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Leveraging Seductive Interaction Design January Meetup, Product Camp SG By Purwa Jain 29 th Jan, 2015
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Leveraging Seductive Interaction Design

Aug 02, 2015

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Page 1: Leveraging Seductive Interaction Design

Leveraging Seductive Interaction DesignJanuary Meetup, Product Camp SG

By Purwa Jain

29th Jan, 2015

Page 2: Leveraging Seductive Interaction Design

Thank youStephan Anderson

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SeductionThe process of deliberately enticing a person to engage

in some sort of behavior.

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Piano stairs in Sweden!

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Get people to spend more

than 2min with our product Stand out from

the competitionIncrease # of

registered users

Increase usage and adoption

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How to bemysterious

and intriguing

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Lighten Up!

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On Gifts,Friskiness and

pleasant surprises

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Show thatyou are listening

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How MobileWalla will use this…

Self Serve DSP for mobile advertising

to be launched soon…

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Thank you