Linguistics Linguistics Group members: Group members: Jessie 593202022 Jessie 593202022 Pink 593202046 Pink 593202046 Rita 593202010 Rita 593202010 Audrey Audrey 593202058 593202058 Vann Vann Pragmatics in Pragmatics in Advertisement Advertisement Introduction Introduction to to
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Linguistics Group members: Jessie 593202022 Pink 593202046 Rita 593202010 Audrey 593202058 Vann Pragmatics in Advertisement Introduction to.
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Pragmatics in AdvertisementPragmatics in Advertisement
Introduction toIntroduction to
PRESUPPOSITIONSPRESUPPOSITIONS
If you wear this underwear, you do not need to wearthe other pants. However, if you do not wear this Underwear, you have to wear the other pants.In conclusion, if you wear this underwear, you can“ 一件褲子當兩件穿” .
管你怎麼想 means it does not matter what you thinking about. However, it has the other meaning in this ad. It uses “ 管” to present the new tube shaped.
Work hard. And if you do, you will Be successful. And
if you are successful you can buy a Range Rover. And then
you can Go in it to someplace where none of that matters.
Choose Choose your your VenusVenusNow Venus Now Venus comes in two comes in two colors.colors.
Your Venus=
you have a Venus=
women have shaving
razors as part of normal
life
Jeans Jeans ShouldShouldflatter the leg line.flatter the leg line.Accentuate the Accentuate the curves.curves.
IncreaseIncreasethe compliment.the compliment.
This jeans increase the compliments.Can we find a jeans advertisement about ruggedness to replace?
Is time to leave home? =
It’s time to IKEA to buy new house furnishings!
Spray More, Get Spray More, Get MoreMore
Presuppose:Presuppose:
The guy is toadying to his girlfriend?
NONO!!Actually….Actually….
He is trying to concealing another girlfriend!
Need More Need More Speed?Speed?
Presuppose:Presuppose:
speed=motor?
ADSLADSL
good speed= good online using
Good Sleep No Matter What You’ve Good Sleep No Matter What You’ve DoneDone
Doing something violatedconscience make you cannot fell sleep?
Come to have a cup of Horlicks milk!
We know what you’re We know what you’re thinking. thinking.
Here’s what you should Here’s what you should be chewing.be chewing.
Presuppose:Presuppose:
Everyone knows he want this girl…
So…
He needs fresh breathe!
Nothing is Nothing is better than better than LandlubberLandlubber clothes.clothes.
Landlubber jeans, bells, shirts, jumpsuits, overalls, jackets, pants, western-wear and other gear. That’s all there is.
TargeTargett
a REAL targeta REAL target
a signa sign
Buy a well wardrobe from our furniture Buy a well wardrobe from our furniture store!store!
WardrobesWardrobes special offer! special offer!
Get chilled?Get chilled?Get chilled?Get chilled?
Presupposing a Presupposing a romantic romantic night?night?
Oh..
You got chilled.
A Perfect Lure!A Perfect Lure!A Perfect Lure!A Perfect Lure!
Reference
http://www.adflip.com/addetails.php?adID=13189&showLargeJpg=yes http://www.adflip.com/addetails.php?adID=14058&showLargeJpg=yes http://www.adflip.com/addetails.php?adID=2070&showLargeJpg=yes http://www.adflip.com/ www.pubstv.com http://funstream.tv/ http://www.ntut.edu.tw/~s2320503/funny-film/film1.htm http://www.kuai-kuai.com.tw/product_adv.aspx?mid=706# Swimmers World magazine Range Rover, Fast Company, June 2001 Venus, Jane, August 2002 Riders. Glamour, August 2002