Let’s Get Sheffield Working Campaign brought to you by Sheffield Newspapers.

Let’s Get Sheffield Let’s Get Sheffield WorkingWorking

Campaign brought to you by Sheffield Newspapers Campaign brought to you by Sheffield Newspapers

IntroductionThere were 2.45 million people unemployed in the UK by January 2010.

Although the economic downturn has seen unemployment figures double locally, experts say the wheel is turning back towards recovery.

The Star’s ‘Let’s Get Sheffield Working’ Campaign aims to aid this recovery; our local editorial content will be recruitment-focused sharing the region’s success stories with our readers.

Our recruitment rates have been reduced for the duration of the campaign to offer a more cost-effective way of recruiting and promoting vacancies to our potential audience of 299,004 people* both in print and online, during these challenging times.

*Source – JICREG Jan – June 09, Webtrends 9

CampaignCampaign

• Editorial coverage• Print promotional

campaign• Online promotional

campaign • Radio campaign• B2B Mailshots• Street sellers billboard

exposure

BenefitsBenefits

81% of people agree that seeing a job advertised in print would make them look for more information online – The Newspaper Society Recruitment Research

www.jobstoday.co.uk – site stats February 2010787,484 unique users9,050,282 page impressions- Webtrends 9

Online presence enables suitable candidates to apply

24/7

Opportunity for companies to promote ALL their vacancies and increase

brand awareness

Success to dateSuccess to date

Applications per vacancy on www.sheffieldjobstoday.co.uk up

from 9 in July 2009, to 16 in February 2010

Since the campaign started at the end of February, 223 recruitment adverts have appeared in our products

www.sheffieldjobstoday.co.uk traffic up 71% v last year

Thursday’s Star up to 6 pages of recruitment, increase in Telegraph

recruitment section

Up to 80% discountUp to 80% discount

Part time vacancies?

Hourly rates?

Working from home?

If your vacancy pays under 10k a year, your advert will cost If your vacancy pays under 10k a year, your advert will cost from as little as £60 + vatfrom as little as £60 + vat

Local Media is the MAIN SOURCE for job seekers –

The Newspaper Society Recruitment Research

Up to 80% discountUp to 80% discount

Domestic vacancies to fill?

Opportunities for School Leavers?

Training available whilst working?

If your vacancy pays between 10k and 15k per year, your advert will cost If your vacancy pays between 10k and 15k per year, your advert will cost from as little as £250 + vat from as little as £250 + vat

The majority of people with a salary less than £15,000

will travel up to 10 miles for the right job – The Newspaper Society

Recruitment Research

Up to 80% discountUp to 80% discount

Opportunities for Graduates?

Candidates with career progression in mind?

Middle management vacanciesavailable?

If your vacancy pays between 15k – 25k per year, your advert will If your vacancy pays between 15k – 25k per year, your advert will cost from as little as £393 + vatcost from as little as £393 + vat

Up to 80% discountUp to 80% discount

Managerial / Executive Appointments?

Seeking experienced professionals?

Senior vacancies to fill?

If your vacancy pays more than 25k a year, your advert will cost If your vacancy pays more than 25k a year, your advert will cost from as little as £502 + vatfrom as little as £502 + vat

Recent Newspaper Society research shows that 82% of job seekers consider salary and job security to be the

most important factors

Package DetailsPackage Details

All packages include:All packages include:

Boxed advert in Sheffield Star

Boxed advert in Sheffield Telegraph*

Full searchable listing on

Additional services available:Additional services available:

CV Products – CV Alert and CV Plus

Increased size of print advert

Additional use of colour in print advert

Extra brand awareness opportunities

Additional online promotion

* Excludes vacancies under 10k

Contact Details and DeadlinesContact Details and Deadlines

Advertising your vacancy could not be easierAdvertising your vacancy could not be easier:

Call our experienced team on 0114 2767676

Email [email protected]

Deadline Tuesday 5pm for that week’s exposure

Creative design service included at no extra cost

Online response rate reports and after-sales service