Learning Styles in the Hospitality Learners Model

Presented  to  James  Madison  University  October  23,  2014  

Ali  Green,  PhD,  CHA,  CHE      

Journal  1  

Green,  A.  J.  &  Sammons,  G.  E.  (2014).  Student  learning  styles:  assessing  acKve  learning  in  the  hospitality  learner’s  model.    Journal  of  Hospitality  &  Tourism  Educa7on,  26(1),  29-­‐38.    

Green,  A.  (2014)  Comparing  Learning  Styles  Across  Cultures:    Do  Hospitality  Students  in  U.S.  and  Singapore  Differ?    Studies  in  Higher  Educa7on.    

Green,  A.  &  RepeV,  T.  (2014)  Clickers  –  Strategy  for  AcKve  Learning  in  a  Hospitality  Classroom.    Submi[ed  to  Journal  of  Hospitality  &  Tourism  Educa7on.  (Condi7onal  Accept,  in  revision)  

Green,  A.,  Chang,  W.,  Tanford,  S.,  Moll,  L.  (2014)  Student  PercepKons  Towards  Using  Clickers  and  Lecture  So^ware  ApplicaKons  in  Large  Lecture  Courses.    Journal  of  Teaching  in  Travel  &  Tourism.  (In  Press)  

Green,  A.,  Sammons,  G.,  &  Swi^,  A.  (2014)  Student  Engagement  Across  Cultures  InvesKgaKng  Lecture  So^ware.    Submi[ed  to  Computers  &  Educa7on.  

Journal  1  

In  addiKon  to  the  model  Berry,  R.,  Tanford,  S.,  Montgomery,  R.,  Green,  A.  (2014).    How  we  complain:    The  effect  of  personality  on  consumer  complaint  channels.    Journal  of  Hospitality  &  Tourism  Research.  (In  Press)    Accepted  and  in  Final  Revisions:  

 Green  A.  J.  (2015).  Exploring  Learning  Styles  and  Delivery  Modes  in  Hospitality    Training.    Journal  of  Human  Resources  in  Hospitality  &  Tourism.  

 Book  Chapter      Clickers  in  Hospitality  EducaKon  

Grants    ECHO360.  (2013)  InvesKgaKng  Student  Engagement  in  Hospitality  Learners:  A    Cross-­‐  Cultural  Study  of  Lecture  So^ware  in  the  Large  Classes.    August  2013.      $10,000  

   Seed  Grant.    UNLV  –  Technology  in  the  classroom.    $3,000.  

Research  Agenda  Research  In  Progress:  •  CerKficaKon  in  the  hospitality  industry,  what  ma[ers  to  managers?  •  Learning  styles,  a  comparison  on  a  global  perspecKve.    Jordan,  

Singapore,  and  the  U.S.  •  Being  the  best,  F&B  graduates  from  a  hospitality  program,  what  

does  industry  really  want?  

 Future  •  Hospitality  Learners  Model  (Green  &  Sammons,  2014)  is  being  

tested  for  following:  •  ExperienKal  Learning  •  Peer  to  Peer  Learning  •  EvaluaKon  •  InstrucKonal  Design  •  Andragogy    

Comparing  Learning  Styles  

Who  are  our  current  hospitality  learners?  

We  think  we  know…..    they  are  hands  on,  visual,  technology  driven,  acKve.  

 Are  all  hospitality  learners  the  same  across  the  globe?    Are  we  as  educators  reaching  our  learners  with  the  design  of  our  expected  learning  outcomes?  

What  we  know….  

EducaKonal  Approaches    U.S.    Singapore  

 Learning  Styles    Kolb    Felder    Honey  &  Mumford  

Methods  

Students  from  UNLV  Singapore  &  Las  Vegas    Felder-­‐Silverman  (1988)  instrument  Index  of  Learning  Styles    Online  Survey  44  QuesKons  +  Demographic          

Instrument  44  QuesKons,  11  per  dimension  

Data  Analysis    1.)    Coding  raw  output  to  determine  learning  style.    Do  Learning  Styles  Differ?    T-­‐Tests  to  compare  between  the  two  regions.  

 What  are  the  learning  style  preferences?    Descrip7ves  for  overall  dimension  means.  

802  Invited  

620  Responded   529  Usable  

365  Las  Vegas  

164  Singapore  

Demographics  

209  152  

4  

109  

54  

0  Female   Male   Decline  to  Answer  

Gender    

   US      Singapore  

284  

45   27   7   2  

152  

11  

0  18-­‐24   25-­‐32   33-­‐44   45-­‐54   55-­‐63  

Age  

US   Singapore  

Results  

!0.59&

!2.84&

!5.65&

!0.3&

!1.08&

!2.08&

!4.1&

!1.67&

!6&

!4&

!2&

0&

2&

4&

6&

Ac0ve!Reflec0ve& Sensing!Intui0ve& Visual!Verbal& Sequen0al!Global&

Mean%Dimen

sion

%Score%

Dimension%

Cross/Cultural%Comparison%of%Learning%Styles%

Singapore&

US&

Results  

!0.59&

!2.84&

!5.65&

!0.3&

!1.08&

!2.08&

!4.1&

!1.67&

!6&

!4&

!2&

0&

2&

4&

6&

Ac0ve!Reflec0ve& Sensing!Intui0ve& Visual!Verbal& Sequen0al!Global&

Mean%Dimen

sion

%Score%

Dimension%

Cross/Cultural%Comparison%of%Learning%Styles%

Singapore&

US&

Ideas  for  Educators  

Thank  You