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Lessons Learned Bringing Business Practices to Higher Education Technology Management
59

Lessons Learned

Oct 28, 2014

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Education

TargetX

Presentation at the Educomm 2009 Conference
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Page 1: Lessons Learned

Lessons LearnedBringing Business Practices to Higher Education Technology Management

Page 2: Lessons Learned

15 Years in College Enrollment Management and Marketing

Started TargetX in 1998410 College & University Clients

Technology - Creative - Experience

Page 3: Lessons Learned

Online.In print.

In person.

Page 4: Lessons Learned

Recruitment Minute (Fridays)Xpert Tips (Mondays)The iThink Blog

Free on Fridays WebcastsXpertSummit (2009 in Atlanta)

iThink & iDrink (NACAC 2009 Baltimore)

Page 5: Lessons Learned
Page 6: Lessons Learned

Two Stories.My “challenging” relationshipwith Information Technology.

Page 7: Lessons Learned

Another Story.My frustrating relationship

with purchasing.

Page 8: Lessons Learned

One Final Story.My indignant relationship with shared governance.

Page 9: Lessons Learned

What drives you crazyabout higher education?

(or your college :)

Page 10: Lessons Learned

The Tipping Point

Page 11: Lessons Learned

ROI

Page 12: Lessons Learned

A Time for Different Decisions.

Page 13: Lessons Learned

Humans instinctively resist change.

Page 14: Lessons Learned

Lessons LearnedIdeas to Consider

Page 15: Lessons Learned

Watch YourLanguage

Page 16: Lessons Learned

You provide a service.You accept money for it.You have delivery costs.

You pay people. You may (or not) have profits.

Page 17: Lessons Learned

It’s a Business.Stop thinking it’ssomething else!

Page 18: Lessons Learned

BusinessConsumers or Customers

Sales & MarketingCosts, Return, Investment

Experience

Page 19: Lessons Learned

Train staff differently.Provide different tools.Create different plans.

Set different goals.Hire different skills.

Have different priorities.

Page 20: Lessons Learned

Get Everyone On Board(or get them off)

Page 21: Lessons Learned

Hire the best people you can afford, pay them well, get out

of their way.

TargetX Human Resources Strategy, 1998-Present

Page 22: Lessons Learned

Everyone is replaceable.Everyone is accountable.Everyone has ownership.

Page 23: Lessons Learned

Do you know what your staff spend their time

doing?

Page 24: Lessons Learned

Do you know what you

own?

Page 25: Lessons Learned

30-Every-90

Page 26: Lessons Learned

Share Information(especially financials)

Page 27: Lessons Learned

Knowledge is Power.Empower your People.

Page 28: Lessons Learned

Department BudgetShort-Term Focus

Long-Term Direction

Page 29: Lessons Learned

Employeevs.

Team Member

Page 30: Lessons Learned

Do What You Do Best(outsource the rest)

Page 31: Lessons Learned

What is your college“in business” for?

Page 32: Lessons Learned

BookstoreFood Services

HousingInformation Technology

what’s next?

Page 33: Lessons Learned

What is your department

“in business” for?

Page 34: Lessons Learned

A Time for Different Decisions.

Page 35: Lessons Learned

What is “core” to you?

Page 36: Lessons Learned

Build vs. BuyTool vs. ServiceWant vs. Need

Today vs. Tomorrow

Page 37: Lessons Learned
Page 38: Lessons Learned

Your Vendor Relationship

Page 39: Lessons Learned
Page 40: Lessons Learned

Vendor PartnershipMutual Goals/Understanding

Regular CommunicationNew External Perspective

Teardown Mistrust

Page 41: Lessons Learned

Take back purchasing responsibility.

Page 42: Lessons Learned

Read Different Stuff

Page 43: Lessons Learned
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“How does cloud computing relate to your institution’s

security policies?”

Page 48: Lessons Learned
Page 49: Lessons Learned

Down withCommittees!

Page 50: Lessons Learned

“Committee on Committees”

Page 51: Lessons Learned

Hire great people.Give them ownership.

Make them accountable.Provide necessary resources.

Page 52: Lessons Learned

Take the Chairs Away

Page 53: Lessons Learned
Page 54: Lessons Learned
Page 55: Lessons Learned

What are your 3?

Page 56: Lessons Learned

SubigentesHumanitas

Mortuas

Page 57: Lessons Learned

OverthrowingDead Culture

Page 58: Lessons Learned

The Times They Aren’t a Changing.

They already have.