LEFF amsterdam catalogue 2013 no_price

less of the same, more of the different

14:20h our office at westerstraat 187, amsterdam / photo by remko modderkolk

arno ruijzenaars founder

We believe that life’s too beautiful for dull design and boring basics. That’s why we founded LEFF amsterdam: to make outspoken objects that tell time and light up their surroundings. Your life deserves interesting surroundings.

All LEFF products are designed by international designers, developed with personality and style and the utmost attention to durability and quality. We hope you enjoy using our products as much as we did making them.

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In my work, I aspire to take absolute artistic freedom so that I can explore ideas with no limitations. Though unintentionally, this often results in creating concepts that match the demands of the design industry.

My designs are mainly objects that can be found in our day-to-day life. The objects that I create are simple, poetic, have a focus on color, material, and tell a story while still keeping their functionality.

ivan kasner (1979, the netherlands)

hazy

While designing the hazy, Ivan was inspired by blurred images. These images create a sense of excitement, imagination and clarity within the illusion. The opaque face distorts the context and origin of the hands, allowing a dreamy and floating appearance.

PP front / ABS back / japanese movement / AA battery / designed by ivan kasner

hazy35 - LT21001Ø35cm/13.8” - depth: 6,8cm/2.7”



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As an industrial designer, I want to make ordinary products extraordinary - both in form and function. I design everyday products that are familiar and logical, but with their own unique character.

My vision on design is clear - a good product has the right looks, is smooth to use and cool to have.

robert bronwasser (1968, the netherlands)

tile

The tile is designed as a minimalistic interior object that can either stand or hang on a wall. The softened square shape in combination with timeless ceramics and contemporary bamboo, gives this clock its subtle character.

tile25 - LT19001h:25cm/9.8” w:25cm/9.8” - depth: 8cm/3.15”

tile25 - LT19002h:25cm/9.8” w:25cm/9.8” - depth: 8cm/3.15”

ceramic body / bamboo hands / japanese movement / AA battery / designed by robert bronwasser 13

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Responsibility is a big topic in my work and my process of product design. At the beginning is always the question of need. Material, craftsmanship and technology are important considerations when creating solutions which don’t respond to trends, but rely on usability and sustainability.

sebastian herkner (1981, germany)

felt

japanese movement / AA battery / designed by sebastian herkner

Sebastian wanted the clock to have a distinctive nature, but with a message. In consideration of time and material usage, this clock is made out of 60% recycled PET. The PET felt allows a single-step production, offers sound dampening properties and provides a non-obtrusive aesthetic.

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felt35 - LT17001Ø35cm/13.8” - depth: 6,8cm/2.7”



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Being educated at the academy of art and design in ‘s-hertogenbosch, the netherlands, my special interest is the crossover of both disciplines. In my work I’m always searching for this aspect.

Looking at a good design can move me as much as a good painting can. In that way there is no difference between art and design. I believe that people are more comfortable when surrounded by beautiful, recognizable design from earlier days.

willemijn faber (1957, the netherlands)

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fift25 - LT18001h: 25cm/9.8” - w: 32cm/12.6” depth: 6cm/2.4”

fift25 - LT18002h: 25cm/9.8” - w: 32cm/12.6” depth: 6cm/2.4”

fift

A true composition of materials, each has their own characteristics. With ceramic as the most classic and noticeable. The graphics of the index are transferred onto the glazed ceramic base. The steel flange holds the beautiful convexed glass which also protects the hands. The fift is a flashback translated in a wall clock.

japanese movement / AA battery / designed by willemijn faber 21

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Since I was young it has been clear that I had a passion for creating in general, but particularly product design. With my background in engineering, my designs fuse creativity and technology.

As an in-house designer of LEFF amsterdam I create contemporary and accessible design, allowing everyday inspiration to become exceptional.

erwin termaat (1986, the netherlands)

scope

japanese movement / AA battery / designed by erwin termaat

This design shows a different perspective on time. Every angle will give a new experience. Erwin emphasized the inseparable elements time and light in the scope. Time is based on light and darkness and so is the shape of this clock. Twelve segments play with light and darkness as you pass. The base is made of high density poly styrene.

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scope45 - LT30005Ø45cm/17.7” - depth: 4,5cm/1.77”

scope45 - LT30025Ø45cm/17.7” - depth: 4,5cm/1.77”

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brick24h - LT15201 / brick12h - LT1520236cm/14.17” x 15,7cm/6.2” x 12,8cm/5”



brick

The ultimate heavy duty piece of our collection. A vintage flip clock, reinvented and redesigned, with a unique combination of materials and graphics. Inside the stainless steel case a precision machine provides you a different composition of numbers every minute. The case is welded and brushed by hand which brings this clock to a high level of craftsmanship. This clock can be displayed on a desk or hung to the wall. Available in a 24 hour or an am/pm version.

