Learning Insights 2014 Transforming Learning 10 Tips From L&D Managers Stuart Chadwick @kineostuart #KineoInsights
Learning Insights 2014
Transforming Learning10 Tips From L&D Managers
Stuart Chadwick@kineostuart
#KineoInsights
Introducing
• Elearning• Learning Portals• Blended Programmes• Consultancy and Training• Qualification & Accreditation• Marketing & Awareness• Learning Insights
Insights SurveyWe interviewed 35 Learning Managers:
• B&Q• KPMG• McDonald’s• Unilever• Xerox• TUI Travel• Barclays• UK Ministry of Defence
Context & Challenges
• Doing more for less• Dispersed workforce• Digitisation of services• Emerging new business models• Digital skills gap• Impact on L&D
Let’s Get Digital
Digital technologies are changing the way we interact with our clients and consumers
Forget physical,I wanna get digital!
Music, Books, Films
Retail Services
Banking & Payments
Live Support Via Twitter & Others
How is digital technology affecting the services your business offers?
Question
Do you feel you have the workforce skills to meet the digital challenge?
“There is a huge and growing need for new employees with digital skills from all
backgrounds.”
“There is a particular shortage of talented and experienced tech savvy people.”
The Need for Digital Skills
Not about cutting costs, learning must:
• be based on real business needs
• make a difference
• change behaviour
• improve performance
Learning Has to Prove Value
There is money for training but it has to
show that it improves sales or performance
“
”
So, What Shall We Do About It?
Yes, but how are we going to get
over there?Oh Tron, it’s a brave new
world!
We asked L&D professionals…
• What is working?
• What advice and tips would you give other L&D professionals?
How is L&D Responding?
1. Work With the Business
• Consult with the business
• Involve them in design
• Root the learning in real business challenges
• Create realistic scenarios
“Be a consultant: get really close to the beating heart of your business.”
“Walk in the shoes of your business people. Don’t stay on the outside.”
“Make learning real and as authentic as possible.”
2. Embed Learning in the Workflow
Make learning content more resource driven, shorter, more focused, supportive and performance related.
“We made the information shorter, sharper and easier to
access on a just-in-time basis.”
“When the competition is about the speed of product to market then we need to take the trainer out of the way.”
Performance Support Aids
3. Design Blends
Create mature blends
• Webinars
• Gamification
• Mobile
• Social learning
• Peer learning
The single modality
learning approach is
definitely going by the
wayside. It just reflects
changes in society and
technology in general.
“
”
Blended learning platforms
Blended Learning Platforms
4. Communication
• Integrate learning with marketing
• Simple, focused messages
• Communicate relentlessly
Campaigns Create a learning brand, use every channel
I LOVED this training!
I was very engaged and didn't attempt
to multi-task at the same time.
Thanks for changing it up!
5. Make it Open and Available
• Driven by consumer expectations
• Available when I need it
• On the device I am using
Over 60% of staff said that they would
learn at home on their own devices
“
”
Multi-Device Learning
Join the Adapt community and download Adapt for free
https://community.adaptlearning.org
Adapt – OS Responsive Design
Join the Adapt community and download Adapt for free
https://community.adaptlearning.org
6. Tap Into the Power of Peers
• Embrace peer learning
• Involve them in delivery
• Colleagues as coaches
• Encourage sharing and social learning
• Provide local mentors/buddies
• Support user generated content
Many Examples
“I find out more from Yammer than any other communication channel in our business”
“Stores have really embraced it – section managers love it, people get back much more quickly e.g. anyone got a
fault with a zip on this jacket, yes this is how you fix it.”
“People respond much quicker on Yammer. No way you’d get that response on email.”
Totara Social, Coming Soon…
7. Leverage Managers
• Design in close consultation with managers
• Use managers to deliver and support learning
• Get managers to track the impact on performance
8. Engage Leaders
• Get senior leaders to lead by example • Provide ‘visible leadership’• Get them to share their learning stories• Demonstrate how they are developing themselves
9. Get Tough with Assessment
• Post learning reviews with managers• Identify real examples of behaviour change• Valued recognition – certification and badges
“We are doing scenario-based assessments. We are focusing on knowledge application
and impact on performance.”
Endorse, accredit and qualify
“You cannot underestimate the value that bringing in qualifications brings.
There are many spin offs in terms of learning benefits and the motivation it gives to staff.”
Manage Qualifications Online
10. Innovate
“Be nimble and agile and focus on new ideas.”
“Adopt a prototyping approach – test out new design approaches very quickly, get end user feedback”
MOOC
Marks & Spencer and University of Leeds
Free business innovation course that uses case studies from M&S’ 130 year history, as well as examples of best practice from the University of Leeds
Have You Got the Skills?
The range of knowledge, skills and experience required in L&D is arguably
greater now than at any other time
“We are not growing L&D talent fast enough, in the business, or in the UK
plc in general.”
The L&D Skills Challenge
• Business consultancy• Knowledge mgt, content curation, performance support• OD, change management, performance solutions • Blended designs – social, games, mobile, coaching, webinars• Tech savvy, application of new learning technologies• Communications and marketing• Prepare and pitch business cases• Measure real business impact
Compliance
Sales
Customer ServiceLeadership and Management
Onboarding
Technical Training
The L&D Skills Challenge
• Business consultancy• Knowledge mgt, content curation, performance support• OD, change management, performance solutions • Blended designs – social, games, mobile, coaching, webinars• Tech savvy, application of new learning technologies• Communications and marketing• Prepare and pitch business cases• Measure real business impact
Business Consultancy
Change Management
Performance Support
Knowledge Management
Content Curation
The L&D Skills Challenge
• Business consultancy• Knowledge mgt, content curation, performance support• OD, change management, performance solutions • Blended designs – social, games, mobile, coaching, webinars• Tech savvy, application of new learning technologies• Communications and marketing• Prepare and pitch business cases• Measure real business impact
Business Case
Measure Business Impact
ProposalReturn on Investment
Presentation
The L&D Skills Challenge
• Business consultancy• Knowledge mgt, content curation, performance support• OD, change management, performance solutions • Blended designs – social, games, mobile, coaching, webinars• Tech savvy, application of new learning technologies• Communications and marketing• Prepare and pitch business cases• Measure real business impact
Blended Design
Peer learning
Gamification
Multi-device learning
Social learning
Assessment
Assessment
Coaching
Classroom design
Webinars
The L&D Skills Challenge
• Business consultancy• Knowledge mgt, content curation, performance support• OD, change management, performance solutions • Blended designs – social, games, mobile, coaching, webinars• Tech savvy, application of new learning technologies• Communications and marketing• Prepare and pitch business cases• Measure real business impact
Communication
Campaigns
MarketingVideos
Road showsPosters
PostersBranding
10 Tips/Insights
1. Be a business consultant
2. Embed the learning
3. Design blends
4. Communicate and market
5. Make it open & accessible
6. Embrace peer learning
7. Leverage managers
8. Engage leaders
9. Assess learning & impact
10. Innovate and prototype
Share your tips #KineoInsights
What advice would you share?
Thank You
Get your copy of the report: http://resources.kineo.com/learning-
insights-report-2014-download