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Page 1: Lesaka Branding Report

Advertising | Design | Strategy | Media

Page 2: Lesaka Branding Report

Brief (Window Branding)

To remove all Lesaka branding and replace it by Workerlife branding at every branch around the country.

Advertising | Design | Strategy | Media

Page 3: Lesaka Branding Report

Table of Contents

East London..........................................................................................................................01.George............................................................................................................................. 03.Makhado............................................................................................................................. 05.Mafikeng............................................................................................................................. 07.Porth Elizabeth .....................................................................................................................09.Pietermaritzburg...................................................................................................................11.Rusternbug............................................................................................................................13.Upington............................................................................................................................. 15.Vaal.................................................................................................................................. 17.

Page 4: Lesaka Branding Report

01.Advertising | Design | Strategy | Media

EAST LONDON

Stripping of old paint, removal of old Chromadek’sand installation of 1m X 1.2m chromadek and

1m x 1.2 contravision

Page 5: Lesaka Branding Report

Mockup

Page 6: Lesaka Branding Report

03.

GEORGE

Striping of old Vinyl and Applicationof A3 Window Decals

Advertising | Design | Strategy | Media

Page 7: Lesaka Branding Report

Mockup

Page 8: Lesaka Branding Report

MAKHADO

05.

Removal of old contravision and installationof full colour print contravision

Advertising | Design | Strategy | Media

Page 9: Lesaka Branding Report

Mockup

Page 10: Lesaka Branding Report

07.

MAFIKENG

Removal of old signage and installationof full colour print contravision

Advertising | Design | Strategy | Media

Page 11: Lesaka Branding Report

Mockup

Page 12: Lesaka Branding Report

09.

PORT ELIZABETH

Stripping of paint, installation of full colour printcontravision on doors and

application of A3 Decals x 3

Advertising | Design | Strategy | Media

Page 13: Lesaka Branding Report

Mockup

Page 14: Lesaka Branding Report

11.Advertising | Design | Strategy | Media

PIETERMARITZBERG

Removal of old contravision, old chromadekand installation of full colour print contravision

Page 15: Lesaka Branding Report

Mockup

Page 16: Lesaka Branding Report

13.Advertising | Design | Strategy | Media

RUSTENBERG

Removal of old signage and installationof full colour print contravision

Page 17: Lesaka Branding Report

Mockup

Page 18: Lesaka Branding Report

15.Advertising | Design | Strategy | Media

UPINGTON

Striping of old Vinyl and Applicationof A3 Window Decals

Page 19: Lesaka Branding Report

Mockup

Page 20: Lesaka Branding Report

17.Advertising | Design | Strategy | Media

VAAL

Stripping of paint on Windows andrebranding windows with contravision

Page 21: Lesaka Branding Report

Mockup