your network and get introduced
� Explore opportunities
- Find and Post Jobs - Sales leads- Ideal business partner
� Find Expert and ideas
- Ask or answer questions to make your profile visible- Interact with experts on specific business areas and get strategic info
� NEW FEATURES- Linkedin Jobs (2005)
Helps members use their network to find employment opportunities
- Newsfeed (2006)
LinkedIn members can be kept up to do date with their connections, through the newsfeed
Linked Answers (2007)- Linked Answers (2007)
Allows users to ask questions for the community to answer
- Linkedin for Mobile (2008)
- Linkedin Application platform (2008)
Allows other online services to be embedded within a member's profile page (Amazon reading list, TypePad…)
- CardMunch Acquisition
Mobile app maker that scans business cards and converts into contacts
1. Keep in touch with colleagues/students/teachers
2. Hire people and get references
3. Networking and making new business relationships