2 x D battery / designed by erwin termaat 27

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My works are always inspired by three principles; the function, the materials and the details of theeveryday object. The shape and structure of the wyzer are inspired by PET bottles. The properties of this plastic enable the hands to be extremely light and thin, yet with great stability.

The clock is composed of mainly two parts. Only two large hands are visible. Any wall has potential as an attractive background, blurring the boundary between clock and room.

reinhard dienes (1981, germany)

german movement / AA battery / designed by reinhard dienes

More than two hands, this clock is a graphic composition displaying time. A constantly changing wall decoration for 12 hours long. This clock comes with a high torque german movement to guarantee a perfect and reliable piece of design. Reinhard chose three unique colour combinations to add even more to the character of this design.

wyzer

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wyzer - LT60001Ø60cm/23.6” - depth: 4,8cm/1.9”



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After designing and developing home accessories, including clocks, for many years, it is a challenge to design and create ultimate ‘no limit’ time pieces from scratch for LEFF amsterdam.

We have created the new standard in time by creating timeless works of art. New dimensions, new standards, new looks. It is great to be part of LEFF amsterdam, because: LEFF is more!

wiebe teertstra (1956, the netherlands)

Our office at Westerstraat 187, Amsterdam photo: Elwin Vizetelly

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one

white index dial / japanese movement / available with radio controlled movement / AA battery / designed by wiebe teertstra

The design of the one clocks is instantly classic; an iconic design recognised for its timelessness, quality and durability. The brushed stainless steel case combined with the back cover makes this clock feel solid and reliable. Inside, a precise japanese movement will indicate the right time.

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one45 - LT10003 / one45rc - LT10004 Ø45cm/17.7” - depth: 6,2cm/2.44”

one35rc - LT10002Ø35cm/13.8” - depth: 6,2cm/2.44”

one25 - LT10001Ø25cm/9.8” - depth: 4,6cm/1,81”

16:47h barista paul preparing a cappuccino at caffè toscanini, amsterdam / photo by elwin vizetelly

one

In addition to the index range, wiebe also designed an arabic dial. The clock is identical to the one index, except for the graphics of the dial. Its delicate hands and slim stainless steel edge give a nice contrast with the robust thickness of the clock. A perfect balance in these elements creates a pleasant and neutral clock as attractive decoration.

white arabic dial / japanese movement / available with radio controlled movement / AA battery / designed by wiebe teertstra 37

one35rc - LT10012Ø35cm/13.8” - depth: 6,2cm/2.44”

one45 - LT10013Ø45cm/17.7” - depth: 6,2cm/2.44”

one25 - LT10011Ø25cm/9.8” - depth: 4,6cm/1,81”

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tone

japanese movement / AA battery / designed by wiebe teertstra

The contrast in this design is not formed by the colours itself, but by its finish. A glossy transparent spot varnish is printed on the matte dial to create a so-called ton-sur-ton effect. Depending on the light, the index print is clearly visible, slightly visible or not even visible at all. Let light set the tone.

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tone35 - LT16001Ø35cm/13.8” - depth: 6,2cm/2.44”



metlev

japanese movement / AA battery / designed by wiebe teertstra

The ultimate melting pot; coloured glass with a stainless steel edge. A clock in the most basic way, built up out of a detailed cut ring fixed to the glass. The simple index of the clock makes it look familiar yet unique. The movement holder on the back lifts the clock a bit from the wall creating an optic illusion in your room.

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metlev35 - LT80012Ø35cm/13.8” - depth: 2,8cm/1.1”

metlev35 - LT80022Ø35cm/13.8” - depth: 2,8cm/1.1”

© LEFF amsterdam 2012-2013

graphic design & art direction erwin termaat | LEFF amsterdamproduct photography remko modderkolk | swirl studiomood pictures photography tony pérez | mrperezident

LEFF group bv reserves the right to alter all products, prices and availability without prior notice. Whilst all care has been made in the compilation of this catalogue, we can not accept responsibility for any errors or changes to the contents. No part of this publication may be reproduced by any means without prior permission in writing from LEFF group bv.

LEFF amsterdam is a registered trademark of LEFF group bv, amsterdam, the netherlands.

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printed in the netherlands

LEFF group bvwesterstraat 1871015 MA amsterdamthe netherlands

t +31 (0) 20 820 35 08 f +31 (0) 20 820 35 [email protected]

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@LEFFamsterdam

LEFF amsterdam catalogue 2013 no_price

Documents

dull design

design industry

process of product design

leff products

everyday products

robert bronwasser

leff amsterdam

material usage