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Passionate About… ‘Connecting an audience to the content and understanding what they need to take home to do their role better’
22

Leslie robertson - audience engagement

Jan 22, 2018

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William Thomson
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Page 1: Leslie robertson - audience engagement

Passionate About…

‘Connecting an audience to the content and understanding what they need to

take home to do their role better’

Page 2: Leslie robertson - audience engagement

Engaging with Event Tech & Apps……Imagine

Creativity Innovation Design

Page 3: Leslie robertson - audience engagement

What influences your decision to use Event Tech & Mobile

Event Apps?

Creativity Innovation Design

Creativity Innovation Design

Page 4: Leslie robertson - audience engagement

Audience Engagement?

Creativity Innovation Design

Page 5: Leslie robertson - audience engagement

Our attitude to Event Tech?

Creativity Innovation Design

Page 6: Leslie robertson - audience engagement

Who is the customer?

Creativity Innovation Design

Me!Client

Audience

Page 7: Leslie robertson - audience engagement

Deciding what you need

Creativity Innovation Design

Page 8: Leslie robertson - audience engagement

Creativity Innovation Design

It’s about choosing the right tech…

Page 9: Leslie robertson - audience engagement

When is the right time?

Pre-Event

In-Event

Post Event

Page 10: Leslie robertson - audience engagement

Pre-Event

In-Event

Post Event

Page 11: Leslie robertson - audience engagement

Global ‘Train the Trainer’ Event x 80

Brief• Interactive iPad based solution

• View Slides

• Ask Questions

• Take Notes

• eLearning Modules

• Word and PowerPoint training materials

• Independent of location Wi-Fi

• Distribute content post-event

• Make it fun, exciting and memorable!

Creativity Innovation Design

Page 12: Leslie robertson - audience engagement

80 iPads

Word x 30

PowerPoint x 25

PDF Reader

Event Tech Management

System – Real time improvements

Delivery independent of location Wi-Fi

Word Clouds, Heat Maps, Surveys,

Polls

Meet & Greet, Bingo Balls, Selfie,

Jukebox, Q&A, Quiz

Articulate x 13 eLearning Modules

&

Video Streaming

Delivered

Page 13: Leslie robertson - audience engagement

Global Strategy Workshop – Free Mobile App

Client Brief• Country teams to present strategies in pairs

• 14 Countries x 7 rooms

• Leadership team in main room

• Consistent way to review plans, share learning and identify key issues and questions

• Engage post event

Creativity Innovation Design

Page 14: Leslie robertson - audience engagement

Delivered

Personalized iPads

Standard Country

Questions

Personal Trello Login

Leadership Separate Activity

Content Building Real

Time

Post Event Activity &

Actions

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Creativity Innovation Design

Trello?

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Getting the right advice?

Creativity Innovation Design

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Creativity Innovation Design

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Creativity Innovation Design

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Creativity Innovation Design

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Creativity Innovation Design

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Creativity Innovation Design

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Creativity Innovation Design